Happy Dog 2025 Advent Calendar for Dogs

Treat complementary Clear label Full label

This is a treat, not a complete diet. The 1–100 rating applies to complete foods, so it isn't scored. Ingredient breakdown below.

Is Happy Dog 2025 Advent Calendar for Dogs a good dog food?

This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.

How we score

Recipe
Not applicable
Nutritional
Not applicable
Transparency
60
Safety
100
Evidencelimited
33

What the label tells us

The label lists 27 ingredients.
Names its animal sources (2 named ingredients).
Uses generic terms (Ostrich Protein, Beef): the specific animal source is not stated.
Lists no artificial colours or preservatives.
Prints quantities for 11 ingredients.

Why is this treat not scored?

Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.

What should I look for on a treat label?

A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.

These points are derived from the published ingredient list, not a rating.

Estimated composition

meat37.7%

other15.9%

carb15.9%

supplement10.2%

oil10.1%

additive10.1%

fibre0.0%

Typical analysis (as fed)

No analysis recorded yet.

Additives & feeding info

No additives recorded yet.

Feeding guide

Offer a few pieces several times a day as a reward or as a snack. Always have fresh water available. Snacks are only intended as a supplement and should not exceed 10% of the average calorie intake. When giving snacks, reduce the main food accordingly.

Reviews

5,398 reviews on this product

Who is this food for?

Suits

Labelled by the manufacturer for all lifestages
Grain-free: no grain ingredients listed
Doesn't list chicken, turkey, lamb, fish, venison, pork as ingredients

Consider something else if:

Your dog avoids beef: the label lists beef
Your dog avoids duck: the label lists dried duck protein
You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (27)

#	As declared	Matched	Category	Tier	Declared %	Est. %
1	5.67% Vegetable derivatives	Vegetable By-Products	other	poor	5.67	5.7
2	5.67% potato	Potatoes	carb	medium	5.67	5.7
3	5.67% duck protein	Dried Duck Protein	meat	good	5.67	5.7
4	hydrolyzed protein	Protein Hydrolysate	other	poor	-	0.08
5	sunflower oil	Sunflower oil	oil	good	-	0.08
6	sodium chloride	Salt	additive	poor	-	0.08
7	yeast	Yeast	supplement	good	-	0.07
8	Vegetable derivatives	Vegetable By-Products	other	poor	-	0.07
9	potato	Potatoes	carb	medium	-	0.07
10	ostrich protein (11%)	Ostrich Protein	meat	medium	11	11.0
11	potato protein	Potato protein	carb	medium	-	0.07
12	hydrolyzed protein	Protein Hydrolysate	other	poor	-	0.06
13	sunflower oil	Sunflower oil	oil	good	-	0.06
14	sodium chloride	Salt	additive	poor	-	0.06
15	yeast	Yeast	supplement	good	-	0.06
16	Vegetable derivatives	Vegetable By-Products	other	poor	-	0.05
17	potato	Potatoes	carb	medium	-	0.05
18	horse protein (11%)	Horse	meat	good	11	11.0
19	10% potato protein	Potato protein	carb	medium	10	10.0
20	10% hydrolyzed protein	Protein Hydrolysate	other	poor	10	10.0
21	10% sunflower oil	Sunflower oil	oil	good	10	10.0
22	10% sodium chloride	Salt	additive	poor	10	10.0
23	10% yeast	Yeast	supplement	good	10	10.0
24	10% Beef	Beef	meat	medium	10	10.0
25	potato flakes	Potatoes	carb	medium	-	0.05
26	apple fiber	Apple Fibre	fibre	medium	-	0.05
27	minerals	Vitamins and minerals	supplement	medium	-	0.04

Brand

Website: https://www.happydoguk.com/
Email: [email protected]
Phone: (530) 267-6262
Address: 300 Salem Street Chico,CA 95928
Contact page: www.happydog.com

Trust and provenance

Recall history: No recalls recorded in our database
Label data last checked: 2026-09-12
Product page: www.happydoguk.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.

