Planet Pet Society Chicken Dry Food for Dogs
Dry Extruded · completeClear label
Our verdict
Is Planet Pet Society Chicken Dry Food for Dogs a good dog food?
We score it 60/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for adult dogs, with chicken, oat groats and oat bran as the main ingredients.
46% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists salmon oil
- Your dog avoids grain: the label lists oat groats
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 24% · Fat 14%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 24% |
| Fat | 14% |
| Fibre | 3.50% |
| Ash | 5.50% |
| Moisture | 10% |
| Omega-3 fatty acids | 0.30% |
| Omega-6 fatty acids | 3.30% |
| Calcium | 1.20% |
| Phosphorus | 0.80% |
| Sodium | 0.20% |
Energy: 371 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Keep in a dry and cool place, avoid direct sunlight and reseal after opening. Best use before date on package.
Feeding guide
When serving for the first time, use smaller amounts and mix it with previous food, gradually increasing the portion of Planet Pet. May be served dry or mixed with our wet food. Recommended daily food intake shown in a feeding table below should be divided into 1-2 equal portions during the day.
Additives declared on the label
Nutritional additives
vitamin A (3a672a); vitamin D3 (3a671); vitamin E (3a700); vitamin B1 (3a821); vitamin B2 (3a825i); biotin (3a880); folic acid (3a316); vitamin B6 (3a831); calcium-D-pantothenate (3a841); niacinamide (3a315); vitamin B12; iodine (3b201); zinc (3b606); manganese (3b504); copper (3b406); iron (3b106); selenium (3b810)
Technological additives
tocopherol extracts from vegetable oil (1b306(i)); ascorbyl palmitate (1b304); rosemary extract
Ingredients (19)46% of the recipe is estimated
Estimated composition
- meat 42.0%
- carb 26.7%
- oil 11.3%
- fibre 10.5%
- veg 9.0%
- supplement 0.5%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | fresh chicken trimmings (26%) | Chicken | meat · medium | 26 | 26.0 |
| 2 | whole oats | Oat Groats | carb · good | - | 11.6 |
| 3 | dried chicken intestinal meat (14%) | Chicken | meat · medium | 14 | 14.0 |
| 4 | oat bran | Oat bran | fibre · good | - | 10.5 |
| 5 | dried apple peels (8%) | Apples | veg · good | 8 | 8.0 |
| 6 | chicken fat | Chicken Oil and Fat | oil · good | - | 9.3 |
| 7 | pea protein | Pea protein | carb · medium | - | 8.1 |
| 8 | salmon oil (2%) | Salmon Oil | oil · good | 2 | 2.0 |
| 9 | hydrolysed chicken liver (2%) | Hydrolysed Chicken Liver | meat · medium | 2 | 2.0 |
| 10 | carrots (1%) | Carrots | veg · good | 1 | 1.0 |
| 11 | dried eggshells (0.5%) | Crushed Eggshells | supplement · good | 0.5 | 0.5 |
| 12 | pea flour | Pea flour | carb · medium | - | 7.0 |
| 13 | mannan-oligosaccharides (0.012%) | Mannanoligosaccharides | supplement · good | 0.012 | 0.01 |
| 14 | fructo-oligosaccharides (0.008%) | Fructo-oligosaccharides | supplement · good | 0.008 | 0.01 |
| 15 | Mojave yucca (0.008%) | Yucca Schidigera | supplement · good | 0.008 | 0.01 |
| 16 | dried kelp (0.003%) | Kelp | veg · good | 0.003 | 0.00 |
| 17 | dried fennel (0.003%) | Fennel | veg · good | 0.003 | 0.00 |
| 18 | dried thyme (0.003%) | Dried Thymus Vulgaris | veg · medium | 0.003 | 0.00 |
| 19 | dried anise (0.003%) | Aniseed | veg · good | 0.003 | 0.00 |
- 1. fresh chicken trimmings (26%)26% declared26.0% estimated
- 2. whole oats11.6% estimated
- 3. dried chicken intestinal meat (14%)14% declared14.0% estimated
- 4. oat bran10.5% estimated
- 5. dried apple peels (8%)8% declared8.0% estimated
- 6. chicken fat9.3% estimated
- 7. pea protein8.1% estimated
- 8. salmon oil (2%)2% declared2.0% estimated
- 9. hydrolysed chicken liver (2%)2% declared2.0% estimated
- 10. carrots (1%)1% declared1.0% estimated
- 11. dried eggshells (0.5%)0.5% declared0.5% estimated
- 12. pea flour7.0% estimated
- 13. mannan-oligosaccharides (0.012%)0.012% declared0.01% estimated
- 14. fructo-oligosaccharides (0.008%)0.008% declared0.01% estimated
- 15. Mojave yucca (0.008%)0.008% declared0.01% estimated
- 16. dried kelp (0.003%)0.003% declared0.00% estimated
- 17. dried fennel (0.003%)0.003% declared0.00% estimated
- 18. dried thyme (0.003%)0.003% declared0.00% estimated
- 19. dried anise (0.003%)0.003% declared0.00% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-14
Brand and contact: Planet Pet Society
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-14
- Scored with
- Model v3 (methodology)
- Product page
- www.planetpetsociety.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 3.2/5 · 1 reviews
