Tuggs Beef Brigade Fresh Food
Fresh Frozen · completeHigh insect proteinClear label

Our verdict
Is Tuggs Beef Brigade Fresh Food a good dog food?
We score it 91/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete frozen fresh food for dogs of all life stages, with beef heart, meat trimming and beef lung as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Doesn't list chicken, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids beef: the label lists beef heart
- Your dog avoids fish: the label lists salmon oil
- You want a single-protein recipe: this one lists more than one animal protein
- You are limiting fat: 23.5% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 13.80% · Fat 6.70%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 13.80% |
| Fat | 6.70% |
| Fibre | 1.16% |
| Ash | 1% |
| Moisture | 71.50% |
Energy: 157 kcal/100g
Additives & feeding info
Feeding and storage
Feeding guide
Recommended grams per day for an average adult dog: 1-5kg: 80-180g (¼-½ pouch), 6-10kg: 180-250g (½-¾ pouch), 11-18kg: 330-420g (⅔-¾ pouch), 19-27kg: 500-660g (¾-1 pouch), 28-40kg: 660-840g (1-1¼ pouch), 40kg+: 840-980g (1¼-1½ pouch). Active or working dogs may need more, less-active dogs less.
Additives declared on the label
Nutritional additives
Vitamin A 2500IU/kg; Vitamin D3 250IU/kg; Vitamin E 20mg/kg; Zinc (3b607) 20mg/kg; Iron (3b108) 19mg/kg; Manganese (3b502) 3mg/kg; Copper (3b413) 2.5mg/kg; Iodine (3b201) 0.6mg/kg; Selenium 0.04mg/kg
Ingredients (15)15 of 15 percentages printed
Estimated composition
- meat 68.0%
- veg 21.3%
- carb 8.0%
- supplement 1.5%
- oil 1.3%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | 24% Heart | Beef Heart | meat · good | 24 | 24.0 |
| 2 | 4.8% Trimming | Meat Trimming | meat · medium | 4.8 | 4.8 |
| 3 | 9.6% Lung | Beef lung | meat · medium | 9.6 | 9.6 |
| 4 | 9.6% Liver | Beef Liver | meat · good | 9.6 | 9.6 |
| 5 | Fresh Insect (20%) | Insects | meat · good | 20 | 20.0 |
| 6 | Broccoli (14.25%) | Broccoli | veg · good | 14.25 | 14.3 |
| 7 | Carrot (6%) | Carrots | veg · good | 6 | 6.0 |
| 8 | Sweet Potato (4%) | Sweet Potatoes | carb · good | 4 | 4.0 |
| 9 | Quinoa (4%) | Quinoa | carb · good | 4 | 4.0 |
| 10 | Sunflower Oil (1%) | Sunflower oil | oil · good | 1 | 1.0 |
| 11 | Brewer's Yeast (1%) | Brewer's Yeast | supplement · good | 1 | 1.0 |
| 12 | Kelp Powder (0.5%) | Kelp | veg · good | 0.5 | 0.5 |
| 13 | Chia Seeds (0.5%) | Chia Seeds | veg · good | 0.5 | 0.5 |
| 14 | Minerals (0.5%) | Vitamins and minerals | supplement · medium | 0.5 | 0.5 |
| 15 | Salmon Oil (0.25%) | Salmon Oil | oil · good | 0.25 | 0.3 |
- 1. 24% Heart24% declared24.0% estimated
- 2. 4.8% Trimming4.8% declared4.8% estimated
- 3. 9.6% Lung9.6% declared9.6% estimated
- 4. 9.6% Liver9.6% declared9.6% estimated
- 5. Fresh Insect (20%)20% declared20.0% estimated
- 6. Broccoli (14.25%)14.25% declared14.3% estimated
- 7. Carrot (6%)6% declared6.0% estimated
- 8. Sweet Potato (4%)4% declared4.0% estimated
- 9. Quinoa (4%)4% declared4.0% estimated
- 10. Sunflower Oil (1%)1% declared1.0% estimated
- 11. Brewer's Yeast (1%)1% declared1.0% estimated
- 12. Kelp Powder (0.5%)0.5% declared0.5% estimated
- 13. Chia Seeds (0.5%)0.5% declared0.5% estimated
- 14. Minerals (0.5%)0.5% declared0.5% estimated
- 15. Salmon Oil (0.25%)0.25% declared0.3% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-15
Brand and contact: Tuggs
- Website
- https://www.tuggs.uk/
- Contact page
- tuggs.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Scored with
- Model v3 (methodology)
- Product page
- www.tuggs.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 4.7/5 · 617 reviews
93 reviews on this product · 4.7/5
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
We work out the score out of 100 by combining several factors. The overall quality of the ingredient list contributed +8.6 points, and the meat content contributed +6.1 points. The processing format had a negative effect at -2.4, while being labelled nutritionally complete contributed +2.3. Together these give a final score of 91 out of 100.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.59 |
| Meat share of dry matter | 63.2% | 0.096 | +6.07 |
| Carb share of dry matter | 15.0% | -0.115 | -1.73 |
