Hunters Natural Omega-Max369 Skin & Coat Working Dog Supplement
Supplement · complementary
Our verdict
Is Hunters Natural Omega-Max369 Skin & Coat Working Dog Supplement a good dog food?
This is a supplement, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a supplement should be fed alongside, not instead of, a complete diet.
Complementary supplement for dogs of all life stages, with fish oil, dha and omega as the main ingredients.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Single named protein: fish
- Doesn't list chicken, beef, turkey, lamb, venison, pork, duck as ingredients
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
What the label declares
Active ingredients and quantities as printed by the manufacturer. We record them as stated; we do not assess whether they are effective. Supplements are not scored.
| Active | Declared amount | Basis |
|---|---|---|
| Omega-3 | 47 mg | per soft gel |
| Omega-3 | 72 mg | per soft gel |
| Omega-3 | 155 mg | per soft gel |
| Vitamin E | 12 mg | per soft gel |
Nutrition and feeding
Typical analysis (as fed)
No analysis recorded yet.
Additives & feeding info
Feeding and storage
Storage
Store in a cool and dry place and always keep out of the reach of children.
Feeding guide
Omega-Max369 has been designed to be given directly or as part of a meal – pierce if required into your dogs food, If multiple capsules are required, these should be taken at equal intervals throughout the day.
No additives recorded yet.
Ingredients (7)100% of the recipe is estimated
Estimated composition
- supplement 71.4%
- oil 18.2%
- other 10.4%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Fish Oil Complex | Fish Oil | oil · good | - | 18.2 |
| 2 | Omega 3 (ALA (Alpha Linolenic Acid), EPA (Eicosapentaenoic Acid), DHA (Docosahexaenoic Acid)) | DHA | supplement · good | - | 16.9 |
| 3 | Omega 6 | Omega-3 Supplement | supplement · good | - | 15.6 |
| 4 | Omega 9 | Omega-3 Supplement | supplement · good | - | 14.3 |
| 5 | Vitamin E | Vitamin E | supplement · good | - | 13.0 |
| 6 | Gelatin shell | Gelatin | supplement · medium | - | 11.7 |
| 7 | purified water | Water | other | - | 10.4 |
- 1. Fish Oil Complex18.2% estimated
- 2. Omega 3 (ALA (Alpha Linolenic Acid), EPA (Eicosapentaenoic Acid), DHA (Docosahexaenoic Acid))16.9% estimated
- 3. Omega 615.6% estimated
- 4. Omega 914.3% estimated
- 5. Vitamin E13.0% estimated
- 6. Gelatin shell11.7% estimated
- 7. purified water10.4% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-02
Brand and contact: Hunters Natural
- [email protected]
- Phone
- 01926 520 037
- Address
- Hunters Natural, 102 Queslett Road East, Sutton Coldfield, Birmingham, West Midlands, B74 2EZ
- Contact page
- www.huntersnatural.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-02
- Product page
- www.huntersnatural.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Facebook: - · 1 reviews
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +7.69 |
| Oil share of dry matter | 21.4% | -0.092 | -1.97 |
| Supplement share of dry matter | 78.0% | -0.012 | -0.95 |
| Other share of dry matter | 0.6% | -0.375 | -0.23 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.8 | 9.191 | +7.69 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 21.4% | -0.092 | -1.97 |
| Vegetable share of dry matter | 0.0% | -0.005 | +0.00 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 78.0% | -0.012 | -0.95 |
| Other share of dry matter | 0.6% | -0.375 | -0.23 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | no | 2.294 | +0.00 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Subtotal
- 48.1
- Final score
- 48/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
0/100 · limited — 1 checkable claim: 0 consistent, 1 contradicted.
Contradicted by the label
- "complete and natural blend" — the declared label says otherwise on complete and balanced.
26 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Scientifically crafted in Britain (on page) | provenance | not checkable | Manufacturer assertion |
| We source our omega 3, 6 and 9 oils from the finest sources (on page) | provenance | not checkable | Manufacturer assertion |
| directly supports the development and renewal of cell membrane and cellular functions (on page) | Functional | not checkable | Manufacturer assertion |
| improve coat waterproofing (on page) | Functional | not checkable | Manufacturer assertion |
| moisture barrier protection (on page) | Functional | not checkable | Manufacturer assertion |
| overall skin and coat health in working dogs (on page) | Functional | not checkable | Manufacturer assertion |
| For a healthy, shiny and full coat (on page) | Functional | not checkable | Manufacturer assertion |
| Targets Key Critical Areas (on page) | Functional | not checkable | Manufacturer assertion |
| Protects, Maintains and Supports For Overall Good Conditioning (on page) | Functional | not checkable | Manufacturer assertion |
| For Improved Coat Waterproofing (on page) | Functional | not checkable | Manufacturer assertion |
| For Improved Moisture Barrier Protection (on page) | Functional | not checkable | Manufacturer assertion |
| Helps to Alleviate Itching & Scratching (on page) | Functional | not checkable | Manufacturer assertion |
| Veterinarian Approved (on page) | Functional | not checkable | Manufacturer assertion |
| HELPS MAINTAIN OVERALL DERMATOLOGICAL CONDITIONING (on page) | Functional | not checkable | Manufacturer assertion |
| SUPPORTS OUTER HAIR FOR IMPROVED COAT WATERPROOFING (on page) | Functional | not checkable | Manufacturer assertion |
| SOOTHES & NOURISHES SKIN FOR REDUCED ITCHING (on page) | Functional | not checkable | Manufacturer assertion |
| HELPS MAINTAIN MOISTURE BARRIER PROTECTION (on page) | Functional | not checkable | Manufacturer assertion |
| supplement to reduce free radicals (on page) | Functional | not checkable | Manufacturer assertion |
| support the skins natural defences (on page) | Functional | not checkable | Manufacturer assertion |
| concentrated high strength Omega 3, 6 and 9 essential oils (on page) | Nutrient | not checkable | Manufacturer assertion |
| pressing and encapsulating them immediately (on page) | Content | not checkable | Manufacturer assertion |
| Free UK Delivery (on page) | Content | not checkable | Manufacturer assertion |
| 120 Easy Administer Soft Gels (on page) | Content | not checkable | Manufacturer assertion |
| Omega-Max369 is a premium quality skin and coat supplement (on page) | Content | not checkable | Manufacturer assertion |
| added Vitamin E (on page) | Content | not checkable | Manufacturer assertion |
| complete and natural blend (on page) | Content | contradicted | Manufacturer assertion |
| specifically formulated for active working dogs of all life stages (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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