Our verdict
Is PitPat Senior Dog Food a good dog food?
We score it 57/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for senior dogs, with whole, dehydrated poultry proteins and rice as the main ingredients.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
81% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for senior dogs
- Doesn't list beef, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists dehydrated poultry proteins
- Your dog avoids turkey: the label lists dehydrated poultry proteins
- Your dog avoids fish: the label lists green-lipped mussel
- Your dog avoids grain: the label lists whole-grain maize
- You want a single-protein recipe: this one lists more than one animal protein
- You need more protein than this: 20.0% on a dry-matter basis is in the low band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 20% · Fat 8%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 20% |
| Fat | 8% |
| Fibre | 2.70% |
| Ash | 5.80% |
| Calcium | 1.10% |
| Phosphorus | 0.80% |
| Sodium | 0.50% |
Additives & feeding info
Additives declared on the label
Nutritional additives
Calcium-D-Pantothenate 50 mg/kg; Niacin 90 mg/kg; Folic acid 5 mg/kg; L-carnitine 300 mg/kg; Taurine 1000 mg/kg; Biotin 1000 mcg/kg; Vitamin C 200 mg/kg; Iron (iron(II) sulfate monohydrate) 200 mg/kg; Zinc (zinc chelate of glycine hydrate (solid)) 160 mg/kg; Manganese (manganese(II) oxide) 16 mg/kg; Copper (copper(II) chelate of glycine hydrat (solid)) 20 mg/kg; Iodine (calcium iodate anhydrous) 2 mg/kg; Selenium (sodium selenite) 0.25 mg/kg; Vitamin A 24000 I.U./kg; Vitamin B1 15 mg/kg; Vitamin B2 20 mg/kg; Vitamin B6 20 mg/kg; Vitamin B12 100 mcg/kg; Vitamin D3 1800 I.U./kg; Vitamin E 400 mg/kg
Technological additives
Natural antioxidants
Ingredients (9)81% of the recipe is estimated
Estimated composition
- meat 29.5%
- carb 25.1%
- supplement 16.2%
- fibre 11.3%
- oil 9.7%
- veg 8.1%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Whole grain corn | Whole-Grain Maize | carb · medium | - | 13.0 |
| 2 | poultry protein (dried) 19.0% | Dehydrated Poultry Proteins | meat · good | 19 | 19.0 |
| 3 | rice | Rice - white | carb · medium | - | 12.2 |
| 4 | beet fibre | Beet Fibre | fibre · medium | - | 11.3 |
| 5 | poultry protein (hydrolysed) | Dehydrated Poultry Proteins | meat · good | - | 10.5 |
| 6 | poultry fat | Poultry Fat | oil · medium | - | 9.7 |
| 7 | minerals | Vitamins and minerals | supplement · medium | - | 8.9 |
| 8 | chicory root | Chicory root | veg · good | - | 8.1 |
| 9 | New Zealand green-lipped mussel meat (Perna canaliculus) (dried) | Green-Lipped Mussel | supplement · good | - | 7.3 |
- 1. Whole grain corn13.0% estimated
- 2. poultry protein (dried) 19.0%19% declared19.0% estimated
- 3. rice12.2% estimated
- 4. beet fibre11.3% estimated
- 5. poultry protein (hydrolysed)10.5% estimated
- 6. poultry fat9.7% estimated
- 7. minerals8.9% estimated
- 8. chicory root8.1% estimated
- 9. New Zealand green-lipped mussel meat (Perna canaliculus) (dried)7.3% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-14
Brand and contact: PitPat
- Website
- https://www.pitpat.com/
- [email protected]
- Address
- 5 Brooklands Avenue, Cambridge, CB2 8BB, UK
- Contact page
- www.pitpat.com
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-14
- Scored with
- Model v3 (methodology)
- Product page
- www.pitpat.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves a final score of 57 out of 100 based on several key factors. The overall quality of the ingredient list added +5.8 points. However, ingredients without printed percentages reduced the score by -8.6. Additionally, the processing format deducted -6.7 and the carbohydrate content contributed -3.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.80 |
