Our verdict
Is Natural Greatness Rabbit recipe a good dog food?
We score it 72/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete wet paté food for adult dogs, with rabbit and oils and fats as the main ingredients.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
59% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken oil and fat
- Your dog avoids fish: the label lists fish oil
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 27% · Fat 9%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 27% |
| Fat | 9% |
| Fibre | 4% |
| Ash | 7% |
| Omega-3 fatty acids | 0.50% |
| Omega-6 fatty acids | 1.20% |
| Calcium | 1.20% |
| Phosphorus | 0.90% |
Energy: 343.5 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Once opened, refrigerate and consume within 48 hours.
Feeding guide
The food change should be done gradually over 7 days. Provide the daily ration, preferably divided into 2 or 3 doses per day, and always at the same times. The amount of food may vary depending on the activity, breed of dog and environmental conditions.
Additives declared on the label
Nutritional additives
L-Carnitine 250 mg/kg; Glucosamine 900 mg/kg; Chondroitin 200 mg/kg
Ingredients (25)59% of the recipe is estimated
Estimated composition
- meat 39.0%
- veg 25.8%
- supplement 13.1%
- carb 10.6%
- fibre 6.3%
- oil 5.2%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Dehydrated rabbit (26%) | Rabbit | meat · good | 26 | 26.0 |
| 2 | Peas | Peas | veg · good | - | 4.1 |
| 3 | Potato | Potatoes | carb · medium | - | 3.9 |
| 4 | Fresh rabbit (10%) | Rabbit | meat · good | 10 | 10.0 |
| 5 | Beet pulp | Beet Pulp | fibre · medium | - | 3.8 |
| 6 | Hydrolysed rabbit (3%) | Rabbit | meat · good | 3 | 3.0 |
| 7 | Pea protein | Pea protein | carb · medium | - | 3.7 |
| 8 | Yeast | Yeast | supplement · good | - | 3.6 |
| 9 | Linseed | Linseed | veg · good | - | 3.5 |
| 10 | Potato protein | Potato protein | carb · medium | - | 3.4 |
| 11 | Chicken oil (2%) | Chicken Oil and Fat | oil · good | 2 | 2.0 |
| 12 | Fish oil | Fish Oil | oil · good | - | 3.3 |
| 13 | Mixed fruit (apple and cranberry) | Fruit | veg · medium | - | 3.2 |
| 14 | Mixed vegetables (tomato and spinach) | Vegetables | veg · medium | - | 3.1 |
| 15 | Carrot | Carrots | veg · good | - | 3.0 |
| 16 | Pumpkin | Pumpkin | veg · good | - | 2.9 |
| 17 | Seaweed | Seaweed | veg · good | - | 2.8 |
| 18 | Inulin (0.1%) | Inulin | fibre · good | 0.1 | 0.1 |
| 19 | Mannan-oligosaccharides (0.1%) | Mannanoligosaccharides | supplement · good | 0.1 | 0.1 |
| 20 | Mineral Substances | Vitamins and minerals | supplement · medium | - | 2.7 |
| 21 | Yucca schidigera | Yucca Schidigera | supplement · good | - | 2.6 |
| 22 | Glucosamine | Glucosamine | supplement · good | - | 2.5 |
| 23 | Chondroitin | Chondroitin | supplement · good | - | 2.3 |
| 24 | Rosemary | Rosemary | veg · good | - | 2.2 |
| 25 | Parsley. | Parsley | veg · good | - | 2.1 |
- 1. Dehydrated rabbit (26%)26% declared26.0% estimated
- 2. Peas4.1% estimated
- 3. Potato3.9% estimated
- 4. Fresh rabbit (10%)10% declared10.0% estimated
- 5. Beet pulp3.8% estimated
- 6. Hydrolysed rabbit (3%)3% declared3.0% estimated
- 7. Pea protein3.7% estimated
- 8. Yeast3.6% estimated
- 9. Linseed3.5% estimated
- 10. Potato protein3.4% estimated
- 11. Chicken oil (2%)2% declared2.0% estimated
- 12. Fish oil3.3% estimated
- 13. Mixed fruit (apple and cranberry)3.2% estimated
- 14. Mixed vegetables (tomato and spinach)3.1% estimated
- 15. Carrot3.0% estimated
- 16. Pumpkin2.9% estimated
- 17. Seaweed2.8% estimated
- 18. Inulin (0.1%)0.1% declared0.1% estimated
- 19. Mannan-oligosaccharides (0.1%)0.1% declared0.1% estimated
- 20. Mineral Substances2.7% estimated
- 21. Yucca schidigera2.6% estimated
- 22. Glucosamine2.5% estimated
- 23. Chondroitin2.3% estimated
- 24. Rosemary2.2% estimated
- 25. Parsley.2.1% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-12
Brand and contact: Natural Greatness
