Poppy's Picnic Mighty Mince Beef, Chicken, Lamb & Wild Boar

Raw · completeHigh meatClear label

Mighty Mince Beef, Chicken, Lamb & Wild Boar
Good
our rating

Our verdict

Is Poppy's Picnic Mighty Mince Beef, Chicken, Lamb & Wild Boar a good dog food?

We score it 94/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

Complete raw food for dogs of all life stages, with beef, beef heart and beef liver as the main ingredients.

How we score

Why you might choose it

  • Meat makes up an estimated 91% of the dry matter (94% as fed).
  • Prints ingredient percentages on the label.
  • Prints a percentage for nearly every ingredient, so the recipe is fully auditable.

Why you might not

  • High in fat: 38% fat on a dry-matter basis.
  • Needs freezer space and defrosting before serving.

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Doesn't list turkey, venison, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: it is listed as an ingredient
  • Your dog avoids beef: the label lists beef
  • Your dog avoids lamb: the label lists lamb
  • Your dog avoids fish: the label lists green-lipped mussel
  • Your dog avoids pork: the label lists wild boar
  • Your dog avoids grain: it is listed as an ingredient
  • You want a single-protein recipe: this one lists more than one animal protein
  • You are limiting fat: 38.1% on a dry-matter basis is in the high band

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 14.80% · Fat 12%

Typical analysis (as fed)

NutrientAs fed
Protein14.80%
Fat12%
Fibre0.80%
Ash1.80%
Moisture68.48%
Calcium0.30%
Phosphorus0.20%

Energy: 177 kcal/100g

Additives & feeding info

Feeding and storage

Storage

Keep frozen; defrost as needed

Feeding guide

Suitable for all ages over 8 weeks. Recommended portion: 375g mince. Cost from £1.50 per day.

No additives recorded yet.

