Planet Pet Society Chicken Dry Food For Puppies

Dry Extruded complete Clear label

Chicken Dry Food For Puppies
Average
our rating

Is Planet Pet Society Chicken Dry Food For Puppies a good dog food?

We score it 61/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

Why this score?

This recipe achieves an overall score of 61 out of 100 based on several key factors. The processing format contributed -7 points, and the overall quality of the ingredient list added +6.1 points. On the other hand, ingredients without printed percentages resulted in -6.1 points, while the carbohydrate content accounted for -3.6 points.

46% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.

Complete extruded dry food for puppies, with chicken, oats and oat bran as the main ingredients.

Why you might choose it

  • Prints ingredient percentages on the label.
  • High in protein: 31% protein on a dry-matter basis.

Why you might not

We found no significant drawbacks in the data we hold for this product.

View the source page

Estimated composition

meat42.0%
carb26.7%
oil11.3%
fibre10.5%
veg9.0%
supplement0.5%

Typical analysis (as fed)

Protein
28%
Fat
17%
Fibre
2.50%
Ash
6.20%
Moisture
10%
Omega-3 fatty acids
0.35%
Omega-6 fatty acids
3.70%
Calcium
1.30%
Phosphorus
1%
Sodium
0.20%

Energy: 390 kcal/100g

Additives & feeding info

Nutritional additives

vitamin A (3a672a); vitamin D3 (3a671); vitamin E (3a700); vitamin B1 (3a821); vitamin B2 (3a825i); biotin (3a880); folic acid (3a316); vitamin B6 (3a831); calcium-D-pantothenate (3a841); niacinamide (3a315); vitamin B12; iodine (3b201); zinc (3b606); manganese (3b504); copper (3b406); iron (3b106); selenium (3b810)

Technological additives

tocopherol extracts from vegetable oil (1b306(i)); ascorbyl palmitate (1b304); rosemary extract

Storage

Keep in a dry and cool place, avoid direct sunlight and reseal after opening. Best use before date on package.

Feeding guide

When serving for the first time, use smaller amounts and mix it with previous food, gradually increasing the portion. Recommended daily food intake should be divided into 3-5 equal portions during the day. Ensure fresh water is always available.

Reviews

Trustpilot: 3.2/5 · 1 reviews

Who is this food for?

Suits

  • Labelled by the manufacturer for puppies
  • Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists chicken
  • Your dog avoids fish: the label lists salmon oil
  • Your dog avoids grain: the label lists oats
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (19)

#As declaredMatchedCategoryTierDeclared %Est. %
1fresh chicken trimmings (26%)Chickenmeatmedium2626.0
2whole oatsOatscarbmedium-11.6
3dried chicken intestinal meat (14%)Chickenmeatmedium1414.0
4oat branOat branfibregood-10.5
5dried apple peels (8%)Applesveggood88.0
6chicken fatChicken Oil and Fatoilgood-9.3
7pea proteinPea proteincarbmedium-8.1
8salmon oil (2%)Salmon Oiloilgood22.0
9hydrolysed chicken liver (2%)Hydrolysed Chicken Livermeatmedium22.0
10carrots (1%)Carrotsveggood11.0
11dried eggshells (0.5%)Crushed Eggshellssupplementgood0.50.5
12pea flourPea flourcarbmedium-7.0
13mannan-oligosaccharides (0.012%)Mannanoligosaccharidessupplementgood0.0120.01
14fructo-oligosaccharides (0.008%)Fructo-oligosaccharidessupplementgood0.0080.01
15Mojave yucca (0.008%)Yucca Schidigerasupplementgood0.0080.01
16dried kelp (0.003%)Kelpveggood0.0030.00
17dried fennel (0.003%)Fennelveggood0.0030.00
18dried thyme (0.003%)Dried Thymus Vulgarisvegmedium0.0030.00
19dried anise (0.003%)Aniseedveggood0.0030.00

Brand

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-14
Scored with
Model v2 (methodology)

