Pooch & Mutt Small Dog Complete Dry Superfood
Dry Extruded · completeHigh meatClear label

Our verdict
Is Pooch & Mutt Small Dog Complete Dry Superfood a good dog food?
We score it 68/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for adult dogs, with dried chicken protein, potatoes and sweet potatoes as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Labelling or feeding guide is aimed at small and medium dogs
- Grain-free: no grain ingredients listed
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists dried chicken protein
- Your dog avoids fish: the label lists salmon oil
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 27% · Fat 12%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 27% |
| Fat | 12% |
| Fibre | 2.80% |
| Ash | 6.80% |
| Moisture | 10% |
| Omega-3 fatty acids | 0.50% |
| Omega-6 fatty acids | 2.10% |
| Calcium | 1.50% |
| Phosphorus | 0.90% |
| Sodium | 0.10% |
Energy: 360.5 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Keep in a dry and cool place away from direct sunlight. Reseal after opening.
Feeding guide
Feed dry or slightly moistened. TOY DOGS (0-5 kg) 30 - 100 g/day, SMALL DOGS (5-10 kg) 100 - 170 g/day, MEDIUM DOGS (10-25 kg) 170 - 340 g/day.
Additives declared on the label
Nutritional additives
Vitamin A (3a672a) 20,000 IU/kg; Vitamin D3 (3a671) 1,300 IU/kg; Vitamin E (3a700) 500 mg/kg; Vitamin C (3a312) 240 mg/kg; Vitamin B1 (3a821) 4.7 mg/kg; Vitamin B2 (3a825i) 6.4 mg/kg; Niacinamide (3a315) 55 mg/kg; Calcium-D-Pantothenate (3a841) 23 mg/kg; Vitamin B6 (3a831) 8.5 mg/kg; Folic Acid (3a316) 0.4 mg/kg; Vitamin B12 (3a835) 0.04 mg/kg; Biotin (3a880) 0.5 mg/kg; Choline Chloride (3a890) 2,400 mg/kg; Zinc (3b612) 100 mg/kg; Iron (3b107) 62 mg/kg; Manganese (3b505) 30 mg/kg; Copper (3b407) 12 mg/kg; Potassium Iodide (3b201) 1.5 mg/kg
Technological additives
Tocopherol Extracts from Vegetable Oil (1b306(i)); Ascorbyl Palmitate (1b304)
Ingredients (27)22% of the recipe is estimated
Estimated composition
- meat 34.0%
- carb 29.4%
- veg 13.1%
- additive 9.3%
- oil 8.3%
- fibre 4.0%
- supplement 2.0%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Chicken Protein (30 %) | Dried chicken protein | meat · good | 30 | 30.0 |
| 2 | Potatoes | Potatoes | carb · medium | - | 12.4 |
| 3 | Sweet Potatoes (17 %) | Sweet Potatoes | carb · good | 17 | 17.0 |
| 4 | Chicken Fat (6 %) | Chicken Oil and Fat | oil · good | 6 | 6.0 |
| 5 | Chickpeas (6 %) | Chickpeas | veg · good | 6 | 6.0 |
| 6 | Hydrolysed Chicken Liver (4 %) | Hydrolysed Chicken Liver | meat · medium | 4 | 4.0 |
| 7 | Dried Pumpkin (4 %) | Pumpkin | veg · good | 4 | 4.0 |
| 8 | Dried Apple Pulp (4 %) | Apple Fibre | fibre · medium | 4 | 4.0 |
| 9 | Linseed (2 %) | Linseed | veg · good | 2 | 2.0 |
| 10 | Salmon Oil (2 %) | Salmon Oil | oil · good | 2 | 2.0 |
| 11 | Hydrolysed Yeasts | Hydrolysed Yeast | additive · medium | - | 9.3 |
| 12 | 1 % - a source of inositol and amino acids | Inositol and amino acids | supplement · good | 1 | 1.0 |
| 13 | Carrots (0.4 %) | Carrots | veg · good | 0.4 | 0.4 |
| 14 | Potassium Chloride (0.4 %) | Potassium Chloride | supplement · medium | 0.4 | 0.4 |
| 15 | Microalgae Oil (0.3 %) | Algae Oil | oil · good | 0.3 | 0.3 |
| 16 | Dried Chamomile (0.2 %) | Chamomile | veg · good | 0.2 | 0.2 |
| 17 | Dried Cranberries (0.2 %) | Cranberries | veg · good | 0.2 | 0.2 |
