Lovejoys Duck Hypoallergenic Dry Dog Food
Dry Extruded · completeClear label
Our verdict
Is Lovejoys Duck Hypoallergenic Dry Dog Food a good dog food?
We score it 60/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for dogs of all life stages, with rice, meat meal and oat groats as the main ingredients.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Doesn't list beef, lamb, fish, venison, pork as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists hydrolysed poultry protein
- Your dog avoids turkey: the label lists hydrolysed poultry protein
- Your dog avoids duck: it is listed as an ingredient
- Your dog avoids grain: the label lists rice - white
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 23% · Fat 8.50%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 23% |
| Fat | 8.50% |
| Fibre | 3.50% |
| Ash | 7.50% |
Additives & feeding info
Feeding and storage
Feeding guide
3-10KG: 65–180g per day 10–20KG: 180–300g per day 20-30KG: 300-405g per day 30KG+: 405-505g per day
Additives declared on the label
Nutritional additives
Vitamin A 30000 iu/kg; Vitamin D3 3000 iu/kg; Vitamin E 125 mg/kg; Zinc 100 mg/kg; Iron 60 mg/kg; Manganese 50 mg/kg; Copper 7.50 mg/kg; Iodine 1.50 mg/kg; Selenium 0.10 mg/kg
Technological additives
Natural Antioxidants
Ingredients (12)23% of the recipe is estimated
Estimated composition
- carb 51.6%
- meat 29.1%
- fibre 5.6%
- supplement 5.2%
- oil 3.4%
- veg 3.0%
- additive 2.0%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Rice (48.0%) | Rice - white | carb · medium | 48 | 48.0 |
| 2 | Duck Meat Meal (26.0%) | Meat Meal | meat · medium | 26 | 26.0 |
| 3 | Whole Oats | Oat Groats | carb · good | - | 3.6 |
| 4 | Whole Linseed (3.0%) | Linseed | veg · good | 3 | 3.0 |
| 5 | Duck Fat | Poultry Fat | oil · medium | - | 3.4 |
| 6 | Poultry Digest | Hydrolysed Poultry Protein | meat · medium | - | 3.1 |
| 7 | Sugar Beet Pellets | Beet Pulp | fibre · medium | - | 2.9 |
| 8 | Alfalfa Pellets | Alfalfa Pellets | fibre · medium | - | 2.7 |
| 9 | Seaweed Meal (0.5%) | Seaweed Meal | supplement · medium | 0.5 | 0.5 |
| 10 | Fructo-oligosaccharides (Prebiotic FOS) | Fructo-oligosaccharides | supplement · good | - | 2.5 |
| 11 | Extract of Yucca Schidigera | Yucca Schidigera | supplement · good | - | 2.3 |
| 12 | Natural Antioxidants | Antioxidants | additive · medium | - | 2.0 |
- 1. Rice (48.0%)48% declared48.0% estimated
- 2. Duck Meat Meal (26.0%)26% declared26.0% estimated
- 3. Whole Oats3.6% estimated
- 4. Whole Linseed (3.0%)3% declared3.0% estimated
- 5. Duck Fat3.4% estimated
- 6. Poultry Digest3.1% estimated
- 7. Sugar Beet Pellets2.9% estimated
- 8. Alfalfa Pellets2.7% estimated
- 9. Seaweed Meal (0.5%)0.5% declared0.5% estimated
- 10. Fructo-oligosaccharides (Prebiotic FOS)2.5% estimated
- 11. Extract of Yucca Schidigera2.3% estimated
- 12. Natural Antioxidants2.0% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-14
Brand and contact: Lovejoys
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-14
- Scored with
- Model v3 (methodology)
- Product page
- lovejoyspetfood.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall score of 60 out of 100. Positive contributions come from the meat content, which adds +2.6 points, and the overall quality of the ingredient list, which contributes +5 points. However, the score is reduced by the processing format, contributing -6.7 points, and the carbohydrate content, which adds -5.8 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +5.02 |
| Meat share of dry matter | 26.6% | 0.096 | +2.55 |
| Carb share of dry matter | 50.5% | -0.115 | -5.81 |
| Oil share of dry matter | 3.7% | -0.092 | -0.34 |
| Vegetable share of dry matter | 3.0% | -0.005 | -0.02 |
| Additive share of dry matter | 2.0% | 0.163 | +0.33 |
| Supplement share of dry matter | 5.3% | -0.012 | -0.07 |
| Undeclared quantities | 22.5% | -0.106 | -2.38 |
| Complete diet | yes | 2.294 | +2.29 |
| Additive penalty | -2.43 | 0.222 | -0.54 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.5 | 9.191 | +5.02 |
| Meat share of dry matter | 26.6% | 0.096 | +2.55 |
| Carb share of dry matter | 50.5% | -0.115 | -5.81 |
| Oil share of dry matter | 3.7% | -0.092 | -0.34 |
| Vegetable share of dry matter | 3.0% | -0.005 | -0.02 |
| Additive share of dry matter | 2.0% | 0.163 | +0.33 |
| Supplement share of dry matter | 5.3% | -0.012 | -0.07 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 22.5% | -0.106 | -2.38 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -2.43 | 0.222 | -0.54 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 60.4
- Final score
- 60/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 23 | 25.4 (band 18 to 40%) | 90.2 |
| Fat | 8.5 | 9.4 (band 5.5 to 20%) | 86.1 |
| Fibre | 3.5 | 3.9 (band 0.5 to 5%) | 100 |
Scored over 3 declared nutrients (combined weight 50); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Declared fortification: 9 nutritional additives on the label
- Vitamin A 30000 iu/kg
- Vitamin D3 3000 iu/kg
- Vitamin E 125 mg/kg
- Zinc 100 mg/kg
- Iron 60 mg/kg
- Manganese 50 mg/kg
- Copper 7.50 mg/kg
- Iodine 1.50 mg/kg
- Selenium 0.10 mg/kg
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (77.5% of the recipe mass) (voluntary) | 15.5/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
50/100 · limited — 2 checkable claims: 1 consistent, 1 contradicted.
Contradicted by the label
- "Duck is a high source of protein" — the declared label says otherwise on high protein.
Consistent with the label
- "Complete & Hypoallergenic Nutrition" — supported by the declared complete and balanced data.
6 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Supports Healthy Digestion (on page) | Functional | not checkable | Manufacturer assertion |
| Joint & Immune System Support (on page) | Functional | not checkable | Manufacturer assertion |
| all of our dry food is hypoallergenic (on page) | Content | not checkable | Manufacturer assertion |
| Complete & Hypoallergenic Nutrition (on page) | Content | consistent | Manufacturer assertion |
| Duck & Rice complete dry food (on page) | Content | not checkable | Manufacturer assertion |
| No added artificial colours, flavours or preservatives (on page) | Free-from | not checkable | Manufacturer assertion |
| allergens, such as wheat, gluten, dairy, pork, beef and soya are excluded (on page) | Free-from | not checkable | Manufacturer assertion |
| Duck is a high source of protein (on page) | High/low level | contradicted | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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