Farm Food Beef Complete
Raw complete High meat Clear label
Is Farm Food Beef Complete a good dog food?
We score it 84/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This food achieves an overall score of 84 out of 100 based on several key factors. The processing format contributed +13.3 points, and the overall quality of the ingredient list added +6.4 points. Furthermore, the meat content contributed +4.7 points to the total. However, ingredients without printed percentages reduced the score by -3.9 points.
30% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe84
- Nutritionalmedium96
- Transparency60
- Safety100
- Evidencelimited33
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Complete raw food for dogs of all life stages, with beef tripe, beef liver and sheep fat as the main ingredients.
Why you might choose it
- Meat makes up an estimated 41% of the dry matter (70% as fed).
- Prints ingredient percentages on the label.
- High in protein: 40% protein on a dry-matter basis.
Why you might not
- High in fat: 44% fat on a dry-matter basis.
- Needs freezer space and defrosting before serving.
Estimated composition
Typical analysis (as fed)
- Protein
- 16%
- Fat
- 17.40%
- Fibre
- 0.60%
- Ash
- 3%
- Moisture
- 60%
- Calcium
- 0.60%
- Phosphorus
- 0.48%
Additives & feeding info
Nutritional additives
Vitamin A Retinyl acetate 5875 IU; Vitamine D3 587.5 IU; Vitamin E "all-rac-alpha-tocopheryl acetate" 44 mg; Vitamin K3 2.4 mg; Vitamin B1 8.3 mg; Vitamin B2 8.3 mg; Niacinamide 32.3 mg; Vitamin B6 "pyridoxine hydrochloride" 5.3 mg; Vitamin B12 "Cyanocobalamin" 75 mcg; Vitamin C 58.8 mg; Calcium-D-panthothenate 35.3 mg; Biotin 235 mcg; Folic acid 5.9 mg; Choline chloride 1148 mg; Choline 998.7 mg; L-carnitine 50 mg; Iron(II) chelate of amino acids hydrate 28.5 mg; Potassium iodide 0.52 mg; Copper(II) chelate of amino acids hydrate 4.55 mg; Manganese chelate of amino acids hydrate 3.2 mg; Zinc chelate of amino acids hydrate 35.25 mg; Selenomethionine produced by Saccharomyces cerevisiae CNCM I-3399 0.09 mg
Storage
Fresh (frozen)
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Doesn't list chicken, turkey, fish, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids beef: the label lists beef tripe
- Your dog avoids lamb: the label lists sheep fat
- Your dog avoids grain: the label lists rice - white
- You want a single-protein recipe: this one lists more than one animal protein
- You are limiting fat: 43.5% on a dry-matter basis is in the high band
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (9)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | 63% Beef tripe | Beef Tripe | meat | medium | 63 | 63.0 |
| 2 | 7% Beef liver | Beef Liver | meat | good | 7 | 7.0 |
| 3 | Sheep fat | Sheep fat | oil | medium | - | 5.5 |
| 4 | Rice | Rice - white | carb | medium | - | 5.1 |
| 5 | Sunflower oil | Sunflower oil | oil | good | - | 4.7 |
| 6 | Linseed oil | Linseed oil | oil | good | - | 4.3 |
| 7 | Vitamins | Vitamins and minerals | supplement | medium | - | 3.9 |
| 8 | Minerals | Vitamins and minerals | supplement | medium | - | 3.5 |
| 9 | Trace elements. | Vitamins and minerals | supplement | medium | - | 3.1 |
Brand
- Website
- https://www.farmfood.co.uk/
- [email protected]
- Phone
- 01953 882485
- Address
- Cressingham Road Saham Toney Thetford Norfolk IP25 7AA
- Contact page
- www.farmfood.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-14
- Scored with
- Model v2 (methodology)
- Product page
- www.farmfood.co.uk
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v2 on 2026-09-22. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.6 | 9.915 | +6.44 |
| Meat share of dry matter | 40.8% | 0.116 | +4.74 |
| Carb share of dry matter | 9.3% | -0.113 | -1.05 |
| Oil share of dry matter | 29.7% | -0.088 | -2.62 |
| Supplement share of dry matter | 20.2% | -0.009 | -0.18 |
| Undeclared quantities | 30.0% | -0.131 | -3.93 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Meat share × printed percentages | 40.8 | -0.073 | -2.99 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Raw | yes | 13.322 | +13.32 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 32.336 | +32.34 |
| Average ingredient quality | 0.6 | 9.915 | +6.44 |
| Meat share of dry matter | 40.8% | 0.116 | +4.74 |
| Carb share of dry matter | 9.3% | -0.113 | -1.05 |
| Oil share of dry matter | 29.7% | -0.088 | -2.62 |
| Vegetable share of dry matter | 0.0% | -0.002 | +0.00 |
| Additive share of dry matter | 0.0% | 0.177 | +0.00 |
| Supplement share of dry matter | 20.2% | -0.009 | -0.18 |
| Other share of dry matter | 0.0% | -0.371 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.022 | +0.00 |
