Our verdict
Is GENIUS PET FOOD Ocean Fish Dog Food a good dog food?
We score it 47/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Labelling or feeding guide is aimed at medium and large dogs
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken oil and fat
- Your dog avoids fish: the label lists salmon
- Your dog avoids grain: the label lists rice - white
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Ingredients (45)100% of the recipe is estimated
Estimated composition
- supplement 39.7%
- veg 24.1%
- additive 10.2%
- carb 8.4%
- meat 5.8%
- oil 5.3%
- mineral 4.2%
- fruit 2.3%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Salmon | Salmon | meat · good | - | 2.9 |
| 2 | Fish Meal | Fish Meal | meat · medium | - | 2.9 |
| 3 | Rice | Rice - white | carb · medium | - | 2.9 |
| 4 | Peas | Peas | veg · good | - | 2.8 |
| 5 | Tapioca | Tapioca | carb · medium | - | 2.8 |
| 6 | Chicken Fat (preserved with mixed tocopherols) | Chicken Oil and Fat | oil · good | - | 2.8 |
| 7 | Flaxseed | Linseed | veg · good | - | 2.7 |
| 8 | Brewers Dried Yeast | Yeast | supplement · good | - | 2.7 |
| 9 | Potatoes | Potatoes | carb · medium | - | 2.7 |
| 10 | Natural Flavour | Smoked Flavour | additive · poor | - | 2.6 |
| 11 | Sodium Chloride | Salt | additive · poor | - | 2.6 |
| 12 | Magnesium Sulphate | Magnesium Sulphate | mineral · good | - | 2.6 |
| 13 | Carrots | Carrots | veg · good | - | 2.5 |
| 14 | Fish Oil | Fish Oil | oil · good | - | 2.5 |
| 15 | Natural Buffered Vinegar | Vinegar | additive · poor | - | 2.5 |
| 16 | Citric Acid | Citric Acid | additive · medium | - | 2.5 |
| 17 | Potassium Chloride | Potassium Chloride | supplement · medium | - | 2.4 |
| 18 | Choline Chloride | Choline | supplement · good | - | 2.4 |
| 19 | Sunflower Seeds | Sunflower Seeds | veg · good | - | 2.4 |
| 20 | Dried Apples | Dried Apples | fruit · good | - | 2.3 |
| 21 | Blueberries | Blueberries | veg · good | - | 2.3 |
| 22 | Kiwifruit | Kiwi | veg · good | - | 2.3 |
| 23 | Dried Kelp | Kelp | veg · good | - | 2.2 |
| 24 | Turmeric | Turmeric | veg · good | - | 2.2 |
| 25 | Vitamin A Supplement | Vitamin A | supplement · good | - | 2.2 |
| 26 | Vitamin D3 Supplement | Vitamin D3 supplement | supplement · good | - | 2.1 |
| 27 | Vitamin E Supplement | Vitamin E | supplement · good | - | 2.1 |
| 28 | Thiamine Mononitrate (Vitamin B1) | Thiamine mononitrate | supplement · good | - | 2.1 |
| 29 | Riboflavin Supplement | Riboflavin | supplement · good | - | 2.0 |
| 30 | Calcium Pantothenate (Vitamin B5) | Calcium pantothenate | supplement · good | - | 2.0 |
| 31 | Niacin (Vitamin B3) | Niacin | supplement · good | - | 2.0 |
| 32 | Pyroxidine Hydrochloride (Vitamin B6) | Vitamin | supplement · good | - | 1.9 |
| 33 | Folic Acid (Vitamin B9) | Folic acid | supplement · good | - | 1.9 |
| 34 | Vitamin B12 Supplement | Vitamin B12 | supplement · good | - | 1.9 |
