Belcando Baseline Joker

Dry Extruded complete Clear label

Baseline Joker
Average
our rating

Is Belcando Baseline Joker a good dog food?

We score it 56/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

Why this score?

This recipe achieves an overall score of 56 out of 100 based on several key factors. The overall quality of the ingredient list adds +4.8 points, while printing percentages on the label contributes +3.2 points. Conversely, the processing format takes away -7 points, and ingredients without printed percentages deduct -8.9 points from the total.

68% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.

Complete extruded dry food for adult dogs, with dehydrated poultry proteins, potato starch and pea flour as the main ingredients.

Why you might choose it

  • Prints ingredient percentages on the label.
  • Doesn't list grain ingredients.
  • Nutritionally complete: formulated to be fed as the whole diet.

Why you might not

We found no significant drawbacks in the data we hold for this product.

View the source page

Estimated composition

meat37.7%
carb20.7%
fibre15.9%
supplement9.5%
oil8.2%
additive4.3%
unknown2.5%
veg1.3%

Typical analysis (as fed)

Protein
26%
Fat
14%
Fibre
2.50%
Ash
6.80%
Moisture
10%
Calcium
1.30%
Phosphorus
0.90%
Sodium
0.30%

Additives & feeding info

Nutritional additives

Vitamin A 13,000 IU; Vitamin D3 1,300 IU; Vitamin E 130 mg; Taurine 500 mg; Copper (as copper(II) sulphate pentahydrate) 12.5 mg; Iron (as iron(II) sulphate monohydrate) 200 mg; Manganese (as manganese (II) oxide) 40 mg; Zinc (as zinc oxide) 125 mg; Iodine (as calcium iodate anhydrous) 2 mg; Selenium (as sodium selenite) 0.05 mg

Technological additives

Tocopherol extracts from vegetable oils 48 mg

Storage

Simply feed dry. Fresh drinking water should be available at all times.

Feeding guide

Ideal weight (kg) and normal/high activity levels in grams provided in on-page table. Feed dry with fresh drinking water available at all times.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Grain-free: no grain ingredients listed
  • Doesn't list beef, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists dehydrated poultry proteins
  • Your dog avoids turkey: the label lists dehydrated poultry proteins
  • Your dog avoids fish: the label lists fish meal
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (26)

#As declaredMatchedCategoryTierDeclared %Est. %
1Poultry protein (27%)Dehydrated Poultry Proteinsmeatgood2727.0
2Potato starchPotato starchcarbpoor-7.3
3Pea flourPea flourcarbmedium-7.0
4Poultry fatPoultry Fatoilmedium-6.7
5Bean flour (Vicia faba)Fava Bean Flourcarbgood-6.4
6Dried beet pulpBeet Pulpfibremedium-6.1
7Fish meal from sea fishFish Mealmeatmedium-5.8
8Brewers' yeastBrewer's Yeastsupplementgood-5.5
9inactivated (2.5%)Inactivated Lactobacillus helveticussupplementgood2.52.5
10Kibbled carobCarobfibremedium-5.2
11Salmon oil (1.5%)Salmon Oiloilgood1.51.5
12Poultry liverChicken Livermeatgood-4.9
13Pea fibrePea Fibrefibremedium-4.6
14Linseed (1.1%)Linseedveggood1.11.1
15Sodium chlorideSaltadditivepoor-4.3
16Potassium chloridePotassium Chloridesupplementmedium-4.0
170.02% Nettle leavesNettlesveggood0.020.02
180.02% Gentian rootDried Gentian Rootveggood0.020.02
190.02% CentauryDried Centauryveggood0.020.02
200.02% ChamomileChamomileveggood0.020.02
210.02% FennelFennelveggood0.020.02
220.02% CarawayCarawayveggood0.020.02
230.02% MistletoeMistletoevegmedium0.020.02
240.02% YarrowYarrowveggood0.020.02
250.02% Blackberry leavesBlackberriesveggood0.020.02
26Yucca schidigera (0.025%)Yucca Schidigerasupplementgood0.0250.03

