Forza10 Shiny White Care Mini/Toy Adult
Dry Extruded · completeHigh meatClear label
Our verdict
Is Forza10 Shiny White Care Mini/Toy Adult a good dog food?
We score it 55/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for adult dogs, with rice, meat meal and potato protein as the main ingredients.
80% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Labelling or feeding guide is aimed at small dogs
- Doesn't list chicken, beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids fish: the label lists salmon oil
- Your dog avoids grain: the label lists rice - white
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 26% · Fat 12.50%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 26% |
| Fat | 12.50% |
| Fibre | 2.60% |
| Ash | 7.30% |
| Moisture | 8% |
| Omega-3 fatty acids | 0.80% |
| Omega-6 fatty acids | 3% |
| Calcium | 1.30% |
| Phosphorus | 1.10% |
Energy: 370 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Store in a cool, dry place.
Feeding guide
See Rationing Table on product page (not extracted as no values printed in text).
Additives declared on the label
Nutritional additives
vitamin A 28000 IU/kg; vitamin E/all-rac-alpha-tocopheryl acetate 484 mg/kg; vitamin B1 6.06 mg/kg; vitamin B2 16.04 mg/kg; vitamin B6 12 mg/kg; vitamin B12 0.1 mg/kg; vitamin PP 40 mg/kg; calcium D-pantothenate 24 mg/kg; folic acid 3 mg/kg; choline chloride 730 mg/kg; DL-methionine 800 mg/kg; zinc sulphate monohydrate 220 mg/kg (Zn 80 mg); copper(II) chelate of amino acids hydrate 64 mg/kg (Cu 16.5 mg)
Technological additives
clinoptilolite of sedimentary origin 500 mg/kg; antioxidants; preservatives; tocopherol extract from vegetable oils 12 mg/kg
Ingredients (14)80% of the recipe is estimated
Estimated composition
- meat 32.2%
- supplement 26.9%
- carb 24.0%
- oil 9.4%
- fibre 7.5%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Milled rice | Rice - white | carb · medium | - | 8.6 |
| 2 | dehydrated fish (17.5%) | Meat Meal | meat · medium | 17.5 | 17.5 |
| 3 | rice middlings | Rice - white | carb · medium | - | 8.2 |
| 4 | ((Functional kibble (7%)): potato protein, minerals, hydrolysed animal protein, turmeric (Curcuma longa), products from the processing of plants (powdered Aloe vera gel (0.010%), Polygonum cuspidatum (0.0077%), tomato pomace (0.0021% (source of lycopene 0.5%))), products and by-products from the processing of fresh fruits and vegetables (blackberry, Vitis vinifera), dried algae (Haematococcus pluvialis)) | Hydrolysed Animal Protein | meat · medium | - | 7.9 |
| 5 | beet pulp | Beet Pulp | fibre · medium | - | 7.5 |
| 6 | maize protein | Maize gluten | carb · poor | - | 7.2 |
| 7 | salmon oil (3%) | Salmon Oil | oil · good | 3 | 3.0 |
| 8 | hydrolysed animal protein | Hydrolysed Animal Protein | meat · medium | - | 6.8 |
| 9 | crude corn germ oil | Maize Germ Oil | oil · medium | - | 6.4 |
| 10 | dried algae (Ascophyllum nodosum) | Ascophyllum Nodosum | supplement · good | - | 6.1 |
| 11 | minerals | Vitamins and minerals | supplement · medium | - | 5.7 |
| 12 | mannan oligosaccharides (MOS) | Mannanoligosaccharides | supplement · good | - | 5.4 |
| 13 | fructo-oligosaccharides (FOS) | Fructo-oligosaccharides | supplement · good | - | 5.0 |
| 14 | Yucca schidigera. | Yucca Schidigera | supplement · good | - | 4.7 |
- 1. Milled rice8.6% estimated
- 2. dehydrated fish (17.5%)17.5% declared17.5% estimated
- 3. rice middlings8.2% estimated
- 4. ((Functional kibble (7%)): potato protein, minerals, hydrolysed animal protein, turmeric (Curcuma longa), products from the processing of plants (powdered Aloe vera gel (0.010%), Polygonum cuspidatum (0.0077%), tomato pomace (0.0021% (source of lycopene 0.5%))), products and by-products from the processing of fresh fruits and vegetables (blackberry, Vitis vinifera), dried algae (Haematococcus pluvialis))7.9% estimated
- 5. beet pulp7.5% estimated
- 6. maize protein7.2% estimated
- 7. salmon oil (3%)3% declared3.0% estimated
- 8. hydrolysed animal protein6.8% estimated
- 9. crude corn germ oil6.4% estimated
- 10. dried algae (Ascophyllum nodosum)6.1% estimated
- 11. minerals5.7% estimated
- 12. mannan oligosaccharides (MOS)5.4% estimated
- 13. fructo-oligosaccharides (FOS)5.0% estimated
- 14. Yucca schidigera.4.7% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-15
