The Pets Larder Superfood 65% Angus Beef
Dry Extruded · completeHigh meatClear label
Our verdict
Is The Pets Larder Superfood 65% Angus Beef a good dog food?
We score it 67/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for adult dogs, with beef, beef fat and sweet potatoes as the main ingredients.
35% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Single named protein: beef
- Doesn't list chicken, turkey, lamb, fish, venison, pork, duck as ingredients
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 38% · Fat 16%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 38% |
| Fat | 16% |
| Fibre | 4% |
| Ash | 6.50% |
| Moisture | 8% |
Additives & feeding info
Feeding and storage
Feeding guide
Dog weight 1–5kg: 30–105g per day. 5–10kg: 105–175g per day. 10–20kg: 175–295g per day. 20–30kg: 295–400g per day. 30–40kg: 400–495g per day. 40kg+: 495g+ per day. Introduce gradually over two weeks. Always provide fresh water.
Additives declared on the label
Nutritional additives
Vitamin A 14,423 IU/kg; Vitamin D3 2,000 IU/kg; Vitamin E 96 IU/kg; Zinc 153 mg/kg; Iron 48 mg/kg; Manganese 34 mg/kg; Copper 14 mg/kg; Iodine 1.7 mg/kg; Selenium 0.38 mg/kg
Ingredients (12)35% of the recipe is estimated
Estimated composition
- meat 60.0%
- supplement 14.7%
- veg 9.8%
- carb 5.6%
- oil 5.0%
- fibre 4.9%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Freshly Prepared Angus Beef (35%) | Beef | meat · medium | 35 | 35.0 |
| 2 | Dried Beef (25%) | Beef | meat · medium | 25 | 25.0 |
| 3 | Beef Fat (5%) | Beef Fat | oil · medium | 5 | 5.0 |
| 4 | Sweet Potato | Sweet Potatoes | carb · good | - | 5.6 |
| 5 | Beans | Fava Beans | veg · medium | - | 5.2 |
| 6 | Beet Pulp | Beet Pulp | fibre · medium | - | 4.9 |
| 7 | Dried Superfood Blend (Including Carrot, Green Beans, Cauliflower, Tomato, Courgette — each equivalent to 4% fresh ingredients) | Cauliflower | veg · good | - | 4.5 |
| 8 | Omega 3 Supplement | Omega-3 Supplement | supplement · good | - | 4.2 |
| 9 | Minerals | Vitamins and minerals | supplement · medium | - | 3.8 |
| 10 | Fructooligosaccharides | Fructo-oligosaccharides | supplement · good | - | 3.5 |
| 11 | Mannanoligosaccharides | Mannanoligosaccharides | supplement · good | - | 3.1 |
| 12 | Olive Extract (0.01%) | Olive Extract | supplement · good | 0.01 | 0.01 |
- 1. Freshly Prepared Angus Beef (35%)35% declared35.0% estimated
- 2. Dried Beef (25%)25% declared25.0% estimated
- 3. Beef Fat (5%)5% declared5.0% estimated
- 4. Sweet Potato5.6% estimated
- 5. Beans5.2% estimated
- 6. Beet Pulp4.9% estimated
- 7. Dried Superfood Blend (Including Carrot, Green Beans, Cauliflower, Tomato, Courgette — each equivalent to 4% fresh ingredients)4.5% estimated
- 8. Omega 3 Supplement4.2% estimated
- 9. Minerals3.8% estimated
- 10. Fructooligosaccharides3.5% estimated
- 11. Mannanoligosaccharides3.1% estimated
- 12. Olive Extract (0.01%)0.01% declared0.01% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-03
Brand and contact: The Pets Larder
- Website
- https://thepetslarder.co.uk/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-03
- Scored with
- Model v3 (methodology)
- Product page
- thepetslarder.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall rating of 67 out of 100. The meat content contributed +5.1, while the overall quality of the ingredient list added +5.7. On the other hand, the processing format adjusted the score by -6.7. Finally, ingredients without printed percentages contributed -3.7 to the final calculation.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.65 |
| Meat share of dry matter | 52.9% | 0.096 | +5.08 |
| Carb share of dry matter | 2.3% | -0.115 | -0.26 |
| Oil share of dry matter | 8.0% | -0.092 | -0.74 |
| Vegetable share of dry matter | 7.9% | -0.005 | -0.04 |
| Supplement share of dry matter | 21.8% | -0.012 | -0.27 |
| Undeclared quantities | 35.0% | -0.106 | -3.69 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.65 |
| Meat share of dry matter | 52.9% | 0.096 | +5.08 |
| Carb share of dry matter | 2.3% | -0.115 | -0.26 |
| Oil share of dry matter | 8.0% | -0.092 | -0.74 |
| Vegetable share of dry matter | 7.9% | -0.005 | -0.04 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 21.8% | -0.012 | -0.27 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 35.0% | -0.106 | -3.69 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +1 transparency bonus
- Subtotal
- 67.1
- Final score
- 67/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 38 | 41.3 (band 18 to 40%) | 100 |
| Fat | 16 | 17.4 (band 5.5 to 20%) | 100 |
| Fibre | 4 | 4.3 (band 0.5 to 5%) | 100 |
Scored over 3 declared nutrients (combined weight 50); undeclared nutrients do not affect the score.
