More Support Chicken Small Breeds

Dry Extruded complete High meat Clear label

Support Chicken Small Breeds
Average
our rating

Is More Support Chicken Small Breeds a good dog food?

We score it 62/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

Why this score?

This recipe achieves an overall score of 62 out of 100 based on several key factors. The meat content contributed +5.4 points, while the overall quality of the ingredient list added +6.8 points. However, the processing format reduced the score by -7 points, and ingredients without printed percentages resulted in a deduction of -6.4 points.

49% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.

Complete extruded dry food for adult dogs, with dried chicken protein, chicken and rice as the main ingredients.

Why you might choose it

  • Meat makes up an estimated 46% of the dry matter (55% as fed).
  • Prints ingredient percentages on the label.
  • High in protein: 33% protein on a dry-matter basis.

Why you might not

We found no significant drawbacks in the data we hold for this product.

View the source page

Estimated composition

meat55.2%
supplement20.3%
carb7.0%
veg6.9%
oil5.3%
fibre3.4%
additive1.9%

Typical analysis (as fed)

Protein
30%
Fat
18%
Fibre
2%
Ash
6%
Moisture
8%
Omega-3 fatty acids
0.80%
Omega-6 fatty acids
3.30%
Calcium
1.70%
Phosphorus
0.80%

Energy: 407 kcal/100g

Additives & feeding info

Nutritional additives

Vitamin A 36000 IU; Vitamin D3 2000 IU; Vitamin E 190mg; Iron (Ferrous Sulphate Monohydrate) 50mg; Copper (Cupric Sulphate Pentahydrate) 12mg; Manganese (Manganous Sulphate Monohydrate) 40mg; Zinc (Zinc Sulphate Monohydrate) 100mg; Iodine (Calcium Iodate Anhydrous) 1.5mg; Selenium (Sodium Selenite) 0.25mg

Technological additives

Antioxidants (Natural D-Mixed Tocopherols)

Storage

Please store in a cool dry place. Once opened, keep in an airtight container.

Feeding guide

Daily feed (g): 1-3kg 25-60g, 3-5kg 60-80g, 5-10kg 90-150g, 10-15kg 150-205g. Split between morning and afternoon meals; adjust to keep dog lean and active; introduce over 7 days; fresh water always available.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Labelling or feeding guide is aimed at small dogs
  • Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists dried chicken protein
  • Your dog avoids fish: the label lists salmon oil
  • Your dog avoids grain: the label lists rice - white
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (21)

#As declaredMatchedCategoryTierDeclared %Est. %
1Chicken Meal (26%)Dried chicken proteinmeatgood2626.0
2Fresh Chicken (23%)Chickenmeatmedium2323.0
3RiceRice - whitecarbmedium-3.6
4Whole MaizeMaize / Corncarbpoor-3.5
5Beet PulpBeet Pulpfibremedium-3.4
6Chicken FatChicken Oil and Fatoilgood-3.3
7Salmon Oil (2%)Salmon Oiloilgood22.0
8Chicken DigestDigestmeatpoor-3.2
9Dried EggDried Eggmeatmedium-3.1
10Brewers YeastBrewer's Yeastsupplementgood-3.0
11MineralsVitamins and mineralssupplementmedium-2.9
12LinseedLinseedveggood-2.8
13MOSMannanoligosaccharidessupplementgood-2.7
14FOSFructo-oligosaccharidessupplementgood-2.6
15GlucosamineGlucosaminesupplementgood-2.5
16Chondroitin SulphateChondroitinsupplementgood-2.4
17MSMMSMsupplementgood-2.3
18Rosemary ExtractRosemaryveggood-2.2
19Yucca ExtractYucca Schidigerasupplementgood-2.1
20Marigold MealCalendulaveggood-2.0
21Citrus ExtractCitrus Extractadditivegood-1.9

