Wilsons Fish Cold Pressed Working Dog Food
Dry Cold Pressed complete High meat
Is Wilsons Fish Cold Pressed Working Dog Food a good dog food?
We score it 73/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This food achieves an overall score of 73 out of 100. The meat content contributed +5.3 points, while the overall quality of the ingredient list added +7 points and the processing format added +4.6 points. Conversely, ingredients without printed percentages reduced the score by -9.2 points.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
70% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe73
- Nutritionalmedium98
- Transparency60
- Safety100
- Evidencelimited33
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Complete cold-pressed dry food for dogs of all life stages, with dried ground fish, tapioca and peas as the main ingredients.
Why you might choose it
- Scores 73, in the top quarter of dry foods we track.
- Meat makes up an estimated 45% of the dry matter (34% as fed).
- Single named animal protein: fish.
Why you might not
- 70% of the recipe mass has no printed percentage, so the exact split cannot be verified.
Estimated composition
Typical analysis (as fed)
- Protein
- 28%
- Fat
- 12%
- Fibre
- 3.50%
- Ash
- 7%
- Calcium
- 1.20%
- Phosphorus
- 0.90%
Energy: 370 kcal/100g
Additives & feeding info
Nutritional additives
glucosamine 200 mg/kg; chondroitin sulphate 150 mg/kg
Technological additives
natural antioxidants; rosemary extract
Storage
Store in a cool, dry place. If decanting use a breathable container.
Feeding guide
Use as a guide; consider breed, condition, activity level and weight. New to cold pressed: Day 1-3 switch 25%, Day 4-6 switch 50%, Day 7-9 switch 75%, Day 9+ feed 100% Wilsons food. Ensure access to fresh water.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Single named protein: fish
- Doesn't list chicken, beef, turkey, lamb, venison, pork, duck as ingredients
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (21)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Dry ground fish (30%) | Dried Ground Fish | meat | medium | 30 | 30.0 |
| 2 | tapioca | Tapioca | carb | medium | - | 4.6 |
| 3 | peas | Peas | veg | good | - | 4.5 |
| 4 | sweet potato | Sweet Potatoes | carb | good | - | 4.4 |
| 5 | rapeseed oil | Rapeseed oil | oil | good | - | 4.2 |
| 6 | beet pulp | Beet Pulp | fibre | medium | - | 4.1 |
| 7 | hydrolysed fish | Hydrolyzed Fish Protein | meat | medium | - | 4.0 |
| 8 | carrot | Carrots | veg | good | - | 3.9 |
| 9 | DL-methionine | Methionine | supplement | good | - | 3.8 |
| 10 | L-tryptophan | L-Tryptophan | supplement | good | - | 3.7 |
| 11 | mannan-oligosaccharides (MOS) | Mannanoligosaccharides | supplement | good | - | 3.6 |
| 12 | yucca schidigera | Yucca Schidigera | supplement | good | - | 3.4 |
| 13 | glucosamine | Glucosamine | supplement | good | - | 3.3 |
| 14 | chondroitin sulphate | Chondroitin | supplement | good | - | 3.2 |
| 15 | chicory | Chicory | veg | good | - | 3.1 |
| 16 | inulin | Inulin | fibre | good | - | 3.0 |
| 17 | cranberry | Cranberries | veg | good | - | 2.9 |
| 18 | dandelion root | Dandelion Root | veg | good | - | 2.8 |
| 19 | marigold | Calendula | veg | good | - | 2.6 |
| 20 | natural antioxidants | Antioxidants | additive | poor | - | 2.5 |
| 21 | rosemary extract | Rosemary | veg | good | - | 2.4 |
Brand
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Scored with
- Model v2 (methodology)
- Product page
- www.wilsonspetfood.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.7 | 9.915 | +6.98 |
| Meat share of dry matter | 45.3% | 0.116 | +5.26 |
| Carb share of dry matter | 3.2% | -0.113 | -0.36 |
| Oil share of dry matter | 6.1% | -0.088 | -0.54 |
| Vegetable share of dry matter | 4.8% | -0.002 | -0.01 |
| Additive share of dry matter | 3.3% | 0.177 | +0.58 |
| Supplement share of dry matter | 28.0% | -0.009 | -0.25 |
| Recipe graded poor | 2.5% | -0.045 | -0.11 |
| Number of poor ingredients | 1 | -0.868 | -0.87 |
| Largest single poor ingredient | 2.5% | 0.056 | +0.14 |
| Undeclared quantities | 70.0% | -0.131 | -9.16 |
| Complete diet | yes | 1.703 | +1.70 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Additive penalty | -3.03 | 0.236 | -0.71 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Dry Cold Pressed | yes | 4.569 | +4.57 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.7 | 9.915 | +6.98 |
