Wilsons Turkey & Duck Premium Cold Pressed Dog Food
Dry Cold Pressed · completeHigh meatClear label

Our verdict
Is Wilsons Turkey & Duck Premium Cold Pressed Dog Food a good dog food?
We score it 72/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete cold-pressed dry food for dogs of all life stages, with turkey, sweet potatoes and peas as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Doesn't list beef, lamb, fish, venison, pork as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists poultry fat
- Your dog avoids turkey: the label lists turkey
- Your dog avoids duck: the label lists duck
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 25% · Fat 14%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 25% |
| Fat | 14% |
| Fibre | 3% |
| Ash | 8.50% |
| Moisture | 9.50% |
| Calcium | 1.50% |
| Phosphorus | 0.90% |
Energy: 374 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Store in a cool, dry place. If decanting use a breathable container.
Feeding guide
Use as a guide only; consider breed, condition and activity levels. Our food is more nutritionally dense so dogs may require less than current food. Ensure fresh water is always accessible. New to cold pressed: switch gradually over 9+ days (25% Day 1-3, 50% Day 4-6, 75% Day 7-9, 100% Day 9+).
Additives declared on the label
Nutritional additives
Zinc chelate of lysine and glutamic acid 100 mg/kg; Iron chelate of lysine and glutamic acid 80 mg/kg; Manganese chelate of lysine and glutamic acid 10 mg/kg; Copper chelate of lysine and glutamic acid 8 mg/kg; Iodine - calcium iodate anhydrous 1.5 mg/kg; Vitamin A as retinyl acetate 18000 IU/Kg; Vitamin D3 as cholecalciferol 1500 IU/kg; Vitamin E as all rac-alpha tocopherol acetate 350 mg/kg
Technological additives
Natural antioxidants (tocopherol extracts and rosemary extract)
Ingredients (31)2% of the recipe is estimated
Estimated composition
- meat 39.5%
- carb 32.5%
- veg 18.9%
- supplement 3.2%
- oil 3.0%
- fibre 2.8%
- additive 0.1%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Dried ground turkey (18.5%) | Turkey | meat · medium | 18.5 | 18.5 |
| 2 | sweet potato (17.5%) | Sweet Potatoes | carb · good | 17.5 | 17.5 |
| 3 | peas (17%) | Peas | veg · good | 17 | 17.0 |
| 4 | tapioca (15%) | Tapioca | carb · medium | 15 | 15.0 |
| 5 | dried ground duck (15%) | Duck | meat · medium | 15 | 15.0 |
| 6 | turkey hydrolysate (6%) | Hydrolyzed Turkey | meat · medium | 6 | 6.0 |
| 7 | beet fibre (2%) | Beet Fibre | fibre · medium | 2 | 2.0 |
| 8 | turkey fat (1.5%) | Poultry Fat | oil · medium | 1.5 | 1.5 |
| 9 | rapeseed oil (1.5%) | Rapeseed oil | oil · good | 1.5 | 1.5 |
| 10 | apple (0.8%) | Apples | veg · good | 0.8 | 0.8 |
| 11 | pea fibre (0.7%) | Pea Fibre | fibre · medium | 0.7 | 0.7 |
| 12 | seaweed (0.5%) | Seaweed | veg · good | 0.5 | 0.5 |
| 13 | postbiotic - inactivated yeast saccharomyces cerevisiae (0.4%) | Yeast | supplement · good | 0.4 | 0.4 |
| 14 | vitamins and minerals (2.2%) | Vitamins and minerals | supplement · medium | 2.2 | 2.2 |
| 15 | chicory | Chicory | veg · good | - | 0.1 |
| 16 | inulin | Inulin | fibre · good | - | 0.1 |
| 17 | DL methionine | Methionine | supplement · good | - | 0.1 |
| 18 | L-Tryptophan | L-Tryptophan | supplement · good | - | 0.10 |
| 19 | prebiotic - mannan-oligosaccharides | Mannanoligosaccharides | supplement · good | - | 0.10 |
| 20 | glucosamine | Glucosamine | supplement · good | - | 0.09 |
| 21 | chondroitin sulphate | Chondroitin | supplement · good | - | 0.09 |
| 22 | yucca schidigera | Yucca Schidigera | supplement · good | - | 0.09 |
| 23 | carnitine | Carnitine | supplement · good | - | 0.08 |
| 24 | cranberry | Cranberries | veg · good | - | 0.08 |
| 25 | dandelion root | Dandelion Root | veg · good | - | 0.08 |
| 26 | marigold yellow | Calendula | veg · good | - | 0.07 |
| 27 | lutein | Lutein | supplement · good | - | 0.07 |
| 28 | natural antioxidants (tocopherol extracts and rosemary extract) | Antioxidants | additive · medium | - | 0.07 |
| 29 | ginger | Ginger | veg · good | - | 0.06 |
