Wilsons Turkey & Duck Premium Cold Pressed Dog Food

Dry Cold Pressed · completeHigh meatClear label

Turkey & Duck Premium Cold Pressed Dog Food
Good
our rating

Our verdict

Is Wilsons Turkey & Duck Premium Cold Pressed Dog Food a good dog food?

We score it 72/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

Complete cold-pressed dry food for dogs of all life stages, with turkey, sweet potatoes and peas as the main ingredients.

How we score

Why you might choose it

  • Scores 72, in the top quarter of dry foods we track.
  • Meat makes up an estimated 65% of the dry matter (40% as fed).
  • Prints ingredient percentages on the label.

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Grain-free: no grain ingredients listed
  • Doesn't list beef, lamb, fish, venison, pork as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists poultry fat
  • Your dog avoids turkey: the label lists turkey
  • Your dog avoids duck: the label lists duck
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 25% · Fat 14%

Typical analysis (as fed)

NutrientAs fed
Protein25%
Fat14%
Fibre3%
Ash8.50%
Moisture9.50%
Calcium1.50%
Phosphorus0.90%

Energy: 374 kcal/100g

Additives & feeding info

Feeding and storage

Storage

Store in a cool, dry place. If decanting use a breathable container.

Feeding guide

Use as a guide only; consider breed, condition and activity levels. Our food is more nutritionally dense so dogs may require less than current food. Ensure fresh water is always accessible. New to cold pressed: switch gradually over 9+ days (25% Day 1-3, 50% Day 4-6, 75% Day 7-9, 100% Day 9+).

Additives declared on the label

Nutritional additives

Zinc chelate of lysine and glutamic acid 100 mg/kg; Iron chelate of lysine and glutamic acid 80 mg/kg; Manganese chelate of lysine and glutamic acid 10 mg/kg; Copper chelate of lysine and glutamic acid 8 mg/kg; Iodine - calcium iodate anhydrous 1.5 mg/kg; Vitamin A as retinyl acetate 18000 IU/Kg; Vitamin D3 as cholecalciferol 1500 IU/kg; Vitamin E as all rac-alpha tocopherol acetate 350 mg/kg

Technological additives

Natural antioxidants (tocopherol extracts and rosemary extract)

