Virbac Veterinary HPM Senior Neutered Dog Large & Medium

Dry Extruded · completeClear label

Veterinary HPM Senior Neutered Dog Large & Medium
Poor
our rating

Our verdict

Is Virbac Veterinary HPM Senior Neutered Dog Large & Medium a good dog food?

We score it 42/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".

Complete extruded dry food for adult dogs, with poultry, rice and field bean hulls as the main ingredients.

How we score

89% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Prints ingredient percentages on the label.
  • High in protein: 35% protein on a dry-matter basis.
  • Nutritionally complete: formulated to be fed as the whole diet.

Why you might not

We found no significant drawbacks in the data we hold for this product.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Doesn't list beef, lamb, venison, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists poultry
  • Your dog avoids turkey: the label lists poultry
  • Your dog avoids fish: the label lists fish oil
  • Your dog avoids pork: it is listed as an ingredient
  • Your dog avoids grain: the label lists rice - white
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 32% · Fat 12%

Typical analysis (as fed)

NutrientAs fed
Protein32%
Fat12%
Fibre10.50%
Ash6.50%
Moisture9%
Carbohydrates30%
Omega-3 fatty acids0.90%
Omega-6 fatty acids1.50%
Calcium1.30%
Phosphorus0.70%
Sodium0.40%

Additives & feeding info

No additives recorded yet.

Ingredients (16)89% of the recipe is estimated

Estimated composition

  • fibre 25.7%
  • meat 16.0%
  • supplement 14.5%
  • veg 13.3%
  • oil 13.0%
  • carb 11.0%
  • additive 6.5%
#As declaredMatchedLabel readingDeclared %Est. %
1Dehydrated Pork and Poultry ProteinPoultrymeat · medium-8.3
27% RiceRice - whitecarb · medium77.0
3Field Bean HullsField Bean Hullsfibre · medium-8.0
4Hydrolysed Animal ProteinHydrolysed Animal Proteinmeat · medium-7.7
5Whole PeaPeasveg · good-7.4
6LignocelluloseLignocellulosefibre · medium-7.1
74% Potato StarchPotato starchcarb · poor44.0
8Animal FatUnspecified Animal Fats and Oilsoil · poor-6.8
9Mineral SaltsSaltadditive · poor-6.5
10Fish OilFish Oiloil · good-6.2
11LinseedLinseedveg · good-5.9
12Beet PulpBeet Pulpfibre · medium-5.6
13Fructo-OligosaccharidesFructo-oligosaccharidessupplement · good-5.3
14Psyllium FibrePsyllium fibrefibre · good-5.0
15Pasteurised Lactobacillus AcidophilusPasteurised Lactobacillus Acidophilussupplement · good-4.7
16Chondroitin SulphateChondroitinsupplement · good-4.4
  1. 1. Dehydrated Pork and Poultry Protein8.3% estimated
    Poultry · meat · medium
  2. 2. 7% Rice7% declared7.0% estimated
    Rice - white · carb · medium
  3. 3. Field Bean Hulls8.0% estimated
    Field Bean Hulls · fibre · medium
  4. 4. Hydrolysed Animal Protein7.7% estimated
    Hydrolysed Animal Protein · meat · medium
  5. 5. Whole Pea7.4% estimated
    Peas · veg · good
  6. 6. Lignocellulose7.1% estimated
    Lignocellulose · fibre · medium
  7. 7. 4% Potato Starch4% declared4.0% estimated
    Potato starch · carb · poor
  8. 8. Animal Fat6.8% estimated
  9. 9. Mineral Salts6.5% estimated
    Salt · additive · poor
  10. 10. Fish Oil6.2% estimated
    Fish Oil · oil · good
  11. 11. Linseed5.9% estimated
    Linseed · veg · good
  12. 12. Beet Pulp5.6% estimated
    Beet Pulp · fibre · medium
  13. 13. Fructo-Oligosaccharides5.3% estimated
    Fructo-oligosaccharides · supplement · good
  14. 14. Psyllium Fibre5.0% estimated
    Psyllium fibre · fibre · good
  15. 15. Pasteurised Lactobacillus Acidophilus4.7% estimated
  16. 16. Chondroitin Sulphate4.4% estimated
    Chondroitin · supplement · good

Trust and sourceNo recalls recorded in our database · checked 2026-09-14

Brand and contact: Virbac

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-14
Scored with
Model v3 (methodology)
Product page
uk.virbac.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