Ingredients (144)33 of 144 percentages printed

Estimated composition

  • meat 94.3%
  • veg 3.9%
  • carb 1.0%
  • oil 0.8%
  • supplement 0.1%
#As declaredMatchedLabel readingDeclared %Est. %
123% MeatBeefmeat · medium2323.0
223% HeartBeef Heartmeat · good2323.0
35% LiverBeef Livermeat · good55.0
423% KidneyBeef Kidneymeat · good2323.0
5Green cabbageCabbageveg · good-0.0
6CarrotsCarrotsveg · good-0.0
7ParsnipParsnipsveg · good-0.0
8Butternut SquashButternut Squashveg · good-0.0
9ParsleyParsleyveg · good-0.0
10KaleKaleveg · good-0.0
11SwedeSwedeveg · good-0.0
12BroccoliBroccoliveg · good-0.0
13CauliflowerCauliflowerveg · good-0.0
14PumpkinPumpkinveg · good-0.0
15Organic Crude WheatgermOrganic crude wheatgermveg · good-0.0
16Ground Sunflower SeedsSunflower Seedsveg · good-0.0
17Wild Salmon OilSalmon Oiloil · good-0.0
18Organic Pressed Coconut OilCoconut Oiloil · medium-0.0
19Crushed EggshellCrushed Eggshellssupplement · good-0.0
20SpirulinaSpirulinaveg · good-0.0
21WheatgrassWheatgrasscarb · good-0.0
22TurmericTurmericveg · good-0.0
23Enhanced Mix: Sesame OilOrganic Sesame Oiloil · good-0.0
24Celery SeedsCelery Seedsveg · good-0.0
25Milk ThistleMilk Thistleveg · good-0.0
26DandelionDandelion Rootveg · good-0.0
27ChamomileChamomileveg · good-0.0
28EchinaceaEchinaceaveg · good-0.0
29NettlesNettlesveg · good-0.0
30ElderberryElderberryveg · good-0.0
31Hawthorn BerriesHawthornveg · medium-0.0
32Rosehip berriesRose Hipveg · good-0.0
33Barley Grass PowderBarley grasscarb · good-0.0
34KelpKelpveg · good-0.0
35Natural Vitamin E from Vegetable OilVegetable oiloil · medium-0.0
36Flaxseed OilLinseed oiloil · good-0.0
37Chicken: 32% Free Range Chicken BreastBreastmeat · medium-0.0
3825% Grass Fed Beef MinceBeefmeat · medium2525.0
3919% Grass Fed Beef HeartBeef Heartmeat · good1919.0
400.79% Sweet PotatoSweet Potatoescarb · good0.790.8
410.8% Green CabbageCabbageveg · good0.80.8
420.53% CarrotsCarrotsveg · good0.530.5
430.53% ParsnipParsnipsveg · good0.530.5
440.27% KaleKaleveg · good0.270.3
450.27% SwedeSwedeveg · good0.270.3
460.27% BroccoliBroccoliveg · good0.270.3
470.27% CauliflowerCauliflowerveg · good0.270.3
480.27% PumpkinPumpkinveg · good0.270.3
49ParsleyParsleyveg · good-0.0
50Organic Crude WheatgermOrganic crude wheatgermveg · good-0.0
51Sustainably Sourced Wild Salmon OilSalmon Oiloil · good-0.0
520.9% Organic Pressed Flaxseed OilLinseed oiloil · good0.90.9
53Organic Sunflower OilSunflower oiloil · good-0.0
540.09% Green Lipped Mussel PowderGreen-Lipped Musselsupplement · good0.090.09
55Crushed EggshellCrushed Eggshellssupplement · good-0.0
560.6% Organic Kelp SeaweedSeaweedveg · good0.60.6
570.5% SpirulinaSpirulinaveg · good0.50.5
580.4% Organic WheatgrassWheatgrasscarb · good0.40.4
590.3% TurmericTurmericveg · good0.30.3
600.04% Sesame OilSesame Oiloil · good0.040.04
610.03% Ground Sunflower SeedsSunflower Seedsveg · good0.030.03
620.03% Celery SeedsCelery Seedsveg · good0.030.03
630.02% Barley Grass PowderBarley grasscarb · good0.020.02
640.02% FennelFennelveg · good0.020.02
650.02% HempDried Hempveg · good0.020.02
660.02% Milk ThistleMilk Thistleveg · good0.020.02
670.02% DandelionDandelion Rootveg · good0.020.02
680.02% ChamomileChamomileveg · good0.020.02
69EchinaceaEchinaceaveg · good-0.01
70NettlesNettlesveg · good-0.01
