McAdams Small Breed Free Range Chicken & Salmon

Dry Baked · completeHigh meatClear label

Small Breed Free Range Chicken & Salmon
Average
our rating

Our verdict

Is McAdams Small Breed Free Range Chicken & Salmon a good dog food?

We score it 66/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

Complete baked dry food for adult dogs, with chicken, sweet potatoes and salmon as the main ingredients.

How we score

Why you might choose it

  • Meat makes up an estimated 41% of the dry matter (52% as fed).
  • Prints ingredient percentages on the label.
  • Doesn't list grain ingredients.

Why you might not

We found no significant drawbacks in the data we hold for this product.

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Labelling or feeding guide is aimed at small dogs
  • Grain-free: no grain ingredients listed
  • Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids chicken: the label lists chicken
  • Your dog avoids fish: the label lists salmon
  • You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Nutrition and feedingProtein 21% · Fat 15%

Typical analysis (as fed)

NutrientAs fed
Protein21%
Fat15%
Fibre3%
Ash8.50%
Moisture8%
Omega-3 fatty acids0.90%
Omega-6 fatty acids2.90%
Calcium1.10%
Phosphorus1%

Additives & feeding info

Feeding and storage

Feeding guide

Dog Weight: 3kg — 50-65g; 5kg — 75-100g; 7kg — 95-125g; 10kg — 120-165g per day

Additives declared on the label

Nutritional additives

Vitamin A 14423 IU; Vitamin D3 2000 IU; Vitamin E 96 IU; Zinc (Zinc Sulphate Monohydrate) 48 mg; Iron (Iron (II) Sulphate Monohydrate) 48 mg; Manganese (Manganous Sulphate Monohydrate) 34 mg; Copper(Copper (II) Sulphate Pentahydrate) 14 mg; Iodine (Calcium Iodate Anhydrous) 0.96 mg; Selenium (Sodium Selenite) 0.29 mg

Ingredients (27)25% of the recipe is estimated

Estimated composition

  • meat 51.5%
  • carb 28.5%
  • veg 9.3%
  • supplement 6.1%
  • oil 3.1%
  • fibre 1.4%
#As declaredMatchedLabel readingDeclared %Est. %
1Whole British Free Range Chicken (40%)Chickenmeat · medium4040.0
2Sweet Potato (25%)Sweet Potatoescarb · good2525.0
3Sustainably Sourced Scottish Salmon (10%)Salmonmeat · good1010.0
4TapiocaTapiocacarb · medium-1.8
5Pea ProteinPea proteincarb · medium-1.7
6Chicken FatChicken Oil and Fatoil · good-1.7
7YeastYeastsupplement · good-1.6
8LentilsLentilsveg · medium-1.6
9Chicken GravyChickenmeat · medium-1.5
10Vitamins and MineralsVitamins and mineralssupplement · medium-1.5
11Salmon OilSalmon Oiloil · good-1.4
12Vegetable FibreVegetable fibrefibre · medium-1.4
13PrebioticsPrebioticssupplement · good-1.3
14FOS (0.23%)Fructo-oligosaccharidessupplement · good0.230.2
15MOS (0.15%)Mannanoligosaccharidessupplement · good0.150.1
16Dried OrangeOrangeveg · medium-1.3
17Yucca ExtractYucca Schidigerasupplement · good-1.2
18Hand Cut Irish Seaweed (0.03%)Seaweedveg · good0.030.03
19MarigoldCalendulaveg · good-1.2
20New Zealand Green Lipped Mussel (0.01%)Green-Lipped Musselsupplement · good0.010.01
21Carrots (0.01%)Carrotsveg · good0.010.01
22TomatoesTomatoveg · good-1.1
23CamomileChamomileveg · good-1.1
24Cranberries (0.01%)Cranberriesveg · good0.010.01
25SpinachSpinachveg · good-1.0
26RosemaryRosemaryveg · good-1.0
27LavenderLavenderveg · good-0.9
  1. 1. Whole British Free Range Chicken (40%)40% declared40.0% estimated
    Chicken · meat · medium
  2. 2. Sweet Potato (25%)25% declared25.0% estimated
    Sweet Potatoes · carb · good
  3. 3. Sustainably Sourced Scottish Salmon (10%)10% declared10.0% estimated
    Salmon · meat · good
  4. 4. Tapioca1.8% estimated
    Tapioca · carb · medium
  5. 5. Pea Protein1.7% estimated
    Pea protein · carb · medium
  6. 6. Chicken Fat1.7% estimated
    Chicken Oil and Fat · oil · good
  7. 7. Yeast1.6% estimated
    Yeast · supplement · good
  8. 8. Lentils1.6% estimated
    Lentils · veg · medium
  9. 9. Chicken Gravy1.5% estimated
    Chicken · meat · medium
  10. 10. Vitamins and Minerals1.5% estimated
    Vitamins and minerals · supplement · medium
  11. 11. Salmon Oil1.4% estimated
    Salmon Oil · oil · good
  12. 12. Vegetable Fibre1.4% estimated
    Vegetable fibre · fibre · medium
  13. 13. Prebiotics1.3% estimated
    Prebiotics · supplement · good
  14. 14. FOS (0.23%)0.23% declared0.2% estimated
    Fructo-oligosaccharides · supplement · good
  15. 15. MOS (0.15%)0.15% declared0.1% estimated
    Mannanoligosaccharides · supplement · good
  16. 16. Dried Orange1.3% estimated
    Orange · veg · medium
  17. 17. Yucca Extract1.2% estimated
    Yucca Schidigera · supplement · good
  18. 18. Hand Cut Irish Seaweed (0.03%)0.03% declared0.03% estimated
    Seaweed · veg · good
  19. 19. Marigold1.2% estimated
    Calendula · veg · good
  20. 20. New Zealand Green Lipped Mussel (0.01%)0.01% declared0.01% estimated
    Green-Lipped Mussel · supplement · good
  21. 21. Carrots (0.01%)0.01% declared0.01% estimated
    Carrots · veg · good
  22. 22. Tomatoes1.1% estimated
    Tomato · veg · good
  23. 23. Camomile1.1% estimated
    Chamomile · veg · good
  24. 24. Cranberries (0.01%)0.01% declared0.01% estimated
    Cranberries · veg · good
  25. 25. Spinach1.0% estimated
    Spinach · veg · good
  26. 26. Rosemary1.0% estimated
    Rosemary · veg · good
  27. 27. Lavender0.9% estimated
    Lavender · veg · good

