Natural Greatness Chicken recipe
Wet Chunks complete High meat Clear label
Is Natural Greatness Chicken recipe a good dog food?
We score it 72/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This recipe achieves a total score of 72 out of 100 based on several factors. The overall quality of the ingredient list contributed +7 points and the meat content contributed +5 points. Additionally, printing percentages on the label added +3.2 points. Conversely, ingredients without printed percentages deducted -6.3 points from the final tally.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
48% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe72
- Nutritionalmedium83
- Transparency55
- Safety100
- Evidencelimited33
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Complete wet food in chunks for puppies, with chicken, peas and potatoes as the main ingredients.
Estimated composition
Typical analysis (as fed)
- Protein
- 32%
- Fat
- 20%
- Fibre
- 2.50%
- Ash
- 8%
- Omega-3 fatty acids
- 0.50%
- Omega-6 fatty acids
- 3.90%
- Calcium
- 1.80%
- Phosphorus
- 1.10%
Energy: 410 kcal/100g
Additives & feeding info
No additives recorded yet.
Storage
Once opened, refrigerate the can and consume within 48 hours.
Feeding guide
The food change should be done gradually over 7 days. Provide the daily ration, preferably divided into 2 or 3 doses per day, and always at the same times. The amount of food may vary depending on the activity, breed of dog and environmental conditions.
Who is this food for?
Suits
- Labelled by the manufacturer for puppies
- Grain-free: no grain ingredients listed
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists salmon
- You want a single-protein recipe: this one lists more than one animal protein
- You are limiting fat: 20.0% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (16)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Dehydrated chicken meat (25%) | Chicken | meat | medium | 25 | 25.0 |
| 2 | Peas | Peas | veg | good | - | 6.9 |
| 3 | Potatoes | Potatoes | carb | medium | - | 6.5 |
| 4 | Fresh chicken meat (10%) | Chicken | meat | medium | 10 | 10.0 |
| 5 | Chicken oil (10%) | Chicken Oil and Fat | oil | good | 10 | 10.0 |
| 6 | Dehydrated salmon (3%) | Salmon | meat | good | 3 | 3.0 |
| 7 | Chicken Liver hydrolysate (3%) | Liver | meat | good | 3 | 3.0 |
| 8 | Beet Pulp | Beet Pulp | fibre | medium | - | 6.1 |
| 9 | Yeast | Yeast | supplement | good | - | 5.7 |
| 10 | Linseed | Linseed | veg | good | - | 5.4 |
| 11 | Salmon oil (0.5%) | Salmon Oil | oil | good | 0.5 | 0.5 |
| 12 | Dehydrated whole egg (0.3%) | Dried Whole Egg | meat | good | 0.3 | 0.3 |
| 13 | Chicory (FOS) | Chicory | veg | good | - | 5.0 |
| 14 | Mannan-oligosaccharide (MOS) | Mannanoligosaccharides | supplement | good | - | 4.6 |
| 15 | Mineral substances | Vitamins and minerals | supplement | medium | - | 4.2 |
| 16 | Yucca schidigera | Yucca Schidigera | supplement | good | - | 3.8 |
Brand
- Contact page
- naturalgreatness.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-12
- Scored with
- Model v2 (methodology)
- Product page
- naturalgreatness.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.7 | 9.915 | +6.99 |
| Meat share of dry matter | 43.5% | 0.116 | +5.05 |
| Carb share of dry matter | 2.2% | -0.113 | -0.25 |
| Oil share of dry matter | 14.3% | -0.088 | -1.26 |
| Vegetable share of dry matter | 9.1% | -0.002 | -0.02 |
| Supplement share of dry matter | 23.3% | -0.009 | -0.21 |
| Undeclared quantities | 48.2% | -0.131 | -6.31 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Meat share × printed percentages | 43.5 | -0.073 | -3.19 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Wet Chunks | yes | 2.292 | +2.29 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.7 | 9.915 | +6.99 |
| Meat share of dry matter | 43.5% | 0.116 | +5.05 |
| Carb share of dry matter | 2.2% | -0.113 | -0.25 |
| Oil share of dry matter | 14.3% | -0.088 | -1.26 |
| Vegetable share of dry matter | 9.1% | -0.002 | -0.02 |
| Additive share of dry matter | 0.0% | 0.177 | +0.00 |
| Supplement share of dry matter | 23.3% | -0.009 | -0.21 |
| Other share of dry matter | 0.0% | -0.371 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.022 | +0.00 |
| Recipe graded poor | 0.0% | -0.045 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.182 | +0.00 |
| Number of poor ingredients | 0 | -0.868 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.056 | +0.00 |
| Undeclared quantities | 48.2% | -0.131 | -6.31 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| Frozen or chilled fresh | no | 11.440 | +0.00 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Low meat (under 10% of dry matter) | no | -1.988 | +0.00 |
| High carb and low meat | no | -1.250 | +0.00 |
| Meat share × printed percentages | 43.5 | -0.073 | -3.19 |
| Meat share × fresh | 0.0 | -0.339 | +0.00 |
| Fresh × high meat | 0.0 | 16.475 | +0.00 |
| Additive penalty | 0.00 | 0.236 | +0.00 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Raw | no | 13.322 | +0.00 |
| Processing: Fresh Chilled | no | 7.712 | +0.00 |
| Processing: Fresh Frozen | no | 6.583 | +0.00 |
| Processing: Fresh Refrigerated | no | 4.857 | +0.00 |
| Processing: Fresh Shelf | no | 0.072 | +0.00 |
| Processing: Dry Freeze Dried | no | 11.127 | +0.00 |
| Processing: Dry Air Dried | no | 9.320 | +0.00 |
| Processing: Dry Cold Pressed | no | 4.569 | +0.00 |
| Processing: Dry Baked | no | -2.321 | +0.00 |
| Processing: Dry Extruded | no | -6.996 | +0.00 |
| Processing: Dry Semi Moist | no | -6.833 | +0.00 |
| Processing: Dry Muesli | no | -10.711 | +0.00 |
| Processing: Wet Pate | no | 2.935 | +0.00 |
| Processing: Wet Chunks | yes | 2.292 | +2.29 |
- Processing-type offset
- +0.01
- Subtotal
- 72.2
- Final score
- 72/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for puppies and growth. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Scored against FEDIAF growth minima; puppy scoring is under review.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 32 | 152.4 | 100 |
| Fat | 20 | 95.2 | 100 |
| Calcium | 1.8 | 8.6 | 0 |
| Phosphorus | 1.1 | 5.2 | 100 |
| Calcium:phosphorus ratio | 1.6 | 1.6 | 97.7 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 50 |
| Energy (kcal/100g) | 410 | 1952.4 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 0, omega-3 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 79% from the food type.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (51.8% of the recipe mass) (voluntary) | 10.4/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.
| Claim | Type | Substantiation |
|---|---|---|
| high levels of palatability and digestibility (on page) | Functional | Manufacturer assertion |
| ingredients promote muscle development and provide energy for the proper growth and development of the puppy (on page) | Functional | Manufacturer assertion |
| cereals (on page) | Free-from | Manufacturer assertion |
| highly advanced natural cooking process based on the direct injection of fresh meat (on page) | Content | Manufacturer assertion |
Limited: at least one claim rests on manufacturer assertion alone.
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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