Our verdict
Is More Senior Dry Food a good dog food?
We score it 54/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for senior dogs, with chicken, rice and dried chicken protein as the main ingredients.
66% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for senior dogs
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists salmon oil
- Your dog avoids grain: the label lists rice - white
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 25% · Fat 13.50%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 25% |
| Fat | 13.50% |
| Fibre | 3.50% |
| Ash | 7.50% |
| Moisture | 8% |
| Omega-3 fatty acids | 0.80% |
| Omega-6 fatty acids | 2.60% |
| Calcium | 1.10% |
| Phosphorus | 0.50% |
Additives & feeding info
Feeding and storage
Storage
Please store in a cool dry place.
Feeding guide
Dog Weight (kg): 1-5, 5-10, 10-20, 20-30, 30-40, 40-50, 50-60 Daily feed (g): 25-85, 85-145, 145-245, 245-330, 330-410, 410-485, 485-555
No additives recorded yet.
Ingredients (24)66% of the recipe is estimated
Estimated composition
- meat 39.1%
- supplement 25.4%
- carb 15.7%
- veg 8.1%
- oil 5.6%
- fibre 3.8%
- additive 2.2%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Fresh Chicken (20.3%) | Chicken | meat · medium | 20.3 | 20.3 |
| 2 | Rice | Rice - white | carb · medium | - | 4.1 |
| 3 | Chicken Meal (12%) | Dried chicken protein | meat · good | 12 | 12.0 |
| 4 | Oats | Oats | carb · medium | - | 4.0 |
| 5 | Whole Maize | Whole-Grain Maize | carb · medium | - | 3.9 |
| 6 | Beet Pulp | Beet Pulp | fibre · medium | - | 3.8 |
| 7 | Potato Protein | Potato protein | carb · medium | - | 3.7 |
| 8 | Chicken Fat | Chicken Oil and Fat | oil · good | - | 3.6 |
| 9 | Salmon Oil (2%) | Salmon Oil | oil · good | 2 | 2.0 |
| 10 | Chicken Digest | Digest | meat · poor | - | 3.5 |
| 11 | Linseed | Linseed | veg · good | - | 3.4 |
| 12 | Dried Egg | Dried Egg | meat · medium | - | 3.3 |
| 13 | Brewers Yeast | Brewer's Yeast | supplement · good | - | 3.2 |
| 14 | Minerals | Vitamins and minerals | supplement · medium | - | 3.1 |
| 15 | L Carnitine | L-Carnitine | supplement · medium | - | 3.0 |
| 16 | Glucosamine | Glucosamine | supplement · good | - | 2.9 |
| 17 | Chondroitin Sulphate | Chondroitin | supplement · good | - | 2.8 |
| 18 | MSM | MSM | supplement · good | - | 2.7 |
| 19 | MOS | Mannanoligosaccharides | supplement · good | - | 2.6 |
| 20 | FOS | Fructo-oligosaccharides | supplement · good | - | 2.5 |
| 21 | Rosemary Extract | Rosemary | veg · good | - | 2.4 |
| 22 | Yucca Extract | Yucca Schidigera | supplement · good | - | 2.3 |
| 23 | Marigold Meal | Calendula | veg · good | - | 2.2 |
| 24 | Citrus Extract | Citric Acid | additive · medium | - | 2.2 |
- 1. Fresh Chicken (20.3%)20.3% declared20.3% estimated
- 2. Rice4.1% estimated
- 3. Chicken Meal (12%)12% declared12.0% estimated
- 4. Oats4.0% estimated
- 5. Whole Maize3.9% estimated
- 6. Beet Pulp3.8% estimated
- 7. Potato Protein3.7% estimated
- 8. Chicken Fat3.6% estimated
- 9. Salmon Oil (2%)2% declared2.0% estimated
- 10. Chicken Digest3.5% estimated
- 11. Linseed3.4% estimated
- 12. Dried Egg3.3% estimated
- 13. Brewers Yeast3.2% estimated
- 14. Minerals3.1% estimated
- 15. L Carnitine3.0% estimated
- 16. Glucosamine2.9% estimated
- 17. Chondroitin Sulphate2.8% estimated
- 18. MSM2.7% estimated
- 19. MOS2.6% estimated
- 20. FOS2.5% estimated
- 21. Rosemary Extract2.4% estimated
- 22. Yucca Extract2.3% estimated
- 23. Marigold Meal2.2% estimated
- 24. Citrus Extract2.2% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-29
Brand and contact: More
- Website
- https://morepetfoods.com/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-29
- Scored with
- Model v3 (methodology)
- Product page
- morepetfoods.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall rating of 54 out of 100. The meat content contributed +2.2 points, while the overall quality of the ingredient list added +6.5 points to the total. However, the processing format reduced the score by -6.7 and ingredients without printed percentages decreased it by -6.9.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.50 |
| Meat share of dry matter | 23.2% | 0.096 | +2.23 |
| Carb share of dry matter | 16.0% | -0.115 | -1.84 |
| Oil share of dry matter | 7.7% | -0.092 | -0.71 |
| Vegetable share of dry matter | 7.6% | -0.005 | -0.04 |
