Natural Greatness Turkey with Salmon, Pumpkin, Sweet potato and Sea buckthorn
Wet Pate complete High meat Clear label
Is Natural Greatness Turkey with Salmon, Pumpkin, Sweet potato and Sea buckthorn a good dog food?
We score it 77/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This recipe achieves a total score of 77 out of 100. The overall quality of the ingredient list contributes +8 to this total, alongside the meat content which adds +5. Conversely, ingredients without printed percentages deduct -3.9, while printing percentages on the label provides a further boost of +3.2.
30% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe77
- Nutritionalmedium100
- Transparency60
- Safety100
- Evidencelimited33
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Complementary baked dry treats for adult dogs, with liver, tapioca and buckwheat flour as the main ingredients.
Estimated composition
Typical analysis (as fed)
- Protein
- 9.20%
- Fat
- 10%
- Fibre
- 1%
- Ash
- 1.50%
- Moisture
- 75.90%
Energy: 127 kcal/100g
Additives & feeding info
No additives recorded yet.
Storage
Once opened, refrigerate the can and consume within 48 hours.
Feeding guide
Dosage table is indicative; amount may vary depending on activity, breed and environmental conditions. Ensure fresh water is always available.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Doesn't list chicken, beef, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids turkey: the label lists turkey
- Your dog avoids fish: the label lists salmon
- You want a single-protein recipe: this one lists more than one animal protein
- You are limiting fat: 41.5% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (8)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Turkey meat (45%) | Turkey | meat | medium | 45 | 45.0 |
| 2 | Salmon (15%) | Salmon | meat | good | 15 | 15.0 |
| 3 | Pumpkin (3%) | Pumpkin | veg | good | 3 | 3.0 |
| 4 | Sweet potato (7%) | Sweet Potatoes | carb | good | 7 | 7.0 |
| 5 | Salmon oil (0.1%) | Salmon Oil | oil | good | 0.1 | 0.1 |
| 6 | Xylooligosaccharides | Xylo-oligosaccharides | fibre | good | - | 12.0 |
| 7 | Sea buckthorn | Sea Buckthorn | veg | good | - | 10.0 |
| 8 | Yucca Schidigera Extract | Yucca Schidigera | supplement | good | - | 8.0 |
Brand
- Contact page
- naturalgreatness.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-12
- Scored with
- Model v2 (methodology)
- Product page
- naturalgreatness.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.8 | 9.915 | +8.03 |
| Meat share of dry matter | 43.4% | 0.116 | +5.04 |
| Carb share of dry matter | 4.5% | -0.113 | -0.51 |
| Oil share of dry matter | 0.3% | -0.088 | -0.02 |
| Vegetable share of dry matter | 5.0% | -0.002 | -0.01 |
| Supplement share of dry matter | 19.0% | -0.009 | -0.17 |
| Undeclared quantities | 29.9% | -0.131 | -3.91 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Meat share × printed percentages | 43.4 | -0.073 | -3.18 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Wet Pate | yes | 2.935 | +2.94 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.8 | 9.915 | +8.03 |
| Meat share of dry matter | 43.4% | 0.116 | +5.04 |
| Carb share of dry matter | 4.5% | -0.113 | -0.51 |
| Oil share of dry matter | 0.3% | -0.088 | -0.02 |
| Vegetable share of dry matter | 5.0% | -0.002 | -0.01 |
| Additive share of dry matter | 0.0% | 0.177 | +0.00 |
| Supplement share of dry matter | 19.0% | -0.009 | -0.17 |
| Other share of dry matter | 0.0% | -0.371 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.022 | +0.00 |
| Recipe graded poor | 0.0% | -0.045 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.182 | +0.00 |
| Number of poor ingredients | 0 | -0.868 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.056 | +0.00 |
| Undeclared quantities | 29.9% | -0.131 | -3.91 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| Frozen or chilled fresh | no | 11.440 | +0.00 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Low meat (under 10% of dry matter) | no | -1.988 | +0.00 |
| High carb and low meat | no | -1.250 | +0.00 |
| Meat share × printed percentages | 43.4 | -0.073 | -3.18 |
| Meat share × fresh | 0.0 | -0.339 | +0.00 |
| Fresh × high meat | 0.0 | 16.475 | +0.00 |
| Additive penalty | 0.00 | 0.236 | +0.00 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Raw | no | 13.322 | +0.00 |
| Processing: Fresh Chilled | no | 7.712 | +0.00 |
| Processing: Fresh Frozen | no | 6.583 | +0.00 |
| Processing: Fresh Refrigerated | no | 4.857 | +0.00 |
| Processing: Fresh Shelf | no | 0.072 | +0.00 |
| Processing: Dry Freeze Dried | no | 11.127 | +0.00 |
| Processing: Dry Air Dried | no | 9.320 | +0.00 |
| Processing: Dry Cold Pressed | no | 4.569 | +0.00 |
| Processing: Dry Baked | no | -2.321 | +0.00 |
| Processing: Dry Extruded | no | -6.996 | +0.00 |
| Processing: Dry Semi Moist | no | -6.833 | +0.00 |
| Processing: Dry Muesli | no | -10.711 | +0.00 |
| Processing: Wet Pate | yes | 2.935 | +2.94 |
| Processing: Wet Chunks | no | 2.292 | +0.00 |
- Processing-type offset
- -0.16
- Subtotal
- 77.1
- Final score
- 77/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 9.2 | 38.2 (band 18 to 40%) | 100 |
| Fat | 10 | 41.5 (band 5.5 to 20%) | 100 |
| Fibre | 1 | 4.1 (band 0.5 to 5%) | 100 |
| Energy (kcal/100g) | 127 | 527 | 100 |
Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (70.1% of the recipe mass) (voluntary) | 14/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.
| Claim | Type | Substantiation |
|---|---|---|
| complete, ultra-premium and hypoallergenic wet recipe (on page) | Content | Manufacturer assertion |
| developed for adult dogs (on page) | Content | Manufacturer assertion |
| formulated without cereals (on page) | Free-from | Manufacturer assertion |
| two high-quality protein sources such as salmon and turkey, which provide essential amino acids, as well as omega 3 and 6 fatty acids, beneficial for skin and coat health, as well as brain function and ocular (on page) | Functional | Manufacturer assertion |
| Sea buckthorn contains high percentages of omega 7, a key nutrient in tissue regeneration with important benefits for the dog's cardiovascular health (on page) | Functional | Manufacturer assertion |
| pumpkin, sweet potato and sea buckthorn... provide natural fiber and are a source of vitamins and minerals and healthy carbohydrates (on page) | Content | Manufacturer assertion |
Limited: at least one claim rests on manufacturer assertion alone.
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Other products from Natural Greatness
Alternatives to Turkey with Salmon, Pumpkin, Sweet potato and Sea buckthorn
Foods in our database that are similar on ingredients, protein, format or price. Scores and figures are from the same deterministic model used everywhere on the site.
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