| 18 | Dried Seaweed (0.2 %) | Dried Sea Algae | supplement · good | 0.2 | 0.2 |
| 19 | Mannan-oligosaccharides (0.15 %) | Mannanoligosaccharides | supplement · good | 0.15 | 0.1 |
| 20 | Fructo-oligosaccharides (0.1 %) | Fructo-oligosaccharides | supplement · good | 0.1 | 0.1 |
| 21 | Glucosamine (0.1 %) | Glucosamine | supplement · good | 0.1 | 0.1 |
| 22 | Dried Blackcurrant (0.05 %) | Blackcurrant | veg · good | 0.05 | 0.05 |
| 23 | Dried Spinach (0.05 %) | Spinach | veg · good | 0.05 | 0.05 |
| 24 | Dried Rosehips (0.05 %) | Rose Hip | veg · good | 0.05 | 0.05 |
| 25 | Dried Pomegranate (0.05 %) | Pomegranate | veg · good | 0.05 | 0.05 |
| 26 | Dried Kale (0.05 %) | Kale | veg · good | 0.05 | 0.05 |
| 27 | Mojave Yucca (0.01 %) | Yucca Schidigera | supplement · good | 0.01 | 0.01 |
- 1. Chicken Protein (30 %)30% declared30.0% estimated
- 2. Potatoes12.4% estimated
- 3. Sweet Potatoes (17 %)17% declared17.0% estimated
- 4. Chicken Fat (6 %)6% declared6.0% estimated
- 5. Chickpeas (6 %)6% declared6.0% estimated
- 6. Hydrolysed Chicken Liver (4 %)4% declared4.0% estimated
- 7. Dried Pumpkin (4 %)4% declared4.0% estimated
- 8. Dried Apple Pulp (4 %)4% declared4.0% estimated
- 9. Linseed (2 %)2% declared2.0% estimated
- 10. Salmon Oil (2 %)2% declared2.0% estimated
- 11. Hydrolysed Yeasts9.3% estimated
- 12. 1 % - a source of inositol and amino acids1% declared1.0% estimated
- 13. Carrots (0.4 %)0.4% declared0.4% estimated
- 14. Potassium Chloride (0.4 %)0.4% declared0.4% estimated
- 15. Microalgae Oil (0.3 %)0.3% declared0.3% estimated
- 16. Dried Chamomile (0.2 %)0.2% declared0.2% estimated
- 17. Dried Cranberries (0.2 %)0.2% declared0.2% estimated
- 18. Dried Seaweed (0.2 %)0.2% declared0.2% estimated
- 19. Mannan-oligosaccharides (0.15 %)0.15% declared0.1% estimated
- 20. Fructo-oligosaccharides (0.1 %)0.1% declared0.1% estimated
- 21. Glucosamine (0.1 %)0.1% declared0.1% estimated
- 22. Dried Blackcurrant (0.05 %)0.05% declared0.05% estimated
- 23. Dried Spinach (0.05 %)0.05% declared0.05% estimated
- 24. Dried Rosehips (0.05 %)0.05% declared0.05% estimated
- 25. Dried Pomegranate (0.05 %)0.05% declared0.05% estimated
- 26. Dried Kale (0.05 %)0.05% declared0.05% estimated
- 27. Mojave Yucca (0.01 %)0.01% declared0.01% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-15
Brand and contact: Pooch & Mutt
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Scored with
- Model v3 (methodology)
- Product page
- www.poochandmutt.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
1,261 reviews on this product · 4.9/5
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
The recipe score is 68. Overall ingredient quality contributed +6.9. Processing format contributed -6.7. Meat content contributed +4.4. Additive load contributed -2.5.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +6.91 |
| Meat share of dry matter | 46.3% | 0.096 | +4.44 |
| Carb share of dry matter | 10.9% | -0.115 | -1.25 |
| Oil share of dry matter | 12.2% | -0.092 | -1.12 |
| Vegetable share of dry matter | 10.3% | -0.005 | -0.05 |
| Additive share of dry matter | 12.4% | 0.163 | +2.02 |
| Supplement share of dry matter | 2.7% | -0.012 | -0.03 |
| Undeclared quantities | 21.7% | -0.106 | -2.29 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Additive penalty | -11.15 | 0.222 | -2.48 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +6.91 |
| Meat share of dry matter | 46.3% | 0.096 | +4.44 |