710.01% ElderberryElderberryveg · good0.010.01
720.01% Hawthorn BerriesHawthornveg · medium0.010.01
730.01% Rosehip BerriesRose Hipveg · good0.010.01
74CleaversCleaversveg · good-0.01
75Lamb: 43% LambLambmeat · medium-0.0
76Beef (Meat, Heart, Liver, Kidney)Beefmeat · medium-0.0
77Green CabbageCabbageveg · good-0.0
78CarrotsCarrotsveg · good-0.0
79ParsnipParsnipsveg · good-0.0
80Butternut SquashButternut Squashveg · good-0.0
81ParsleyParsleyveg · good-0.0
82KaleKaleveg · good-0.0
83SwedeSwedeveg · good-0.0
84BroccoliBroccoliveg · good-0.0
85CauliflowerCauliflowerveg · good-0.0
86PumpkinPumpkinveg · good-0.0
87Organic Crude WheatgermOrganic crude wheatgermveg · good-0.0
88Ground Sunflower SeedsSunflower Seedsveg · good-0.0
89Wild Salmon OilSalmon Oiloil · good-0.0
90Organic Pressed Coconut OilCoconut Oiloil · medium-0.0
91Crushed EggshellCrushed Eggshellssupplement · good-0.0
92SpirulinaSpirulinaveg · good-0.0
93WheatgrassWheatgrasscarb · good-0.0
94TurmericTurmericveg · good-0.0
95Enhanced Mix: Sesame OilOrganic Sesame Oiloil · good-0.0
96Celery SeedsCelery Seedsveg · good-0.0
97Milk ThistleMilk Thistleveg · good-0.0
98DandelionDandelion Rootveg · good-0.0
99ChamomileChamomileveg · good-0.0
100EchinaceaEchinaceaveg · good-0.0
101NettlesNettlesveg · good-0.0
102ElderberryElderberryveg · good-0.0
103Hawthorn BerriesHawthornveg · medium-0.0
104Rosehip berriesRose Hipveg · good-0.0
105Barley Grass PowderBarley grasscarb · good-0.0
106KelpKelpveg · good-0.0
107Natural Vitamin E from Vegetable OilVegetable oiloil · medium-0.0
108Flaxseed OilLinseed oiloil · good-0.0
109Wild Boar: 49% Wild BoarWild Boarmeat · good-0.0
110Beef HeartBeef Heartmeat · good-0.0
111Lamb LiverLambs Livermeat · good-0.0
112Pork KidneyKidneymeat · good-0.0
113Green CabbageCabbageveg · good-0.0
114CarrotsCarrotsveg · good-0.0
115ParsnipParsnipsveg · good-0.0
116Butternut SquashButternut Squashveg · good-0.0
117ParsleyParsleyveg · good-0.0
118KaleKaleveg · good-0.0
119SwedeSwedeveg · good-0.0
120BroccoliBroccoliveg · good-0.0
121CauliflowerCauliflowerveg · good-0.0
122PumpkinPumpkinveg · good-0.0
123Organic Crude WheatgermOrganic crude wheatgermveg · good-0.0
124Ground Sunflower SeedsSunflower Seedsveg · good-0.0
125Wild Salmon OilSalmon Oiloil · good-0.0
126Flaxseed OilLinseed oiloil · good-0.0
127Organic Pressed Coconut OilCoconut Oiloil · medium-0.0
128Natural Vitamin E from Vegetable OilVegetable oiloil · medium-0.0
129KelpKelpveg · good-0.0
130Crushed EggshellCrushed Eggshellssupplement · good-0.0
131SpirulinaSpirulinaveg · good-0.0
132WheatgrassWheatgrasscarb · good-0.0
133TurmericTurmericveg · good-0.0
134Enhanced Mix: Sesame OilOrganic Sesame Oiloil · good-0.0
135Celery SeedsCelery Seedsveg · good-0.0
136Milk ThistleMilk Thistleveg · good-0.0
137DandelionDandelion Rootveg · good-0.0
138ChamomileChamomileveg · good-0.0
139EchinaceaEchinaceaveg · good-0.0
140NettlesNettlesveg · good-0.0
141ElderberryElderberryveg · good-0.0
142Hawthorn BerriesHawthornveg · medium-0.0
143Rosehip BerriesRose Hipveg · good-0.0
144Barley Grass PowderBarley grasscarb · good-0.0
  1. 1. 23% Meat23% declared23.0% estimated
    Beef · meat · medium
  2. 2. 23% Heart23% declared23.0% estimated
    Beef Heart · meat · good
  3. 3. 5% Liver5% declared5.0% estimated
    Beef Liver · meat · good
  4. 4. 23% Kidney23% declared23.0% estimated