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall score of 60 out of 100 based on several key factors. The processing format contributed -6.7 points, and the overall quality of the ingredient list added +5.9 points. On the other hand, ingredients without printed percentages resulted in -4.9 points, while the carbohydrate content accounted for -3.7 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.90 |
| Meat share of dry matter | 29.7% | 0.096 | +2.85 |
| Carb share of dry matter | 31.9% | -0.115 | -3.67 |
| Oil share of dry matter | 15.1% | -0.092 | -1.39 |
| Vegetable share of dry matter | 9.9% | -0.005 | -0.05 |
| Supplement share of dry matter | 0.7% | -0.012 | -0.01 |
| Undeclared quantities | 46.5% | -0.106 | -4.91 |
| Complete diet | yes | 2.294 | +2.29 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.90 |
| Meat share of dry matter | 29.7% | 0.096 | +2.85 |
| Carb share of dry matter | 31.9% | -0.115 | -3.67 |
| Oil share of dry matter | 15.1% | -0.092 | -1.39 |
| Vegetable share of dry matter | 9.9% | -0.005 | -0.05 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 0.7% | -0.012 | -0.01 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 46.5% | -0.106 | -4.91 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 60.3
- Final score
- 60/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 24 | 26.7 (band 18.55 to 40%) | 92.7 |
| Fat | 14 | 15.6 (band 5.668055555555556 to 20%) | 100 |
| Fibre | 3.5 | 3.9 (band 0.5 to 5%) | 100 |
| Calcium | 1.2 | 1.3 (band 0.5152777777777778 to 2.5%) | 94.7 |
| Phosphorus | 0.8 | 0.9 (band 0.41222222222222227 to 1.6%) | 94.1 |
| Sodium | 0.2 | 0.2 (band 0.10305555555555557+%) | 100 |
| Calcium:phosphorus ratio | 1.5 | 1.5 (band 1 to 2%) | 100 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 371 | 412.2 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 9 declared nutrients (combined weight 105); undeclared nutrients do not affect the score.
Declared fortification: 17 nutritional additives on the label
- vitamin A (3a672a)
- vitamin D3 (3a671)
- vitamin E (3a700)
- vitamin B1 (3a821)
- vitamin B2 (3a825i)
- biotin (3a880)
- folic acid (3a316)
- vitamin B6 (3a831)
- calcium-D-pantothenate (3a841)
- niacinamide (3a315)
- vitamin B12
- iodine (3b201)
- zinc (3b606)
- manganese (3b504)
- copper (3b406)
- iron (3b106)
- selenium (3b810)
High confidence: full analysis plus minerals or omegas and declared energy.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (53.5% of the recipe mass) (voluntary) | 10.7/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) | 5/5 |
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
0/100 · limited — 1 checkable claim: 0 consistent, 1 contradicted.
Contradicted by the label
- "protein-rich chicken trimmings" — the declared label says otherwise on high protein.
14 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Fresh, locally-sourced fruit and veg (on page) | provenance | not checkable | Manufacturer assertion |
| climate neutral (on page) | provenance | not checkable | Manufacturer assertion |
| Complete dry food to support your dog’s healthy growth and development. (on page) | Functional | not checkable | Manufacturer assertion |
| Supporting digestion & immunity (on page) | Functional | not checkable | Manufacturer assertion |
| For a glossy coat & healthy skin (on page) | Functional | not checkable | Manufacturer assertion |
| Building strong muscles, bones and joints (on page) | Functional | not checkable | Manufacturer assertion |
| With nutritious Second Chance chicken, fibre-rich fruit and veg, and pea protein, our dry dog food formula is designed to support your dog’s digestion, immunity, coat, joints and muscle development. (on page) | Functional | not checkable | Manufacturer assertion |
| made with nourishing Second chance ingredients (on page) | Content | not checkable | Manufacturer assertion |
| fully traceable (on page) | Content | not checkable | Manufacturer assertion |
| It contains 40% chicken. (on page) | Content | not checkable | Manufacturer assertion |
| High-quality, sustainable proteins (on page) | High/low level | not checkable | Manufacturer assertion |
| apple pulp as an essential source of fibre (on page) | Nutrient | not checkable | Manufacturer assertion |
| protein-rich chicken trimmings (on page) | High/low level | contradicted | Manufacturer assertion |
| Amino acids and omega-3 (on page) | Nutrient | not checkable | Manufacturer assertion |
| Contains EU approved antioxidants (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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