Coya Kibble Plus

Dry Extruded · completeHigh meatClear label

67out of 100

Average

our rating

Our verdict

Is Coya Kibble Plus a good dog food?

We score it 67/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

Complete extruded dry food for adult dogs, with beef, tallow and potatoes as the main ingredients.

How we score

32% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

Meat makes up an estimated 54% of the dry matter.
Prints ingredient percentages on the label.
Doesn't list grain ingredients.

Why you might not

We found no significant drawbacks in the data we hold for this product.

Who is this food for?

Suits

Labelled by the manufacturer for adult dogs
Grain-free: no grain ingredients listed
Doesn't list chicken, turkey, lamb, venison, pork, duck as ingredients

Consider something else if:

Your dog avoids beef: the label lists beef
Your dog avoids fish: the label lists salmon oil
You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 29% · Fat 17.50%

Typical analysis (as fed)

Nutrient	As fed
Protein	29%
Fat	17.50%
Fibre	3.50%
Ash	7.50%
Moisture	8%

Additives & feeding info

Additives declared on the label

Technological additives

(Tocopherols).

Ingredients (34)32% of the recipe is estimated

Estimated composition

meat 53.5%
veg 15.6%
oil 9.8%
carb 9.3%
other 4.1%
fibre 3.8%
supplement 3.8%

#	As declared	Matched	Label reading	Declared %	Est. %
1	15% Freshly Prepared Beef	Beef	meat · medium	15	15.0
2	15% Beef Meal	Beef	meat · medium	15	15.0
3	15% Freeze Dried Beef Pieces	Beef	meat · medium	15	15.0
4	15% Beef Tallow	Tallow	oil · medium	15	15.0
5	Potato	Potatoes	carb · medium	-	4.6
6	Sweet Potato	Sweet Potatoes	carb · good	-	4.3
7	Peas (4%)	Peas	veg · good	4	4.0
8	Vegetable Gravy	Vegetable Gravy	other · medium	-	4.1
9	Beet Pulp	Beet Pulp	fibre · medium	-	3.8
10	0.19% Swede	Swede	veg · good	0.19	0.2
11	0.19% Peas	Peas	veg · good	0.19	0.2
12	0.19% Flaxseed	Linseed	veg · good	0.19	0.2
13	0.19% Potato	Potatoes	carb · medium	0.19	0.2
14	0.19% Mint	Mint	veg · good	0.19	0.2
15	0.19% Apple	Apples	veg · good	0.19	0.2
16	0.19% Pear	Pears	veg · good	0.19	0.2
17	0.19% Kelp	Kelp	veg · good	0.19	0.2
18	0.19% Swede	Swede	veg · good	0.19	0.2
19	0.19% Beetroot	Beetroot	veg · good	0.19	0.2
20	0.19% Flaxseed	Linseed	veg · good	0.19	0.2
21	0.19% Potato	Potatoes	carb · medium	0.19	0.2
22	0.19% Raspberry	Raspberries	veg · good	0.19	0.2
23	0.19% Cranberry	Cranberries	veg · good	0.19	0.2
24	0.19% Strawberry	Strawberries	veg · good	0.19	0.2
25	0.19% Tomato	Tomato	veg · good	0.19	0.2
26	Minerals	Vitamins and minerals	supplement · medium	-	3.6
27	Salmon Oil	Salmon Oil	oil · good	-	3.3
28	Dried Carrot (0.5%)	Carrots	veg · good	0.5	0.5
29	Prebiotic MOS (0.2%)	Mannanoligosaccharides	supplement · good	0.2	0.2
30	Cranberry Extract (0.015%)	Cranberry Extract	supplement · good	0.015	0.01
31	Blueberry Powder (0.015%)	Blueberries	veg · good	0.015	0.01
32	Marigold Meal	Calendula	veg · good	-	3.1
33	Turmeric	Turmeric	veg · good	-	2.8
34	Dried Spearmint	Spearmint	veg · good	-	2.6

