Eukanuba Natureplus+ Grain Free Adult

Dry Extruded · completeClear label

Natureplus+ Grain Free Adult
Poor
our rating

Our verdict

Is Eukanuba Natureplus+ Grain Free Adult a good dog food?

We score it 44/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".

Complete extruded dry food for adult dogs, with dehydrated chicken and turkey, pea flour and potato flour as the main ingredients.

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

81% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Prints ingredient percentages on the label.
  • Doesn't list grain ingredients.

Why you might not

We found no significant drawbacks in the data we hold for this product.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Grain-free: no grain ingredients listed
  • Doesn't list beef, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists dehydrated chicken and turkey
  • Your dog avoids turkey: the label lists dehydrated chicken and turkey
  • Your dog avoids fish: the label lists salmon
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 27% · Fat 15%

Typical analysis (as fed)

NutrientAs fed
Protein27%
Fat15%
Fibre2.10%
Ash7.80%
Omega-3 fatty acids0.74%
Omega-6 fatty acids2.02%
Calcium1.20%
Phosphorus0.95%

Additives & feeding info

No additives recorded yet.

Ingredients (17)81% of the recipe is estimated

Estimated composition

  • meat 26.6%
  • carb 26.1%
  • supplement 20.1%
  • oil 11.5%
  • veg 9.7%
  • fibre 3.9%
  • other 2.0%
#As declaredMatchedLabel readingDeclared %Est. %
1Dried Chicken and TurkeyDehydrated Chicken and Turkeymeat · medium-14.6
2Pea FlourPea flourcarb · medium-13.6
3Potato FlourPotato Flourcarb · medium-12.5
4Freshly Frozen Atlantic Salmon (10%)Salmonmeat · good1010.0
5Animal FatUnspecified Animal Fats and Oilsoil · poor-11.5
6Beet Pulp Flour (3.4%)Beet Pulpfibre · medium3.43.4
7Fish Gravy (2%)Cooking brothother · medium22.0
8Ocean Fish Meal (2%)Ocean Fishmeat · medium22.0
9Minerals (Including Sodium Hexametaphosphate)Vitamins and mineralssupplement · medium-10.5
10Dried Apple Pulp (0.5%)Apple Fibrefibre · medium0.50.5
11Dried Carrots (0.5%)Carrotsveg · good0.50.5
12Dried Green Peas (0.4%)Peasveg · good0.40.4
13Brewer's Dried YeastYeastsupplement · good-9.4
14Fructooligosaccharides (0.28%)Fructo-oligosaccharidessupplement · good0.280.3
15Dried Spinach (0.2%)Spinachveg · good0.20.2
16Dried Tomatoes (0.2%)Tomatoveg · good0.20.2
17LinseedLinseedveg · good-8.4
  1. 1. Dried Chicken and Turkey14.6% estimated
  2. 2. Pea Flour13.6% estimated
    Pea flour · carb · medium
  3. 3. Potato Flour12.5% estimated
    Potato Flour · carb · medium
  4. 4. Freshly Frozen Atlantic Salmon (10%)10% declared10.0% estimated
    Salmon · meat · good
  5. 5. Animal Fat11.5% estimated
  6. 6. Beet Pulp Flour (3.4%)3.4% declared3.4% estimated
    Beet Pulp · fibre · medium
  7. 7. Fish Gravy (2%)2% declared2.0% estimated
    Cooking broth · other · medium
  8. 8. Ocean Fish Meal (2%)2% declared2.0% estimated
    Ocean Fish · meat · medium
  9. 9. Minerals (Including Sodium Hexametaphosphate)10.5% estimated
    Vitamins and minerals · supplement · medium
  10. 10. Dried Apple Pulp (0.5%)0.5% declared0.5% estimated
    Apple Fibre · fibre · medium
  11. 11. Dried Carrots (0.5%)0.5% declared0.5% estimated
    Carrots · veg · good
  12. 12. Dried Green Peas (0.4%)0.4% declared0.4% estimated
    Peas · veg · good
  13. 13. Brewer's Dried Yeast9.4% estimated
    Yeast · supplement · good
  14. 14. Fructooligosaccharides (0.28%)0.28% declared0.3% estimated
    Fructo-oligosaccharides · supplement · good
  15. 15. Dried Spinach (0.2%)0.2% declared0.2% estimated
    Spinach · veg · good
  16. 16. Dried Tomatoes (0.2%)0.2% declared0.2% estimated
    Tomato · veg · good
  17. 17. Linseed8.4% estimated
    Linseed · veg · good

Trust and sourceNo recalls recorded in our database · checked 2026-09-28

Brand and contact: Eukanuba
Eukanuba logo
Phone
1-800-423-6036
Contact page
www.eukanuba.com

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-28
Scored with
Model v3 (methodology)
Product page
www.eukanuba.co.uk

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

This recipe achieves a final score of 44 out of 100 based on several key factors. The overall quality of the ingredient list added +3.8 points. However, ingredients without printed percentages reduced the score by -8.5. Additionally, the processing format deducted -6.7 and the carbohydrate content contributed -3.2.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.49.191+3.85
Meat share of dry matter5.5%0.096+0.53
Carb share of dry matter28.1%-0.115-3.23
Oil share of dry matter13.6%-0.092-1.25
Vegetable share of dry matter10.4%-0.005-0.05
Supplement share of dry matter22.1%-0.012-0.27
Other share of dry matter0.1%-0.375-0.04
Recipe graded poor11.5%-0.065-0.75
Number of poor ingredients1-0.876-0.88
Largest single poor ingredient11.5%0.060+0.69
Undeclared quantities80.5%-0.106-8.50
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-0.350.222-0.08
Processing multiplier0.9833.786+33.11
Processing: Dry Extrudedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.49.191+3.85
Meat share of dry matter5.5%0.096+0.53
Carb share of dry matter28.1%-0.115-3.23
Oil share of dry matter13.6%-0.092-1.25
Vegetable share of dry matter10.4%-0.005-0.05
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter22.1%-0.012-0.27
Other share of dry matter0.1%-0.375-0.04
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor11.5%-0.065-0.75
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients1-0.876-0.88
Largest single poor ingredient11.5%0.060+0.69
Undeclared quantities80.5%-0.106-8.50
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-0.350.222-0.08
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedyes-6.713-6.71
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Subtotal
44.2
Final score
44/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v344/100current
v252/100
v148/100
v1.949/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein2729.8 (band 18 to 40%)100
Fat1516.6 (band 5.5 to 20%)100
Fibre2.12.3 (band 0.5 to 5%)94.3
Calcium1.21.3 (band 0.5 to 2.5%)94.8
Phosphorus0.951 (band 0.4 to 1.6%)100
Calcium:phosphorus ratio1.31.3 (band 1 to 2%)85.8
Omega fatty acids (omega-6 and omega-3)--100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.

No nutritional additives section declared on the label.

Low confidence: partial analysis or moisture estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (19.5% of the recipe mass) (voluntary)3.9/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✗ Additives declared (mandatory) - not on file0/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✗ Feeding guidance given (mandatory) - not on file0/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Feeding guidance given, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

ClaimTypeCheckSubstantiation
A unique kibble shape with DentaDefense to help keep teeth clean & healthy (on page)Functionalnot checkableManufacturer assertion
Nutrient-rich recipes Expert nutrition for every stage of your dog’s life (on page)Contentnot checkableManufacturer assertion
crafted using high-quality animal protein, essential vitamins and minerals (on page)Contentnot checkableManufacturer assertion
Free from artificial flavours, colours, and GMOs (on page)Free-fromnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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