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.69.915+6.09
Meat share of dry matter29.7%0.116+3.44
Carb share of dry matter31.9%-0.113-3.59
Oil share of dry matter15.1%-0.088-1.33
Vegetable share of dry matter9.9%-0.002-0.02
Supplement share of dry matter0.7%-0.009-0.01
Undeclared quantities46.5%-0.131-6.08
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
Meat share × printed percentages29.7-0.073-2.18
Processing multiplier1.0032.336+32.34
Processing: Dry Extrudedyes-6.996-7.00
Show all 40 components
ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.69.915+6.09
Meat share of dry matter29.7%0.116+3.44
Carb share of dry matter31.9%-0.113-3.59
Oil share of dry matter15.1%-0.088-1.33
Vegetable share of dry matter9.9%-0.002-0.02
Additive share of dry matter0.0%0.177+0.00
Supplement share of dry matter0.7%-0.009-0.01
Other share of dry matter0.0%-0.371+0.00
Unrecognised share of dry matter0.0%-0.022+0.00
Recipe graded poor0.0%-0.045+0.00
Poor-quality meat in recipe0.0%-0.182+0.00
Number of poor ingredients0-0.868+0.00
Largest single poor ingredient0.0%0.056+0.00
Undeclared quantities46.5%-0.131-6.08
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
Frozen or chilled freshno11.440+0.00
High meat (30%+ of dry matter)no-0.506+0.00
Low meat (under 10% of dry matter)no-1.988+0.00
High carb and low meatno-1.250+0.00
Meat share × printed percentages29.7-0.073-2.18
Meat share × fresh0.0-0.339+0.00
Fresh × high meat0.016.475+0.00
Additive penalty0.000.236+0.00
Processing multiplier1.0032.336+32.34
Processing: Rawno13.322+0.00
Processing: Fresh Chilledno7.712+0.00
Processing: Fresh Frozenno6.583+0.00
Processing: Fresh Refrigeratedno4.857+0.00
Processing: Fresh Shelfno0.072+0.00
Processing: Dry Freeze Driedno11.127+0.00
Processing: Dry Air Driedno9.320+0.00
Processing: Dry Cold Pressedno4.569+0.00
Processing: Dry Bakedno-2.321+0.00
Processing: Dry Extrudedyes-6.996-7.00
Processing: Dry Semi Moistno-6.833+0.00
Processing: Dry Mueslino-10.711+0.00
Processing: Wet Pateno2.935+0.00
Processing: Wet Chunksno2.292+0.00
Processing-type offset
-0.01
Additives declared on label
+2 transparency bonus
Subtotal
60.9
Final score
61/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v261/100current
v160/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for puppies and growth. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

Scored against FEDIAF growth minima; puppy scoring is under review.

NutrientAs fed (label)Dry matter (scored)Score
Protein2831.1100
Fat1718.9100
Calcium1.31.4100
Phosphorus11.1100
Calcium:phosphorus ratio1.31.3100
Omega fatty acids (omega-6 and omega-3)--100
Energy (kcal/100g)390433.3100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100, omega-3 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.

High confidence: full analysis plus minerals or omegas and declared energy.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
Ingredient list on the label (mandatory)10/10
Printed percentages on the label (53.5% of the recipe mass) (voluntary)10.7/20
Analytical constituents declared (mandatory)15/15
Additives declared (mandatory)10/10
Energy value declared (voluntary)5/5
Complete/complementary designation (mandatory)5/5
Feeding guidance given (mandatory)10/10
Manufacturer identity and address (mandatory)5/10
Country of manufacture stated (voluntary)10/10
Batch and date labelling (mandatory)5/5
Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.

ClaimTypeSubstantiation
Complete dry dog food to support your puppy’s healthy growth and development. (on page)FunctionalManufacturer assertion
Supporting digestion & immunity (on page)FunctionalManufacturer assertion
For a glossy coat & healthy skin (on page)FunctionalManufacturer assertion
Building strong muscles, bones and joints (on page)FunctionalManufacturer assertion
climate neutral (on page)FunctionalManufacturer assertion
fully traceable (on page)FunctionalManufacturer assertion
It contains 40% chicken. (on page)ContentManufacturer assertion
Fresh, locally-sourced fruit and veg (on page)ContentManufacturer assertion
With nutritious Second Chance chicken, fibre-rich fruit and veg, and pea protein (on page)ContentManufacturer assertion
Amino acids and omega-3 (on page)NutrientManufacturer assertion
made with nourishing Second chance ingredients (on page)ContentManufacturer assertion
High-quality, sustainable proteins (on page)ContentManufacturer assertion

Limited: at least one claim rests on manufacturer assertion alone.

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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