| Meat share of dry matter | 45.3% | 0.116 | +5.26 |
| Carb share of dry matter | 3.2% | -0.113 | -0.36 |
| Oil share of dry matter | 6.1% | -0.088 | -0.54 |
| Vegetable share of dry matter | 4.8% | -0.002 | -0.01 |
| Additive share of dry matter | 3.3% | 0.177 | +0.58 |
| Supplement share of dry matter | 28.0% | -0.009 | -0.25 |
| Other share of dry matter | 0.0% | -0.371 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.022 | +0.00 |
| Recipe graded poor | 2.5% | -0.045 | -0.11 |
| Poor-quality meat in recipe | 0.0% | -0.182 | +0.00 |
| Number of poor ingredients | 1 | -0.868 | -0.87 |
| Largest single poor ingredient | 2.5% | 0.056 | +0.14 |
| Undeclared quantities | 70.0% | -0.131 | -9.16 |
| Prints ingredient percentages | no | 3.194 | +0.00 |
| Complete diet | yes | 1.703 | +1.70 |
| Frozen or chilled fresh | no | 11.440 | +0.00 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Low meat (under 10% of dry matter) | no | -1.988 | +0.00 |
| High carb and low meat | no | -1.250 | +0.00 |
| Meat share × printed percentages | 0.0 | -0.073 | +0.00 |
| Meat share × fresh | 0.0 | -0.339 | +0.00 |
| Fresh × high meat | 0.0 | 16.475 | +0.00 |
| Additive penalty | -3.03 | 0.236 | -0.71 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Raw | no | 13.322 | +0.00 |
| Processing: Fresh Chilled | no | 7.712 | +0.00 |
| Processing: Fresh Frozen | no | 6.583 | +0.00 |
| Processing: Fresh Refrigerated | no | 4.857 | +0.00 |
| Processing: Fresh Shelf | no | 0.072 | +0.00 |
| Processing: Dry Freeze Dried | no | 11.127 | +0.00 |
| Processing: Dry Air Dried | no | 9.320 | +0.00 |
| Processing: Dry Cold Pressed | yes | 4.569 | +4.57 |
| Processing: Dry Baked | no | -2.321 | +0.00 |
| Processing: Dry Extruded | no | -6.996 | +0.00 |
| Processing: Dry Semi Moist | no | -6.833 | +0.00 |
| Processing: Dry Muesli | no | -10.711 | +0.00 |
| Processing: Wet Pate | no | 2.935 | +0.00 |
| Processing: Wet Chunks | no | 2.292 | +0.00 |
- Processing-type offset
- -0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 73.4
- Final score
- 73/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
| Model | Score | |
|---|---|---|
| v2 | 73/100 | current |
| v1 | 73/100 | |
| v1.9 | 73/100 |
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 28 | 30.5 (band 18 to 40%) | 100 |
| Fat | 12 | 13.1 (band 5.5 to 20%) | 100 |
| Fibre | 3.5 | 3.8 (band 0.5 to 5%) | 100 |
| Calcium | 1.2 | 1.3 (band 0.5 to 2.5%) | 94.3 |
| Phosphorus | 0.9 | 1 (band 0.4 to 1.6%) | 99.1 |
| Calcium:phosphorus ratio | 1.3 | 1.3 (band 1 to 2%) | 90 |
| Energy (kcal/100g) | 370 | 403.5 | 100 |
Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 8.3% from the food type.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (30% of the recipe mass) (voluntary) | 6/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.
| Claim | Type | Substantiation |
|---|---|---|
| promotes good digestion (on page) | Functional | Manufacturer assertion |
| VAT Free (on pack) | Content | Manufacturer assertion |
| Naturally rich in omega-3 (on page) | Nutrient | Manufacturer assertion |
| high in vitamin A (on page) | Nutrient | Manufacturer assertion |
| Chicken Free (on pack) | Free-from | Manufacturer assertion |
| contains a healthy source of carbohydrate (on page) | Content | Manufacturer assertion |
| Grain Free (on pack) | Free-from | Manufacturer assertion |
| Slow Release Energy (on pack) | Functional | Manufacturer assertion |
| Improved Digestion (on pack) | Functional | Manufacturer assertion |
| Vision Support (on pack) | Functional | Manufacturer assertion |
| Joint care (on pack) | Functional | Manufacturer assertion |
| Improved Skin & Coat (on pack) | Functional | Manufacturer assertion |
| Firmer Poos (on pack) | Functional | Manufacturer assertion |
| Reduced Gas and Bloating (on pack) | Functional | Manufacturer assertion |
| Allergy Support (on pack) | Functional | Manufacturer assertion |
| Minimally Processed (on pack) | Functional | Manufacturer assertion |
| Nutritionally Complete (on pack) | Content | Manufacturer assertion |
| Transparent Recipes (on pack) | Content | Manufacturer assertion |
Limited: at least one claim rests on manufacturer assertion alone.
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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