Brand

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-09
Scored with
Model v2 (methodology)
Product page
www.belcando.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.59.915+4.79
Meat share of dry matter21.8%0.116+2.53
Carb share of dry matter21.3%-0.113-2.39
Oil share of dry matter12.4%-0.088-1.10
Additive share of dry matter5.9%0.177+1.04
Supplement share of dry matter13.3%-0.009-0.12
Unrecognised share of dry matter1.9%-0.022-0.04
Recipe graded poor11.6%-0.045-0.52
Number of poor ingredients2-0.868-1.74
Largest single poor ingredient7.3%0.056+0.41
Undeclared quantities67.7%-0.131-8.86
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
Meat share × printed percentages21.8-0.073-1.60
Additive penalty-5.210.236-1.23
Processing multiplier1.0032.336+32.34
Processing: Dry Extrudedyes-6.996-7.00
Show all 40 components
ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.59.915+4.79
Meat share of dry matter21.8%0.116+2.53
Carb share of dry matter21.3%-0.113-2.39
Oil share of dry matter12.4%-0.088-1.10
Vegetable share of dry matter1.6%-0.002-0.00
Additive share of dry matter5.9%0.177+1.04
Supplement share of dry matter13.3%-0.009-0.12
Other share of dry matter0.0%-0.371+0.00
Unrecognised share of dry matter1.9%-0.022-0.04
Recipe graded poor11.6%-0.045-0.52
Poor-quality meat in recipe0.0%-0.182+0.00
Number of poor ingredients2-0.868-1.74
Largest single poor ingredient7.3%0.056+0.41
Undeclared quantities67.7%-0.131-8.86
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
Frozen or chilled freshno11.440+0.00
High meat (30%+ of dry matter)no-0.506+0.00
Low meat (under 10% of dry matter)no-1.988+0.00
High carb and low meatno-1.250+0.00
Meat share × printed percentages21.8-0.073-1.60
Meat share × fresh0.0-0.339+0.00
Fresh × high meat0.016.475+0.00
Additive penalty-5.210.236-1.23
Processing multiplier1.0032.336+32.34
Processing: Rawno13.322+0.00
Processing: Fresh Chilledno7.712+0.00
Processing: Fresh Frozenno6.583+0.00
Processing: Fresh Refrigeratedno4.857+0.00
Processing: Fresh Shelfno0.072+0.00
Processing: Dry Freeze Driedno11.127+0.00
Processing: Dry Air Driedno9.320+0.00
Processing: Dry Cold Pressedno4.569+0.00
Processing: Dry Bakedno-2.321+0.00
Processing: Dry Extrudedyes-6.996-7.00
Processing: Dry Semi Moistno-6.833+0.00
Processing: Dry Mueslino-10.711+0.00
Processing: Wet Pateno2.935+0.00
Processing: Wet Chunksno2.292+0.00
Processing-type offset
-0.01
Additives declared on label
+2 transparency bonus
Subtotal
55.7
Final score
56/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v256/100current
v155/100
v1.955/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein2628.9 (band 18 to 40%)99.7
Fat1415.6 (band 5.5 to 20%)100
Fibre2.52.8 (band 0.5 to 5%)100
Calcium1.31.4 (band 0.5 to 2.5%)98.3
Phosphorus0.91 (band 0.4 to 1.6%)100
Calcium:phosphorus ratio1.41.4 (band 1 to 2%)96.7

Scored over 6 declared nutrients (combined weight 80); undeclared nutrients do not affect the score.

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
Ingredient list on the label (mandatory)10/10
Printed percentages on the label (32.3% of the recipe mass) (voluntary)6.5/20
Analytical constituents declared (mandatory)15/15
Additives declared (mandatory)10/10
Energy value declared (voluntary) - not on file0/5
Complete/complementary designation (mandatory)5/5
Feeding guidance given (mandatory)10/10
Manufacturer identity and address (mandatory)5/10
Country of manufacture stated (voluntary)10/10
Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.

ClaimTypeSubstantiation
No grain formula (on page)Free-fromManufacturer assertion
Rich in poultry (on page)ContentManufacturer assertion
80% animal protein (on page)High/low levelManufacturer assertion
Yucca schidigera reduces unpleasant odors from the intestines and feces (on page)FunctionalManufacturer assertion
Strengthens your dog’s immune system with cell wall components (beta-glucans) from natural yeast (on page)FunctionalManufacturer assertion
Made without WHEAT, SOYA, MILK PRODUCTS (on pack)Free-fromManufacturer assertion

Limited: at least one claim rests on manufacturer assertion alone.

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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