Our verdict
Is Rocketo Air-Dried Chicken a good dog food?
We score it 85/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete air-dried food for dogs of all life stages, with chicken, chicken liver and chicken heart as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists cod liver oil
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feeding
Typical analysis (as fed)
No analysis recorded yet.
Additives & feeding info
Feeding and storage
Storage
no freezer. ever Air-dried to minimise moisture. Lives in the cupboard.
No additives recorded yet.
Ingredients (17)10% of the recipe is estimated
Estimated composition
- meat 85.0%
- veg 6.9%
- carb 5.3%
- supplement 1.2%
- oil 0.9%
- mineral 0.7%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | 40% meat | Chicken | meat · medium | 40 | 40.0 |
| 2 | 5% liver | Chicken Liver | meat · good | 5 | 5.0 |
| 3 | 40% hearts | Chicken Heart | meat · good | 40 | 40.0 |
| 4 | organic coconut flour 5.3% | Coconut Flour | carb · medium | 5.3 | 5.3 |
| 5 | organic chia seeds | Chia Seeds | veg · good | - | 1.0 |
| 6 | carrots | Carrots | veg · good | - | 0.9 |
| 7 | cod liver oil | Cod Liver Oil | oil · good | - | 0.9 |
| 8 | organic apple | Apples | veg · good | - | 0.9 |
| 9 | organic flaxseed | Linseed | veg · good | - | 0.8 |
| 10 | blueberry | Blueberries | veg · good | - | 0.8 |
| 11 | organic coconut flakes | Coconut Flakes | veg · medium | - | 0.7 |
| 12 | algae lime | Algae Lime | mineral · medium | - | 0.7 |
| 13 | yeast | Yeast | supplement · good | - | 0.7 |
| 14 | organic parsley | Parsley | veg · good | - | 0.6 |
| 15 | organic alfalfa | Alfalfa | veg · good | - | 0.6 |
| 16 | seaweed | Seaweed | veg · good | - | 0.6 |
| 17 | organic egg shell powder | Crushed Eggshells | supplement · good | - | 0.5 |
- 1. 40% meat40% declared40.0% estimated
- 2. 5% liver5% declared5.0% estimated
- 3. 40% hearts40% declared40.0% estimated
- 4. organic coconut flour 5.3%5.3% declared5.3% estimated
- 5. organic chia seeds1.0% estimated
- 6. carrots0.9% estimated
- 7. cod liver oil0.9% estimated
- 8. organic apple0.9% estimated
- 9. organic flaxseed0.8% estimated
- 10. blueberry0.8% estimated
- 11. organic coconut flakes0.7% estimated
- 12. algae lime0.7% estimated
- 13. yeast0.7% estimated
- 14. organic parsley0.6% estimated
- 15. organic alfalfa0.6% estimated
- 16. seaweed0.6% estimated
- 17. organic egg shell powder0.5% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-08-22
Brand and contact: Rocketo
- Website
- https://gorocketo.com/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-08-22
- Scored with
- Model v3 (methodology)
- Product page
- gorocketo.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
The food we looked at scored 85 out of 100. The overall quality of the ingredient list contributed +6.9 points, and the meat content added +6.7 points. The processing format also helped, adding +6.3 points to the score. On the other hand, the carbohydrate content weighed the score down by -1.6 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.89 |
| Meat share of dry matter | 69.9% | 0.096 | +6.71 |
| Carb share of dry matter | 14.0% | -0.115 | -1.61 |
| Oil share of dry matter | 2.6% | -0.092 | -0.24 |
| Vegetable share of dry matter | 8.2% | -0.005 | -0.04 |
| Supplement share of dry matter | 3.2% | -0.012 | -0.04 |
| Undeclared quantities | 9.7% | -0.106 | -1.02 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.89 |
| Meat share of dry matter | 69.9% | 0.096 | +6.71 |
| Carb share of dry matter | 14.0% | -0.115 | -1.61 |
| Oil share of dry matter | 2.6% | -0.092 | -0.24 |
| Vegetable share of dry matter | 8.2% | -0.005 | -0.04 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 3.2% | -0.012 | -0.04 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 9.7% | -0.106 | -1.02 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.28
- Subtotal
- 85.4
- Final score
- 85/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
Analytical constituents not declared
No nutritional additives section declared on the label.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (90.3% of the recipe mass) (voluntary) | 18.1/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.
Consistent with the label
- "100% grain free" — supported by the declared grain-free data.
4 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| zero fillers or synthetic additives (on page) | Free-from | not checkable | Manufacturer assertion |
| 100% grain free (on page) | Free-from | consistent | Manufacturer assertion |
| no synthetic additives (on page) | Free-from | not checkable | Manufacturer assertion |
| 85% meat, 15% whole-food ingredients (on page) | Content | not checkable | Manufacturer assertion |
| 85% high quality meats (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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