Our verdict
Is Poppy's Picnic MIGHTY MINCE Chicken a good dog food?
We score it 89/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete raw food for dogs of all life stages, with chicken breast, beef and beef heart as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Doesn't list turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken breast
- Your dog avoids beef: the label lists beef
- Your dog avoids fish: the label lists green-lipped mussel
- Your dog avoids grain: it is listed as an ingredient
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 15.50% · Fat 4.60%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 15.50% |
| Fat | 4.60% |
| Fibre | 2.60% |
| Ash | 1% |
| Moisture | 76% |
| Calcium | 0.17% |
| Phosphorus | 0.17% |
Additives & feeding info
Feeding and storage
Storage
just raw dog food, freshly prepared and frozen for your convenience.
No additives recorded yet.
Ingredients (38)17% of the recipe is estimated
Estimated composition
- meat 76.0%
- veg 12.9%
- oil 7.3%
- supplement 2.6%
- carb 1.2%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | 32% Free Range Chicken Breast | Chicken Breast | meat · good | 32 | 32.0 |
| 2 | 25% Grass Fed Beef Mince | Beef | meat · medium | 25 | 25.0 |
| 3 | 19% Grass Fed Beef Heart | Beef Heart | meat · good | 19 | 19.0 |
| 4 | 0.79% Sweet Potato | Sweet Potatoes | carb · good | 0.79 | 0.8 |
| 5 | 0.8% Green Cabbage | Cabbage | veg · good | 0.8 | 0.8 |
| 6 | 0.53% Carrots | Carrots | veg · good | 0.53 | 0.5 |
| 7 | 0.53% Parsnip | Parsnips | veg · good | 0.53 | 0.5 |
| 8 | 0.27% Kale | Kale | veg · good | 0.27 | 0.3 |
| 9 | 0.27% Swede | Swede | veg · good | 0.27 | 0.3 |
| 10 | 0.27% Broccoli | Broccoli | veg · good | 0.27 | 0.3 |
| 11 | 0.27% Cauliflower | Cauliflower | veg · good | 0.27 | 0.3 |
| 12 | 0.27% Pumpkin | Pumpkin | veg · good | 0.27 | 0.3 |
| 13 | Parsley | Parsley | veg · good | - | 4.2 |
| 14 | Organic Crude Wheatgerm | Organic crude wheatgerm | veg · good | - | 3.8 |
| 15 | Sustainably Sourced Wild Salmon Oil | Salmon Oil | oil · good | - | 3.4 |
| 16 | 0.9% Organic Pressed Flaxseed Oil | Linseed oil | oil · good | 0.9 | 0.9 |
| 17 | Organic Sunflower Oil | Sunflower oil | oil · good | - | 3.0 |
| 18 | 0.09% Green Lipped Mussel Powder | Green-Lipped Mussel | supplement · good | 0.09 | 0.09 |
| 19 | Crushed Eggshell | Crushed Eggshells | supplement · good | - | 2.5 |
| 20 | 0.6% Organic Kelp Seaweed | Seaweed | veg · good | 0.6 | 0.6 |
| 21 | 0.5% Spirulina | Spirulina | veg · good | 0.5 | 0.5 |
| 22 | 0.4% Organic Wheatgrass | Wheatgrass | carb · good | 0.4 | 0.4 |
| 23 | 0.3% Turmeric | Turmeric | veg · good | 0.3 | 0.3 |
| 24 | 0.04% Sesame Oil | Sesame Oil | oil · good | 0.04 | 0.04 |
| 25 | 0.03% Ground Sunflower Seeds | Sunflower Seeds | veg · good | 0.03 | 0.03 |
| 26 | 0.03% Celery Seeds | Celery Seeds | veg · good | 0.03 | 0.03 |
| 27 | 0.02% Barley Grass Powder | Barley grass | carb · good | 0.02 | 0.02 |
| 28 | 0.02% Fennel | Fennel | veg · good | 0.02 | 0.02 |
| 29 | 0.02% Hemp | Dried Hemp | veg · good | 0.02 | 0.02 |
| 30 | 0.02% Milk Thistle | Milk Thistle | veg · good | 0.02 | 0.02 |
| 31 | 0.02% Dandelion | Dandelion Root | veg · good | 0.02 | 0.02 |
| 32 | 0.02% Chamomile | Chamomile | veg · good | 0.02 | 0.02 |
| 33 | Echinacea | Echinacea | veg · good | - | 0.01 |
| 34 | Nettles | Nettles | veg · good | - | 0.01 |
| 35 | 0.01% Elderberry | Elderberry | veg · good | 0.01 | 0.01 |
| 36 | 0.01% Hawthorn Berries | Hawthorn | veg · medium | 0.01 | 0.01 |
| 37 | 0.01% Rosehip Berries | Rose Hip | veg · good | 0.01 | 0.01 |
| 38 | Cleavers | Cleavers | veg · good | - | 0.01 |
- 1. 32% Free Range Chicken Breast32% declared32.0% estimated
- 2. 25% Grass Fed Beef Mince25% declared25.0% estimated
- 3. 19% Grass Fed Beef Heart19% declared19.0% estimated
- 4. 0.79% Sweet Potato0.79% declared0.8% estimated
- 5. 0.8% Green Cabbage0.8% declared0.8% estimated
- 6. 0.53% Carrots0.53% declared0.5% estimated
- 7. 0.53% Parsnip0.53% declared0.5% estimated
- 8. 0.27% Kale0.27% declared0.3% estimated
- 9. 0.27% Swede0.27% declared0.3% estimated
- 10. 0.27% Broccoli0.27% declared0.3% estimated
- 11. 0.27% Cauliflower0.27% declared0.3% estimated
- 12. 0.27% Pumpkin0.27% declared0.3% estimated
- 13. Parsley4.2% estimated
- 14. Organic Crude Wheatgerm3.8% estimated
- 15. Sustainably Sourced Wild Salmon Oil3.4% estimated
- 16. 0.9% Organic Pressed Flaxseed Oil0.9% declared0.9% estimated
- 17. Organic Sunflower Oil3.0% estimated
- 18. 0.09% Green Lipped Mussel Powder0.09% declared0.09% estimated