Component	Input	Coefficient	Contribution
Base score	-	32.336	+32.34
Average ingredient quality	0.3	9.915	+2.52
Meat share of dry matter	25.9%	0.116	+3.01
Carb share of dry matter	7.3%	-0.113	-0.82
Oil share of dry matter	18.4%	-0.088	-1.62
Additive share of dry matter	16.7%	0.177	+2.96
Supplement share of dry matter	17.1%	-0.009	-0.15
Other share of dry matter	14.6%	-0.371	-5.41
Recipe graded poor	26.1%	-0.045	-1.17
Number of poor ingredients	9	-0.868	-7.81
Largest single poor ingredient	10.0%	0.056	+0.56
Undeclared quantities	1.0%	-0.131	-0.13
Prints ingredient percentages	yes	3.194	+3.19
Meat share × printed percentages	25.9	-0.073	-1.90
Additive penalty	-12.36	0.236	-2.91
Processing multiplier	1.00	32.336	+32.34
Processing: Dry Extruded	yes	-6.996	-7.00

Show all 40 components

Component	Input	Coefficient	Contribution
Base score	-	32.336	+32.34
Average ingredient quality	0.3	9.915	+2.52
Meat share of dry matter	25.9%	0.116	+3.01
Carb share of dry matter	7.3%	-0.113	-0.82
Oil share of dry matter	18.4%	-0.088	-1.62
Vegetable share of dry matter	0.0%	-0.002	+0.00
Additive share of dry matter	16.7%	0.177	+2.96
Supplement share of dry matter	17.1%	-0.009	-0.15
Other share of dry matter	14.6%	-0.371	-5.41
Unrecognised share of dry matter	0.0%	-0.022	+0.00
Recipe graded poor	26.1%	-0.045	-1.17
Poor-quality meat in recipe	0.0%	-0.182	+0.00
Number of poor ingredients	9	-0.868	-7.81
Largest single poor ingredient	10.0%	0.056	+0.56
Undeclared quantities	1.0%	-0.131	-0.13
Prints ingredient percentages	yes	3.194	+3.19
Complete diet	no	1.703	+0.00
Frozen or chilled fresh	no	11.440	+0.00
High meat (30%+ of dry matter)	no	-0.506	+0.00
Low meat (under 10% of dry matter)	no	-1.988	+0.00
High carb and low meat	no	-1.250	+0.00
Meat share × printed percentages	25.9	-0.073	-1.90
Meat share × fresh	0.0	-0.339	+0.00
Fresh × high meat	0.0	16.475	+0.00
Additive penalty	-12.36	0.236	-2.91
Processing multiplier	1.00	32.336	+32.34
Processing: Raw	no	13.322	+0.00
Processing: Fresh Chilled	no	7.712	+0.00
Processing: Fresh Frozen	no	6.583	+0.00
Processing: Fresh Refrigerated	no	4.857	+0.00
Processing: Fresh Shelf	no	0.072	+0.00
Processing: Dry Freeze Dried	no	11.127	+0.00
Processing: Dry Air Dried	no	9.320	+0.00
Processing: Dry Cold Pressed	no	4.569	+0.00
Processing: Dry Baked	no	-2.321	+0.00
Processing: Dry Extruded	yes	-6.996	-7.00
Processing: Dry Semi Moist	no	-6.833	+0.00
Processing: Dry Muesli	no	-10.711	+0.00
Processing: Wet Pate	no	2.935	+0.00
Processing: Wet Chunks	no	2.292	+0.00

Processing-type offset: -0.01
Nearly all quantities printed on label: +2 full-disclosure bonus
Subtotal: 50.0
Final score: 50/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.

Nutritional: declared analysis vs reference ranges

Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

Item	Points
✓ Ingredient list on the label (mandatory)	10/10
✓ Printed percentages on the label (99% of the recipe mass) (voluntary)	19.8/20
✗ Analytical constituents declared (mandatory) - not on file	0/15
✗ Additives declared (mandatory) - not on file	0/10
✗ Energy value declared (voluntary) - not on file	0/5
✓ Complete/complementary designation (mandatory)	5/5
✓ Feeding guidance given (mandatory)	10/10
✓ Manufacturer identity and address (mandatory)	10/10
✓ Country of manufacture stated (voluntary)	10/10
✗ Batch and date labelling (mandatory) - not on file	0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.