Lovejoys Original Dry Puppy
Dry Extruded complete
Is Lovejoys Original Dry Puppy a good dog food?
We score it 48/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This recipe achieves a final score of 48 out of 100 based on several key factors. The overall quality of the ingredient list added +5.6 points. However, ingredients without printed percentages reduced the score by -13.1. Additionally, the processing format deducted -7 and the carbohydrate content contributed -5.2.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe48
- Nutritionalmedium99
- Transparency50
- Safety100
- Evidencelimited33
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Complete extruded dry food for puppies, with rice, meat meal and oats as the main ingredients.
Why you might choose it
- High in protein: 33% protein on a dry-matter basis.
- Nutritionally complete: formulated to be fed as the whole diet.
Why you might not
- 100% of the recipe mass has no printed percentage, so the exact split cannot be verified.
Estimated composition
Typical analysis (as fed)
- Protein
- 30%
- Fat
- 15%
- Fibre
- 3%
- Ash
- 7%
- Moisture
- 8%
- Omega-3 fatty acids
- 0.65%
- Omega-6 fatty acids
- 3%
- Calcium
- 1.50%
- Phosphorus
- 0.90%
Additives & feeding info
Nutritional additives
kg) Vitamin a 15.000 IU, Vitamin D3 2, 250 IU, Vitamin E 180 mg. Trace Elements: Iron 50 mg, Iodine 1 mg, Copper 15 mg, Manganese 35 mg, Zinc 50 mg, Selenium 0.3 mg.; kg) Vitamin a 15.000 IU, Vitamin D3 2, 250 IU, Vitamin E 180 mg. Trace Elements: Iron 50 mg, Iodine 1 mg, Copper 15 mg, Manganese 35 mg, Zinc 50 mg, Selenium 0.3 mg.
Who is this food for?
Suits
- Labelled by the manufacturer for puppies
- Doesn't list beef, lamb, fish, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists poultry fat
- Your dog avoids turkey: the label lists turkey
- Your dog avoids grain: the label lists rice - white
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (8)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Rice | Rice - white | carb | medium | - | 16.0 |
| 2 | Turkey Meat Meal | Meat Meal | meat | medium | - | 15.0 |
| 3 | Oats | Oats | carb | medium | - | 14.0 |
| 4 | Pea Protein | Pea protein | carb | medium | - | 13.0 |
| 5 | Turkey Fat | Poultry Fat | oil | medium | - | 12.0 |
| 6 | Whole Linseed | Linseed | veg | good | - | 11.0 |
| 7 | Turkey Gravy | Turkey | meat | medium | - | 10.0 |
| 8 | Alfalfa Meal | Alfalfa Meal | fibre | medium | - | 9.0 |
Brand
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-14
- Scored with
- Model v2 (methodology)
- Product page
- lovejoyspetfood.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.6 | 9.915 | +5.55 |
| Meat share of dry matter | 17.7% | 0.116 | +2.06 |
| Carb share of dry matter | 46.0% | -0.113 | -5.18 |
| Oil share of dry matter | 14.4% | -0.088 | -1.27 |
| Vegetable share of dry matter | 12.0% | -0.002 | -0.02 |
| Undeclared quantities | 100.0% | -0.131 | -13.09 |
| Complete diet | yes | 1.703 | +1.70 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Dry Extruded | yes | -6.996 | -7.00 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.6 | 9.915 | +5.55 |
| Meat share of dry matter | 17.7% | 0.116 | +2.06 |
| Carb share of dry matter | 46.0% | -0.113 | -5.18 |
| Oil share of dry matter | 14.4% | -0.088 | -1.27 |
| Vegetable share of dry matter | 12.0% | -0.002 | -0.02 |
| Additive share of dry matter | 0.0% | 0.177 | +0.00 |
| Supplement share of dry matter | 0.0% | -0.009 | +0.00 |
| Other share of dry matter | 0.0% | -0.371 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.022 | +0.00 |
| Recipe graded poor | 0.0% | -0.045 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.182 | +0.00 |
| Number of poor ingredients | 0 | -0.868 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.056 | +0.00 |
| Undeclared quantities | 100.0% | -0.131 | -13.09 |
| Prints ingredient percentages | no | 3.194 | +0.00 |