Ingredients (31)2% of the recipe is estimated

Estimated composition

  • meat 39.5%
  • carb 32.5%
  • veg 18.9%
  • supplement 3.2%
  • oil 3.0%
  • fibre 2.8%
  • additive 0.1%
#As declaredMatchedLabel readingDeclared %Est. %
1Dried ground turkey (18.5%)Turkeymeat · medium18.518.5
2sweet potato (17.5%)Sweet Potatoescarb · good17.517.5
3peas (17%)Peasveg · good1717.0
4tapioca (15%)Tapiocacarb · medium1515.0
5dried ground duck (15%)Duckmeat · medium1515.0
6turkey hydrolysate (6%)Hydrolyzed Turkeymeat · medium66.0
7beet fibre (2%)Beet Fibrefibre · medium22.0
8turkey fat (1.5%)Poultry Fatoil · medium1.51.5
9rapeseed oil (1.5%)Rapeseed oiloil · good1.51.5
10apple (0.8%)Applesveg · good0.80.8
11pea fibre (0.7%)Pea Fibrefibre · medium0.70.7
12seaweed (0.5%)Seaweedveg · good0.50.5
13postbiotic - inactivated yeast saccharomyces cerevisiae (0.4%)Yeastsupplement · good0.40.4
14vitamins and minerals (2.2%)Vitamins and mineralssupplement · medium2.22.2
15chicoryChicoryveg · good-0.1
16inulinInulinfibre · good-0.1
17DL methionineMethioninesupplement · good-0.1
18L-TryptophanL-Tryptophansupplement · good-0.10
19prebiotic - mannan-oligosaccharidesMannanoligosaccharidessupplement · good-0.10
20glucosamineGlucosaminesupplement · good-0.09
21chondroitin sulphateChondroitinsupplement · good-0.09
22yucca schidigeraYucca Schidigerasupplement · good-0.09
23carnitineCarnitinesupplement · good-0.08
24cranberryCranberriesveg · good-0.08
25dandelion rootDandelion Rootveg · good-0.08
26marigold yellowCalendulaveg · good-0.07
27luteinLuteinsupplement · good-0.07
28natural antioxidants (tocopherol extracts and rosemary extract)Antioxidantsadditive · medium-0.07
29gingerGingerveg · good-0.06
30turmericTurmericveg · good-0.06
31thyme.Thymeveg · good-0.06
  1. 1. Dried ground turkey (18.5%)18.5% declared18.5% estimated
    Turkey · meat · medium
  2. 2. sweet potato (17.5%)17.5% declared17.5% estimated
    Sweet Potatoes · carb · good
  3. 3. peas (17%)17% declared17.0% estimated
    Peas · veg · good
  4. 4. tapioca (15%)15% declared15.0% estimated
    Tapioca · carb · medium
  5. 5. dried ground duck (15%)15% declared15.0% estimated
    Duck · meat · medium
  6. 6. turkey hydrolysate (6%)6% declared6.0% estimated
    Hydrolyzed Turkey · meat · medium
  7. 7. beet fibre (2%)2% declared2.0% estimated
    Beet Fibre · fibre · medium
  8. 8. turkey fat (1.5%)1.5% declared1.5% estimated
    Poultry Fat · oil · medium
  9. 9. rapeseed oil (1.5%)1.5% declared1.5% estimated
    Rapeseed oil · oil · good
  10. 10. apple (0.8%)0.8% declared0.8% estimated
    Apples · veg · good
  11. 11. pea fibre (0.7%)0.7% declared0.7% estimated
    Pea Fibre · fibre · medium
  12. 12. seaweed (0.5%)0.5% declared0.5% estimated
    Seaweed · veg · good
  13. 13. postbiotic - inactivated yeast saccharomyces cerevisiae (0.4%)0.4% declared0.4% estimated
    Yeast · supplement · good
  14. 14. vitamins and minerals (2.2%)2.2% declared2.2% estimated
    Vitamins and minerals · supplement · medium
  15. 15. chicory0.1% estimated
    Chicory · veg · good
  16. 16. inulin0.1% estimated
    Inulin · fibre · good
  17. 17. DL methionine0.1% estimated
    Methionine · supplement · good
  18. 18. L-Tryptophan0.10% estimated
    L-Tryptophan · supplement · good
  19. 19. prebiotic - mannan-oligosaccharides0.10% estimated
    Mannanoligosaccharides · supplement · good
  20. 20. glucosamine0.09% estimated
    Glucosamine · supplement · good
  21. 21. chondroitin sulphate0.09% estimated
    Chondroitin · supplement · good
  22. 22. yucca schidigera0.09% estimated
    Yucca Schidigera · supplement · good
  23. 23. carnitine0.08% estimated
    Carnitine · supplement · good
  24. 24. cranberry0.08% estimated
    Cranberries · veg · good
  25. 25. dandelion root0.08% estimated
    Dandelion Root · veg · good
  26. 26. marigold yellow0.07% estimated
    Calendula · veg · good
  27. 27. lutein0.07% estimated
    Lutein · supplement · good
  28. 28. natural antioxidants (tocopherol extracts and rosemary extract)0.07% estimated
    Antioxidants · additive · medium
  29. 29. ginger0.06% estimated
    Ginger · veg · good
  30. 30. turmeric0.06% estimated
    Turmeric · veg · good
  31. 31. thyme.0.06% estimated
    Thyme · veg · good

Trust and source1 recall recorded · checked 2026-10-07

Brand and contact: Wilsons

Trust and provenance

Label data last checked
2026-10-07
Scored with
Model v3 (methodology)

