Naturaw Forage: Pure Blend
Supplement · complementaryHigh meatClear label

Our verdict
Is Naturaw Forage: Pure Blend a good dog food?
This is a supplement, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a supplement should be fed alongside, not instead of, a complete diet.
Complementary raw supplement for dogs of all life stages, with whole oily fish, broccoli and blackberries as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Single named protein: fish
- Doesn't list chicken, beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- You are limiting fat: 35.1% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 16.11% · Fat 11.68%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 16.11% |
| Fat | 11.68% |
| Fibre | 1.50% |
| Ash | 2.80% |
| Moisture | 66.70% |
Energy: 205 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Product arrives frozen. Store in the freezer, defrost in fridge and use within 3 days (safe to defrost, portion & refreeze).
Feeding guide
Feed as 10% of the diet alongside meat/bone/offal. Feed 2-3% of ideal bodyweight daily. (e.g. a 10kg dog will require 200–300g each day.) Slight differences apply to growing puppies, please use our calculator to see exactly how much to feed. Always supervise feeding.
No additives recorded yet.
Ingredients (12)12 of 12 percentages printed
Estimated composition
- meat 52.4%
- veg 45.5%
- carb 2.1%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Whole Seasonal Oily Fish 40.4% | Whole Oily Fish | meat · good | 40.4 | 40.4 |
| 2 | Organic Broccoli 17.9% | Broccoli | veg · good | 17.9 | 17.9 |
| 3 | Whole Blackberries 11.5% | Blackberries | veg · good | 11.5 | 11.5 |
| 4 | Free Range British Egg 11.5% | Egg | meat · good | 11.5 | 11.5 |
| 5 | Organic Kale 6.4% | Kale | veg · good | 6.4 | 6.4 |
| 6 | Sustainably Hand Harvested Organic Seaweed 4.3% | Seaweed | veg · good | 4.3 | 4.3 |
| 7 | Wheatgrass 2.1% | Wheatgrass | carb · good | 2.1 | 2.1 |
| 8 | Pumpkin Seeds 2.1% | Pumpkin Seeds | veg · good | 2.1 | 2.1 |
| 9 | Hemp Seeds 2.1% | Hemp Seeds | veg · good | 2.1 | 2.1 |
| 10 | Sustainably Sourced Scandinavian Blue Mussel 0.6% | Mussels | meat · good | 0.6 | 0.6 |
| 11 | Cleavers 0.6% | Cleavers | veg · good | 0.6 | 0.6 |
| 12 | Nettles 0.6% | Nettles | veg · good | 0.6 | 0.6 |
- 1. Whole Seasonal Oily Fish 40.4%40.4% declared40.4% estimated
- 2. Organic Broccoli 17.9%17.9% declared17.9% estimated
- 3. Whole Blackberries 11.5%11.5% declared11.5% estimated
- 4. Free Range British Egg 11.5%11.5% declared11.5% estimated
- 5. Organic Kale 6.4%6.4% declared6.4% estimated
- 6. Sustainably Hand Harvested Organic Seaweed 4.3%4.3% declared4.3% estimated
- 7. Wheatgrass 2.1%2.1% declared2.1% estimated
- 8. Pumpkin Seeds 2.1%2.1% declared2.1% estimated
- 9. Hemp Seeds 2.1%2.1% declared2.1% estimated
- 10. Sustainably Sourced Scandinavian Blue Mussel 0.6%0.6% declared0.6% estimated
- 11. Cleavers 0.6%0.6% declared0.6% estimated
- 12. Nettles 0.6%0.6% declared0.6% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-15
Brand and contact: Naturaw
- Website
- https://www.naturaw.co.uk/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Product page
- www.naturaw.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 1.0 | 9.191 | +9.19 |
| Meat share of dry matter | 52.2% | 0.096 | +5.01 |
| Carb share of dry matter | 6.6% | -0.115 | -0.75 |
| Vegetable share of dry matter | 41.3% | -0.005 | -0.21 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 1.0 | 9.191 | +9.19 |
| Meat share of dry matter | 52.2% | 0.096 | +5.01 |
| Carb share of dry matter | 6.6% | -0.115 | -0.75 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 41.3% | -0.005 | -0.21 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 0.0% | -0.012 | +0.00 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 0.0% | -0.106 | +0.00 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -1.74
- Subtotal
- 92.0
- Final score
- 92/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (100% of the recipe mass) (voluntary) | 20/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
50/100 · limited — 2 checkable claims: 1 consistent, 1 contradicted.
Contradicted by the label
- "FEDIAF Balanced" — the declared label says otherwise on complete and balanced.
Consistent with the label
- "grain free" — supported by the declared grain-free data.
24 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Whole food supplement (on page) | Content | not checkable | Manufacturer assertion |
| Perfect for adding to 80-10-10 diets (on page) | Functional | not checkable | Manufacturer assertion |
| Natural source of vitamins & minerals (on page) | Nutrient | not checkable | Manufacturer assertion |
| Nutrient dense (on page) | Nutrient | not checkable | Manufacturer assertion |
| highly bio available (on page) | Functional | not checkable | Manufacturer assertion |
| Made in our Yorkshire kitchen (on page) | Content | not checkable | Manufacturer assertion |
| Functional ingredients (on page) | Functional | not checkable | Manufacturer assertion |
| Seasonal oily fish (on page) | Content | not checkable | Manufacturer assertion |
| Real food dogs were born to eat (on page) | Functional | not checkable | Manufacturer assertion |
| 100% plastic-free packaging (on page) | Free-from | not checkable | Manufacturer assertion |
| An exquisite pure blend supplement of the finest whole food ingredients (on page) | Content | not checkable | Manufacturer assertion |
| whole seasonal oily fish (on page) | Content | not checkable | Manufacturer assertion |
| carefully selected organic vegetables, fruit and carefully selected botanicals (on page) | Content | not checkable | Manufacturer assertion |
| Made in Yorkshire (on page) | Content | not checkable | Manufacturer assertion |
| human grade ingredients (on page) | Content | not checkable | Manufacturer assertion |
| vet approved (on page) | Functional | not checkable | Manufacturer assertion |
| frozen for freshness (on page) | Functional | not checkable | Manufacturer assertion |
| grain free (on page) | Free-from | consistent | Manufacturer assertion |
| nothing artificial (on page) | Free-from | not checkable | Manufacturer assertion |
| FEDIAF Balanced (on page) | Content | contradicted | Manufacturer assertion |
| no carrot (on page) | Free-from | not checkable | Manufacturer assertion |
| 100% British Meat (on page) | Content | not checkable | Manufacturer assertion |
| High Welfare Ingredients (on page) | Content | not checkable | Manufacturer assertion |
| Accurate, Nutrient Dense Recipes (on page) | Nutrient | not checkable | Manufacturer assertion |
| Raw Food That Plants Trees! (on page) | Content | not checkable | Manufacturer assertion |
| Purpose Led Certified, Award Winning (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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