Our verdict
Is Forza10 Medium Adult Lamb a good dog food?
We score it 50/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete extruded dry food for adult dogs, with dried lamb protein, peas and rice as the main ingredients.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
67% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for adult dogs
- Doesn't list chicken, beef, turkey, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids lamb: the label lists dried lamb protein
- Your dog avoids fish: the label lists fish oil
- Your dog avoids grain: the label lists rice - white
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 27% · Fat 14.50%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 27% |
| Fat | 14.50% |
| Fibre | 3% |
| Ash | 6.80% |
| Omega-3 fatty acids | 0.70% |
| Omega-6 fatty acids | 2.20% |
Energy: 378 kcal/100g
Additives & feeding info
Feeding and storage
Storage
Store in a cool, dry place.
Feeding guide
Rationing Table referenced on page but specific values not provided in text.
Additives declared on the label
Nutritional additives
Vitamin A 17000 IU/kg; Vitamin E/all-rac-alpha-tocopheryl acetate 250 mg/kg; Choline chloride 800 mg/kg; DL-methionine 500 mg/kg; Zinc sulphate monohydrate 137 mg/kg (Zn 50 mg/kg); Copper(II) chelate of amino acids hydrate 39 mg/kg (Cu 10 mg/kg)
Technological additives
Antioxidants; Preservatives; Extract rich in natural tocopherols 28.4 mg/kg
Ingredients (20)67% of the recipe is estimated
Estimated composition
- carb 36.4%
- meat 26.3%
- veg 12.2%
- oil 8.4%
- supplement 6.4%
- fibre 5.7%
- other 4.6%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Dehydrated lamb protein (16%) | Dried Lamb Protein | meat · good | 16 | 16.0 |
| 2 | whole peas | Peas | veg · good | - | 7.9 |
| 3 | milled rice (15%) | Rice - white | carb · medium | 15 | 15.0 |
| 4 | white sorghum | Sorghum | carb · medium | - | 7.5 |
| 5 | rice middlings | Rice - white | carb · medium | - | 7.2 |
| 6 | maize protein | Maize gluten | carb · poor | - | 6.8 |
| 7 | oils and fats | Oils and Fats | oil · poor | - | 6.4 |
| 8 | 2% fish oil | Fish Oil | oil · good | 2 | 2.0 |
| 9 | brewer's yeast | Brewer's Yeast | supplement · good | - | 6.1 |
| 10 | beet pulp | Beet Pulp | fibre · medium | - | 5.7 |
| 11 | hydrolysed animal protein | Hydrolysed Animal Protein | meat · medium | - | 5.4 |
| 12 | mannan oligosaccharides | Mannanoligosaccharides | supplement · good | - | 5.0 |
| 13 | fructo-oligosaccharides | Fructo-oligosaccharides | supplement · good | - | 4.6 |
| 14 | Grifola frondosa (0.027%) | Maitake Mushroom | veg · good | 0.027 | 0.03 |
| 15 | Carica papaya (0.025%) | Papaya | veg · good | 0.025 | 0.03 |
| 16 | Ananas spp. (0.025%) | Pineapple | veg · good | 0.025 | 0.03 |
| 17 | Yucca schidigera (0.024%) | Yucca Schidigera | supplement · good | 0.024 | 0.02 |
| 18 | powdered Aloe vera gel (0.013%) | Aloe Vera | veg · good | 0.013 | 0.01 |
| 19 | algae (Haematococcus pluvialis (astaxanthin (0.005%))) | Seaweed | veg · good | - | 4.3 |
| 20 | Panax ginseng (0.005%) | Ginseng | supplement · medium | 0.005 | 0.01 |
- 1. Dehydrated lamb protein (16%)16% declared16.0% estimated
- 2. whole peas7.9% estimated
- 3. milled rice (15%)15% declared15.0% estimated
- 4. white sorghum7.5% estimated
- 5. rice middlings7.2% estimated
- 6. maize protein6.8% estimated
- 7. oils and fats6.4% estimated
- 8. 2% fish oil2% declared2.0% estimated
- 9. brewer's yeast6.1% estimated
- 10. beet pulp5.7% estimated
- 11. hydrolysed animal protein5.4% estimated
- 12. mannan oligosaccharides5.0% estimated
- 13. fructo-oligosaccharides4.6% estimated
- 14. Grifola frondosa (0.027%)0.027% declared0.03% estimated
- 15. Carica papaya (0.025%)0.025% declared0.03% estimated
- 16. Ananas spp. (0.025%)0.025% declared0.03% estimated
- 17. Yucca schidigera (0.024%)0.024% declared0.02% estimated
- 18. powdered Aloe vera gel (0.013%)0.013% declared0.01% estimated
- 19. algae (Haematococcus pluvialis (astaxanthin (0.005%)))4.3% estimated
- 20. Panax ginseng (0.005%)0.005% declared0.01% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-15
Brand and contact: Forza10
- Website
- https://forza10.com/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-15
- Scored with
- Model v3 (methodology)
- Product page
