Hill's Adult Dog Food

Wet Pate complete

Adult Dog Food
Poor
our rating

Is Hill's Adult Dog Food a good dog food?

We score it 35/100 (Poor). The main reasons are set out in "Why you might not" below, and every step of the calculation is shown under "How we calculated this score".

How we score

Why this score?

This recipe achieves a final score of 35 out of 100. Ingredients without printed percentages affected the rating by -11.9. Furthermore, the overall quality of the ingredient list adjusted the score by -5.6. Lower-quality meat ingredients contributed -4.1 to the calculation, and the remaining ingredients added -3.8.

91% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.

Complete wet paté food for adult dogs, with meat and animal derivatives, turkey and cereals as the main ingredients.

Why you might choose it

  • Declares energy content, which most labels omit.
  • Nutritionally complete: formulated to be fed as the whole diet.

Why you might not

  • 4 poor-graded ingredients make up about 73% of the recipe.
  • 91% of the recipe mass has no printed percentage, so the exact split cannot be verified.

View the source page

Estimated composition

meat31.8%
carb20.5%
supplement18.2%
oil15.9%
other13.7%

Typical analysis (as fed)

Protein
5.40%
Fat
4.20%
Fibre
0.28%
Ash
1.20%
Moisture
77%
Carbohydrates
11.90%
Calcium
0.20%
Phosphorus
0.12%
Sodium
0.07%

Energy: 96 kcal/100g

Additives & feeding info

Nutritional additives

3b103 (Iron) 10.0mg; 3b202 (Iodine) 0.3mg; 3b405 (Copper) 1.7mg; 3b502 (Manganese) 2.2mg; 3b603 (Zinc) 25.8mg; Vitamin A 13,828IU/kg; Vitamin D3 186IU/kg

Feeding guide

Adjust feeding amounts as necessary to maintain optimal weight. Mixed feeding guide shown for 370g cans by dog weight (e.g., 2.5kg dog: 0.5 can + 10g dry; 10kg dog: 1 can + 75g dry; 60+kg: 2 cans + 76g per 10kg).

Who is this food for?

Suits

  • Labelled by the manufacturer for adult dogs
  • Doesn't list chicken, beef, lamb, fish, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids turkey: the label lists turkey
  • Your dog avoids grain: the label lists cereals

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (6)

#As declaredMatchedCategoryTierDeclared %Est. %
1Meat and Animal DerivativesMeat and Animal Derivativesmeatpoor-22.8
2Turkey 9%Turkeymeatmedium99.0
3CerealsCerealscarbpoor-20.5
4MineralsVitamins and mineralssupplementmedium-18.2
5Oils and FatsOils and Fatsoilpoor-15.9
6Derivatives of Vegetable OriginVegetable By-Productsotherpoor-13.7

Brand

Hill's logo
Address
Hill’s Pet Nutrition, Inc. Goldsworth Place 1 Forge End Woking GU21 6DB
Contact page
www.hillspet.co.uk

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-15
Scored with
Model v2 (methodology)
Product page
www.hillspet.co.uk