| 30 | turmeric | Turmeric | veg · good | - | 0.06 |
| 31 | thyme. | Thyme | veg · good | - | 0.06 |
- 1. Dried ground turkey (18.5%)18.5% declared18.5% estimated
- 2. sweet potato (17.5%)17.5% declared17.5% estimated
- 3. peas (17%)17% declared17.0% estimated
- 4. tapioca (15%)15% declared15.0% estimated
- 5. dried ground duck (15%)15% declared15.0% estimated
- 6. turkey hydrolysate (6%)6% declared6.0% estimated
- 7. beet fibre (2%)2% declared2.0% estimated
- 8. turkey fat (1.5%)1.5% declared1.5% estimated
- 9. rapeseed oil (1.5%)1.5% declared1.5% estimated
- 10. apple (0.8%)0.8% declared0.8% estimated
- 11. pea fibre (0.7%)0.7% declared0.7% estimated
- 12. seaweed (0.5%)0.5% declared0.5% estimated
- 13. postbiotic - inactivated yeast saccharomyces cerevisiae (0.4%)0.4% declared0.4% estimated
- 14. vitamins and minerals (2.2%)2.2% declared2.2% estimated
- 15. chicory0.1% estimated
- 16. inulin0.1% estimated
- 17. DL methionine0.1% estimated
- 18. L-Tryptophan0.10% estimated
- 19. prebiotic - mannan-oligosaccharides0.10% estimated
- 20. glucosamine0.09% estimated
- 21. chondroitin sulphate0.09% estimated
- 22. yucca schidigera0.09% estimated
- 23. carnitine0.08% estimated
- 24. cranberry0.08% estimated
- 25. dandelion root0.08% estimated
- 26. marigold yellow0.07% estimated
- 27. lutein0.07% estimated
- 28. natural antioxidants (tocopherol extracts and rosemary extract)0.07% estimated
- 29. ginger0.06% estimated
- 30. turmeric0.06% estimated
- 31. thyme.0.06% estimated
Trust and source1 recall recorded · checked 2026-10-07
Brand and contact: Wilsons
Trust and provenance
- Recall history
- Wilsons recalls cold pressed dog food because of the presence of salmonella resolved full recall tracker
- Label data last checked
- 2026-10-07
- Scored with
- Model v3 (methodology)
- Product page
- www.wilsonspetfood.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
We give the product a score of 72 out of 100. The processing format contributed -6.7 points, while the meat content contributed +6.2 and the overall quality of the ingredient list added +5.5. Being labelled nutritionally complete contributed a further +2.3 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.47 |
| Meat share of dry matter | 64.6% | 0.096 | +6.20 |
| Carb share of dry matter | 14.4% | -0.115 | -1.66 |
| Oil share of dry matter | 5.3% | -0.092 | -0.49 |
| Vegetable share of dry matter | 5.9% | -0.005 | -0.03 |
| Additive share of dry matter | 0.1% | 0.163 | +0.02 |
| Supplement share of dry matter | 5.2% | -0.012 | -0.06 |
| Undeclared quantities | 1.8% | -0.106 | -0.19 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Additive penalty | -0.10 | 0.222 | -0.02 |
| Processing multiplier | 1.00 | 33.786 | +33.79 |
| Processing: Dry Cold Pressed | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.47 |
| Meat share of dry matter | 64.6% | 0.096 | +6.20 |
| Carb share of dry matter | 14.4% | -0.115 | -1.66 |
| Oil share of dry matter | 5.3% | -0.092 | -0.49 |
| Vegetable share of dry matter | 5.9% | -0.005 | -0.03 |
| Additive share of dry matter | 0.1% | 0.163 | +0.02 |
| Supplement share of dry matter | 5.2% | -0.012 | -0.06 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 1.8% | -0.106 | -0.19 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -0.10 | 0.222 | -0.02 |
| Processing multiplier | 1.00 | 33.786 | +33.79 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | yes | -6.713 | -6.71 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 72.2
- Final score
- 72/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 25 | 27.6 (band 18.596685082872927 to 40%) | 95.3 |
| Fat | 14 | 15.5 (band 5.68232044198895 to 20%) | 100 |
| Fibre | 3 | 3.3 (band 0.5 to 5%) | 100 |
| Calcium | 1.5 | 1.7 (band 0.5165745856353591 to 2.5%) | 100 |
| Phosphorus | 0.9 | 1 (band 0.41325966850828727 to 1.6%) | 99.4 |
| Calcium:phosphorus ratio | 1.7 | 1.7 (band 1 to 2%) | 100 |
| Energy (kcal/100g) | 374 | 413.3 | 100 |
Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.