| Recipe graded poor | 0.0% | -0.045 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.182 | +0.00 |
| Number of poor ingredients | 0 | -0.868 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.056 | +0.00 |
| Undeclared quantities | 30.0% | -0.131 | -3.93 |
| Prints ingredient percentages | yes | 3.194 | +3.19 |
| Complete diet | yes | 1.703 | +1.70 |
| Frozen or chilled fresh | no | 11.440 | +0.00 |
| High meat (30%+ of dry matter) | yes | -0.506 | -0.51 |
| Low meat (under 10% of dry matter) | no | -1.988 | +0.00 |
| High carb and low meat | no | -1.250 | +0.00 |
| Meat share × printed percentages | 40.8 | -0.073 | -2.99 |
| Meat share × fresh | 0.0 | -0.339 | +0.00 |
| Fresh × high meat | 0.0 | 16.475 | +0.00 |
| Additive penalty | 0.00 | 0.236 | +0.00 |
| Processing multiplier | 1.00 | 32.336 | +32.34 |
| Processing: Raw | yes | 13.322 | +13.32 |
| Processing: Fresh Chilled | no | 7.712 | +0.00 |
| Processing: Fresh Frozen | no | 6.583 | +0.00 |
| Processing: Fresh Refrigerated | no | 4.857 | +0.00 |
| Processing: Fresh Shelf | no | 0.072 | +0.00 |
| Processing: Dry Freeze Dried | no | 11.127 | +0.00 |
| Processing: Dry Air Dried | no | 9.320 | +0.00 |
| Processing: Dry Cold Pressed | no | 4.569 | +0.00 |
| Processing: Dry Baked | no | -2.321 | +0.00 |
| Processing: Dry Extruded | no | -6.996 | +0.00 |
| Processing: Dry Semi Moist | no | -6.833 | +0.00 |
| Processing: Dry Muesli | no | -10.711 | +0.00 |
| Processing: Wet Pate | no | 2.935 | +0.00 |
| Processing: Wet Chunks | no | 2.292 | +0.00 |
- Processing-type offset
- +0.10
- Additives declared on label
- +1 transparency bonus
- Subtotal
- 83.9
- Final score
- 84/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Score history across model versions
The score shown above is always computed with the latest published model. Earlier scores are kept for the record and are never edited or deleted; a scoring change ships as a new model version with a public write-up on the methodology page.
| Model | Score | |
|---|---|---|
| v2 | 84/100 | current |
| v1 | 83/100 | |
| v1.9 | 85/100 |
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 16 | 40 (band 18 to 40%) | 100 |
| Fat | 17.4 | 43.5 (band 5.5 to 20%) | 100 |
| Fibre | 0.6 | 1.5 (band 0.5 to 5%) | 83.3 |
| Calcium | 0.6 | 1.5 (band 0.5 to 2.5%) | 100 |
| Phosphorus | 0.48 | 1.2 (band 0.4 to 1.6%) | 100 |
| Calcium:phosphorus ratio | 1.3 | 1.3 (band 1 to 2%) | 85 |
Scored over 6 declared nutrients (combined weight 80); undeclared nutrients do not affect the score.
Medium confidence: the full five-part analysis is on file; where moisture was not declared it was estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (70% of the recipe mass) (voluntary) | 14/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 5/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) | 5/5 |
Capped at 60: mandatory items missing (Feeding guidance given).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The marketing claims made on the pack and product page, and how much evidence sits behind them. We record the claims as stated; we do not assess whether they are true.
| Claim | Type | Substantiation |
|---|---|---|
| digestibility is optimal. (on page) | Functional | Manufacturer assertion |
| Farm Food Fresh Beef complete contains no chicken or other poultry. (on page) | Free-from | Manufacturer assertion |
| Farm Food Fresh contains no bone and therefore guarantees a controlled calcium/phosphor proportion. (on page) | Free-from | Manufacturer assertion |
| Farm Food Fresh contains no colourings, aromas or flavourings. (on page) | Free-from | Manufacturer assertion |
| Farm Food Fresh is gluten free. (on page) | Free-from | Manufacturer assertion |
| Complete fresh meat food for all dogs from pup to senior. (on page) | Content | Manufacturer assertion |
| All ingredients in Farm Food Fresh come from animals approved for human consumption. (on page) | Content | Manufacturer assertion |
| Only pure and natural ingredients are used in Farm Food Fresh and it contains no artificial additives such as chemical antioxidants, preservatives or binding agents. (on page) | Free-from | Manufacturer assertion |
Limited: at least one claim rests on manufacturer assertion alone.
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Other products from Farm Food
Alternatives to Beef Complete
Foods in our database that are similar on ingredients, protein, format or price. Scores and figures are from the same deterministic model used everywhere on the site.
Community
Comments (0)
No comments yet. Be the first to share how this went down with your dog.