Model v2: five scores instead of one
The 1-100 headline is unchanged; four new dimensions now sit alongside it on every product page.
Articles
Notes on dog food labels, ingredients, and the work behind the ratings.
Lily's Kitchen launches 3 new fresh recipes: we scored them
Lily's Kitchen has launched a new shelf-stable Fresh Recipes line. We rated all three launch recipes.
Why Open Dog Food exists
UK dog owners have more choice than ever, and less guidance they can actually trust. This is the story of why we built an open scoring system instead of trusting the sites that were already out there.