Nature's Deli Crunchy Biscuit Lamb With Sweet Potato

Treat · complementaryHigh meatClear label

Crunchy Biscuit Lamb With Sweet Potato
This is sold as a treat, not as an everyday meal. The 1–100 rating applies to complete meals, so it isn't scored. Ingredient breakdown below.

Our verdict

Is Nature's Deli Crunchy Biscuit Lamb With Sweet Potato a good dog food?

This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.

Complementary baked dry treats for dogs of all life stages, with lamb, rice and maize as the main ingredients.

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

55% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Meat makes up an estimated 36% of the dry matter (41% as fed).
  • Prints ingredient percentages on the label.
  • Single named animal protein: lamb.

Why you might not

  • A treat, not a complete diet: feed as an extra, not the whole diet.

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Single named protein: lamb
  • Doesn't list chicken, beef, turkey, fish, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids grain: the label lists rice - white

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

What the label tells us

  • The label lists 20 ingredients.
  • Uses generic terms (Lamb): the specific animal source is not stated.
  • Lists no artificial colours or preservatives.
  • Prints quantities for 8 ingredients.
Why is this treat not scored?

Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.

What should I look for on a treat label?

A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.

These points are derived from the published ingredient list, not a rating.

Nutrition and feedingProtein 21% · Fat 14.50%

Typical analysis (as fed)

NutrientAs fed
Protein21%
Fat14.50%
Fibre4.50%
Ash11%

Additives & feeding info

Additives declared on the label

Technological additives

Antioxidants – Tocopherol rich extracts of natural origin 50mg/kg

Ingredients (20)55% of the recipe is estimated

Estimated composition

  • meat 40.9%
  • carb 21.1%
  • veg 19.5%
  • oil 5.2%
  • fibre 4.9%
  • supplement 4.7%
  • herb 3.7%
#As declaredMatchedLabel readingDeclared %Est. %
1Including Lamb Meal (30%)Lambmeat · medium3030.0
2Lamb (5%)Lambmeat · medium55.0
3Lamb GravyLambmeat · medium-5.9
4RiceRice - whitecarb · medium-5.7
5MaizeMaize / Corncarb · medium-5.4
6Lamb TallowTallowoil · medium-5.2
7Dried Sweet Potato (10%)Sweet Potatoescarb · good1010.0
8Dried Beet PulpBeet Pulpfibre · medium-4.9
9Whole LinseedLinseedveg · good-4.7
10MineralsVitamins and mineralssupplement · medium-4.4
11As A Source Of Mannan-Oligosaccharides (Prebiotic MOS (0.1%)Mannanoligosaccharidessupplement · good0.10.1
12As A Source Of Fructo-Oligosaccharides (Prebiotic FOS (0.1%)Fructo-oligosaccharidessupplement · good0.10.1
13Dried ThymeDried Thymus Vulgarisveg · medium-4.2
14Dried ParsleyParsley Leaf (Dried)veg · good-3.9
15Dried RosemaryRosemary Leavesherb · good-3.7
16Glucosamine (0.035%)Glucosaminesupplement · good0.0350.04
17Dried CranberryCranberriesveg · good-3.5
18Yucca Schidigera (0.025%)Yucca Schidigerasupplement · good0.0250.03
19Chondroitin Sulphate (0.02%)Chondroitinsupplement · good0.020.02
20Dried MarigoldDried Marigoldveg · good-3.2
  1. 1. Including Lamb Meal (30%)30% declared30.0% estimated
    Lamb · meat · medium
  2. 2. Lamb (5%)5% declared5.0% estimated
    Lamb · meat · medium
  3. 3. Lamb Gravy5.9% estimated
    Lamb · meat · medium
  4. 4. Rice5.7% estimated
    Rice - white · carb · medium
  5. 5. Maize5.4% estimated
    Maize / Corn · carb · medium
  6. 6. Lamb Tallow5.2% estimated
    Tallow · oil · medium
  7. 7. Dried Sweet Potato (10%)10% declared10.0% estimated
    Sweet Potatoes · carb · good
  8. 8. Dried Beet Pulp4.9% estimated
    Beet Pulp · fibre · medium
  9. 9. Whole Linseed4.7% estimated
    Linseed · veg · good
  10. 10. Minerals4.4% estimated
    Vitamins and minerals · supplement · medium
  11. 11. As A Source Of Mannan-Oligosaccharides (Prebiotic MOS (0.1%)0.1% declared0.1% estimated
    Mannanoligosaccharides · supplement · good
  12. 12. As A Source Of Fructo-Oligosaccharides (Prebiotic FOS (0.1%)0.1% declared0.1% estimated
    Fructo-oligosaccharides · supplement · good
  13. 13. Dried Thyme4.2% estimated
    Dried Thymus Vulgaris · veg · medium
  14. 14. Dried Parsley3.9% estimated
    Parsley Leaf (Dried) · veg · good
  15. 15. Dried Rosemary3.7% estimated
    Rosemary Leaves · herb · good
  16. 16. Glucosamine (0.035%)0.035% declared0.04% estimated
    Glucosamine · supplement · good
  17. 17. Dried Cranberry3.5% estimated
    Cranberries · veg · good
  18. 18. Yucca Schidigera (0.025%)0.025% declared0.03% estimated
    Yucca Schidigera · supplement · good
  19. 19. Chondroitin Sulphate (0.02%)0.02% declared0.02% estimated
    Chondroitin · supplement · good
  20. 20. Dried Marigold3.2% estimated
    Dried Marigold · veg · good

Trust and sourceNo recalls recorded in our database · checked 2026-09-14

Brand and contact: Nature's Deli

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-14
Product page
petproducts.co.uk

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.69.191+5.77
Meat share of dry matter35.6%0.096+3.42
Carb share of dry matter23.0%-0.115-2.65
Oil share of dry matter6.3%-0.092-0.58
Vegetable share of dry matter21.5%-0.005-0.11
Supplement share of dry matter5.3%-0.012-0.07
Undeclared quantities54.7%-0.106-5.78
High meat (30%+ of dry matter)yes0.707+0.71
Processing multiplier0.9833.786+33.11
Processing: Dry Bakedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.69.191+5.77
Meat share of dry matter35.6%0.096+3.42
Carb share of dry matter23.0%-0.115-2.65
Oil share of dry matter6.3%-0.092-0.58
Vegetable share of dry matter21.5%-0.005-0.11
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter5.3%-0.012-0.07
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities54.7%-0.106-5.78
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)yes0.707+0.71
Low meat (under 10% of dry matter)no-3.158+0.00
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty0.000.222+0.00
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedyes-6.713-6.71
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+1 transparency bonus
Subtotal
59.0
Final score
59/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v359/100current
v262/100
Nutritional: declared analysis vs reference ranges

Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (45.3% of the recipe mass) (voluntary)9.1/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✓ Additives declared (mandatory)5/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✗ Feeding guidance given (mandatory) - not on file0/10
✓ Manufacturer identity and address (mandatory)5/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Feeding guidance given, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

ClaimTypeCheckSubstantiation
Source of Mannan-Oligosaccharides (Prebiotic MOS) (on pack)Functionalnot checkableManufacturer assertion
Source of Fructo-Oligosaccharides (Prebiotic FOS) (on pack)Functionalnot checkableManufacturer assertion
gluten free, wholesome recipe with real Lamb (on page)Contentnot checkableManufacturer assertion
carefully crafted, nutritious, tasty food & treats contain no added artificial colours or flavours (on page)Free-fromnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

See all products from Nature's Deli

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