| 35 | Ferrous Sulphate | Iron sulfate | supplement · good | - | 1.8 |
| 36 | Copper Sulphate | Copper sulphate | supplement · good | - | 1.8 |
| 37 | Manganese Sulphate | Manganese sulfate | supplement · medium | - | 1.8 |
| 38 | Zinc Sulphate | Zinc sulfate | supplement · medium | - | 1.7 |
| 39 | Calcium Iodate | Calcium iodate | supplement · medium | - | 1.7 |
| 40 | Sodium Selenite | Sodium selenite | supplement · poor | - | 1.7 |
| 41 | Cobalt Sulphate | Cobalt Sulfate | mineral · medium | - | 1.6 |
| 42 | Taurine | Taurine | supplement · good | - | 1.6 |
| 43 | Green Tea Extract | Green Tea | veg · good | - | 1.6 |
| 44 | Rosemary Extract | Rosemary | veg · good | - | 1.5 |
| 45 | Spearmint Extract. | Spearmint | veg · good | - | 1.5 |
- 1. Salmon2.9% estimated
- 2. Fish Meal2.9% estimated
- 3. Rice2.9% estimated
- 4. Peas2.8% estimated
- 5. Tapioca2.8% estimated
- 6. Chicken Fat (preserved with mixed tocopherols)2.8% estimated
- 7. Flaxseed2.7% estimated
- 8. Brewers Dried Yeast2.7% estimated
- 9. Potatoes2.7% estimated
- 10. Natural Flavour2.6% estimated
- 11. Sodium Chloride2.6% estimated
- 12. Magnesium Sulphate2.6% estimated
- 13. Carrots2.5% estimated
- 14. Fish Oil2.5% estimated
- 15. Natural Buffered Vinegar2.5% estimated
- 16. Citric Acid2.5% estimated
- 17. Potassium Chloride2.4% estimated
- 18. Choline Chloride2.4% estimated
- 19. Sunflower Seeds2.4% estimated
- 20. Dried Apples2.3% estimated
- 21. Blueberries2.3% estimated
- 22. Kiwifruit2.3% estimated
- 23. Dried Kelp2.2% estimated
- 24. Turmeric2.2% estimated
- 25. Vitamin A Supplement2.2% estimated
- 26. Vitamin D3 Supplement2.1% estimated
- 27. Vitamin E Supplement2.1% estimated
- 28. Thiamine Mononitrate (Vitamin B1)2.1% estimated
- 29. Riboflavin Supplement2.0% estimated
- 30. Calcium Pantothenate (Vitamin B5)2.0% estimated
- 31. Niacin (Vitamin B3)2.0% estimated
- 32. Pyroxidine Hydrochloride (Vitamin B6)1.9% estimated
- 33. Folic Acid (Vitamin B9)1.9% estimated
- 34. Vitamin B12 Supplement1.9% estimated
- 35. Ferrous Sulphate1.8% estimated
- 36. Copper Sulphate1.8% estimated
- 37. Manganese Sulphate1.8% estimated
- 38. Zinc Sulphate1.7% estimated
- 39. Calcium Iodate1.7% estimated
- 40. Sodium Selenite1.7% estimated
- 41. Cobalt Sulphate1.6% estimated
- 42. Taurine1.6% estimated
- 43. Green Tea Extract1.6% estimated
- 44. Rosemary Extract1.5% estimated
- 45. Spearmint Extract.1.5% estimated
Nutrition and feedingProtein 28% · Fat 12%
Guaranteed analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 28% |
| Fat | 12% |
| Fibre | 4% |
| Moisture | 10% |
| Omega-3 fatty acids | 1% |
| Sodium | 0.65% |
Energy: 372 kcal/100g
Additives & feeding info
Feeding and storage
Feeding guide
Detailed feeding guides provided by breed size and activity level (Toy, Small, Medium, Large breeds) for puppies, adults and seniors; also a 7-14 day transition guide recommended when switching.