1. 15% Freshly Prepared Beef15% declared15.0% estimated
Beef · meat · medium
2. 15% Beef Meal15% declared15.0% estimated
Beef · meat · medium
3. 15% Freeze Dried Beef Pieces15% declared15.0% estimated
Beef · meat · medium
4. 15% Beef Tallow15% declared15.0% estimated
Tallow · oil · medium
5. Potato4.6% estimated
Potatoes · carb · medium
6. Sweet Potato4.3% estimated
Sweet Potatoes · carb · good
7. Peas (4%)4% declared4.0% estimated
Peas · veg · good
8. Vegetable Gravy4.1% estimated
Vegetable Gravy · other · medium
9. Beet Pulp3.8% estimated
Beet Pulp · fibre · medium
10. 0.19% Swede0.19% declared0.2% estimated
Swede · veg · good
11. 0.19% Peas0.19% declared0.2% estimated
Peas · veg · good
12. 0.19% Flaxseed0.19% declared0.2% estimated
Linseed · veg · good
13. 0.19% Potato0.19% declared0.2% estimated
Potatoes · carb · medium
14. 0.19% Mint0.19% declared0.2% estimated
Mint · veg · good
15. 0.19% Apple0.19% declared0.2% estimated
Apples · veg · good
16. 0.19% Pear0.19% declared0.2% estimated
Pears · veg · good
17. 0.19% Kelp0.19% declared0.2% estimated
Kelp · veg · good
18. 0.19% Swede0.19% declared0.2% estimated
Swede · veg · good
19. 0.19% Beetroot0.19% declared0.2% estimated
Beetroot · veg · good
20. 0.19% Flaxseed0.19% declared0.2% estimated
Linseed · veg · good
21. 0.19% Potato0.19% declared0.2% estimated
Potatoes · carb · medium
22. 0.19% Raspberry0.19% declared0.2% estimated
Raspberries · veg · good
23. 0.19% Cranberry0.19% declared0.2% estimated
Cranberries · veg · good
24. 0.19% Strawberry0.19% declared0.2% estimated
Strawberries · veg · good
25. 0.19% Tomato0.19% declared0.2% estimated
Tomato · veg · good
26. Minerals3.6% estimated
Vitamins and minerals · supplement · medium
27. Salmon Oil3.3% estimated
Salmon Oil · oil · good
28. Dried Carrot (0.5%)0.5% declared0.5% estimated
Carrots · veg · good
29. Prebiotic MOS (0.2%)0.2% declared0.2% estimated
Mannanoligosaccharides · supplement · good
30. Cranberry Extract (0.015%)0.015% declared0.01% estimated
Cranberry Extract · supplement · good
31. Blueberry Powder (0.015%)0.015% declared0.01% estimated
Blueberries · veg · good
32. Marigold Meal3.1% estimated
Calendula · veg · good
33. Turmeric2.8% estimated
Turmeric · veg · good
34. Dried Spearmint2.6% estimated
Spearmint · veg · good

Trust and sourceNo recalls recorded in our database · checked 2026-08-22

Brand and contact: Coya

Website: https://coyapet.com/

Trust and provenance

Recall history: No recalls recorded in our database
Label data last checked: 2026-08-22
Scored with: Model v3 (methodology)
Product page: coyapet.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

This recipe achieves an overall rating of 67 out of 100. The meat content contributed +5.2, while the overall quality of the ingredient list added +5.6. On the other hand, the processing format adjusted the score by -6.7. Finally, ingredients without printed percentages contributed -3.4 to the final calculation.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

Component	Input	Coefficient	Contribution
Base score	-	30.909	+30.91
Average ingredient quality	0.6	9.191	+5.63
Meat share of dry matter	54.1%	0.096	+5.20
Carb share of dry matter	3.7%	-0.115	-0.43
Oil share of dry matter	15.5%	-0.092	-1.43
Vegetable share of dry matter	15.2%	-0.005	-0.08
Supplement share of dry matter	5.6%	-0.012	-0.07
Other share of dry matter	0.3%	-0.375	-0.12
Undeclared quantities	32.2%	-0.106	-3.40
Complete diet	yes	2.294	+2.29
High meat (30%+ of dry matter)	yes	0.707	+0.71
Processing multiplier	0.98	33.786	+33.11
Processing: Dry Extruded	yes	-6.713	-6.71