| Additive share of dry matter | 2.7% | 0.163 | +0.44 |
| Supplement share of dry matter | 32.5% | -0.012 | -0.40 |
| Recipe graded poor | 3.5% | -0.065 | -0.23 |
| Poor-quality meat in recipe | 3.5% | -0.179 | -0.63 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 3.5% | 0.060 | +0.21 |
| Undeclared quantities | 65.7% | -0.106 | -6.94 |
| Additive penalty | -2.58 | 0.222 | -0.57 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.50 |
| Meat share of dry matter | 23.2% | 0.096 | +2.23 |
| Carb share of dry matter | 16.0% | -0.115 | -1.84 |
| Oil share of dry matter | 7.7% | -0.092 | -0.71 |
| Vegetable share of dry matter | 7.6% | -0.005 | -0.04 |
| Additive share of dry matter | 2.7% | 0.163 | +0.44 |
| Supplement share of dry matter | 32.5% | -0.012 | -0.40 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 3.5% | -0.065 | -0.23 |
| Poor-quality meat in recipe | 3.5% | -0.179 | -0.63 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 3.5% | 0.060 | +0.21 |
| Undeclared quantities | 65.7% | -0.106 | -6.94 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -2.58 | 0.222 | -0.57 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Subtotal
- 54.5
- Final score
- 54/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 25 | 27.2 (band 18 to 40%) | 95 |
| Fat | 13.5 | 14.7 (band 5.5 to 20%) | 100 |
| Fibre | 3.5 | 3.8 (band 0.5 to 5%) | 100 |
| Calcium | 1.1 | 1.2 (band 0.5 to 2.5%) | 90.9 |
| Phosphorus | 0.5 | 0.5 (band 0.4 to 1.6%) | 77.2 |
| Calcium:phosphorus ratio | 2.2 | 2.2 (band 1 to 2%) | 90 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.
No nutritional additives section declared on the label.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (34.3% of the recipe mass) (voluntary) | 6.9/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
0/100 · limited — 1 checkable claim: 0 consistent, 1 contradicted.
Contradicted by the label
- "free from wheat and gluten" — the declared label says otherwise on grain-free.
15 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Added joint care, including MSM, for natural pain relief and anti-inflammatory properties. (on page) | Functional | not checkable | Manufacturer assertion |
| assist inner organ health and support digestive health (on page) | Functional | not checkable | Manufacturer assertion |
| with a lower protein content to help protect the inner organs (on page) | Functional | not checkable | Manufacturer assertion |
| promote healthy skin and a beautifully soft coat (on page) | Functional | not checkable | Manufacturer assertion |
| anti-ageing properties, immune system support and help fight free radicals (on page) | Functional | not checkable | Manufacturer assertion |
| essential for natural immune function (on page) | Functional | not checkable | Manufacturer assertion |
| Our crunchy kibble helps to reduce tartar and plaque in a similar way. (on page) | Functional | not checkable | Manufacturer assertion |
| L-Carnitine which can help your dog metabolise body fat more easily (on page) | Functional | not checkable | Manufacturer assertion |
| EASY DIGESTION More™ is delicious and easy to digest because it’s rich in high-quality meat (on page) | Functional | not checkable | Manufacturer assertion |
| JOINT PROTECTION We add glucosamine, chondroitin and MSM to repair cartilage and neutralise destructive enzymes in joints. (on page) | Functional | not checkable | Manufacturer assertion |
| proven to reduce stool odour (on page) | Functional | not checkable | Manufacturer assertion |
| With no added sugar. (on page) | Free-from | not checkable | Manufacturer assertion |
| free from wheat and gluten (on page) | Free-from | contradicted | Manufacturer assertion |
| Fresh Chicken, a great source of protein for cats and dogs, is always UK reared and of human grade. (on page) | provenance | not checkable | Manufacturer assertion |
| ALL NATURAL We guarantee that everything in our food is natural, with no artificial colours or flavours. (on page) | Free-from | not checkable | Manufacturer assertion |
| WEIGHT CONTROL We've managed to cut the calories and fat content without skimping on taste. (on page) | High/low level | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Alternatives to Senior Dry Food
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