| Meat share of dry matter | 20.5% | 0.096 | +1.97 |
| Carb share of dry matter | 25.9% | -0.115 | -2.98 |
| Oil share of dry matter | 11.3% | -0.092 | -1.04 |
| Vegetable share of dry matter | 1.4% | -0.005 | -0.01 |
| Supplement share of dry matter | 17.5% | -0.012 | -0.21 |
| Undeclared quantities | 81.0% | -0.106 | -8.55 |
| Complete diet | yes | 2.294 | +2.29 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.80 |
| Meat share of dry matter | 20.5% | 0.096 | +1.97 |
| Carb share of dry matter | 25.9% | -0.115 | -2.98 |
| Oil share of dry matter | 11.3% | -0.092 | -1.04 |
| Vegetable share of dry matter | 1.4% | -0.005 | -0.01 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 17.5% | -0.012 | -0.21 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 81.0% | -0.106 | -8.55 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 56.6
- Final score
- 57/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 20 | 22.1 (band 18 to 40%) | 81.2 |
| Fat | 8 | 8.8 (band 5.5 to 20%) | 83.8 |
| Fibre | 2.7 | 3 (band 0.5 to 5%) | 100 |
| Calcium | 1.1 | 1.2 (band 0.5 to 2.5%) | 91.5 |
| Phosphorus | 0.8 | 0.9 (band 0.4 to 1.6%) | 94.2 |
| Sodium | 0.5 | 0.6 (band 0.1+%) | 100 |
| Calcium:phosphorus ratio | 1.4 | 1.4 (band 1 to 2%) | 92.5 |
Scored over 7 declared nutrients (combined weight 85); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Declared fortification: 20 nutritional additives on the label
- Calcium-D-Pantothenate 50 mg/kg
- Niacin 90 mg/kg
- Folic acid 5 mg/kg
- L-carnitine 300 mg/kg
- Taurine 1000 mg/kg
- Biotin 1000 mcg/kg
- Vitamin C 200 mg/kg
- Iron (iron(II) sulfate monohydrate) 200 mg/kg
- Zinc (zinc chelate of glycine hydrate (solid)) 160 mg/kg
- Manganese (manganese(II) oxide) 16 mg/kg
- Copper (copper(II) chelate of glycine hydrat (solid)) 20 mg/kg
- Iodine (calcium iodate anhydrous) 2 mg/kg
- Selenium (sodium selenite) 0.25 mg/kg
- Vitamin A 24000 I.U./kg
- Vitamin B1 15 mg/kg
- Vitamin B2 20 mg/kg
- Vitamin B6 20 mg/kg
- Vitamin B12 100 mcg/kg
- Vitamin D3 1800 I.U./kg
- Vitamin E 400 mg/kg
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (19% of the recipe mass) (voluntary) | 3.8/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| prioritise heart health and combat cell ageing (on page) | Functional | not checkable | Manufacturer assertion |
| gentle on digestion (on page) | Functional | not checkable | Manufacturer assertion |
| Gentle on tummies Suits the most sensitive tummies giving smaller, firmer poos — a sign of healthy digestion and well-absorbed nutrients. (on page) | Functional | not checkable | Manufacturer assertion |
| Green-lipped mussels are a great natural source of chondroitin, a proven supporter of joint health and an essential building block for cartilage. (on page) | Functional | not checkable | Manufacturer assertion |
| With no nasties, fillers or anything artificial (on page) | Free-from | not checkable | Manufacturer assertion |
| Completely natural All natural ingredients with no artificial colours or preservatives. (on page) | Free-from | not checkable | Manufacturer assertion |
| Deliciously tasty Our blend of chicken, duck and salmon is gently steamed (on page) | Content | not checkable | Manufacturer assertion |
| High meat content More than 80% of the protein is from meat. (on page) | High/low level | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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