Webbox Everyday Chicken Complete Dry Puppy Food
Dry Extruded · completeClear label
Our verdict
Is Webbox Everyday Chicken Complete Dry Puppy Food a good dog food?
We score it 32/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".
Complete extruded dry food for puppies, with cereals, meat and animal derivatives and chicken as the main ingredients.
78% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for puppies
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists crustaceans
- Your dog avoids grain: the label lists cereals
- You want a single-protein recipe: this one lists more than one animal protein
- You are limiting fat: 27.8% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 33.50% · Fat 20%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 33.50% |
| Fat | 20% |
| Fibre | 2% |
| Ash | 9% |
| Moisture | 28% |
Additives & feeding info
Additives declared on the label
Nutritional additives
Vitamin A 19000 IU/kg; Vitamin D3 1900 IU/kg; Vitamin E 110 mg/kg; Ferrous sulphate monohydrate 133 mg/kg; Copper sulphate pentahydrate 28 mg/kg; Manganese sulphate monohydrate 94 mg/kg; Zinc sulphate monohydrate 278 mg/kg; Calcium iodate 1.6 mg/kg; Sodium selenite 0.55 mg/kg
Technological additives
Antioxidants; Colours
Ingredients (14)78% of the recipe is estimated
Estimated composition
- meat 35.6%
- carb 17.1%
- supplement 13.4%
- additive 10.4%
- oil 9.3%
- other 7.5%
- veg 6.7%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Cereals | Cereals | carb · poor | - | 9.2 |
| 2 | Meat and Animal Derivatives | Meat and Animal Derivatives | meat · poor | - | 8.8 |
| 3 | 21% chicken | Chicken | meat · medium | 21 | 21.0 |
| 4 | Oils and Fats | Oils and Fats | oil · poor | - | 8.3 |
| 5 | 1% salmon oil | Salmon Oil | oil · good | 1 | 1.0 |
| 6 | Vegetable Protein Extracts | Vegetable protein extracts | carb · poor | - | 7.9 |
| 7 | Derivatives of Vegetable Origin | Vegetable By-Products | other · poor | - | 7.5 |
| 8 | Minerals | Vitamins and minerals | supplement · medium | - | 7.1 |
| 9 | Vegetables | Vegetables | veg · medium | - | 6.7 |
| 10 | Yeasts | Yeast | supplement · good | - | 6.3 |
| 11 | Molluscs and Crustaceans | Crustaceans | meat · good | - | 5.8 |
| 12 | Glucosamine 0.006% | Glucosamine | supplement · good | 0.006 | 0.01 |
| 13 | Antioxidants | Antioxidants | additive · medium | - | 5.4 |
| 14 | Colours | Artificial colourings | additive · poor | - | 5.0 |
- 1. Cereals9.2% estimated
- 2. Meat and Animal Derivatives8.8% estimated
- 3. 21% chicken21% declared21.0% estimated
- 4. Oils and Fats8.3% estimated
- 5. 1% salmon oil1% declared1.0% estimated
- 6. Vegetable Protein Extracts7.9% estimated
- 7. Derivatives of Vegetable Origin7.5% estimated
- 8. Minerals7.1% estimated
- 9. Vegetables6.7% estimated
- 10. Yeasts6.3% estimated
- 11. Molluscs and Crustaceans5.8% estimated
- 12. Glucosamine 0.006%0.006% declared0.01% estimated
- 13. Antioxidants5.4% estimated
- 14. Colours5.0% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-13
Brand and contact: Webbox
- Website
- https://www.webbox.co.uk/
- Contact page
- www.webbox.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-13
- Scored with
- Model v3 (methodology)
- Product page
- www.webbox.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
The overall score came in at 32 out of 100. Undeclared ingredient shares, where key ingredients are listed without printed percentages, pulled the score down by -8.2 points. The processing format contributed -6.7 points, the additive load contributed -3.1 points, and lower-quality ingredients contributed -3 points, all of which reduced the total.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | -0.3 | 9.191 | -2.50 |
| Meat share of dry matter | 9.7% | 0.096 | +0.93 |
| Carb share of dry matter | 24.8% | -0.115 | -2.85 |
| Oil share of dry matter | 15.2% | -0.092 | -1.40 |
| Vegetable share of dry matter | 1.6% | -0.005 | -0.01 |
| Additive share of dry matter | 15.5% | 0.163 | +2.52 |
| Supplement share of dry matter | 20.2% | -0.012 | -0.25 |
| Other share of dry matter | 6.2% | -0.375 | -2.32 |
| Recipe graded poor | 46.7% | -0.065 | -3.04 |
| Poor-quality meat in recipe | 8.8% | -0.179 | -1.57 |
| Number of poor ingredients | 6 | -0.876 | -5.26 |
| Largest single poor ingredient | 9.2% | 0.060 | +0.55 |
| Undeclared quantities | 78.0% | -0.106 | -8.23 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -13.99 | 0.222 | -3.11 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | -0.3 | 9.191 | -2.50 |
| Meat share of dry matter | 9.7% | 0.096 | +0.93 |
| Carb share of dry matter | 24.8% | -0.115 | -2.85 |
| Oil share of dry matter | 15.2% | -0.092 | -1.40 |
| Vegetable share of dry matter | 1.6% | -0.005 | -0.01 |
| Additive share of dry matter | 15.5% | 0.163 | +2.52 |
| Supplement share of dry matter | 20.2% | -0.012 | -0.25 |
| Other share of dry matter | 6.2% | -0.375 | -2.32 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 46.7% | -0.065 | -3.04 |
| Poor-quality meat in recipe | 8.8% | -0.179 | -1.57 |
| Number of poor ingredients | 6 | -0.876 | -5.26 |
| Largest single poor ingredient | 9.2% | 0.060 | +0.55 |
| Undeclared quantities | 78.0% | -0.106 | -8.23 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -13.99 | 0.222 | -3.11 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 31.9
- Final score
- 32/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for puppies and growth. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Scored against FEDIAF growth minima; puppy scoring is under review.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 33.5 | 46.5 | 100 |
| Fat | 20 | 27.8 | 100 |
Scored over 2 declared nutrients (combined weight 40); undeclared nutrients do not affect the score.
Declared fortification: 9 nutritional additives on the label
- Vitamin A 19000 IU/kg
- Vitamin D3 1900 IU/kg
- Vitamin E 110 mg/kg
- Ferrous sulphate monohydrate 133 mg/kg
- Copper sulphate pentahydrate 28 mg/kg
- Manganese sulphate monohydrate 94 mg/kg
- Zinc sulphate monohydrate 278 mg/kg
- Calcium iodate 1.6 mg/kg
- Sodium selenite 0.55 mg/kg
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (22% of the recipe mass) (voluntary) | 4.4/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| With added salmon oil, our product will also provide your pet with omega 3 and 6 to promote their skin and coat. (on page) | Functional | not checkable | Manufacturer assertion |
| Made with chicken, vegetables and rice (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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