- Contact page
- naturalgreatness.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-12
- Scored with
- Model v3 (methodology)
- Product page
- naturalgreatness.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
We scored this food 72 out of 100. The overall quality of the ingredient list contributed +8.2 points. Ingredients without printed percentages reduced the score by -6.2, the meat content contributed +4.3, and being labelled nutritionally complete contributed +2.3.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.24 |
| Meat share of dry matter | 44.9% | 0.096 | +4.31 |
| Carb share of dry matter | 7.5% | -0.115 | -0.86 |
| Oil share of dry matter | 7.8% | -0.092 | -0.72 |
| Vegetable share of dry matter | 12.8% | -0.005 | -0.07 |
| Supplement share of dry matter | 18.4% | -0.012 | -0.22 |
| Undeclared quantities | 58.8% | -0.106 | -6.21 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Processing multiplier | 1.00 | 33.786 | +33.79 |
| Processing: Wet Pate | yes | -0.672 | -0.67 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.24 |
| Meat share of dry matter | 44.9% | 0.096 | +4.31 |
| Carb share of dry matter | 7.5% | -0.115 | -0.86 |
| Oil share of dry matter | 7.8% | -0.092 | -0.72 |
| Vegetable share of dry matter | 12.8% | -0.005 | -0.07 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 18.4% | -0.012 | -0.22 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 58.8% | -0.106 | -6.21 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.00 | 33.786 | +33.79 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | yes | -0.672 | -0.67 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -0.08
- Additives declared on label
- +1 transparency bonus
- Subtotal
- 72.4
- Final score
- 72/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 27 | 122.7 (band 18 to 40%) | 100 |
| Fat | 9 | 40.9 (band 5.5 to 20%) | 100 |
| Fibre | 4 | 18.2 (band 0.5 to 5%) | 0 |
| Calcium | 1.2 | 5.5 (band 0.5 to 2.5%) | 0 |
| Phosphorus | 0.9 | 4.1 (band 0.4 to 1.6%) | 0 |
| Calcium:phosphorus ratio | 1.3 | 1.3 (band 1 to 2%) | 90 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 343.5 | 1561.4 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 8 declared nutrients (combined weight 100); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 78% from the food type.
Declared fortification: 3 nutritional additives on the label
- L-Carnitine 250 mg/kg
- Glucosamine 900 mg/kg
- Chondroitin 200 mg/kg
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (41.2% of the recipe mass) (voluntary) | 8.2/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
67/100 · limited — 3 checkable claims: 2 consistent, 1 contradicted.
Contradicted by the label
- "monoproteic" — the declared label says otherwise on single protein.
Consistent with the label
- "formulated without cereals" — supported by the declared grain-free data.
- "COMPLETE FOOD for ADULT DOGS" — supported by the declared complete and balanced data.
5 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| monoproteic (on page) | Content | contradicted | Manufacturer assertion |
| hypoallergenic (on page) | Content | not checkable | Manufacturer assertion |
| formulated without cereals (on page) | Free-from | consistent | Manufacturer assertion |
| ultra-premium (on page) | Content | not checkable | Manufacturer assertion |
| natural fibres contribute to a feeling of satiety, helping to control caloric intake (on page) | Functional | not checkable | Manufacturer assertion |
| enriched with glucosamine and chondroitin for maintaining joint health (on page) | Functional | not checkable | Manufacturer assertion |
| incorporates L-Carnitine to help burn fat and strengthen muscle mass (on page) | Functional | not checkable | Manufacturer assertion |
| COMPLETE FOOD for ADULT DOGS (on pack) | Content | consistent | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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