Declared fortification: 9 nutritional additives on the label
- Vitamin A 14,423 IU/kg
- Vitamin D3 2,000 IU/kg
- Vitamin E 96 IU/kg
- Zinc 153 mg/kg
- Iron 48 mg/kg
- Manganese 34 mg/kg
- Copper 14 mg/kg
- Iodine 1.7 mg/kg
- Selenium 0.38 mg/kg
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (65% of the recipe mass) (voluntary) | 13/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) - not on file | 0/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · strong — 3 checkable claims: 3 consistent, 0 contradicted.
Consistent with the label
- "Complete working dog food for adult dogs." — supported by the declared complete and balanced data.
- "At 38% crude protein it's also the highest-protein recipe in the range." — supported by the declared high protein data.
- "Grain-Free 65:35 Beef Dry Dog Food" — supported by the declared grain-free data.
17 further claims on file that we cannot check against the label.
Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Made in Lancashire, dispatched directly to you. (on page) | provenance | not checkable | Manufacturer assertion |
| joint-focused (on page) | Functional | not checkable | Manufacturer assertion |
| Prebiotics MOS and FOS. (on page) | Content | not checkable | Manufacturer assertion |
| No middleman, no warehouse, no extra miles. (on page) | Content | not checkable | Manufacturer assertion |
| Complete working dog food for adult dogs. (on page) | Content | consistent | Manufacturer assertion |
| Tax included. (on page) | Content | not checkable | Manufacturer assertion |
| this recipe reflects that (on page) | Content | not checkable | Manufacturer assertion |
| Zero-rated for VAT (on page) | Content | not checkable | Manufacturer assertion |
| At 14% naturally occurring collagen (on page) | Nutrient | not checkable | Manufacturer assertion |
| Superfood blend of carrot, green beans, cauliflower, tomato and courgette. (on page) | Content | not checkable | Manufacturer assertion |
| Angus beef has a higher collagen content than standard beef (on page) | Content | not checkable | Manufacturer assertion |
| Angus cattle carry more intramuscular fat than standard beef breeds (on page) | Content | not checkable | Manufacturer assertion |
| The beef is Angus throughout. (on page) | Content | not checkable | Manufacturer assertion |
| At 38% crude protein it's also the highest-protein recipe in the range. (on page) | High/low level | consistent | Manufacturer assertion |
| VAT-free. (on page) | Content | not checkable | Manufacturer assertion |
| the most joint-focused recipe of the seven (on page) | High/low level | not checkable | Manufacturer assertion |
| highest collagen level in the Superfood 65 range (on page) | High/low level | not checkable | Manufacturer assertion |
| A joint care pack of glucosamine, chondroitin and MSM sits alongside the naturally occurring collagen. (on page) | Content | not checkable | Manufacturer assertion |
| Grain-Free 65:35 Beef Dry Dog Food (on page) | Free-from | consistent | Manufacturer assertion |
| better flavour, better texture, more consistent palatability (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Alternatives to Superfood 65% Angus Beef
Similar on ingredients, protein, format or nutrition, using the same stored data.
Community0 comments
Comments (0)
No comments yet. Be the first to share how this went down with your dog.