Wilko Natures Best Beef Adult Dog Food

Wet Pate · completeClear label

Natures Best Beef Adult Dog Food
Poor
our rating

Our verdict

Is Wilko Natures Best Beef Adult Dog Food a good dog food?

We score it 41/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".

Complete wet paté food for adult dogs, with meat and animal derivatives, beef and vitamins and minerals as the main ingredients.

How we score

86% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Prints ingredient percentages on the label.
  • Doesn't list grain ingredients.
  • High in protein: 56% protein on a dry-matter basis.

Why you might not

  • 3 poor-graded ingredients make up about 33% of the recipe.
  • High in fat: 28% fat on a dry-matter basis.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Grain-free: no grain ingredients listed
  • Doesn't list chicken, turkey, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids beef: the label lists beef
  • Your dog avoids fish: the label lists fish oil
  • You want a single-protein recipe: this one lists more than one animal protein
  • You are limiting fat: 27.8% on a dry-matter basis is in the high band

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 10% · Fat 5%

Typical analysis (as fed)

NutrientAs fed
Protein10%
Fat5%
Fibre0.40%
Ash2%
Moisture82%

Additives & feeding info

Feeding and storage

Storage

Store unopened in a cool, dry place. Once opened, store in the refrigerator and use within two days.

Feeding guide

Up to 5kg: 1.5 trays per day; 5-10kg: 1.5-2.5 trays per day; 10-20kg: 2.5-4 trays per day. Adjust for age, breed and activity. Lactating dogs may require up to 4 times more food. Serve at room temperature. Fresh drinking water should always be available.

Additives declared on the label

Nutritional additives

Vitamin D3: 140IU/kg; Vitamin E 30mg/kg; Zinc (Zinc Sulphate Monohydrate): 12mg/kg; Copper (Copper(II) Sulphate Pentahydrate): 0.5mg/kg; Manganese (Manganese(II) Oxide): 1.0mg/kg; Iodate (Calcium Iodate Anhydrous): 0.3mg/kg

Ingredients (12)86% of the recipe is estimated

Estimated composition

  • veg 40.9%
  • meat 26.3%
  • supplement 11.6%
  • oil 11.0%
  • other 10.2%
#As declaredMatchedLabel readingDeclared %Est. %
1Meat and Animal DerivativesMeat and Animal Derivativesmeat · poor-12.3
2Beef 14%Beefmeat · medium1414.0
3MineralsVitamins and mineralssupplement · medium-11.6
4Oils and FatsOils and Fatsoil · poor-10.9
5Fish Oils 0.15%Fish Oiloil · good0.150.1
6Derivatives of Vegetable OriginVegetable By-Productsother · poor-10.2
7Chicory 0.08%Chicoryveg · good0.080.08
8CranberryCranberriesveg · good-9.5
9BlueberryBlueberriesveg · good-8.8
10RosemaryRosemaryveg · good-8.2
11ParsleyParsleyveg · good-7.5
12SpinachSpinachveg · good-6.8
  1. 1. Meat and Animal Derivatives12.3% estimated
  2. 2. Beef 14%14% declared14.0% estimated
    Beef · meat · medium
  3. 3. Minerals11.6% estimated
    Vitamins and minerals · supplement · medium
  4. 4. Oils and Fats10.9% estimated
    Oils and Fats · oil · poor
  5. 5. Fish Oils 0.15%0.15% declared0.1% estimated
    Fish Oil · oil · good
  6. 6. Derivatives of Vegetable Origin10.2% estimated
    Vegetable By-Products · other · poor
  7. 7. Chicory 0.08%0.08% declared0.08% estimated
    Chicory · veg · good
  8. 8. Cranberry9.5% estimated
    Cranberries · veg · good
  9. 9. Blueberry8.8% estimated
    Blueberries · veg · good
  10. 10. Rosemary8.2% estimated
    Rosemary · veg · good
  11. 11. Parsley7.5% estimated
    Parsley · veg · good
  12. 12. Spinach6.8% estimated
    Spinach · veg · good

Trust and sourceNo recalls recorded in our database · checked 2026-09-14

Brand and contact: Wilko

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-14
Scored with
Model v3 (methodology)
Product page
www.wilko.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

The overall score is 41 out of 100. Ingredients without printed percentages reduced the score by -9.1, while the remaining ingredients contributed -4.8 and the oil and fat content added -2.5. Being labelled nutritionally complete offset some of the losses, adding +2.3 points.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality-0.19.191-1.32
Meat share of dry matter9.8%0.096+0.94
Oil share of dry matter27.2%-0.092-2.50
Vegetable share of dry matter15.3%-0.005-0.08
Supplement share of dry matter26.5%-0.012-0.32
Other share of dry matter12.7%-0.375-4.76
Recipe graded poor33.4%-0.065-2.17
Poor-quality meat in recipe12.3%-0.179-2.19
Number of poor ingredients3-0.876-2.63
Largest single poor ingredient12.3%0.060+0.74
Undeclared quantities85.8%-0.106-9.06
Complete dietyes2.294+2.29
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-0.980.222-0.22
Processing multiplier1.0033.786+33.79
Processing: Wet Pateyes-0.672-0.67
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality-0.19.191-1.32
Meat share of dry matter9.8%0.096+0.94
Carb share of dry matter0.0%-0.115+0.00
Oil share of dry matter27.2%-0.092-2.50
Vegetable share of dry matter15.3%-0.005-0.08
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter26.5%-0.012-0.32
Other share of dry matter12.7%-0.375-4.76
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor33.4%-0.065-2.17
Poor-quality meat in recipe12.3%-0.179-2.19
Number of poor ingredients3-0.876-2.63
Largest single poor ingredient12.3%0.060+0.74
Undeclared quantities85.8%-0.106-9.06
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-0.980.222-0.22
Processing multiplier1.0033.786+33.79
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateyes-0.672-0.67
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
-0.08
Additives declared on label
+1 transparency bonus
Subtotal
40.5
Final score
41/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v341/100current
v249/100
v139/100
v1.940/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein1055.6 (band 18 to 40%)100
Fat527.8 (band 5.5 to 20%)100
Fibre0.42.2 (band 0.5 to 5%)93

Scored over 3 declared nutrients (combined weight 50); undeclared nutrients do not affect the score.

Declared fortification: 6 nutritional additives on the label
  • Vitamin D3: 140IU/kg
  • Vitamin E 30mg/kg
  • Zinc (Zinc Sulphate Monohydrate): 12mg/kg
  • Copper (Copper(II) Sulphate Pentahydrate): 0.5mg/kg
  • Manganese (Manganese(II) Oxide): 1.0mg/kg
  • Iodate (Calcium Iodate Anhydrous): 0.3mg/kg

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (14.2% of the recipe mass) (voluntary)2.8/20
✓ Analytical constituents declared (mandatory)15/15
✓ Additives declared (mandatory)5/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

  • "100% balanced and complete nutrition" — supported by the declared complete and balanced data.

4 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

ClaimTypeCheckSubstantiation
100% balanced and complete nutrition (on pack)ContentconsistentManufacturer assertion
No artificial flavours or colours (on pack)Free-fromnot checkableManufacturer assertion
Contains no added soya, dairy or wheat gluten (on pack)Free-fromnot checkableManufacturer assertion
Made with natural ingredients (on pack)Contentnot checkableManufacturer assertion
Free from all artificial colours and flavourings (on pack)Free-fromnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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