Show all 40 components

Component	Input	Coefficient	Contribution
Base score	-	30.909	+30.91
Average ingredient quality	0.6	9.191	+5.63
Meat share of dry matter	54.1%	0.096	+5.20
Carb share of dry matter	3.7%	-0.115	-0.43
Oil share of dry matter	15.5%	-0.092	-1.43
Vegetable share of dry matter	15.2%	-0.005	-0.08
Additive share of dry matter	0.0%	0.163	+0.00
Supplement share of dry matter	5.6%	-0.012	-0.07
Other share of dry matter	0.3%	-0.375	-0.12
Unrecognised share of dry matter	0.0%	-0.027	+0.00
Recipe graded poor	0.0%	-0.065	+0.00
Poor-quality meat in recipe	0.0%	-0.179	+0.00
Number of poor ingredients	0	-0.876	+0.00
Largest single poor ingredient	0.0%	0.060	+0.00
Undeclared quantities	32.2%	-0.106	-3.40
Prints ingredient percentages	no	0.000	+0.00
Complete diet	yes	2.294	+2.29
Frozen or chilled fresh	no	0.000	+0.00
High meat (30%+ of dry matter)	yes	0.707	+0.71
Low meat (under 10% of dry matter)	no	-3.158	+0.00
High carb and low meat	no	-1.180	+0.00
Meat share × printed percentages	0.0	0.000	+0.00
Meat share × fresh	0.0	0.000	+0.00
Fresh × high meat	0.0	11.084	+0.00
Additive penalty	0.00	0.222	+0.00
Processing multiplier	0.98	33.786	+33.11
Processing: Raw	no	-0.054	+0.00
Processing: Fresh Chilled	no	-2.354	+0.00
Processing: Fresh Frozen	no	-2.354	+0.00
Processing: Fresh Refrigerated	no	0.000	+0.00
Processing: Fresh Shelf	no	-0.672	+0.00
Processing: Dry Freeze Dried	no	6.629	+0.00
Processing: Dry Air Dried	no	6.331	+0.00
Processing: Dry Cold Pressed	no	-6.713	+0.00
Processing: Dry Baked	no	-6.713	+0.00
Processing: Dry Extruded	yes	-6.713	-6.71
Processing: Dry Semi Moist	no	-6.174	+0.00
Processing: Dry Muesli	no	-10.146	+0.00
Processing: Wet Pate	no	-0.672	+0.00
Processing: Wet Chunks	no	-0.672	+0.00

Processing-type offset: +0.02
Additives declared on label: +1 transparency bonus
Subtotal: 66.6
Final score: 67/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

Model	Score
v3	67/100	current
v2	65/100
v1	65/100
v1.9	66/100

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

Nutrient	As fed (label)	Dry matter (scored)	Score
Protein	29	31.5 (band 18 to 40%)	100
Fat	17.5	19 (band 5.5 to 20%)	100
Fibre	3.5	3.8 (band 0.5 to 5%)	100

Scored over 3 declared nutrients (combined weight 50); undeclared nutrients do not affect the score.

No nutritional additives section declared on the label.

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

Item	Points
✓ Ingredient list on the label (mandatory)	10/10
✓ Printed percentages on the label (67.8% of the recipe mass) (voluntary)	13.6/20
✓ Analytical constituents declared (mandatory)	15/15
✓ Additives declared (mandatory)	5/10
✗ Energy value declared (voluntary) - not on file	0/5
✓ Complete/complementary designation (mandatory)	5/5
✗ Feeding guidance given (mandatory) - not on file	0/10
✓ Manufacturer identity and address (mandatory)	5/10
✓ Country of manufacture stated (voluntary)	10/10
✗ Batch and date labelling (mandatory) - not on file	0/5

Capped at 60: mandatory items missing (Feeding guidance given, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

Claim	Type	Check	Substantiation
healthy, nutritious, complete and balanced food (on page)	Functional	not checkable	Manufacturer assertion
boosting immunity support, digestive health and boasting antioxidant qualities (on page)	Functional	not checkable	Manufacturer assertion
contributing to a healthy gut microbiome, increased fibre for healthy digestion and an extra boost of magnesium and Vitamin C (on page)	Functional	not checkable	Manufacturer assertion
supporting their immunity, gut, skin and coat health (on page)	Functional	not checkable	Manufacturer assertion
blends high-quality kibble with irresistible freeze-dried meat, fruit & vegetables (on page)	Content	not checkable	Manufacturer assertion