| Carb share of dry matter | 10.9% | -0.115 | -1.25 |
| Oil share of dry matter | 12.2% | -0.092 | -1.12 |
| Vegetable share of dry matter | 10.3% | -0.005 | -0.05 |
| Additive share of dry matter | 12.4% | 0.163 | +2.02 |
| Supplement share of dry matter | 2.7% | -0.012 | -0.03 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 21.7% | -0.106 | -2.29 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -11.15 | 0.222 | -2.48 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 68.5
- Final score
- 68/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 27 | 30 (band 18.025000000000006 to 40%) | 100 |
| Fat | 12 | 13.3 (band 5.50763888888889 to 20%) | 100 |
| Fibre | 2.8 | 3.1 (band 0.5 to 5%) | 100 |
| Calcium | 1.5 | 1.7 (band 0.5006944444444446 to 2.5%) | 100 |
| Phosphorus | 0.9 | 1 (band 0.40055555555555566 to 1.6%) | 100 |
| Sodium | 0.1 | 0.1 (band 0.10013888888888892+%) | 100 |
| Calcium:phosphorus ratio | 1.7 | 1.7 (band 1 to 2%) | 100 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 360.5 | 400.6 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 9 declared nutrients (combined weight 105); undeclared nutrients do not affect the score.
Declared fortification: 18 nutritional additives on the label
- Vitamin A (3a672a) 20,000 IU/kg
- Vitamin D3 (3a671) 1,300 IU/kg
- Vitamin E (3a700) 500 mg/kg
- Vitamin C (3a312) 240 mg/kg
- Vitamin B1 (3a821) 4.7 mg/kg
- Vitamin B2 (3a825i) 6.4 mg/kg
- Niacinamide (3a315) 55 mg/kg
- Calcium-D-Pantothenate (3a841) 23 mg/kg
- Vitamin B6 (3a831) 8.5 mg/kg
- Folic Acid (3a316) 0.4 mg/kg
- Vitamin B12 (3a835) 0.04 mg/kg
- Biotin (3a880) 0.5 mg/kg
- Choline Chloride (3a890) 2,400 mg/kg
- Zinc (3b612) 100 mg/kg
- Iron (3b107) 62 mg/kg
- Manganese (3b505) 30 mg/kg
- Copper (3b407) 12 mg/kg
- Potassium Iodide (3b201) 1.5 mg/kg
High confidence: full analysis plus minerals or omegas and declared energy.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (78.3% of the recipe mass) (voluntary) | 15.7/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) | 5/5 |
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.
Consistent with the label
- "Grain free" — supported by the declared grain-free data.
6 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| A source of high-quality protein to maintain healthy muscles, and amino acids to support organ function (on page) | Functional | not checkable | Manufacturer assertion |
| support healthy digestion, maintain energy levels, and promote overall wellbeing (on page) | Functional | not checkable | Manufacturer assertion |
| keep their skin nourished and coat glossy, while maintaining cognitive wellbeing (on page) | Functional | not checkable | Manufacturer assertion |
| support healthy joints, maintain mobility, and keep adult dogs active and comfortable (on page) | Functional | not checkable | Manufacturer assertion |
| help strengthen the immune system, protect cells from damage, and support long-term vitality (on page) | Functional | not checkable | Manufacturer assertion |
| nourish beneficial gut bacteria, supporting healthy digestion, nutrient absorption (on page) | Functional | not checkable | Manufacturer assertion |
| Grain free (on page) | Free-from | consistent | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Alternatives to Small Dog Complete Dry Superfood
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