McAdams Air Dried Free Range Turkey
Dry Air Dried · completeHigh meatClear label

Our verdict
Is McAdams Air Dried Free Range Turkey a good dog food?
We score it 87/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete air-dried food for adult dogs, with turkey, turkey liver and sweet potatoes as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Grain-free: no grain ingredients listed
- Single named protein: turkey
- Doesn't list chicken, beef, lamb, fish, venison, pork, duck as ingredients
Consider something else if:
- You are limiting fat: 33.9% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 23.90% · Fat 26.10%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 23.90% |
| Fat | 26.10% |
| Fibre | 1.96% |
| Ash | 5.90% |
| Moisture | 23.10% |
| Omega-3 fatty acids | 1.38% |
| Omega-6 fatty acids | 6.76% |
Additives & feeding info
Feeding and storage
Feeding guide
Dog Weight (kg) 3 / 5 / 10 / 15 / 20 / 30 / 40 Daily Amount (g) 50-65 / 75-90 / 120-150 / 160-200 / 220-250 / 300-340 / 390-430
Additives declared on the label
Nutritional additives
Glucosamine 2000 mg/kg; Chondroitin Sulphate 2000 mg/kg; MSM 1000 mg/kg; Vitamin A 6666 IU/kg; Vitamin D3 533 IU/kg; Iodine (calcium iodate; anhydrous) 1 mg/kg; Selenium (sodium selenite) 0.03 mg/kg; Iron (Iron (II) chelate of protein hydrolysates) 6.6 mg/kg; Copper (Copper (II) chelate of protein hydrolysates) 10 mg/kg; Zinc (Zinc chelate of protein hydrolysates) 66 mg/kg; Manganese (Manganese chelate of protein hydrolysates) 2.6 mg/kg
Technological additives
Tocopherol extracts from vegetable oils
Ingredients (13)11% of the recipe is estimated
Estimated composition
- meat 81.4%
- carb 6.0%
- veg 4.2%
- supplement 3.2%
- oil 2.0%
- other 1.7%
- fibre 1.4%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Free Range Turkey (75.4%) | Turkey | meat · medium | 75.4 | 75.4 |
| 2 | Free Range Turkey Liver (6%) | Turkey liver | meat · good | 6 | 6.0 |
| 3 | Sweet Potato (6%) | Sweet Potatoes | carb · good | 6 | 6.0 |
| 4 | Vegetable Oil Glycerine (Rapeseed) | Vegetable oil | oil · medium | - | 2.0 |
| 5 | Minerals | Vitamins and minerals | supplement · medium | - | 1.9 |
| 6 | Fermented Whey | Sweet whey powder | other · medium | - | 1.7 |
| 7 | Dental Seaweed (Ascophyllum Nodosum) (0.5%) | Seaweed | veg · good | 0.5 | 0.5 |
| 8 | Kale (0.5%) | Kale | veg · good | 0.5 | 0.5 |
| 9 | Turmeric (0.5%) | Turmeric | veg · good | 0.5 | 0.5 |
| 10 | Chicory Root | Chicory root | veg · good | - | 1.6 |
| 11 | Beet Pulp | Beet Pulp | fibre · medium | - | 1.4 |
| 12 | Calcium Carbonate | Calcium Carbonate | supplement · medium | - | 1.3 |
| 13 | Carrots | Carrots | veg · good | - | 1.2 |
- 1. Free Range Turkey (75.4%)75.4% declared75.4% estimated
- 2. Free Range Turkey Liver (6%)6% declared6.0% estimated
- 3. Sweet Potato (6%)6% declared6.0% estimated
- 4. Vegetable Oil Glycerine (Rapeseed)2.0% estimated
- 5. Minerals1.9% estimated
- 6. Fermented Whey1.7% estimated
- 7. Dental Seaweed (Ascophyllum Nodosum) (0.5%)0.5% declared0.5% estimated
- 8. Kale (0.5%)0.5% declared0.5% estimated
- 9. Turmeric (0.5%)0.5% declared0.5% estimated
- 10. Chicory Root1.6% estimated
- 11. Beet Pulp1.4% estimated
- 12. Calcium Carbonate1.3% estimated
- 13. Carrots1.2% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-08-22
Brand and contact: McAdams
- [email protected]
- Phone
- +44(0) 1494 932 150
- Address
- McAdams Pet Foods Symply Pet Foods Ltd Thomas Road Wooburn Green Buckinghamshire HP10 0PE
- Contact page
- mcadamspetfoods.com
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-08-22
- Scored with
- Model v3 (methodology)
- Product page
- mcadamspetfoods.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
The overall score came in at 87 out of 100. The meat content contributed +6.7 points, with the processing format adding a further +6.3. The overall quality of the ingredient list boosted the score by +5.2, while being labelled nutritionally complete contributed +2.3.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.17 |
| Meat share of dry matter | 69.6% | 0.096 | +6.68 |
| Carb share of dry matter | 4.6% | -0.115 | -0.53 |
| Oil share of dry matter | 6.1% | -0.092 | -0.56 |
| Vegetable share of dry matter | 4.2% | -0.005 | -0.02 |
| Supplement share of dry matter | 8.9% | -0.012 | -0.11 |
| Other share of dry matter | 2.6% | -0.375 | -0.99 |
| Undeclared quantities | 11.1% | -0.106 | -1.17 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Additive penalty | -0.04 | 0.222 | -0.01 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.17 |
| Meat share of dry matter | 69.6% | 0.096 | +6.68 |
| Carb share of dry matter | 4.6% | -0.115 | -0.53 |
| Oil share of dry matter | 6.1% | -0.092 | -0.56 |
| Vegetable share of dry matter | 4.2% | -0.005 | -0.02 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 8.9% | -0.012 | -0.11 |
| Other share of dry matter | 2.6% | -0.375 | -0.99 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 11.1% | -0.106 | -1.17 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -0.04 | 0.222 | -0.01 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.28
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 87.5
- Final score
- 87/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 23.9 | 31.1 (band 18 to 40%) | 100 |
| Fat | 26.1 | 33.9 (band 5.5 to 20%) | 100 |
| Fibre | 1.96 | 2.5 (band 0.5 to 5%) | 97.3 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score.
Declared fortification: 12 nutritional additives on the label
- Glucosamine 2000 mg/kg
- Chondroitin Sulphate 2000 mg/kg
- MSM 1000 mg/kg
- Vitamin A 6666 IU/kg
- Vitamin D3 533 IU/kg
- Iodine (calcium iodate
- anhydrous) 1 mg/kg
- Selenium (sodium selenite) 0.03 mg/kg
- Iron (Iron (II) chelate of protein hydrolysates) 6.6 mg/kg
- Copper (Copper (II) chelate of protein hydrolysates) 10 mg/kg
- Zinc (Zinc chelate of protein hydrolysates) 66 mg/kg
- Manganese (Manganese chelate of protein hydrolysates) 2.6 mg/kg
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (88.9% of the recipe mass) (voluntary) | 17.8/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 2 checkable claims: 2 consistent, 0 contradicted.
Consistent with the label
- "Grain-free" — supported by the declared grain-free data.
- "protein-rich" — supported by the declared high protein data.
3 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| over 80% free range turkey (on page) | provenance | not checkable | Manufacturer assertion |
| with joint and dental support (on page) | Functional | not checkable | Manufacturer assertion |
| source of omega 3 (on page) | Nutrient | not checkable | Manufacturer assertion |
| Grain-free (on page) | Free-from | consistent | Manufacturer assertion |
| protein-rich (on page) | High/low level | consistent | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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