Declared fortification: 8 nutritional additives on the label
- Zinc chelate of lysine and glutamic acid 100 mg/kg
- Iron chelate of lysine and glutamic acid 80 mg/kg
- Manganese chelate of lysine and glutamic acid 10 mg/kg
- Copper chelate of lysine and glutamic acid 8 mg/kg
- Iodine - calcium iodate anhydrous 1.5 mg/kg
- Vitamin A as retinyl acetate 18000 IU/Kg
- Vitamin D3 as cholecalciferol 1500 IU/kg
- Vitamin E as all rac-alpha tocopherol acetate 350 mg/kg
High confidence: full analysis plus minerals or omegas and declared energy.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (98.2% of the recipe mass) (voluntary) | 19.6/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
| Incident | Deduction |
|---|---|
| Product recall: Wilsons recalls cold pressed dog food because of the presence of salmonella (2022-03-15, Resolved) Reason: pathogen 30 points, decayed over 4.62 years: 30 x 0.5^(4.62/2) = 6.1 | -6.06 |
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · strong — 3 checkable claims: 3 consistent, 0 contradicted.
Consistent with the label
- "Made in the UK" — supported by the declared made in the UK data.
- "Grain Free" — supported by the declared grain-free data.
- "Nutritionally Complete" — supported by the declared complete and balanced data.
17 further claims on file that we cannot check against the label.
Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Made in the UK (on page) | Content | consistent | Manufacturer assertion |
| Minimally Processed (on page) | Content | not checkable | Manufacturer assertion |
| Fussy-Dog Approved (on page) | Functional | not checkable | Manufacturer assertion |
| Transparent Recipes (on page) | Functional | not checkable | Manufacturer assertion |
| Grain Free (on pack) | Free-from | consistent | Manufacturer assertion |
| Chicken Free (on pack) | Free-from | not checkable | Manufacturer assertion |
| Nutritionally Complete (on pack) | Content | consistent | Manufacturer assertion |
| Suitable for 2 Months+ (on pack) | Content | not checkable | Manufacturer assertion |
| Joint care (on page) | Functional | not checkable | Manufacturer assertion |
| Immune Support (on page) | Functional | not checkable | Manufacturer assertion |
| Improved Skin & Coat (on page) | Functional | not checkable | Manufacturer assertion |
| Firmer Poos (on page) | Functional | not checkable | Manufacturer assertion |
| Improved Digestion (on page) | Functional | not checkable | Manufacturer assertion |
| Reduced Gas and Bloating (on page) | Functional | not checkable | Manufacturer assertion |
| Allergy Support (on page) | Functional | not checkable | Manufacturer assertion |
| Urinary Support (on page) | Functional | not checkable | Manufacturer assertion |
| with turkey, which is low in fat and high in protein (on page) | Content | not checkable | Manufacturer assertion |
| duck for vitamin B (on page) | Nutrient | not checkable | Manufacturer assertion |
| cranberry to support good urinary health (on page) | Functional | not checkable | Manufacturer assertion |
| This Food is Safe for Puppies (on page) | Functional | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Alternatives to Turkey & Duck Premium Cold Pressed Dog Food
Similar on ingredients, protein, format or nutrition, using the same stored data.
Community0 comments
Comments (0)
No comments yet. Be the first to share how this went down with your dog.



