Gain Muesli

Dry Muesli · completeClear label

Muesli
Poor
our rating

Our verdict

Is Gain Muesli a good dog food?

We score it 16/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".

Complete muesli-style dry food for adult dogs, with cereals, orange and fresh meat as the main ingredients.

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

88% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Prints ingredient percentages on the label.
  • Nutritionally complete: formulated to be fed as the whole diet.

Why you might not

  • 5 poor-graded ingredients make up about 49% of the recipe.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Doesn't list turkey, lamb, fish, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists chicken
  • Your dog avoids beef: the label lists beef
  • Your dog avoids grain: the label lists cereals
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 21% · Fat 10%

Typical analysis (as fed)

NutrientAs fed
Protein21%
Fat10%
Fibre3%
Ash7.50%

Additives & feeding info

Feeding and storage

Storage

Provide clean drinking water at all times. Make all diet changes gradually over a 7-10 day period.

Feeding guide

Guide Dog Weight Serving per day 4kg 100g 7kg 150g 13kg 230g 20kg 315g 30kg 430g 40kg 530g 50kg 625g 60kg 720g Get In Touch We’re here to answer your product and nutrition queries, to take your order and help in any way we can. Please call, email or ‘Request a Callback’ Contact us GAIN Elite Big Dogs – Puppy GAIN Elite Big Dogs - Puppy complete pet food for puppies with a mature weight over 20kg. GAIN Elite Big Dogs – Adult GAIN Elite Big Dogs - Adult complete pet food for dogs over 20kg. GAIN Elite Small Dogs – Puppy GAIN Elite Small Dogs - Puppy complete pet food for puppies

No additives recorded yet.

Ingredients (12)88% of the recipe is estimated

Estimated composition

  • carb 27.0%
  • meat 27.0%
  • other 16.1%
  • veg 12.4%
  • oil 9.8%
  • supplement 7.7%
#As declaredMatchedLabel readingDeclared %Est. %
1CerealsCerealscarb · poor-12.6
24% rice in the orange pieceOrangeveg · medium44.0
3Meat & animal derivativesFresh Meatmeat · medium-11.9
4ChickenChickenmeat · medium-11.2
54% beefBeefmeat · medium44.0
6Vegetable protein extractsVegetable protein extractscarb · poor-10.5
7Oils & fatsUnspecified Animal Fats and Oilsoil · poor-9.8
8Derivatives of vegetable originVegetable By-Productsother · poor-9.1
9VegetablesVegetablesveg · medium-8.4
104% potatoes and carrots in the orange piecePotatoescarb · medium44.0
11MineralsVitamins and mineralssupplement · medium-7.7
12Products from the processing of plantsVegetable By-Productsother · poor-7.0
  1. 1. Cereals12.6% estimated
    Cereals · carb · poor
  2. 2. 4% rice in the orange piece4% declared4.0% estimated
    Orange · veg · medium
  3. 3. Meat & animal derivatives11.9% estimated
    Fresh Meat · meat · medium
  4. 4. Chicken11.2% estimated
    Chicken · meat · medium
  5. 5. 4% beef4% declared4.0% estimated
    Beef · meat · medium
  6. 6. Vegetable protein extracts10.5% estimated
  7. 7. Oils & fats9.8% estimated
  8. 8. Derivatives of vegetable origin9.1% estimated
    Vegetable By-Products · other · poor
  9. 9. Vegetables8.4% estimated
    Vegetables · veg · medium
  10. 10. 4% potatoes and carrots in the orange piece4% declared4.0% estimated
    Potatoes · carb · medium
  11. 11. Minerals7.7% estimated
    Vitamins and minerals · supplement · medium
  12. 12. Products from the processing of plants7.0% estimated
    Vegetable By-Products · other · poor

Trust and sourceNo recalls recorded in our database · checked 2026-08-22

Brand and contact: Gain

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-08-22
Scored with
Model v3 (methodology)

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

The product received a score of 16 out of 100. The processing format contributed -10.1 points. Ingredients without printed percentages contributed -9.3 points, while the remaining ingredients contributed -5.4 points. Finally, the overall quality of the ingredient list contributed -4.8 points.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality-0.59.191-4.84
Meat share of dry matter2.0%0.096+0.19
Carb share of dry matter38.4%-0.115-4.41
Oil share of dry matter17.4%-0.092-1.61
Vegetable share of dry matter3.3%-0.005-0.02
Supplement share of dry matter12.7%-0.012-0.16
Other share of dry matter14.5%-0.375-5.42
Recipe graded poor48.9%-0.065-3.18
Number of poor ingredients5-0.876-4.38
Largest single poor ingredient12.6%0.060+0.75
Undeclared quantities88.0%-0.106-9.29
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-0.920.222-0.20
Processing multiplier0.9433.786+31.76
Processing: Dry Muesliyes-10.146-10.15
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality-0.59.191-4.84
Meat share of dry matter2.0%0.096+0.19
Carb share of dry matter38.4%-0.115-4.41
Oil share of dry matter17.4%-0.092-1.61
Vegetable share of dry matter3.3%-0.005-0.02
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter12.7%-0.012-0.16
Other share of dry matter14.5%-0.375-5.42
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor48.9%-0.065-3.18
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients5-0.876-4.38
Largest single poor ingredient12.6%0.060+0.75
Undeclared quantities88.0%-0.106-9.29
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-0.920.222-0.20
Processing multiplier0.9433.786+31.76
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Muesliyes-10.146-10.15
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
-0.64
Subtotal
16.2
Final score
16/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v316/100current
v224/100
v135/100
v1.939/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein2122.2 (band 18 to 40%)81.3
Fat1010.5 (band 5.5 to 20%)90.9
Fibre33.2 (band 0.5 to 5%)100

Scored over 3 declared nutrients (combined weight 50); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 5.2% from the food type.

No nutritional additives section declared on the label.

Low confidence: partial analysis or moisture estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (12% of the recipe mass) (voluntary)2.4/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✗ Additives declared (mandatory) - not on file0/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

  • "Complete food for adult pet dogs of all breeds with minimum activity" — supported by the declared complete and balanced data.

4 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

ClaimTypeCheckSubstantiation
designed for easy digestion, to produce well-formed easily managed stools, with minimum unpleasant odours (on page)Functionalnot checkableManufacturer assertion
No artificial colours or preservatives (on page)Free-fromnot checkableManufacturer assertion
Vegetables- potatoes, carrots & rice (on page)Contentnot checkableManufacturer assertion
Complete food for adult pet dogs of all breeds with minimum activity (on page)ContentconsistentManufacturer assertion
It contains a variety of nugget colours and shapes giving extra variety to your dog (on page)Contentnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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