Trust and sourceNo recalls recorded in our database · checked 2026-08-22

Brand and contact: McAdams
McAdams logo
Phone
+44(0) 1494 932 150
Address
McAdams Pet Foods Symply Pet Foods Ltd Thomas Road Wooburn Green Buckinghamshire HP10 0PE

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-08-22
Scored with
Model v3 (methodology)

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

The score for this food comes in at 66 out of 100. The overall quality of the ingredient list contributed +6.8 points, and the meat content added a further +3.9 points. The processing format took -6.7 off the total, while the carbohydrate content reduced the score by -2.7 points.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.79.191+6.78
Meat share of dry matter40.4%0.096+3.87
Carb share of dry matter23.7%-0.115-2.73
Oil share of dry matter8.9%-0.092-0.82
Vegetable share of dry matter6.9%-0.005-0.04
Supplement share of dry matter16.2%-0.012-0.20
Undeclared quantities24.6%-0.106-2.59
Complete dietyes2.294+2.29
High meat (30%+ of dry matter)yes0.707+0.71
Processing multiplier0.9833.786+33.11
Processing: Dry Bakedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.79.191+6.78
Meat share of dry matter40.4%0.096+3.87
Carb share of dry matter23.7%-0.115-2.73
Oil share of dry matter8.9%-0.092-0.82
Vegetable share of dry matter6.9%-0.005-0.04
Additive share of dry matter0.0%0.163+0.00
Supplement share of dry matter16.2%-0.012-0.20
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor0.0%-0.065+0.00
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients0-0.876+0.00
Largest single poor ingredient0.0%0.060+0.00
Undeclared quantities24.6%-0.106-2.59
Prints ingredient percentagesno0.000+0.00
Complete dietyes2.294+2.29
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)yes0.707+0.71
Low meat (under 10% of dry matter)no-3.158+0.00
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty0.000.222+0.00
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedyes-6.713-6.71
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+1 transparency bonus
Subtotal
65.6
Final score
66/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Score history across model versions

The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.

ModelScore
v366/100current
v270/100
v169/100
v1.971/100
Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein2122.8 (band 18 to 40%)83.2
Fat1516.3 (band 5.5 to 20%)100
Fibre33.3 (band 0.5 to 5%)100
Calcium1.11.2 (band 0.5 to 2.5%)90.9
Phosphorus11.1 (band 0.4 to 1.6%)100
Calcium:phosphorus ratio1.11.1 (band 1 to 2%)76
Omega fatty acids (omega-6 and omega-3)--100

Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.

Declared fortification: 9 nutritional additives on the label
  • Vitamin A 14423 IU
  • Vitamin D3 2000 IU
  • Vitamin E 96 IU
  • Zinc (Zinc Sulphate Monohydrate) 48 mg
  • Iron (Iron (II) Sulphate Monohydrate) 48 mg
  • Manganese (Manganous Sulphate Monohydrate) 34 mg
  • Copper(Copper (II) Sulphate Pentahydrate) 14 mg
  • Iodine (Calcium Iodate Anhydrous) 0.96 mg
  • Selenium (Sodium Selenite) 0.29 mg

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (75.4% of the recipe mass) (voluntary)15.1/20
✓ Analytical constituents declared (mandatory)15/15
✓ Additives declared (mandatory)5/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)10/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

  • "Free from grain and meat/fish meals" — supported by the declared grain-free data.

9 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

ClaimTypeCheckSubstantiation
gently baked and highly digestible (on page)Functionalnot checkableManufacturer assertion
Perfect for dogs with digestive issues, allergies and fussy eaters (on page)Functionalnot checkableManufacturer assertion
Salmon is rich in vitamins A, B and D as well as omega-3 fatty acids to help your dog’s immune system, ensure coat health, whilst also fighting against skin irritations (on page)Functionalnot checkableManufacturer assertion
Salmon helps improve your dog’s brain functions and can reduce inflammation thanks to the high amounts of omega-3 essential fatty acids found in fresh salmon (on page)Functionalnot checkableManufacturer assertion
Full of natural fibre, vitamins and minerals to ensure your pets immune system is thriving (on page)Functionalnot checkableManufacturer assertion
All McAdams foods are 100% fresh meat, we never use any powdered meat meals (on page)Free-fromnot checkableManufacturer assertion
Free from grain and meat/fish meals (on page)Free-fromconsistentManufacturer assertion
Made with meat sourced exclusively from RSPCA Assured Farms (on page)provenancenot checkableManufacturer assertion
made with smaller crunchy biscuits for little mouths (on page)Contentnot checkableManufacturer assertion
Grain-free and meat meal free complete diet, made with fresh sustainably sourced ingredients (on page)Free-fromnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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