Fidelis Rabbit with Brown Rice, Carrot & Cranberries

Fresh Shelf complete High meat Clear label Full label

Rabbit with Brown Rice, Carrot & Cranberries
Good
our rating

Is Fidelis Rabbit with Brown Rice, Carrot & Cranberries a good dog food?

We score it 81/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

Why this score?

This recipe achieves a total score of 81 out of 100 based on several key factors. The overall quality of the ingredient list contributed +9 points, while the meat content added +6.6 points. Additionally, printing percentages on the label contributed +3.2 points, and declaring quantities for nearly the whole recipe added +2 points.

The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.

Estimated composition

meat70.0%
veg18.9%
carb6.0%
oil3.0%
supplement2.1%

Typical analysis (as fed)

Protein
15.10%
Fat
9%
Fibre
1.20%
Ash
3.50%
Moisture
64.30%

Energy: 150 kcal/100g

Additives & feeding info

Nutritional additives

Vitamin D (3a671) 100 IU/100g; Manganese (3b503) 0.2 mg/100g; Copper (3b405) 0.2 mg/100g; Selenium (3b801) 12.5 µg/100g; Zinc (3b603) 3.5 mg/100g

Storage

Unopened jars remain fresh for several months (up to 12 months) thanks to gentle sterilisation in glass; shelf-stable without refrigeration. Once opened, reclose, refrigerate and use within 2–3 days.

Feeding guide

Recommend 2–3% of body weight per day. A 20 kg dog receives about 400–600 g per day. Transition slowly over 5–7 days.

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Doesn't list chicken, beef, turkey, lamb, fish, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids grain: the label lists rice - brown / whole grain
  • You are limiting fat: 25.2% on a dry-matter basis is in the high band

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (18)

#As declaredMatchedCategoryTierDeclared %Est. %
1Fresh Rabbit Meat (45%)Rabbitmeatgood4545.0
2Fresh Rabbit Carcasses (20%)Rabbit Carcassmeatgood2020.0
3Fresh Rabbit Liver (5%)Livermeatgood55.0
4Whole Grain Rice (6%)Rice - brown / whole graincarbmedium66.0
5Fresh Carrot (6%)Carrotsveggood66.0
6Fresh Courgette (2%)Courgetteveggood22.0
7Pumpkin Seeds (2%)Pumpkin Seedsveggood22.0
8Fresh Kale (2%)Kaleveggood22.0
9Fresh Pear (2%)Pearsveggood22.0
10Fresh Blueberries (2%)Blueberriesveggood22.0
11Hemp Seed Oil (2%)Hemp Oiloilgood22.0
12Brewer's Yeast (2%)Brewer's Yeastsupplementgood22.0
13Fresh Cranberries (1.6%)Cranberriesveggood1.61.6
14Wheat Germ Oil (1%)Wheatgerm Oiloilmedium11.0
15Algae Powder (0.6%)Seaweedveggood0.60.6
16Rosehip Shells (0.4%)Rose Hipveggood0.40.4
17Rosemary (0.3%)Rosemaryveggood0.30.3
18Seaweed Powder (0.1%)Seaweed Mealsupplementmedium0.10.1

Brand

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-19
Scored with
Model v2 (methodology)
Product page
fidelisdog.co.uk

