Scrumpf Venison Air-Dried Complete Food
Dry Air Dried · completeHigh meatClear label

Our verdict
Is Scrumpf Venison Air-Dried Complete Food a good dog food?
We score it 93/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Complete air-dried food for dogs of all life stages, with venison, bone and heart as the main ingredients.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Single named protein: venison
- Doesn't list chicken, beef, turkey, lamb, fish, pork, duck as ingredients
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Ingredients (14)14 of 14 percentages printed
Estimated composition
- meat 79.3%
- veg 17.2%
- mineral 3.4%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | 80%: Venison Meat (68%) | Venison | meat · good | 80 | 80.0 |
| 2 | Venison Bone Meal (4%) | Bone | mineral · medium | 4 | 4.0 |
| 3 | Venison Heart (3%) | Heart | meat · good | 3 | 3.0 |
| 4 | Venison Kidney (3%) | Kidney | meat · good | 3 | 3.0 |
| 5 | Venison Lung (3%) | Lung | meat · medium | 3 | 3.0 |
| 6 | Venison Liver (3%) | Liver | meat · good | 3 | 3.0 |
| 7 | Apple (3%) | Apples | veg · good | 3 | 3.0 |
| 8 | Carrot (3%) | Carrots | veg · good | 3 | 3.0 |
| 9 | Beetroot (3%) | Beetroot | veg · good | 3 | 3.0 |
| 10 | Courgette (3%) | Courgette | veg · good | 3 | 3.0 |
| 11 | Pumpkin (3%) | Pumpkin | veg · good | 3 | 3.0 |
| 12 | Banana (1.67%) | Banana | veg · good | 1.67 | 1.7 |
| 13 | Rosehip (1.67%) | Rose Hip | veg · good | 1.67 | 1.7 |
| 14 | Blackcurrant (1.66%) | Blackcurrant | veg · good | 1.66 | 1.7 |
- 1. 80%: Venison Meat (68%)80% declared80.0% estimated
- 2. Venison Bone Meal (4%)4% declared4.0% estimated
- 3. Venison Heart (3%)3% declared3.0% estimated
- 4. Venison Kidney (3%)3% declared3.0% estimated
- 5. Venison Lung (3%)3% declared3.0% estimated
- 6. Venison Liver (3%)3% declared3.0% estimated
- 7. Apple (3%)3% declared3.0% estimated
- 8. Carrot (3%)3% declared3.0% estimated
- 9. Beetroot (3%)3% declared3.0% estimated
- 10. Courgette (3%)3% declared3.0% estimated
- 11. Pumpkin (3%)3% declared3.0% estimated
- 12. Banana (1.67%)1.67% declared1.7% estimated
- 13. Rosehip (1.67%)1.67% declared1.7% estimated
- 14. Blackcurrant (1.66%)1.66% declared1.7% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-11-02
Brand and contact: Scrumpf
- Website
- https://www.scrumpf.com/
- Contact page
- scrumpf.co.uk
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-11-02
- Scored with
- Model v3 (methodology)
- Product page
- www.scrumpf.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This product reaches an overall score of 93 out of 100. The overall quality of the ingredient list contributed +8.5 points, the meat content contributed +7.6 points, the processing format contributed +6.3 points, and being labelled nutritionally complete contributed +2.3 points.
Scored with model v3 on 2026-11-02. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.54 |
| Meat share of dry matter | 79.1% | 0.096 | +7.60 |
| Vegetable share of dry matter | 9.2% | -0.005 | -0.05 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.54 |
| Meat share of dry matter | 79.1% | 0.096 | +7.60 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 0.0% | -0.092 | +0.00 |
| Vegetable share of dry matter | 9.2% | -0.005 | -0.05 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 0.0% | -0.012 | +0.00 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 0.0% | -0.106 | +0.00 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.28
- Subtotal
- 93.1
- Final score
- 93/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
Analytical constituents not declared
No nutritional additives section declared on the label.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (100% of the recipe mass) (voluntary) | 20/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) - not on file | 0/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Feeding guidance given, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Single protein for sensitive pooches with grand tastes (on page) | Content | not checkable | Manufacturer assertion |
| Naturally hypoallergenic (on page) | Content | not checkable | Manufacturer assertion |
| Grain free (on page) | Free-from | not checkable | Manufacturer assertion |
| Ideal for both tiny pups and grown-up mutts (on page) | Content | not checkable | Manufacturer assertion |
| Crafted with 80% venison and 20% fruits & vegetables, gently air-dried to preserve natural nutrients. (on page) | Content | not checkable | Manufacturer assertion |
| A balanced meal made with only real ingredients. Nothing added, nothing unnecessary. (on page) | Content | not checkable | Manufacturer assertion |
| Made with 80% venison (on page) | Content | not checkable | Manufacturer assertion |
| All-natural ingredients (on page) | Content | not checkable | Manufacturer assertion |
| Just 9 real ingredients, nothing else (on page) | Content | not checkable | Manufacturer assertion |
| No fillers, no nasties - just whole foods your dog's body actually recognises. (on page) | Free-from | not checkable | Manufacturer assertion |
| Rosehip and blackcurrant bring natural vitamin C, pumpkin and courgette add fibre, and carrot and beetroot support digestion. (on page) | Functional | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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