Our verdict
Is Naturaw Forage Venison Complete a good dog food?
We score it 97/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete raw food for adult dogs, with venison, lamb heart and lambs liver as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Doesn't list chicken, beef, turkey, pork, duck as ingredients
Consider something else if:
- Your dog avoids lamb: the label lists lamb heart
- Your dog avoids fish: the label lists whole oily fish
- Your dog avoids venison: the label lists venison
- You want a single-protein recipe: this one lists more than one animal protein
- You are limiting fat: 30.8% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 18.95% · Fat 9.99%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 18.95% |
| Fat | 9.99% |
| Fibre | 1.70% |
| Ash | 3.06% |
| Moisture | 67.53% |
Energy: 173 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Product arrives frozen. Store in the freezer, defrost in fridge and use within 3 days (safe to defrost, portion & refreeze).
Feeding guide
Feed 2-3% of ideal bodyweight daily. (e.g. a 10kg dog will require 200–300g each day.) Slight differences apply to growing puppies, please use our calculator to see exactly how much to feed. Always supervise feeding.
No additives recorded yet.
Ingredients (16)0% of the recipe is estimated
Estimated composition
- meat 92.3%
- veg 7.3%
- carb 0.3%
- mineral 0.1%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | British Venison Meat with Bone 65.4% | Venison | meat · good | 65.4 | 65.4 |
| 2 | Heart 10.7% | Lamb Heart | meat · good | 10.7 | 10.7 |
| 3 | Liver 7.1% | Lambs Liver | meat · good | 7.1 | 7.1 |
| 4 | Whole Seasonal Oily Fish 6.6% | Whole Oily Fish | meat · good | 6.6 | 6.6 |
| 5 | Broccoli 2.9% | Broccoli | veg · good | 2.9 | 2.9 |
| 6 | 0.3% Hand Harvested Organic Scottish Seaweed | Seaweed | veg · good | 0.3 | 0.3 |
| 7 | 0.3% Wheatgrass | Wheatgrass | carb · good | 0.3 | 0.3 |
| 8 | 0.3% Pumpkin Seeds | Pumpkin Seeds | veg · good | 0.3 | 0.3 |
| 9 | 0.3% Hemp Seeds | Hemp Seeds | veg · good | 0.3 | 0.3 |
| 10 | 0.3% Scandinavian Blue Mussel - MSC | Mussels | meat · good | 0.3 | 0.3 |
| 11 | 0.3% Cleavers | Cleavers | veg · good | 0.3 | 0.3 |
| 12 | 0.3% Nettles | Nettles | veg · good | 0.3 | 0.3 |
| 13 | Whole Blackberries 1.9% | Blackberries | veg · good | 1.9 | 1.9 |
| 14 | Free Range British Egg 1.9% | Egg | meat · good | 1.9 | 1.9 |
| 15 | Organic Kale 1% | Kale | veg · good | 1 | 1.0 |
| 16 | Pure Yorkshire Sea Salt 0.1% | Sea Salt | mineral · medium | 0.1 | 0.1 |
- 1. British Venison Meat with Bone 65.4%65.4% declared65.4% estimated
- 2. Heart 10.7%10.7% declared10.7% estimated
- 3. Liver 7.1%7.1% declared7.1% estimated
- 4. Whole Seasonal Oily Fish 6.6%6.6% declared6.6% estimated
- 5. Broccoli 2.9%2.9% declared2.9% estimated
- 6. 0.3% Hand Harvested Organic Scottish Seaweed0.3% declared0.3% estimated
- 7. 0.3% Wheatgrass0.3% declared0.3% estimated
- 8. 0.3% Pumpkin Seeds0.3% declared0.3% estimated
- 9. 0.3% Hemp Seeds0.3% declared0.3% estimated
- 10. 0.3% Scandinavian Blue Mussel - MSC0.3% declared0.3% estimated
- 11. 0.3% Cleavers0.3% declared0.3% estimated
- 12. 0.3% Nettles0.3% declared0.3% estimated
- 13. Whole Blackberries 1.9%1.9% declared1.9% estimated
- 14. Free Range British Egg 1.9%1.9% declared1.9% estimated
- 15. Organic Kale 1%1% declared1.0% estimated
- 16. Pure Yorkshire Sea Salt 0.1%0.1% declared0.1% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-15
Brand and contact: Naturaw
- Website
- https://www.naturaw.co.uk/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Scored with
- Model v3 (methodology)
- Product page
- www.naturaw.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe scored 97 out of 100 in our review. The overall quality of the ingredient list contributed +9 points, while the meat content added +8.9 points and being labelled nutritionally complete added a further +2.3 points. The carbohydrate content worked against the score, taking -0.1 points off the total.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 1.0 | 9.191 | +8.98 |
| Meat share of dry matter | 93.1% | 0.096 | +8.94 |
| Carb share of dry matter | 1.0% | -0.115 | -0.11 |
| Vegetable share of dry matter | 5.6% | -0.005 | -0.03 |
| Undeclared quantities | 0.3% | -0.106 | -0.03 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 1.0 | 9.191 | +8.98 |
| Meat share of dry matter | 93.1% | 0.096 | +8.94 |
| Carb share of dry matter | 1.0% | -0.115 | -0.11 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 5.6% | -0.005 | -0.03 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 0.0% | -0.012 | +0.00 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 0.3% | -0.106 | -0.03 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 1.0 | 11.084 | +11.08 |
| Additive penalty | -0.00 | 0.222 | -0.00 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -1.74
- Subtotal
- 98.8
- Final score
- 97/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 18.95 | 58.4 (band 23.975977825685245 to 40%) | 100 |
| Fat | 9.99 | 30.8 (band 7.325993224514936 to 20%) | 100 |
| Fibre | 1.7 | 5.2 (band 0.5 to 5%) | 100 |
| Energy (kcal/100g) | 173 | 532.8 | 100 |
Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score.
No nutritional additives section declared on the label.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (99.7% of the recipe mass) (voluntary) | 19.9/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
50/100 · limited — 2 checkable claims: 1 consistent, 1 contradicted.
Contradicted by the label
- "low fat" — the declared label says otherwise on low fat.
Consistent with the label
- "grain free" — supported by the declared grain-free data.
13 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| British venison & grass fed lamb (on page) | provenance | not checkable | Manufacturer assertion |
| Functional whole foods. Nutrient dense, highly bio available (on page) | Functional | not checkable | Manufacturer assertion |
| Real food dogs were born to eat. See it in their coat, their energy, their breath (on page) | Functional | not checkable | Manufacturer assertion |
| 100% plastic-free packaging (on page) | Content | not checkable | Manufacturer assertion |
| vet approved (on pack) | Functional | not checkable | Manufacturer assertion |
| Human grade ingredients (on pack) | Content | not checkable | Manufacturer assertion |
| grain free (on pack) | Free-from | consistent | Manufacturer assertion |
| low fat (on pack) | High/low level | contradicted | Manufacturer assertion |
| nothing artificial (on pack) | Free-from | not checkable | Manufacturer assertion |
| frozen for freshness (on pack) | Content | not checkable | Manufacturer assertion |
| FEDIAF Balanced whole food ingredients (on pack) | Nutrient | not checkable | Manufacturer assertion |
| no carrot (on pack) | Free-from | not checkable | Manufacturer assertion |
| Unbeatable ingredients, high welfare with provenance, no fillers (on page) | provenance | not checkable | Manufacturer assertion |
| High welfare (on pack) | provenance | not checkable | Manufacturer assertion |
| 100% British meat (on pack) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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