Additives declared on the label
Nutritional additives
Vitamin A Supplement; Vitamin D3 Supplement; Vitamin E Supplement; Thiamine Mononitrate (Vitamin B1); Riboflavin Supplement; Calcium Pantothenate (Vitamin B5); Niacin (Vitamin B3); Pyroxidine Hydrochloride (Vitamin B6); Folic Acid (Vitamin B9); Vitamin B12 Supplement; Ferrous Sulphate; Copper Sulphate; Manganese Sulphate; Zinc Sulphate; Calcium Iodate; Sodium Selenite; Cobalt Sulphate; Taurine; Choline Chloride
Technological additives
Natural Buffered Vinegar; Citric Acid; Green Tea Extract; Rosemary Extract; Spearmint Extract
Trust and sourceNo recalls recorded in our database · checked 2026-09-19
Brand and contact: GENIUS PET FOOD
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-19
- Scored with
- Model v3 (methodology)
- Product page
- www.geniuspetfood.co.nz
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 4.9/5 · 430 reviews
248 reviews on this product · 4.9/5
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall rating of 47 out of 100 based on several key factors. The overall quality of the ingredient list contributed +5.8 points to the total. However, ingredients without printed percentages reduced the score by -10.6, the processing format subtracted -6.7, and the additive load contributed -2.7 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.81 |
| Carb share of dry matter | 5.3% | -0.115 | -0.60 |
| Oil share of dry matter | 7.1% | -0.092 | -0.65 |
| Vegetable share of dry matter | 14.5% | -0.005 | -0.07 |
| Additive share of dry matter | 12.4% | 0.163 | +2.01 |
| Supplement share of dry matter | 49.2% | -0.012 | -0.60 |
| Recipe graded poor | 9.4% | -0.065 | -0.61 |
| Number of poor ingredients | 4 | -0.876 | -3.50 |
| Largest single poor ingredient | 2.6% | 0.060 | +0.16 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -12.29 | 0.222 | -2.73 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.6 | 9.191 | +5.81 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 5.3% | -0.115 | -0.60 |
| Oil share of dry matter | 7.1% | -0.092 | -0.65 |
| Vegetable share of dry matter | 14.5% | -0.005 | -0.07 |
| Additive share of dry matter | 12.4% | 0.163 | +2.01 |
| Supplement share of dry matter | 49.2% | -0.012 | -0.60 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 9.4% | -0.065 | -0.61 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 4 | -0.876 | -3.50 |
| Largest single poor ingredient | 2.6% | 0.060 | +0.16 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -12.29 | 0.222 | -2.73 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 47.1
- Final score
- 47/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 28 | 30.9 (band 18.497237569060772 to 40%) | 100 |
| Fat | 12 | 13.3 (band 5.651933701657457 to 20%) | 100 |
| Fibre | 4 | 4.4 (band 0.5 to 5%) | 100 |
| Sodium | 0.65 | 0.7 (band 0.1027624309392265+%) | 100 |
| Energy (kcal/100g) | 372 | 411 | 100 |
Scored over 5 declared nutrients (combined weight 65); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Declared fortification: 19 nutritional additives on the label
- Vitamin A Supplement
- Vitamin D3 Supplement
- Vitamin E Supplement
- Thiamine Mononitrate (Vitamin B1)
- Riboflavin Supplement
- Calcium Pantothenate (Vitamin B5)
- Niacin (Vitamin B3)
- Pyroxidine Hydrochloride (Vitamin B6)
- Folic Acid (Vitamin B9)
- Vitamin B12 Supplement
- Ferrous Sulphate
- Copper Sulphate
- Manganese Sulphate
- Zinc Sulphate
- Calcium Iodate
- Sodium Selenite
- Cobalt Sulphate
- Taurine
- Choline Chloride
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
0/100 · limited — 1 checkable claim: 0 consistent, 1 contradicted.
Contradicted by the label
- "Single Animal Protein Formula" — the declared label says otherwise on single protein.
12 further claims on file that we cannot check against the label.
Limited: at least one claim contradicts the declared label, or a recent upheld ASA ruling applies.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Created by vets for pets (on page) | Functional | not checkable | Manufacturer assertion |
| Omega 3's from salmon & fish oil support skin barrier function, reducing dandruff & shedding. (on page) | Functional | not checkable | Manufacturer assertion |
| Fish as the sole protein source helps minimise flare-ups from common pet food allergens. (on page) | Functional | not checkable | Manufacturer assertion |
| Easily digestible fish protein & added prebiotics support better digestion & firmer poos. (on page) | Functional | not checkable | Manufacturer assertion |
| Naturally low-fat, high-protein diet to help manage weight, while maintaining muscle condition. (on page) | Functional | not checkable | Manufacturer assertion |
| Marine derived Omega 3's help ease joint inflammation and keep senior dogs moving more freely (on page) | Functional | not checkable | Manufacturer assertion |
| Vet Formulated, Canine Approved (on page) | Functional | not checkable | Manufacturer assertion |
| No Artificial Colours or Preservatives (on page) | Free-from | not checkable | Manufacturer assertion |
| Single Animal Protein Formula (on page) | Content | contradicted | Manufacturer assertion |
| Real Salmon is our #1 ingredient (on page) | Content | not checkable | Manufacturer assertion |
| Meets AAFCO standards for dogs of all life stages, including large-breed puppies (on page) | Content | not checkable | Manufacturer assertion |
| A high protein, omega rich, fish-based diet supporting optimal skin, gut & joint health for dogs of all life stages. (on page) | Content | not checkable | Manufacturer assertion |
| Naturally Delicious Meat-first recipe using real salmon, not just meat meals (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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