Rocco Classic
Wet Chunks complete High meat Clear label Full label
Is Rocco Classic a good dog food?
We score it 82/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This recipe achieves an overall score of 82 out of 100. The meat content contributed +10.3 to this rating, while the overall quality of the ingredient list added +6.7. Furthermore, printing percentages on the label provided a bonus of +3.2. However, the remaining ingredients reduced the total by -2.4.
- Recipe82
- Nutritionalmedium95
- Transparency60
- Safety100
- Evidencelimited33
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Estimated composition
Typical analysis (as fed)
- Protein
- 10.80%
- Fat
- 9.50%
- Fibre
- 0.40%
- Ash
- 2.40%
- Moisture
- 75%
- Calcium
- 0.23%
Energy: 119 kcal/100g
Additives & feeding info
Nutritional additives
Vitamin D3 200 IU/kg; Vitamin E 20 IU/kg; Zinc (zinc sulphate, monohydrate) 25 mg/kg; Manganese (manganese(II) sulphate, monohydrate) 1.4 mg/kg; Biotin 300 mcg/kg
Feeding guide
Serve at room temperature; ensure fresh drinking water is always available. Pure Beef / Game / Reindeer / Veal Hearts / Lamb: 5kg 240-330g, 10kg 405-555g, 20kg 685-935g, 30kg 930-1270g, 40kg 1150-1575g per day. (Other variants given separately on page.)
Reviews
822 reviews on this product · 4.3/5
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Doesn't list chicken, turkey, lamb, fish, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids beef: the label lists beef heart
- You are limiting fat: 38.0% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (8)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | 16.25% heart | Beef Heart | meat | good | 16.25 | 16.3 |
| 2 | 5% liver | Beef Liver | meat | good | 5 | 5.0 |
| 3 | 16.25% meat | Beef | meat | medium | 16.25 | 16.3 |
| 4 | 16.25% lung | Beef lung | meat | medium | 16.25 | 16.3 |
| 5 | 16.25% tripe | Beef Tripe | meat | medium | 16.25 | 16.3 |
| 6 | Meat Stock (28.8%) | Cooking broth | other | medium | 28.8 | 28.8 |
| 7 | Minerals (1%) | Vitamins and minerals | supplement | medium | 1 | 1.0 |
| 8 | Linseed Oil (0.2%) | Linseed oil | oil | good | 0.2 | 0.2 |
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-14
- Scored with
- Model v2 (methodology)
- Product page
- www.zooplus.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.7 | 9.915 | +6.68 |
| Meat share of dry matter | 88.5% | 0.116 | +10.26 |
| Oil share of dry matter | 0.9% | -0.088 | -0.08 |
| Supplement share of dry matter | 4.2% | -0.009 | -0.04 |
| Other share of dry matter | 6.5% | -0.371 | -2.41 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Meat share × printed percentages | 88.5 | -0.073 | -6.49 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Wet Chunks | yes | 2.292 | +2.29 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.7 | 9.915 | +6.68 |
| Meat share of dry matter | 88.5% | 0.116 | +10.26 |
| Carb share of dry matter | 0.0% | -0.113 | +0.00 |
| Oil share of dry matter | 0.9% | -0.088 | -0.08 |
| Vegetable share of dry matter | 0.0% | -0.002 | +0.00 |
| Additive share of dry matter | 0.0% | 0.177 | +0.00 |
| Supplement share of dry matter | 4.2% | -0.009 | -0.04 |
| Other share of dry matter | 6.5% | -0.371 | -2.41 |
| Unrecognised share of dry matter | 0.0% | -0.022 | +0.00 |
| Recipe graded poor | 0.0% | -0.045 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.182 | +0.00 |
| Number of poor ingredients | 0 | -0.868 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.056 | +0.00 |
| Undeclared quantities | 0.0% | -0.131 | +0.00 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| Frozen or chilled fresh | no | 11.440 | +0.00 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Low meat (under 10% of dry matter) | no | -1.988 | +0.00 |
| High carb and low meat | no | -1.250 | +0.00 |
| Meat share × printed percentages | 88.5 | -0.073 | -6.49 |
| Meat share × fresh | 0.0 | -0.339 | +0.00 |
| Fresh × high meat | 0.0 | 16.475 | +0.00 |
| Additive penalty | 0.00 | 0.236 | +0.00 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Raw | no | 13.322 | +0.00 |
| Processing: Fresh Chilled | no | 7.712 | +0.00 |
| Processing: Fresh Frozen | no | 6.583 | +0.00 |
| Processing: Fresh Refrigerated | no | 4.857 | +0.00 |
| Processing: Fresh Shelf | no | 0.072 | +0.00 |
| Processing: Dry Freeze Dried | no | 11.127 | +0.00 |
| Processing: Dry Air Dried | no | 9.320 | +0.00 |
| Processing: Dry Cold Pressed | no | 4.569 | +0.00 |
| Processing: Dry Baked | no | -2.321 | +0.00 |
| Processing: Dry Extruded | no | -6.996 | +0.00 |
| Processing: Dry Semi Moist | no | -6.833 | +0.00 |
| Processing: Dry Muesli | no | -10.711 | +0.00 |
| Processing: Wet Pate | no | 2.935 | +0.00 |
| Processing: Wet Chunks | yes | 2.292 | +2.29 |
- Processing-type offset
- +0.01
- Additives declared on label
- +1 transparency bonus
- Nearly all quantities printed on label
- +2 full-disclosure bonus
- Subtotal
- 82.3
- Final score
- 82/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 10.8 | 43.2 (band 18 to 40%) | 100 |
| Fat | 9.5 | 38 (band 5.5 to 20%) | 100 |
| Fibre | 0.4 | 1.6 (band 0.5 to 5%) | 84.7 |
| Calcium | 0.23 | 0.9 (band 0.5 to 2.5%) | 82.6 |
| Energy (kcal/100g) | 119 | 476 | 100 |
Scored over 5 declared nutrients (combined weight 70); undeclared nutrients do not affect the score.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (100% of the recipe mass) (voluntary) | 20/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.
| Claim | Type | Substantiation |
|---|---|---|
| Complete wet dog food made with lots of high quality meat and offal (on page) | Content | Manufacturer assertion |
| Gently prepared at a low temperature to retain all the nutrients as well as the natural meaty taste and texture (on page) | Functional | Manufacturer assertion |
| Species-appropriate complete wet food for adult dogs of all breeds (on page) | Functional | Manufacturer assertion |
| Grain-free recipes based on beef (on page) | Content | Manufacturer assertion |
| Guaranteed free from low-quality animal by-products, meat meal and vegetable protein as a filler (on page) | Free-from | Manufacturer assertion |
| 100% fresh and grain-free ingredients (on page) | Free-from | Manufacturer assertion |
| No artificial additives (on page) | Free-from | Manufacturer assertion |
Limited: at least one claim rests on manufacturer assertion alone.
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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Foods in our database that are similar on ingredients, protein, format or price. Scores and figures are from the same deterministic model used everywhere on the site.
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