- forza10.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall rating of 50 out of 100 based on several key factors. The overall quality of the ingredient list contributed +3.3 points to the total. However, the presence of ingredients without printed percentages reduced the score by -7. Furthermore, the processing format decreased the score by -6.7, and the carbohydrate content lowered the final result by -4.6.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.4 | 9.191 | +3.32 |
| Meat share of dry matter | 18.5% | 0.096 | +1.77 |
| Carb share of dry matter | 40.2% | -0.115 | -4.62 |
| Oil share of dry matter | 10.4% | -0.092 | -0.96 |
| Vegetable share of dry matter | 6.3% | -0.005 | -0.03 |
| Supplement share of dry matter | 7.3% | -0.012 | -0.09 |
| Other share of dry matter | 2.9% | -0.375 | -1.09 |
| Recipe graded poor | 17.8% | -0.065 | -1.16 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 6.8% | 0.060 | +0.41 |
| Undeclared quantities | 66.6% | -0.106 | -7.03 |
| Complete diet | yes | 2.294 | +2.29 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.4 | 9.191 | +3.32 |
| Meat share of dry matter | 18.5% | 0.096 | +1.77 |
| Carb share of dry matter | 40.2% | -0.115 | -4.62 |
| Oil share of dry matter | 10.4% | -0.092 | -0.96 |
| Vegetable share of dry matter | 6.3% | -0.005 | -0.03 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 7.3% | -0.012 | -0.09 |
| Other share of dry matter | 2.9% | -0.375 | -1.09 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 17.8% | -0.065 | -1.16 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 3 | -0.876 | -2.63 |
| Largest single poor ingredient | 6.8% | 0.060 | +0.41 |
| Undeclared quantities | 66.6% | -0.106 | -7.03 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 49.5
- Final score
- 50/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 27 | 29.8 (band 18.795580110497234 to 40%) | 100 |
| Fat | 14.5 | 16 (band 5.7430939226519335 to 20%) | 100 |
| Fibre | 3 | 3.3 (band 0.5 to 5%) | 100 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 378 | 417.7 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 5 declared nutrients (combined weight 70); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Declared fortification: 6 nutritional additives on the label
- Vitamin A 17000 IU/kg
- Vitamin E/all-rac-alpha-tocopheryl acetate 250 mg/kg
- Choline chloride 800 mg/kg
- DL-methionine 500 mg/kg
- Zinc sulphate monohydrate 137 mg/kg (Zn 50 mg/kg)
- Copper(II) chelate of amino acids hydrate 39 mg/kg (Cu 10 mg/kg)
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (33.4% of the recipe mass) (voluntary) | 6.7/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
0/100 · limited — 1 checkable claim: 0 consistent, 1 contradicted.
Contradicted by the label
- "Monoprotein: formulated with the meat of grazing lambs, a highly digestible protein and an excellent source of minerals (zinc, copper and iron)." — the declared label says otherwise on single protein.
5 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Hypoallergenic: formula designed to mitigate general food intolerances manifesting in many different forms. (on page) | Functional | not checkable | Manufacturer assertion |
| Immunity support: balanced Omega-3 to Omega-6 ratio of 1:3, contains Maitake (Grifola frondosa), which supports the immune system. (on page) | Functional | not checkable | Manufacturer assertion |
| Optimal Digestion: contains prebiotics (MOS and FOS), which promote a balanced bacterial flora, and Yucca schidigera extracts, which improve nutrient absorption and reduce levels of faecal ammonia and smelly poop issues. (on page) | Functional | not checkable | Manufacturer assertion |
| Low Grain: formulated with ancient grains high in biological value - rice and white sorghum. (on page) | Content | not checkable | Manufacturer assertion |
| Without added colours: any changes in colour are solely due to the ingredients in the formulation. (on page) | Free-from | not checkable | Manufacturer assertion |
| Monoprotein: formulated with the meat of grazing lambs, a highly digestible protein and an excellent source of minerals (zinc, copper and iron). (on page) | Content | contradicted | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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