| Complete diet | yes | 1.703 | +1.70 |
| Frozen or chilled fresh | no | 11.440 | +0.00 |
| High meat (30%+ of dry matter) | no | -0.506 | +0.00 |
| Low meat (under 10% of dry matter) | no | -1.988 | +0.00 |
| High carb and low meat | no | -1.250 | +0.00 |
| Meat share × printed percentages | 0.0 | -0.073 | +0.00 |
| Meat share × fresh | 0.0 | -0.339 | +0.00 |
| Fresh × high meat | 0.0 | 16.475 | +0.00 |
| Additive penalty | 0.00 | 0.236 | +0.00 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Raw | no | 13.322 | +0.00 |
| Processing: Fresh Chilled | no | 7.712 | +0.00 |
| Processing: Fresh Frozen | no | 6.583 | +0.00 |
| Processing: Fresh Refrigerated | no | 4.857 | +0.00 |
| Processing: Fresh Shelf | no | 0.072 | +0.00 |
| Processing: Dry Freeze Dried | no | 11.127 | +0.00 |
| Processing: Dry Air Dried | no | 9.320 | +0.00 |
| Processing: Dry Cold Pressed | no | 4.569 | +0.00 |
| Processing: Dry Baked | no | -2.321 | +0.00 |
| Processing: Dry Extruded | yes | -6.996 | -7.00 |
| Processing: Dry Semi Moist | no | -6.833 | +0.00 |
| Processing: Dry Muesli | no | -10.711 | +0.00 |
| Processing: Wet Pate | no | 2.935 | +0.00 |
| Processing: Wet Chunks | no | 2.292 | +0.00 |
- Processing-type offset
- -0.01
- Additives declared on label
- +1 transparency bonus
- Subtotal
- 48.4
- Final score
- 48/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
| Model | Score | |
|---|---|---|
| v2 | 48/100 | current |
| v1 | 48/100 | |
| v1.9 | 48/100 |
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for puppies and growth. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Scored against FEDIAF growth minima; puppy scoring is under review.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 30 | 32.6 | 100 |
| Fat | 15 | 16.3 | 100 |
| Calcium | 1.5 | 1.6 | 98.1 |
| Phosphorus | 0.9 | 1 | 100 |
| Calcium:phosphorus ratio | 1.7 | 1.7 | 95.8 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100, omega-3 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 6 declared nutrients (combined weight 80); undeclared nutrients do not affect the score.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.
| Claim | Type | Substantiation |
|---|---|---|
| Complete & Hypoallergenic Nutrition (on page) | Functional | Manufacturer assertion |
| Supports Healthy Digestion (on page) | Functional | Manufacturer assertion |
| Joint & Immune System Support (on page) | Functional | Manufacturer assertion |
| Rice, both brown and white, is a highly digested carbohydrate and energy source that is soft on the stomach. (on page) | Functional | Manufacturer assertion |
| Yucca Extract - A natural deodorizer that makes poos less stinky. (on page) | Functional | Manufacturer assertion |
| Natural inulin from chicory aids in the maintenance of a healthy gut flora. (on page) | Functional | Manufacturer assertion |
| Antioxidants - Pomegranate, green tea, and rosemary are natural antioxidants that help the immune system. (on page) | Functional | Manufacturer assertion |
| Our puppy dog food is a complete food (on page) | Content | Manufacturer assertion |
| Turkey Meal is made entirely with natural turkey. (on page) | Content | Manufacturer assertion |
| we don't use any artificial colours, flavours or preservatives in any of our foods (on page) | Free-from | Manufacturer assertion |
| A hypoallergenic dog food, it contains a perfect balance of calcium and phosphorus and omega 6 & 3 fatty acids. (on page) | Nutrient | Manufacturer assertion |
Limited: at least one claim rests on manufacturer assertion alone.
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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Foods in our database that are similar on ingredients, protein, format or price. Scores and figures are from the same deterministic model used everywhere on the site.
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