Our verdict
Is McAdams Air Dried Wild Boar a good dog food?
We score it 90/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete air-dried food for adult dogs, with wild boar, sweet potatoes and vegetable oil as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Single named protein: pork
- Doesn't list chicken, beef, turkey, lamb, fish, venison, duck as ingredients
Consider something else if:
- You are limiting fat: 33.6% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 24.50% · Fat 27.30%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 24.50% |
| Fat | 27.30% |
| Fibre | 1.47% |
| Ash | 6.80% |
| Moisture | 18.70% |
| Omega-3 fatty acids | 0.39% |
| Omega-6 fatty acids | 4.48% |
Additives & feeding info
Feeding and storage
Feeding guide
Dog Weight (kg) 3 / Daily Amount (g) 40-60 Dog Weight (kg) 5 / Daily Amount (g) 70-85 Dog Weight (kg) 10 / Daily Amount (g) 110-135 Dog Weight (kg) 15 / Daily Amount (g) 140-180 Dog Weight (kg) 20 / Daily Amount (g) 190-225 Dog Weight (kg) 30 / Daily Amount (g) 230-305 Dog Weight (kg) 40 / Daily Amount (g) 320-380
Additives declared on the label
Nutritional additives
Glucosamine 2000 mg/kg; Chondroitin Sulphate 2000 mg/kg; MSM 1000 mg/kg; Vitamin A 10000 IU/kg; Vitamin D3 800 IU/kg; Iodine 1.5 mg/kg; Selenium 0.05 mg/kg; Iron 10 mg/kg; Copper 15 mg/kg; Zinc 100 mg/kg; Manganese 4 mg/kg
Technological additives
Tocopherol extracts from vegetable oils
Ingredients (13)11% of the recipe is estimated
Estimated composition
- meat 80.0%
- carb 6.0%
- veg 5.5%
- supplement 3.2%
- oil 2.0%
- other 1.8%
- fibre 1.5%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Wild Boar (80%) | Wild Boar | meat · good | 80 | 80.0 |
| 2 | Sweet Potato (6%) | Sweet Potatoes | carb · good | 6 | 6.0 |
| 3 | Vegetable Oil Glycerine (Rapeseed) | Vegetable oil | oil · medium | - | 2.0 |
| 4 | Minerals | Vitamins and minerals | supplement · medium | - | 1.9 |
| 5 | Pumpkin (1.5%) | Pumpkin | veg · good | 1.5 | 1.5 |
| 6 | Fermented Whey | Sweet whey powder | other · medium | - | 1.8 |
| 7 | Chicory Root | Chicory root | veg · good | - | 1.6 |
| 8 | Banana (0.5%) | Banana | veg · good | 0.5 | 0.5 |
| 9 | Dental Seaweed (Ascophyllum Nodosum) (0.5%) | Seaweed | veg · good | 0.5 | 0.5 |
| 10 | Beet Pulp | Beet Pulp | fibre · medium | - | 1.5 |
| 11 | Calcium Carbonate | Calcium Carbonate | supplement · medium | - | 1.3 |
| 12 | Broccoli (0.25%) | Broccoli | veg · good | 0.25 | 0.3 |
| 13 | Parsley | Parsley | veg · good | - | 1.2 |
- 1. Wild Boar (80%)80% declared80.0% estimated
- 2. Sweet Potato (6%)6% declared6.0% estimated
- 3. Vegetable Oil Glycerine (Rapeseed)2.0% estimated
- 4. Minerals1.9% estimated
- 5. Pumpkin (1.5%)1.5% declared1.5% estimated
- 6. Fermented Whey1.8% estimated
- 7. Chicory Root1.6% estimated
- 8. Banana (0.5%)0.5% declared0.5% estimated
- 9. Dental Seaweed (Ascophyllum Nodosum) (0.5%)0.5% declared0.5% estimated
- 10. Beet Pulp1.5% estimated
- 11. Calcium Carbonate1.3% estimated
- 12. Broccoli (0.25%)0.25% declared0.3% estimated
- 13. Parsley1.2% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-08-22
Brand and contact: McAdams
- [email protected]
- Phone
- +44(0) 1494 932 150
- Address
- McAdams Pet Foods Symply Pet Foods Ltd Thomas Road Wooburn Green Buckinghamshire HP10 0PE
- Contact page
- mcadamspetfoods.com
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-08-22
- Scored with
- Model v3 (methodology)
- Product page
- mcadamspetfoods.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This product reaches an overall score of 90 out of 100. The overall quality of the ingredient list contributed +8.1 points, the meat content contributed +6.7 points, the processing format contributed +6.3 points, and being labelled nutritionally complete contributed +2.3 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.15 |
| Meat share of dry matter | 69.4% | 0.096 | +6.66 |
| Carb share of dry matter | 4.6% | -0.115 | -0.53 |
| Oil share of dry matter | 6.3% | -0.092 | -0.58 |
| Vegetable share of dry matter | 3.7% | -0.005 | -0.02 |
| Supplement share of dry matter | 9.2% | -0.012 | -0.11 |
| Other share of dry matter | 2.7% | -0.375 | -1.02 |
| Undeclared quantities | 11.3% | -0.106 | -1.19 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Additive penalty | -0.04 | 0.222 | -0.01 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.15 |
| Meat share of dry matter | 69.4% | 0.096 | +6.66 |
| Carb share of dry matter | 4.6% | -0.115 | -0.53 |
| Oil share of dry matter | 6.3% | -0.092 | -0.58 |
| Vegetable share of dry matter | 3.7% | -0.005 | -0.02 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 9.2% | -0.012 | -0.11 |
| Other share of dry matter | 2.7% | -0.375 | -1.02 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 11.3% | -0.106 | -1.19 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -0.04 | 0.222 | -0.01 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.28
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 90.4
- Final score
- 90/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 24.5 | 30.1 (band 18 to 40%) | 100 |
| Fat | 27.3 | 33.6 (band 5.5 to 20%) | 100 |
| Fibre | 1.47 | 1.8 (band 0.5 to 5%) | 87.4 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score.
Declared fortification: 11 nutritional additives on the label
- Glucosamine 2000 mg/kg
- Chondroitin Sulphate 2000 mg/kg
- MSM 1000 mg/kg
- Vitamin A 10000 IU/kg
- Vitamin D3 800 IU/kg
- Iodine 1.5 mg/kg
- Selenium 0.05 mg/kg
- Iron 10 mg/kg
- Copper 15 mg/kg
- Zinc 100 mg/kg
- Manganese 4 mg/kg
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (88.8% of the recipe mass) (voluntary) | 17.8/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · strong — 3 checkable claims: 3 consistent, 0 contradicted.
Consistent with the label
- "single-protein recipe" — supported by the declared single protein data.
- "Grain-free" — supported by the declared grain-free data.
- "with 80% wild boar" — supported by the declared single protein data.
5 further claims on file that we cannot check against the label.
Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| single-protein recipe (on page) | Content | consistent | Manufacturer assertion |
| with joint and dental support (on page) | Functional | not checkable | Manufacturer assertion |
| supports digestion, joints, and daily vitality (on page) | Functional | not checkable | Manufacturer assertion |
| a novel protein (on page) | Content | not checkable | Manufacturer assertion |
| Grain-free (on page) | Free-from | consistent | Manufacturer assertion |
| with 80% wild boar (on page) | Content | consistent | Manufacturer assertion |
| promote joint and oral health (on page) | Functional | not checkable | Manufacturer assertion |
| leave out grains, fillers, and allergens (on page) | Free-from | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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