    Beef Kidney · meat · good
  5. 5. Green cabbage0.0% estimated
    Cabbage · veg · good
  6. 6. Carrots0.0% estimated
    Carrots · veg · good
  7. 7. Parsnip0.0% estimated
    Parsnips · veg · good
  8. 8. Butternut Squash0.0% estimated
    Butternut Squash · veg · good
  9. 9. Parsley0.0% estimated
    Parsley · veg · good
  10. 10. Kale0.0% estimated
    Kale · veg · good
  11. 11. Swede0.0% estimated
    Swede · veg · good
  12. 12. Broccoli0.0% estimated
    Broccoli · veg · good
  13. 13. Cauliflower0.0% estimated
    Cauliflower · veg · good
  14. 14. Pumpkin0.0% estimated
    Pumpkin · veg · good
  15. 15. Organic Crude Wheatgerm0.0% estimated
  16. 16. Ground Sunflower Seeds0.0% estimated
    Sunflower Seeds · veg · good
  17. 17. Wild Salmon Oil0.0% estimated
    Salmon Oil · oil · good
  18. 18. Organic Pressed Coconut Oil0.0% estimated
    Coconut Oil · oil · medium
  19. 19. Crushed Eggshell0.0% estimated
    Crushed Eggshells · supplement · good
  20. 20. Spirulina0.0% estimated
    Spirulina · veg · good
  21. 21. Wheatgrass0.0% estimated
    Wheatgrass · carb · good
  22. 22. Turmeric0.0% estimated
    Turmeric · veg · good
  23. 23. Enhanced Mix: Sesame Oil0.0% estimated
    Organic Sesame Oil · oil · good
  24. 24. Celery Seeds0.0% estimated
    Celery Seeds · veg · good
  25. 25. Milk Thistle0.0% estimated
    Milk Thistle · veg · good
  26. 26. Dandelion0.0% estimated
    Dandelion Root · veg · good
  27. 27. Chamomile0.0% estimated
    Chamomile · veg · good
  28. 28. Echinacea0.0% estimated
    Echinacea · veg · good
  29. 29. Nettles0.0% estimated
    Nettles · veg · good
  30. 30. Elderberry0.0% estimated
    Elderberry · veg · good
  31. 31. Hawthorn Berries0.0% estimated
    Hawthorn · veg · medium
  32. 32. Rosehip berries0.0% estimated
    Rose Hip · veg · good
  33. 33. Barley Grass Powder0.0% estimated
    Barley grass · carb · good
  34. 34. Kelp0.0% estimated
    Kelp · veg · good
  35. 35. Natural Vitamin E from Vegetable Oil0.0% estimated
    Vegetable oil · oil · medium
  36. 36. Flaxseed Oil0.0% estimated
    Linseed oil · oil · good
  37. 37. Chicken: 32% Free Range Chicken Breast0.0% estimated
    Breast · meat · medium
  38. 38. 25% Grass Fed Beef Mince25% declared25.0% estimated
    Beef · meat · medium
  39. 39. 19% Grass Fed Beef Heart19% declared19.0% estimated
    Beef Heart · meat · good
  40. 40. 0.79% Sweet Potato0.79% declared0.8% estimated
    Sweet Potatoes · carb · good
  41. 41. 0.8% Green Cabbage0.8% declared0.8% estimated
    Cabbage · veg · good
  42. 42. 0.53% Carrots0.53% declared0.5% estimated
    Carrots · veg · good
  43. 43. 0.53% Parsnip0.53% declared0.5% estimated
    Parsnips · veg · good
  44. 44. 0.27% Kale0.27% declared0.3% estimated
    Kale · veg · good
  45. 45. 0.27% Swede0.27% declared0.3% estimated
    Swede · veg · good
  46. 46. 0.27% Broccoli0.27% declared0.3% estimated
    Broccoli · veg · good
  47. 47. 0.27% Cauliflower0.27% declared0.3% estimated
    Cauliflower · veg · good
  48. 48. 0.27% Pumpkin0.27% declared0.3% estimated
    Pumpkin · veg · good
  49. 49. Parsley0.0% estimated
    Parsley · veg · good
  50. 50. Organic Crude Wheatgerm0.0% estimated
  51. 51. Sustainably Sourced Wild Salmon Oil0.0% estimated
    Salmon Oil · oil · good
