The Pets Larder Chicken Grain Free Dog Food

Dry Extruded · completeHigh meatClear label

Chicken Grain Free Dog Food
Good
our rating

Our verdict

Is The Pets Larder Chicken Grain Free Dog Food a good dog food?

We score it 71/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

Complete extruded dry food for adult dogs, with chicken, dried chicken protein and sweet potatoes as the main ingredients.

How we score

Why you might choose it

  • Scores 70, in the top quarter of dry foods we track.
  • Meat makes up an estimated 63% of the dry matter (55% as fed).
  • Prints ingredient percentages on the label.

Why you might not

We found no significant drawbacks in the data we hold for this product.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Grain-free: no grain ingredients listed
  • Single named protein: chicken
  • Doesn't list beef, turkey, lamb, fish, venison, pork, duck as ingredients

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 27% · Fat 14%

Typical analysis (as fed)

NutrientAs fed
Protein27%
Fat14%
Fibre4%
Ash7.50%
Moisture8%
Omega-3 fatty acids1.30%
Omega-6 fatty acids2.30%
Calcium1.40%
Phosphorus1%

Energy: 366 kcal/100g

Additives & feeding info

Feeding and storage

Storage

Up to 18 months' shelf life

Feeding guide

1-5 kg: 30-110 g/day, 5-10 kg: 110-180 g/day, 10-20 kg: 180-310 g/day, 20-30 kg: 310-420 g/day, 30-40 kg: 420-520 g/day, 40 kg+: 520 g+/day

Additives declared on the label

Nutritional additives

Vitamin A 15,000 IU/kg; Vitamin D3 2,000 IU/kg; Vitamin E 95 IU/kg; Zinc 50 mg/kg; Iron 50 mg/kg; Manganese 35 mg/kg; Copper 15 mg/kg; Iodine 1 mg/kg; Selenium 0.3 mg/kg

Ingredients (16)13% of the recipe is estimated

Estimated composition

  • meat 55.0%
  • carb 29.2%
  • veg 8.8%
  • supplement 4.1%
  • fibre 2.9%
#As declaredMatchedLabel readingDeclared %Est. %
1Freshly Prepared Chicken (31%)Chickenmeat · medium3131.0
2Dried Chicken (21%)Dried chicken proteinmeat · good2121.0
3Chicken Stock (3%)Chicken Brothmeat · medium33.0
4Sweet Potato (26%)Sweet Potatoescarb · good2626.0
5Peas (6%)Peasveg · good66.0
6PotatoPotatoescarb · medium-3.2
7Beet PulpBeet Pulpfibre · medium-2.9
8LinseedLinseedveg · good-2.5
9Omega 3 SupplementOmega-3 Supplementsupplement · good-2.2
10MineralsVitamins and mineralssupplement · medium-1.9
110.05% MarjoramMarjoramveg · good0.050.05
120.05% BasilBasilveg · good0.050.05
130.05% OreganoOreganoveg · good0.050.05
140.05% SageSageveg · good0.050.05
150.05% ThymeThymeveg · good0.050.05
160.05% ParsleyParsleyveg · good0.050.05
  1. 1. Freshly Prepared Chicken (31%)31% declared31.0% estimated
    Chicken · meat · medium
  2. 2. Dried Chicken (21%)21% declared21.0% estimated
    Dried chicken protein · meat · good
  3. 3. Chicken Stock (3%)3% declared3.0% estimated
    Chicken Broth · meat · medium
  4. 4. Sweet Potato (26%)26% declared26.0% estimated
    Sweet Potatoes · carb · good
  5. 5. Peas (6%)6% declared6.0% estimated
    Peas · veg · good
  6. 6. Potato3.2% estimated
    Potatoes · carb · medium
  7. 7. Beet Pulp2.9% estimated
    Beet Pulp · fibre · medium
  8. 8. Linseed2.5% estimated
    Linseed · veg · good
  9. 9. Omega 3 Supplement2.2% estimated
    Omega-3 Supplement · supplement · good
  10. 10. Minerals1.9% estimated
    Vitamins and minerals · supplement · medium
  11. 11. 0.05% Marjoram0.05% declared0.05% estimated
    Marjoram · veg · good
  12. 12. 0.05% Basil0.05% declared0.05% estimated
    Basil · veg · good
  13. 13. 0.05% Oregano0.05% declared0.05% estimated
    Oregano · veg · good
  14. 14. 0.05% Sage0.05% declared0.05% estimated
    Sage · veg · good
  15. 15. 0.05% Thyme0.05% declared0.05% estimated
    Thyme · veg · good
  16. 16. 0.05% Parsley0.05% declared0.05% estimated
    Parsley · veg · good