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

We give the product a score of 72 out of 100. The processing format contributed -6.7 points, while the meat content contributed +6.2 and the overall quality of the ingredient list added +5.5. Being labelled nutritionally complete contributed a further +2.3 points.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.69.191+5.47
Meat share of dry matter64.6%0.096+6.20
Carb share of dry matter14.4%-0.115-1.66
Oil share of dry matter5.3%-0.092-0.49
Vegetable share of dry matter5.9%-0.005-0.03
Additive share of dry matter0.1%0.163+0.02
Supplement share of dry matter5.2%-0.012-0.06
Undeclared quantities1.8%-0.106-0.19
Complete dietyes2.294+2.29
High meat (30%+ of dry matter)yes0.707+0.71
Additive penalty-0.100.222-0.02
Processing multiplier1.0033.786+33.79
Processing: Dry Cold Pressedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.69.191+5.47
Meat share of dry matter64.6%0.096+6.20
Carb share of dry matter14.4%-0.115-1.66
Oil share of dry matter5.3%-0.092-0.49
Vegetable share of dry matter5.9%-0.005-0.03
Additive share of dry matter0.1%0.163+0.02
Supplement share of dry matter5.2%-0.012-0.06
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities1.8%-0.106-0.19
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)yes0.707+0.71
Low meat (under 10% of dry matter)no-3.158+0.00
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-0.100.222-0.02
Processing multiplier1.0033.786+33.79
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedyes-6.713-6.71
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+2 transparency bonus
Subtotal
72.2
Final score
72/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v372/100current
v283/100
v181/100
v1.983/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein2527.6 (band 18.596685082872927 to 40%)95.3
Fat1415.5 (band 5.68232044198895 to 20%)100
Fibre33.3 (band 0.5 to 5%)100
Calcium1.51.7 (band 0.5165745856353591 to 2.5%)100
Phosphorus0.91 (band 0.41325966850828727 to 1.6%)99.4
Calcium:phosphorus ratio1.71.7 (band 1 to 2%)100
Energy (kcal/100g)374413.3100

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.

Declared fortification: 8 nutritional additives on the label
  • Zinc chelate of lysine and glutamic acid 100 mg/kg
  • Iron chelate of lysine and glutamic acid 80 mg/kg
  • Manganese chelate of lysine and glutamic acid 10 mg/kg
  • Copper chelate of lysine and glutamic acid 8 mg/kg
  • Iodine - calcium iodate anhydrous 1.5 mg/kg
  • Vitamin A as retinyl acetate 18000 IU/Kg
  • Vitamin D3 as cholecalciferol 1500 IU/kg
  • Vitamin E as all rac-alpha tocopherol acetate 350 mg/kg

High confidence: full analysis plus minerals or omegas and declared energy.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (98.2% of the recipe mass) (voluntary)19.6/20
✓ Analytical constituents declared (mandatory)15/15
✓ Additives declared (mandatory)10/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

IncidentDeduction
Product recall: Wilsons recalls cold pressed dog food because of the presence of salmonella (2022-03-15, Resolved)
Reason: pathogen
30 points, decayed over 4.62 years: 30 x 0.5^(4.62/2) = 6.1
-6.06

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · strong — 3 checkable claims: 3 consistent, 0 contradicted.

Consistent with the label

  • "Made in the UK" — supported by the declared made in the UK data.
  • "Grain Free" — supported by the declared grain-free data.
  • "Nutritionally Complete" — supported by the declared complete and balanced data.

17 further claims on file that we cannot check against the label.

Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.

ClaimTypeCheckSubstantiation
Made in the UK (on page)ContentconsistentManufacturer assertion
Minimally Processed (on page)Contentnot checkableManufacturer assertion
Fussy-Dog Approved (on page)Functionalnot checkableManufacturer assertion
Transparent Recipes (on page)Functionalnot checkableManufacturer assertion
Grain Free (on pack)Free-fromconsistentManufacturer assertion
Chicken Free (on pack)Free-fromnot checkableManufacturer assertion
Nutritionally Complete (on pack)ContentconsistentManufacturer assertion
Suitable for 2 Months+ (on pack)Contentnot checkableManufacturer assertion
Joint care (on page)Functionalnot checkableManufacturer assertion
Immune Support (on page)Functionalnot checkableManufacturer assertion
Improved Skin & Coat (on page)Functionalnot checkableManufacturer assertion
Firmer Poos (on page)Functionalnot checkableManufacturer assertion
Improved Digestion (on page)Functionalnot checkableManufacturer assertion
Reduced Gas and Bloating (on page)Functionalnot checkableManufacturer assertion
Allergy Support (on page)Functionalnot checkableManufacturer assertion
Urinary Support (on page)Functionalnot checkableManufacturer assertion
with turkey, which is low in fat and high in protein (on page)Contentnot checkableManufacturer assertion
duck for vitamin B (on page)Nutrientnot checkableManufacturer assertion
cranberry to support good urinary health (on page)Functionalnot checkableManufacturer assertion
This Food is Safe for Puppies (on page)Functionalnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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