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality-0.69.915-5.59
Meat share of dry matter13.4%0.116+1.56
Carb share of dry matter27.2%-0.113-3.06
Oil share of dry matter23.8%-0.088-2.10
Supplement share of dry matter25.3%-0.009-0.22
Other share of dry matter10.3%-0.371-3.82
Recipe graded poor72.8%-0.045-3.26
Poor-quality meat in recipe22.8%-0.182-4.14
Number of poor ingredients4-0.868-3.47
Largest single poor ingredient22.8%0.056+1.28
Undeclared quantities91.0%-0.131-11.91
Complete dietyes1.703+1.70
Additive penalty-1.820.236-0.43
Processing multiplier1.0032.336+32.34
Processing: Wet Pateyes2.935+2.94
Show all 40 components
ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality-0.69.915-5.59
Meat share of dry matter13.4%0.116+1.56
Carb share of dry matter27.2%-0.113-3.06
Oil share of dry matter23.8%-0.088-2.10
Vegetable share of dry matter0.0%-0.002+0.00
Additive share of dry matter0.0%0.177+0.00
Supplement share of dry matter25.3%-0.009-0.22
Other share of dry matter10.3%-0.371-3.82
Unrecognised share of dry matter0.0%-0.022+0.00
Recipe graded poor72.8%-0.045-3.26
Poor-quality meat in recipe22.8%-0.182-4.14
Number of poor ingredients4-0.868-3.47
Largest single poor ingredient22.8%0.056+1.28
Undeclared quantities91.0%-0.131-11.91
Prints ingredient percentagesno3.194+0.00
Complete dietyes1.703+1.70
Frozen or chilled freshno11.440+0.00
High meat (30%+ of dry matter)no-0.506+0.00
Low meat (under 10% of dry matter)no-1.988+0.00
High carb and low meatno-1.250+0.00
Meat share × printed percentages0.0-0.073+0.00
Meat share × fresh0.0-0.339+0.00
Fresh × high meat0.016.475+0.00
Additive penalty-1.820.236-0.43
Processing multiplier1.0032.336+32.34
Processing: Rawno13.322+0.00
Processing: Fresh Chilledno7.712+0.00
Processing: Fresh Frozenno6.583+0.00
Processing: Fresh Refrigeratedno4.857+0.00
Processing: Fresh Shelfno0.072+0.00
Processing: Dry Freeze Driedno11.127+0.00
Processing: Dry Air Driedno9.320+0.00
Processing: Dry Cold Pressedno4.569+0.00
Processing: Dry Bakedno-2.321+0.00
Processing: Dry Extrudedno-6.996+0.00
Processing: Dry Semi Moistno-6.833+0.00
Processing: Dry Mueslino-10.711+0.00
Processing: Wet Pateyes2.935+2.94
Processing: Wet Chunksno2.292+0.00
Processing-type offset
-0.16
Additives declared on label
+1 transparency bonus
Subtotal
35.0
Final score
35/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein5.423.5 (band 18 to 40%)84.9
Fat4.218.3 (band 5.5 to 20%)100
Fibre0.281.2 (band 0.5 to 5%)79.6
Calcium0.20.9 (band 0.5 to 2.5%)81.1
Phosphorus0.120.5 (band 0.4 to 1.6%)76.1
Calcium:phosphorus ratio1.71.7 (band 1 to 2%)100
Energy (kcal/100g)96417.4100

Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.

High confidence: full analysis plus minerals or omegas and declared energy.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
Ingredient list on the label (mandatory)10/10
Printed percentages on the label (9% of the recipe mass) (voluntary)1.8/20
Analytical constituents declared (mandatory)15/15
Additives declared (mandatory)5/10
Energy value declared (voluntary)5/5
Complete/complementary designation (mandatory)5/5
Feeding guidance given (mandatory)10/10
Manufacturer identity and address (mandatory)10/10
Country of manufacture stated (voluntary)10/10
Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.

ClaimTypeSubstantiation
VETERINARIAN RECOMMENDED (on pack)FunctionalManufacturer assertion
100% SATISFACTION GUARANTEE for quality, consistency & taste, or your money back (on pack)FunctionalManufacturer assertion
complete premium pet food for adult dogs from 1 year (on page)ContentManufacturer assertion
Balanced nutrition for overall health and well-being (on page)FunctionalManufacturer assertion
Precisely balanced to deliver the appropriate amount of energy to support ideal body weight (on page)FunctionalManufacturer assertion
Science-led nutrition creates differences you can trust (on page)FunctionalManufacturer assertion
Proud to have helped 15 MILLION SHELTER PETS find a forever home (on pack)ContentManufacturer assertion

Limited: at least one claim rests on manufacturer assertion alone.

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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