  52. 52. 0.9% Organic Pressed Flaxseed Oil0.9% declared0.9% estimated
    Linseed oil · oil · good
  53. 53. Organic Sunflower Oil0.0% estimated
    Sunflower oil · oil · good
  54. 54. 0.09% Green Lipped Mussel Powder0.09% declared0.09% estimated
    Green-Lipped Mussel · supplement · good
  55. 55. Crushed Eggshell0.0% estimated
    Crushed Eggshells · supplement · good
  56. 56. 0.6% Organic Kelp Seaweed0.6% declared0.6% estimated
    Seaweed · veg · good
  57. 57. 0.5% Spirulina0.5% declared0.5% estimated
    Spirulina · veg · good
  58. 58. 0.4% Organic Wheatgrass0.4% declared0.4% estimated
    Wheatgrass · carb · good
  59. 59. 0.3% Turmeric0.3% declared0.3% estimated
    Turmeric · veg · good
  60. 60. 0.04% Sesame Oil0.04% declared0.04% estimated
    Sesame Oil · oil · good
  61. 61. 0.03% Ground Sunflower Seeds0.03% declared0.03% estimated
    Sunflower Seeds · veg · good
  62. 62. 0.03% Celery Seeds0.03% declared0.03% estimated
    Celery Seeds · veg · good
  63. 63. 0.02% Barley Grass Powder0.02% declared0.02% estimated
    Barley grass · carb · good
  64. 64. 0.02% Fennel0.02% declared0.02% estimated
    Fennel · veg · good
  65. 65. 0.02% Hemp0.02% declared0.02% estimated
    Dried Hemp · veg · good
  66. 66. 0.02% Milk Thistle0.02% declared0.02% estimated
    Milk Thistle · veg · good
  67. 67. 0.02% Dandelion0.02% declared0.02% estimated
    Dandelion Root · veg · good
  68. 68. 0.02% Chamomile0.02% declared0.02% estimated
    Chamomile · veg · good
  69. 69. Echinacea0.01% estimated
    Echinacea · veg · good
  70. 70. Nettles0.01% estimated
    Nettles · veg · good
  71. 71. 0.01% Elderberry0.01% declared0.01% estimated
    Elderberry · veg · good
  72. 72. 0.01% Hawthorn Berries0.01% declared0.01% estimated
    Hawthorn · veg · medium
  73. 73. 0.01% Rosehip Berries0.01% declared0.01% estimated
    Rose Hip · veg · good
  74. 74. Cleavers0.01% estimated
    Cleavers · veg · good
  75. 75. Lamb: 43% Lamb0.0% estimated
    Lamb · meat · medium
  76. 76. Beef (Meat, Heart, Liver, Kidney)0.0% estimated
    Beef · meat · medium
  77. 77. Green Cabbage0.0% estimated
    Cabbage · veg · good
  78. 78. Carrots0.0% estimated
    Carrots · veg · good
  79. 79. Parsnip0.0% estimated
    Parsnips · veg · good
  80. 80. Butternut Squash0.0% estimated
    Butternut Squash · veg · good
  81. 81. Parsley0.0% estimated
    Parsley · veg · good
  82. 82. Kale0.0% estimated
    Kale · veg · good
  83. 83. Swede0.0% estimated
    Swede · veg · good
  84. 84. Broccoli0.0% estimated
    Broccoli · veg · good
  85. 85. Cauliflower0.0% estimated
    Cauliflower · veg · good
  86. 86. Pumpkin0.0% estimated
    Pumpkin · veg · good
  87. 87. Organic Crude Wheatgerm0.0% estimated
  88. 88. Ground Sunflower Seeds0.0% estimated
    Sunflower Seeds · veg · good
  89. 89. Wild Salmon Oil0.0% estimated
    Salmon Oil · oil · good
  90. 90. Organic Pressed Coconut Oil0.0% estimated
    Coconut Oil · oil · medium
  91. 91. Crushed Eggshell0.0% estimated
    Crushed Eggshells · supplement · good
  92. 92. Spirulina0.0% estimated
    Spirulina · veg · good
  93. 93. Wheatgrass0.0% estimated
    Wheatgrass · carb · good
  94. 94. Turmeric0.0% estimated
    Turmeric · veg · good
  95. 95. Enhanced Mix: Sesame Oil0.0% estimated
    Organic Sesame Oil · oil · good