Brand and contact: Forza10
- Website
- https://forza10.com/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Scored with
- Model v3 (methodology)
- Product page
- forza10.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves a final score of 55 out of 100 based on several key factors. The overall quality of the ingredient list added +4.8 points. However, ingredients without printed percentages reduced the score by -8.4. Additionally, the processing format deducted -6.7 and the carbohydrate content contributed -2.7.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +4.77 |
| Meat share of dry matter | 17.6% | 0.096 | +1.69 |
| Carb share of dry matter | 23.1% | -0.115 | -2.65 |
| Oil share of dry matter | 10.2% | -0.092 | -0.94 |
| Supplement share of dry matter | 27.0% | -0.012 | -0.33 |
| Recipe graded poor | 7.2% | -0.065 | -0.47 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 7.2% | 0.060 | +0.43 |
| Undeclared quantities | 79.5% | -0.106 | -8.39 |
| Complete diet | yes | 2.294 | +2.29 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +4.77 |
| Meat share of dry matter | 17.6% | 0.096 | +1.69 |
| Carb share of dry matter | 23.1% | -0.115 | -2.65 |
| Oil share of dry matter | 10.2% | -0.092 | -0.94 |
| Vegetable share of dry matter | 0.0% | -0.005 | +0.00 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 27.0% | -0.012 | -0.33 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 7.2% | -0.065 | -0.47 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 7.2% | 0.060 | +0.43 |
| Undeclared quantities | 79.5% | -0.106 | -8.39 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 54.9
- Final score
- 55/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 26 | 28.3 (band 18.09782608695652 to 40%) | 97.8 |
| Fat | 12.5 | 13.6 (band 5.529891304347825 to 20%) | 100 |
| Fibre | 2.6 | 2.8 (band 0.5 to 5%) | 100 |
| Calcium | 1.3 | 1.4 (band 0.5027173913043478 to 2.5%) | 97.3 |
| Phosphorus | 1.1 | 1.2 (band 0.40217391304347827 to 1.6%) | 100 |
| Calcium:phosphorus ratio | 1.2 | 1.2 (band 1 to 2%) | 80.9 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 370 | 402.2 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 8 declared nutrients (combined weight 100); undeclared nutrients do not affect the score.
Declared fortification: 13 nutritional additives on the label
- vitamin A 28000 IU/kg
- vitamin E/all-rac-alpha-tocopheryl acetate 484 mg/kg
- vitamin B1 6.06 mg/kg
- vitamin B2 16.04 mg/kg
- vitamin B6 12 mg/kg
- vitamin B12 0.1 mg/kg
- vitamin PP 40 mg/kg
- calcium D-pantothenate 24 mg/kg
- folic acid 3 mg/kg
- choline chloride 730 mg/kg
- DL-methionine 800 mg/kg
- zinc sulphate monohydrate 220 mg/kg (Zn 80 mg)
- copper(II) chelate of amino acids hydrate 64 mg/kg (Cu 16.5 mg)
High confidence: full analysis plus minerals or omegas and declared energy.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (20.5% of the recipe mass) (voluntary) | 4.1/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
50/100 · limited — 2 checkable claims: 1 consistent, 1 contradicted.
Contradicted by the label
- "Monoprotein: formulated only with fish protein high in biological value" — the declared label says otherwise on single protein.
Consistent with the label
- "Complete dietetic food for adult dogs" — supported by the declared complete and balanced data.
4 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Hypoallergenic: formula designed to mitigate general food intolerances manifesting in many different forms (on page) | Functional | not checkable | Manufacturer assertion |
| Monoprotein: formulated only with fish protein high in biological value (on page) | Content | contradicted | Manufacturer assertion |
| Complete dietetic food for adult dogs (on page) | Content | consistent | Manufacturer assertion |
| Shiny White Care: formulated to preserve the natural radiance of white coats, supporting its health and shine at every age (on page) | Functional | not checkable | Manufacturer assertion |
| Without added colours: any changes in colour are solely due to the ingredients in the formulation (on page) | Free-from | not checkable | Manufacturer assertion |
| Specific Nutrition: ideal for small white dog breeds (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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