This recipe achieves an overall rating of 42 out of 100 based on several key factors. The overall quality of the ingredient list contributed +4.1 points to the total. However, ingredients without printed percentages reduced the score by -9.4, the processing format subtracted -6.7, and the additive load contributed -1.8 points.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.49.191+4.07
Carb share of dry matter8.6%-0.115-0.99
Oil share of dry matter15.4%-0.092-1.42
Vegetable share of dry matter7.7%-0.005-0.04
Additive share of dry matter7.0%0.163+1.14
Supplement share of dry matter16.0%-0.012-0.19
Recipe graded poor17.3%-0.065-1.12
Number of poor ingredients3-0.876-2.63
Largest single poor ingredient6.8%0.060+0.41
Undeclared quantities89.0%-0.106-9.40
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-8.140.222-1.81
Processing multiplier0.9833.786+33.11
Processing: Dry Extrudedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.49.191+4.07
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter8.6%-0.115-0.99
Oil share of dry matter15.4%-0.092-1.42
Vegetable share of dry matter7.7%-0.005-0.04
Additive share of dry matter7.0%0.163+1.14
Supplement share of dry matter16.0%-0.012-0.19
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor17.3%-0.065-1.12
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients3-0.876-2.63
Largest single poor ingredient6.8%0.060+0.41
Undeclared quantities89.0%-0.106-9.40
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-8.140.222-1.81
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedyes-6.713-6.71
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Subtotal
42.2
Final score
42/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v342/100current
v250/100
v146/100
v1.946/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein3235.2 (band 18 to 40%)100
Fat1213.2 (band 5.5 to 20%)100
Fibre10.511.5 (band 0.5 to 5%)55.8
Calcium1.31.4 (band 0.5 to 2.5%)97.9
Phosphorus0.70.8 (band 0.4 to 1.6%)88.5
Sodium0.40.4 (band 0.1+%)100
Calcium:phosphorus ratio1.91.9 (band 1 to 2%)100
Omega fatty acids (omega-6 and omega-3)--100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 8 declared nutrients (combined weight 95); undeclared nutrients do not affect the score.

No nutritional additives section declared on the label.

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (11% of the recipe mass) (voluntary)2.2/20
✓ Analytical constituents declared (mandatory)15/15
✗ Additives declared (mandatory) - not on file0/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✗ Feeding guidance given (mandatory) - not on file0/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Additives declared, Feeding guidance given, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · strong — 3 checkable claims: 3 consistent, 0 contradicted.

Consistent with the label

  • "With a high 29% protein content, your neutered dog will maintain lean muscle mass for a strong, fit and physically active body" — supported by the declared high protein data.
  • "Promotes muscle mass development with 29% high-quality protein" — supported by the declared high protein data.
  • "VETERINARY HPM® Adult Sensitive Neutered Dog Large & Medium is a complete diet formulated with a nutritional profile for neutered adult dogs with sensitive digestion of large breeds (> 25 kg) over 18 months old and medium breeds (11-25 kg), over 12 months old." — supported by the declared complete and balanced data.

20 further claims on file that we cannot check against the label.

Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.

ClaimTypeCheckSubstantiation
Significantly improves the stool consistency after only 7 days of exclusive feeding. (on page)Functionalnot checkableManufacturer assertion
Provides prebiotics and postbiotics that are scientifically proven to support beneficial digestive flora and a healthy microbiome. (on page)Functionalnot checkableManufacturer assertion
Psyllium fibre maintains regular digestion and stools (on page)Functionalnot checkableManufacturer assertion
Bentonite ensures normal stool consistency (on page)Functionalnot checkableManufacturer assertion
Yucca extract helps minimise pet waste odour and gas (on page)Functionalnot checkableManufacturer assertion
Strikes the perfect balance between protein, fat and carbohydrates that helps neutered adult dogs stay active while maintaining a healthy weight (on page)Functionalnot checkableManufacturer assertion
The recommended feeding rations limit calorie intake, but the protein-to-fibre ratio ensures your dog won't feel hungry (on page)Functionalnot checkableManufacturer assertion
With the addition of L-carnitine, they better metabolise fat to prevent the build up of fatty tissue (on page)Functionalnot checkableManufacturer assertion
The high protein content contributes to maintaining muscle mass (on page)Functionalnot checkableManufacturer assertion
Natural chondroitine sulphate and glucosamine help maintain joint elasticity throughout their adulthood (on page)Functionalnot checkableManufacturer assertion
Better stool consistency in 7 days, achieved through exclusive feeding. (on page)Functionalnot checkableManufacturer assertion
Gentle and functional ingredients protect their tummy & promote a healthy gut flora, regular digestive movement and normal stools. (on page)Functionalnot checkableManufacturer assertion
Yucca extract limits stool smell and flatulence frequency. (on page)Functionalnot checkableManufacturer assertion
Maintain strong muscles and support joint mobility (on page)Functionalnot checkableManufacturer assertion
Bentonite (0.8%) Protects the intestinal lining to regulate stools (on page)Functionalnot checkableManufacturer assertion
Lactobacilli (7 mg/kg) Postbiotics to build beneficial digestive flora (on page)Functionalnot checkableManufacturer assertion
L-carnitine (330 mg/kg) Regulates metabolism to limit fat tissue build up (on page)Functionalnot checkableManufacturer assertion
Yucca schidigera (0.06%) Helps minimise stool odour and flatulence (on page)Functionalnot checkableManufacturer assertion
With a high 29% protein content, your neutered dog will maintain lean muscle mass for a strong, fit and physically active body (on page)High/low levelconsistentManufacturer assertion
Promotes muscle mass development with 29% high-quality protein (on page)High/low levelconsistentManufacturer assertion
VETERINARY HPM® does not contain any artificial colours or flavours. (on page)Free-fromnot checkableManufacturer assertion
High in protein and fibre to promote satiety, with low energy density to meet reduced energy needs. (on page)High/low levelnot checkableManufacturer assertion
VETERINARY HPM® Adult Sensitive Neutered Dog Large & Medium is a complete diet formulated with a nutritional profile for neutered adult dogs with sensitive digestion of large breeds (> 25 kg) over 18 months old and medium breeds (11-25 kg), over 12 months old. (on page)ContentconsistentManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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