  96. 96. Celery Seeds0.0% estimated
    Celery Seeds · veg · good
  97. 97. Milk Thistle0.0% estimated
    Milk Thistle · veg · good
  98. 98. Dandelion0.0% estimated
    Dandelion Root · veg · good
  99. 99. Chamomile0.0% estimated
    Chamomile · veg · good
  100. 100. Echinacea0.0% estimated
    Echinacea · veg · good
  101. 101. Nettles0.0% estimated
    Nettles · veg · good
  102. 102. Elderberry0.0% estimated
    Elderberry · veg · good
  103. 103. Hawthorn Berries0.0% estimated
    Hawthorn · veg · medium
  104. 104. Rosehip berries0.0% estimated
    Rose Hip · veg · good
  105. 105. Barley Grass Powder0.0% estimated
    Barley grass · carb · good
  106. 106. Kelp0.0% estimated
    Kelp · veg · good
  107. 107. Natural Vitamin E from Vegetable Oil0.0% estimated
    Vegetable oil · oil · medium
  108. 108. Flaxseed Oil0.0% estimated
    Linseed oil · oil · good
  109. 109. Wild Boar: 49% Wild Boar0.0% estimated
    Wild Boar · meat · good
  110. 110. Beef Heart0.0% estimated
    Beef Heart · meat · good
  111. 111. Lamb Liver0.0% estimated
    Lambs Liver · meat · good
  112. 112. Pork Kidney0.0% estimated
    Kidney · meat · good
  113. 113. Green Cabbage0.0% estimated
    Cabbage · veg · good
  114. 114. Carrots0.0% estimated
    Carrots · veg · good
  115. 115. Parsnip0.0% estimated
    Parsnips · veg · good
  116. 116. Butternut Squash0.0% estimated
    Butternut Squash · veg · good
  117. 117. Parsley0.0% estimated
    Parsley · veg · good
  118. 118. Kale0.0% estimated
    Kale · veg · good
  119. 119. Swede0.0% estimated
    Swede · veg · good
  120. 120. Broccoli0.0% estimated
    Broccoli · veg · good
  121. 121. Cauliflower0.0% estimated
    Cauliflower · veg · good
  122. 122. Pumpkin0.0% estimated
    Pumpkin · veg · good
  123. 123. Organic Crude Wheatgerm0.0% estimated
  124. 124. Ground Sunflower Seeds0.0% estimated
    Sunflower Seeds · veg · good
  125. 125. Wild Salmon Oil0.0% estimated
    Salmon Oil · oil · good
  126. 126. Flaxseed Oil0.0% estimated
    Linseed oil · oil · good
  127. 127. Organic Pressed Coconut Oil0.0% estimated
    Coconut Oil · oil · medium
  128. 128. Natural Vitamin E from Vegetable Oil0.0% estimated
    Vegetable oil · oil · medium
  129. 129. Kelp0.0% estimated
    Kelp · veg · good
  130. 130. Crushed Eggshell0.0% estimated
    Crushed Eggshells · supplement · good
  131. 131. Spirulina0.0% estimated
    Spirulina · veg · good
  132. 132. Wheatgrass0.0% estimated
    Wheatgrass · carb · good
  133. 133. Turmeric0.0% estimated
    Turmeric · veg · good
  134. 134. Enhanced Mix: Sesame Oil0.0% estimated
    Organic Sesame Oil · oil · good
  135. 135. Celery Seeds0.0% estimated
    Celery Seeds · veg · good
  136. 136. Milk Thistle0.0% estimated
    Milk Thistle · veg · good
  137. 137. Dandelion0.0% estimated
    Dandelion Root · veg · good
  138. 138. Chamomile0.0% estimated
    Chamomile · veg · good
  139. 139. Echinacea0.0% estimated
    Echinacea · veg · good
  140. 140. Nettles0.0% estimated
    Nettles · veg · good
  141. 141. Elderberry0.0% estimated
    Elderberry · veg · good
  142. 142. Hawthorn Berries0.0% estimated
    Hawthorn · veg · medium
  143. 143. Rosehip Berries0.0% estimated
    Rose Hip · veg · good
  144. 144. Barley Grass Powder0.0% estimated
    Barley grass · carb · good