Brand

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-14
Scored with
Model v2 (methodology)
Product page
morepetfoods.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.79.915+6.81
Meat share of dry matter46.4%0.116+5.38
Carb share of dry matter8.4%-0.113-0.95
Oil share of dry matter7.1%-0.088-0.63
Vegetable share of dry matter6.3%-0.002-0.01
Additive share of dry matter2.3%0.177+0.41
Supplement share of dry matter25.4%-0.009-0.23
Recipe graded poor6.6%-0.045-0.30
Poor-quality meat in recipe3.2%-0.182-0.58
Number of poor ingredients2-0.868-1.74
Largest single poor ingredient3.5%0.056+0.20
Undeclared quantities49.0%-0.131-6.41
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
High meat (30%+ of dry matter)yes-0.506-0.51
Meat share × printed percentages46.4-0.073-3.40
Additive penalty-2.260.236-0.53
Processing multiplier1.0032.336+32.34
Processing: Dry Extrudedyes-6.996-7.00
Show all 40 components
ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.79.915+6.81
Meat share of dry matter46.4%0.116+5.38
Carb share of dry matter8.4%-0.113-0.95
Oil share of dry matter7.1%-0.088-0.63
Vegetable share of dry matter6.3%-0.002-0.01
Additive share of dry matter2.3%0.177+0.41
Supplement share of dry matter25.4%-0.009-0.23
Other share of dry matter0.0%-0.371+0.00
Unrecognised share of dry matter0.0%-0.022+0.00
Recipe graded poor6.6%-0.045-0.30
Poor-quality meat in recipe3.2%-0.182-0.58
Number of poor ingredients2-0.868-1.74
Largest single poor ingredient3.5%0.056+0.20
Undeclared quantities49.0%-0.131-6.41
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
Frozen or chilled freshno11.440+0.00
High meat (30%+ of dry matter)yes-0.506-0.51
Low meat (under 10% of dry matter)no-1.988+0.00
High carb and low meatno-1.250+0.00
Meat share × printed percentages46.4-0.073-3.40
Meat share × fresh0.0-0.339+0.00
Fresh × high meat0.016.475+0.00
Additive penalty-2.260.236-0.53
Processing multiplier1.0032.336+32.34
Processing: Rawno13.322+0.00
Processing: Fresh Chilledno7.712+0.00
Processing: Fresh Frozenno6.583+0.00
Processing: Fresh Refrigeratedno4.857+0.00
Processing: Fresh Shelfno0.072+0.00
Processing: Dry Freeze Driedno11.127+0.00
Processing: Dry Air Driedno9.320+0.00
Processing: Dry Cold Pressedno4.569+0.00
Processing: Dry Bakedno-2.321+0.00
Processing: Dry Extrudedyes-6.996-7.00
Processing: Dry Semi Moistno-6.833+0.00
Processing: Dry Mueslino-10.711+0.00
Processing: Wet Pateno2.935+0.00
Processing: Wet Chunksno2.292+0.00
Processing-type offset
-0.01
Additives declared on label
+2 transparency bonus
Subtotal
62.1
Final score
62/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v262/100current
v158/100
v1.959/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein3032.6 (band 18 to 40%)100
Fat1819.6 (band 5.5 to 20%)100
Fibre22.2 (band 0.5 to 5%)92.3
Calcium1.71.8 (band 0.5 to 2.5%)100
Phosphorus0.80.9 (band 0.4 to 1.6%)93.5
Calcium:phosphorus ratio2.12.1 (band 1 to 2%)93.8
Omega fatty acids (omega-6 and omega-3)--100
Energy (kcal/100g)407442.4100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 8 declared nutrients (combined weight 100); undeclared nutrients do not affect the score.

High confidence: full analysis plus minerals or omegas and declared energy.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
Ingredient list on the label (mandatory)10/10
Printed percentages on the label (51% of the recipe mass) (voluntary)10.2/20
Analytical constituents declared (mandatory)15/15
Additives declared (mandatory)10/10
Energy value declared (voluntary)5/5
Complete/complementary designation (mandatory)5/5
Feeding guidance given (mandatory)10/10
Manufacturer identity and address (mandatory)5/10
Country of manufacture stated (voluntary)10/10
Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.

ClaimTypeSubstantiation
Higher meat content in a smaller kibble specially formulated to tempt even the fussiest of small dogs (on page)FunctionalManufacturer assertion
Added joint, skin and coat care, dental hygiene and prebiotics (on page)FunctionalManufacturer assertion
Contains important antioxidants vitamin E, vitamin C, selenium, lutein, beta-carotene and citrus extracts for natural immune function (on page)FunctionalManufacturer assertion
Crunchy kibble helps to reduce tartar and plaque. With no added sugar (on page)FunctionalManufacturer assertion
Added salmon oil, chicken fat and linseed for a boost of omega-3 and omega-6 to give them a glossy, healthy coat, as well as healthy heart and brain function (on page)FunctionalManufacturer assertion
All natural - no artificial colours or flavours. Preserved naturally with vitamins E and C and rosemary extract (on page)Free-fromManufacturer assertion
Rich in high-quality meat and free from wheat and gluten (on page)Free-fromManufacturer assertion
Small breed kibble with the goodness and flavour of the regular food, packed into a smaller crunchy kibble (on page)ContentManufacturer assertion

Limited: at least one claim rests on manufacturer assertion alone.

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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