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.99.915+9.00
Meat share of dry matter56.7%0.116+6.58
Carb share of dry matter15.3%-0.113-1.72
Oil share of dry matter8.6%-0.088-0.76
Vegetable share of dry matter13.8%-0.002-0.02
Supplement share of dry matter5.6%-0.009-0.05
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
High meat (30%+ of dry matter)yes-0.506-0.51
Meat share × printed percentages56.7-0.073-4.16
Processing multiplier1.0032.336+32.34
Processing: Fresh Shelfyes0.072+0.07
Show all 40 components
ComponentInputCoefficientContribution
Base score-32.336+32.34
Average ingredient quality0.99.915+9.00
Meat share of dry matter56.7%0.116+6.58
Carb share of dry matter15.3%-0.113-1.72
Oil share of dry matter8.6%-0.088-0.76
Vegetable share of dry matter13.8%-0.002-0.02
Additive share of dry matter0.0%0.177+0.00
Supplement share of dry matter5.6%-0.009-0.05
Other share of dry matter0.0%-0.371+0.00
Unrecognised share of dry matter0.0%-0.022+0.00
Recipe graded poor0.0%-0.045+0.00
Poor-quality meat in recipe0.0%-0.182+0.00
Number of poor ingredients0-0.868+0.00
Largest single poor ingredient0.0%0.056+0.00
Undeclared quantities0.0%-0.131+0.00
Prints ingredient percentagesyes3.194+3.19
Complete dietyes1.703+1.70
Frozen or chilled freshno11.440+0.00
High meat (30%+ of dry matter)yes-0.506-0.51
Low meat (under 10% of dry matter)no-1.988+0.00
High carb and low meatno-1.250+0.00
Meat share × printed percentages56.7-0.073-4.16
Meat share × fresh0.0-0.339+0.00
Fresh × high meat0.016.475+0.00
Additive penalty0.000.236+0.00
Processing multiplier1.0032.336+32.34
Processing: Rawno13.322+0.00
Processing: Fresh Chilledno7.712+0.00
Processing: Fresh Frozenno6.583+0.00
Processing: Fresh Refrigeratedno4.857+0.00
Processing: Fresh Shelfyes0.072+0.07
Processing: Dry Freeze Driedno11.127+0.00
Processing: Dry Air Driedno9.320+0.00
Processing: Dry Cold Pressedno4.569+0.00
Processing: Dry Bakedno-2.321+0.00
Processing: Dry Extrudedno-6.996+0.00
Processing: Dry Semi Moistno-6.833+0.00
Processing: Dry Mueslino-10.711+0.00
Processing: Wet Pateno2.935+0.00
Processing: Wet Chunksno2.292+0.00
Processing-type offset
-0.13
Additives declared on label
+1 transparency bonus
Nearly all quantities printed on label
+2 full-disclosure bonus
Subtotal
80.9
Final score
81/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.

NutrientAs fed (label)Dry matter (scored)Score
Protein15.142.3 (band 18 to 40%)100
Fat925.2 (band 5.5 to 20%)100
Fibre1.23.4 (band 0.5 to 5%)100
Energy (kcal/100g)150420.2100

Scored over 4 declared nutrients (combined weight 60); undeclared nutrients do not affect the score.

Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.

This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
Ingredient list on the label (mandatory)10/10
Printed percentages on the label (100% of the recipe mass) (voluntary)20/20
Analytical constituents declared (mandatory)15/15
Additives declared (mandatory)5/10
Energy value declared (voluntary)5/5
Complete/complementary designation (mandatory)5/5
Feeding guidance given (mandatory)10/10
Manufacturer identity and address (mandatory)5/10
Country of manufacture stated (voluntary)10/10
Batch and date labelling (mandatory)5/5
Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.

ClaimTypeSubstantiation
gentle energy from rice (on page)FunctionalManufacturer assertion
supporting urinary tract health, the immune system, and cell protection (on page)FunctionalManufacturer assertion
promote a shiny coat, healthy skin, and fresh breath (on page)FunctionalManufacturer assertion
hypoallergenic option, ideal for dogs with sensitivities (on page)ContentManufacturer assertion
complete and balanced nutrition directly from the original, fresh ingredients (on page)ContentManufacturer assertion
human-grade selected ingredients (on page)ContentManufacturer assertion
0% Artificial No Additives. No Compromise. Free from flavor enhancers, preservatives, and fillers. 100% natural (on page)Free-fromManufacturer assertion
No High-temperature Processing • No Plastic Packaging • No Nasty Fillers • No Extrusion • No Sterile Tins (on page)Free-fromManufacturer assertion
gently steam-cooked and then sterilized in the jar (on page)ContentManufacturer assertion

Limited: at least one claim rests on manufacturer assertion alone.

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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