Trust and sourceNo recalls recorded in our database · checked 2026-08-30

Brand and contact: Poppy's Picnic
Poppy's Picnic logo
Address
Sandridge Park Melksham SN12 7QU
Contact page
poppyspicnic.co.uk

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-08-30
Scored with
Model v3 (methodology)
Product page
poppyspicnic.co.uk

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

The overall score came in at 94 out of 100. The meat content contributed +8.7 points and the overall quality of the ingredient list added +7.3 points. On the other hand, the carbohydrate content pulled the score down by -0.2 points, and the oil and fat content reduced it by a further -0.2 points.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+7.33
Meat share of dry matter90.7%0.096+8.71
Carb share of dry matter1.6%-0.115-0.18
Oil share of dry matter2.6%-0.092-0.24
Vegetable share of dry matter5.0%-0.005-0.03
High meat (30%+ of dry matter)yes0.707+0.71
Fresh × high meat1.011.084+11.08
Additive penalty-0.060.222-0.01
Processing multiplier1.1233.786+37.84
Processing: Rawyes-0.054-0.05
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.89.191+7.33
Meat share of dry matter90.7%0.096+8.71
Carb share of dry matter1.6%-0.115-0.18
Oil share of dry matter2.6%-0.092-0.24
Vegetable share of dry matter5.0%-0.005-0.03
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter0.2%-0.012-0.00
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities0.0%-0.106+0.00
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)yes0.707+0.71
Low meat (under 10% of dry matter)no-3.158+0.00
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat1.011.084+11.08
Additive penalty-0.060.222-0.01
Processing multiplier1.1233.786+37.84
Processing: Rawyes-0.054-0.05
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedno-6.713+0.00
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
-1.74
Subtotal
94.3
Final score
94/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v394/100current
v296/100
v185/100
v1.983/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein14.847 (band 25.269670050761423 to 40%)100
Fat1238.1 (band 7.72128807106599 to 20%)100
Fibre0.82.5 (band 0.5 to 5%)97.2
Calcium0.31 (band 0.7019352791878173 to 2.5%)78.3
Phosphorus0.20.6 (band 0.5615482233502539 to 1.6%)74.2
Calcium:phosphorus ratio1.51.5 (band 1 to 2%)100
Energy (kcal/100g)177561.5100

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.

No nutritional additives section declared on the label.

High confidence: full analysis plus minerals or omegas and declared energy.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (100% of the recipe mass) (voluntary)20/20
✓ Analytical constituents declared (mandatory)15/15
✗ Additives declared (mandatory) - not on file0/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)10/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Additives declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

ClaimTypeCheckSubstantiation
Kelp (a source of Iodine) (on page)Nutrientnot checkableManufacturer assertion
Organic Crude Wheatgerm (a natural source of manganese) (on page)Nutrientnot checkableManufacturer assertion
Wild Salmon Oil (a source of Vitamin D and healthy Omega 3 fats) (on page)Nutrientnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

Alternatives to Mighty Mince Beef, Chicken, Lamb & Wild Boar

Similar on ingredients, protein, format or nutrition, using the same stored data.

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