- 19. Crushed Eggshell2.5% estimated
- 20. 0.6% Organic Kelp Seaweed0.6% declared0.6% estimated
- 21. 0.5% Spirulina0.5% declared0.5% estimated
- 22. 0.4% Organic Wheatgrass0.4% declared0.4% estimated
- 23. 0.3% Turmeric0.3% declared0.3% estimated
- 24. 0.04% Sesame Oil0.04% declared0.04% estimated
- 25. 0.03% Ground Sunflower Seeds0.03% declared0.03% estimated
- 26. 0.03% Celery Seeds0.03% declared0.03% estimated
- 27. 0.02% Barley Grass Powder0.02% declared0.02% estimated
- 28. 0.02% Fennel0.02% declared0.02% estimated
- 29. 0.02% Hemp0.02% declared0.02% estimated
- 30. 0.02% Milk Thistle0.02% declared0.02% estimated
- 31. 0.02% Dandelion0.02% declared0.02% estimated
- 32. 0.02% Chamomile0.02% declared0.02% estimated
- 33. Echinacea0.01% estimated
- 34. Nettles0.01% estimated
- 35. 0.01% Elderberry0.01% declared0.01% estimated
- 36. 0.01% Hawthorn Berries0.01% declared0.01% estimated
- 37. 0.01% Rosehip Berries0.01% declared0.01% estimated
- 38. Cleavers0.01% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-15
Brand and contact: Poppy's Picnic
- Website
- https://poppyspicnic.co.uk/
- [email protected]
- Address
- Sandridge Park Melksham SN12 7QU
- Contact page
- poppyspicnic.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Scored with
- Model v3 (methodology)
- Product page
- poppyspicnic.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
The overall score for this recipe is 89 out of 100. The overall quality of the ingredient list contributed +8 points, while the meat content added +5.9 points. The oil and fat content reduced the score by -1.9, and ingredients without printed percentages cost a further -1.8 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.02 |
| Meat share of dry matter | 61.7% | 0.096 | +5.92 |
| Carb share of dry matter | 1.6% | -0.115 | -0.19 |
| Oil share of dry matter | 20.9% | -0.092 | -1.92 |
| Vegetable share of dry matter | 8.7% | -0.005 | -0.05 |
| Supplement share of dry matter | 7.0% | -0.012 | -0.09 |
| Undeclared quantities | 17.0% | -0.106 | -1.79 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.02 |
| Meat share of dry matter | 61.7% | 0.096 | +5.92 |
| Carb share of dry matter | 1.6% | -0.115 | -0.19 |
| Oil share of dry matter | 20.9% | -0.092 | -1.92 |
| Vegetable share of dry matter | 8.7% | -0.005 | -0.05 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 7.0% | -0.012 | -0.09 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 17.0% | -0.106 | -1.79 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -1.74
- Subtotal
- 88.7
- Final score
- 89/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 15.5 | 64.6 (band 18 to 40%) | 100 |
| Fat | 4.6 | 19.2 (band 5.5 to 20%) | 100 |
| Fibre | 2.6 | 10.8 (band 0.5 to 5%) | 64.6 |
| Calcium | 0.17 | 0.7 (band 0.5 to 2.5%) | 76.3 |
| Phosphorus | 0.17 | 0.7 (band 0.4 to 1.6%) | 85.4 |
| Calcium:phosphorus ratio | 1 | 1 (band 1 to 2%) | 70 |
Scored over 6 declared nutrients (combined weight 80); undeclared nutrients do not affect the score.
No nutritional additives section declared on the label.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (83% of the recipe mass) (voluntary) | 16.6/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Additives declared, Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
0/100 · limited — 1 checkable claim: 0 consistent, 1 contradicted.
Contradicted by the label
- "with just 4.6% fat, our MIGHTY MINCE Chicken is a delicious low fat food for your dog." — the declared label says otherwise on low fat.
5 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Complete and naturally balanced. (on page) | Functional | not checkable | Manufacturer assertion |
| By using only free range chicken breast, our MIGHTY MINCE CHICKEN can be served raw or cooked! (on page) | provenance | not checkable | Manufacturer assertion |
| Made with over 80% delicious, fresh meat (on page) | Content | not checkable | Manufacturer assertion |
| No weird ingredients you don’ recognise, no chemicals, flavourings, fillers or artificial additives (on page) | Free-from | not checkable | Manufacturer assertion |
| Sustainably Sourced Wild Salmon Oil (a source of Vitamin D and healthy Omega 3 fats) (on page) | Nutrient | not checkable | Manufacturer assertion |
| with just 4.6% fat, our MIGHTY MINCE Chicken is a delicious low fat food for your dog. (on page) | High/low level | contradicted | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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