Trust and sourceNo recalls recorded in our database · checked 2026-09-03

Brand and contact: The Pets Larder

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-03
Scored with
Model v3 (methodology)

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

The overall score is 71 out of 100. The overall quality of the ingredient list contributed +6.9 points, and the meat content added +6 points. Being labelled nutritionally complete added +2.3 points. However, the processing format reduced the score by -6.7 points.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+6.90
Meat share of dry matter62.6%0.096+6.01
Carb share of dry matter16.2%-0.115-1.86
Vegetable share of dry matter7.2%-0.005-0.04
Supplement share of dry matter8.4%-0.012-0.10
Undeclared quantities12.7%-0.106-1.34
Complete dietyes2.294+2.29
High meat (30%+ of dry matter)yes0.707+0.71
Processing multiplier0.9833.786+33.11
Processing: Dry Extrudedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+6.90
Meat share of dry matter62.6%0.096+6.01
Carb share of dry matter16.2%-0.115-1.86
Oil share of dry matter0.0%-0.092+0.00
Vegetable share of dry matter7.2%-0.005-0.04
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter8.4%-0.012-0.10
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities12.7%-0.106-1.34
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)yes0.707+0.71
Low meat (under 10% of dry matter)no-3.158+0.00
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty0.000.222+0.00
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedyes-6.713-6.71
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+1 transparency bonus
Subtotal
70.9
Final score
71/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v371/100current
v270/100
v168/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein2729.3 (band 18 to 40%)100
Fat1415.2 (band 5.5 to 20%)100
Fibre44.3 (band 0.5 to 5%)100
Calcium1.41.5 (band 0.5 to 2.5%)100
Phosphorus11.1 (band 0.4 to 1.6%)100
Calcium:phosphorus ratio1.41.4 (band 1 to 2%)94
Omega fatty acids (omega-6 and omega-3)--100
Energy (kcal/100g)366397.8100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 8 declared nutrients (combined weight 100); undeclared nutrients do not affect the score.

Declared fortification: 9 nutritional additives on the label
  • Vitamin A 15,000 IU/kg
  • Vitamin D3 2,000 IU/kg
  • Vitamin E 95 IU/kg
  • Zinc 50 mg/kg
  • Iron 50 mg/kg
  • Manganese 35 mg/kg
  • Copper 15 mg/kg
  • Iodine 1 mg/kg
  • Selenium 0.3 mg/kg

High confidence: full analysis plus minerals or omegas and declared energy.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (87.3% of the recipe mass) (voluntary)17.5/20
✓ Analytical constituents declared (mandatory)15/15
✓ Additives declared (mandatory)5/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)5/10
✗ Country of manufacture stated (voluntary) - not on file0/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

50/100 · limited — 2 checkable claims: 1 consistent, 1 contradicted.

Contradicted by the label

  • "the meatiest recipe in the Aflora range" — the declared label says otherwise on high protein.

Consistent with the label

  • "A grain-free complete food built around 55% chicken" — supported by the declared complete and balanced data.

8 further claims on file that we cannot check against the label.

Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.

ClaimTypeCheckSubstantiation
Grain Free Chicken Dog Food for Healthy Nutrition (on page)Contentnot checkableManufacturer assertion
Natural Dry Dog Food (on page)Contentnot checkableManufacturer assertion
A grain-free complete food built around 55% chicken (on page)ContentconsistentManufacturer assertion
grain-free (on page)Contentnot checkableManufacturer assertion
55% chicken (on page)Contentnot checkableManufacturer assertion
Direct from the maker (on page)Contentnot checkableManufacturer assertion
Aflora is produced for us in Lancashire (on page)Contentnot checkableManufacturer assertion
Clean protein source, no common irritants (on page)Contentnot checkableManufacturer assertion
the meatiest recipe in the Aflora range (on page)High/low levelcontradictedManufacturer assertion
higher than you'll find in most grain-free chicken foods at this tier (on page)High/low levelnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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