| Oil share of dry matter | 4.1% | -0.092 | -0.38 |
| Vegetable share of dry matter | 13.1% | -0.005 | -0.07 |
| Supplement share of dry matter | 4.6% | -0.012 | -0.06 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Processing multiplier | 1.10 | 33.786 | +37.16 |
| Processing: Fresh Frozen | yes | -2.354 | -2.35 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.59 |
| Meat share of dry matter | 63.2% | 0.096 | +6.07 |
| Carb share of dry matter | 15.0% | -0.115 | -1.73 |
| Oil share of dry matter | 4.1% | -0.092 | -0.38 |
| Vegetable share of dry matter | 13.1% | -0.005 | -0.07 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 4.6% | -0.012 | -0.06 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 0.0% | -0.106 | +0.00 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.10 | 33.786 | +37.16 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | yes | -2.354 | -2.35 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -1.74
- Additives declared on label
- +1 transparency bonus
- Subtotal
- 91.5
- Final score
- 91/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 13.8 | 48.4 (band 24.789473684210524 to 40%) | 100 |
| Fat | 6.7 | 23.5 (band 7.574561403508771 to 20%) | 100 |
| Fibre | 1.16 | 4.1 (band 0.5 to 5%) | 100 |
| Energy (kcal/100g) | 157 | 550.9 | 100 |
Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score.
Declared fortification: 9 nutritional additives on the label
- Vitamin A 2500IU/kg
- Vitamin D3 250IU/kg
- Vitamin E 20mg/kg
- Zinc (3b607) 20mg/kg
- Iron (3b108) 19mg/kg
- Manganese (3b502) 3mg/kg
- Copper (3b413) 2.5mg/kg
- Iodine (3b201) 0.6mg/kg
- Selenium 0.04mg/kg
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (100% of the recipe mass) (voluntary) | 20/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · strong — 4 checkable claims: 4 consistent, 0 contradicted.
Consistent with the label
- "free from grains, legumes, and any type of filler or artificial preservative" — supported by the declared grain-free data.
- "complete and balanced as per FEDIAF guidelines for dogs of all life-stages" — supported by the declared complete and balanced data.
- "no fillers, grains or artificial flavours EVER" — supported by the declared grain-free data.
- "high in protein" — supported by the declared high protein data.
13 further claims on file that we cannot check against the label.
Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Lean Muscle & Joint Support (on pack) | Functional | not checkable | Manufacturer assertion |
| Palatable and easily digestible (on page) | Functional | not checkable | Manufacturer assertion |
| Leaner protein, making it great for overweight pooches (on page) | Functional | not checkable | Manufacturer assertion |
| Better digestion (on page) | Functional | not checkable | Manufacturer assertion |
| Shinier coat (on page) | Functional | not checkable | Manufacturer assertion |
| More energy (on page) | Functional | not checkable | Manufacturer assertion |
| Fewer vet visits (on page) | Functional | not checkable | Manufacturer assertion |
| free from grains, legumes, and any type of filler or artificial preservative (on page) | Free-from | consistent | Manufacturer assertion |
| complete and balanced as per FEDIAF guidelines for dogs of all life-stages (on page) | Content | consistent | Manufacturer assertion |
| Frozen fresh (on page) | Content | not checkable | Manufacturer assertion |
| Safe & vet-approved handling (on page) | Content | not checkable | Manufacturer assertion |
| no fillers, grains or artificial flavours EVER (on page) | Free-from | consistent | Manufacturer assertion |
| High in B vitamins to boost energy, and selenium and zinc to support a healthy immune system (on page) | Nutrient | not checkable | Manufacturer assertion |
| Gently cooked at 90°C (on page) | Content | not checkable | Manufacturer assertion |
| high in protein (on page) | High/low level | consistent | Manufacturer assertion |
| Human-grade ingredients (on page) | Content | not checkable | Manufacturer assertion |
| Complete source of protein (on page) | Nutrient | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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