Jinx Atlantic Salmon & Sweet Potato Premium Dog Kibble
Dry Extruded · complete
Our verdict
Is Jinx Atlantic Salmon & Sweet Potato Premium Dog Kibble a good dog food?
We score it 52/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for all lifestages
- Grain-free: no grain ingredients listed
- Single named protein: fish
- Doesn't list chicken, beef, turkey, lamb, venison, pork, duck as ingredients
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Nutrition and feedingProtein 27% · Fat 14%
Typical analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 27% |
| Fat | 14% |
| Fibre | 5% |
| Moisture | 10% |
| Omega-3 fatty acids | 1% |
| Omega-6 fatty acids | 2.50% |
| Calcium | 1.20% |
Energy: 360 kcal/100g
Additives & feeding info
Feeding and storage
Feeding guide
Daily amount can be divided into two meals. Adjust to maintain optimal body condition. Puppies 1.5-3 months: 2x adult amount; 3-6 months: 1.5x; 6-11 months: 1.25x. Gestation: increase by 25-50%. Lactation: feed free-choice. Weights: up to 5 lbs 1/2 cup; 6-10 lbs 1/2-1 cup; 11-20 lbs 1-1 1/2 cups; 21-30 lbs 1 1/2-2 cups; 31-40 lbs 2-2 1/2 cups; 41-60 lbs 2 1/2-3 1/2 cups; 61-80 lbs 3 1/2-4 1/3 cups; 81-100 lbs 4 1/3-5 cups; over 100 lbs add 1/4 cup per 10 lbs.
Additives declared on the label
Nutritional additives
Zinc Proteinate; Iron Proteinate; Niacin Supplement; Copper Proteinate; Manganese Proteinate; Thiamine Mononitrate; Calcium Pantothenate; Pyridoxine Hydrochloride; Riboflavin Supplement; Vitamin A Supplement; Folic Acid; Biotin; Vitamin D3 Supplement; Vitamin B12 Supplement; Vitamin E Supplement; Choline Chloride
Technological additives
Mixed Tocopherols (preservative); Bacillus Coagulans (20M CFU/lb)
Ingredients (29)100% of the recipe is estimated
Estimated composition
- supplement 54.8%
- veg 24.6%
- meat 9.0%
- oil 4.2%
- additive 4.1%
- mineral 3.3%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Salmon | Salmon | meat · good | - | 4.5 |
| 2 | Salmon Meal | Salmon Protein | meat · good | - | 4.5 |
| 3 | Chickpeas | Chickpeas | veg · good | - | 4.4 |
| 4 | Lentils | Lentils | veg · medium | - | 4.3 |
| 5 | Salmon Oil (preserved with mixed Tocopherols) | Salmon Oil | oil · good | - | 4.2 |
| 6 | Flaxseed | Linseed | veg · good | - | 4.2 |
| 7 | Natural Flavors | Flavor | additive · poor | - | 4.1 |
| 8 | Dried Pumpkin | Pumpkin | veg · good | - | 4.0 |
| 9 | Dried Blueberry | Blueberries | veg · good | - | 3.9 |
| 10 | Kale | Kale | veg · good | - | 3.8 |
| 11 | Calcium Carbonate | Calcium Carbonate | supplement · medium | - | 3.8 |
| 12 | Dicalcium Phosphate | Dicalcium phosphate | supplement · medium | - | 3.7 |
| 13 | Potassium Chloride | Potassium Chloride | supplement · medium | - | 3.6 |
| 14 | Choline Chloride | Choline | supplement · good | - | 3.5 |
| 15 | Vitamin E Supplement | Vitamin E | supplement · good | - | 3.4 |
| 16 | Zinc Proteinate | Zinc Proteinate | supplement · good | - | 3.4 |
| 17 | Iron Proteinate | Iron Proteinate | mineral · good | - | 3.3 |
| 18 | Niacin Supplement | Niacin | supplement · good | - | 3.2 |
| 19 | Copper Proteinate | Copper proteinate | supplement · good | - | 3.1 |
| 20 | Manganese Proteinate | Manganese proteinate | supplement · good | - | 3.1 |
| 21 | Thiamine Mononitrate | Thiamine mononitrate | supplement · good | - | 3.0 |
| 22 | Calcium Pantothenate | Calcium pantothenate | supplement · good | - | 2.9 |
| 23 | Pyridoxine Hydrochloride | Pyridoxine hydrochloride | supplement · good | - | 2.8 |
| 24 | Riboflavin Supplement | Riboflavin | supplement · good | - | 2.7 |
| 25 | Vitamin A Supplement | Vitamin A | supplement · good | - | 2.7 |
| 26 | Folic Acid | Folic acid | supplement · good | - | 2.6 |
| 27 | Biotin | Biotin | supplement · good | - | 2.5 |
| 28 | Vitamin D3 Supplement | Vitamin D3 supplement | supplement · good | - | 2.4 |
| 29 | Vitamin B12 Supplement. | Vitamin B12 | supplement · good | - | 2.4 |
- 1. Salmon4.5% estimated
- 2. Salmon Meal4.5% estimated
- 3. Chickpeas4.4% estimated
- 4. Lentils4.3% estimated
- 5. Salmon Oil (preserved with mixed Tocopherols)4.2% estimated
- 6. Flaxseed4.2% estimated
- 7. Natural Flavors4.1% estimated
- 8. Dried Pumpkin4.0% estimated
- 9. Dried Blueberry3.9% estimated
- 10. Kale3.8% estimated
- 11. Calcium Carbonate3.8% estimated
- 12. Dicalcium Phosphate3.7% estimated
- 13. Potassium Chloride3.6% estimated
- 14. Choline Chloride3.5% estimated
- 15. Vitamin E Supplement3.4% estimated
- 16. Zinc Proteinate3.4% estimated
- 17. Iron Proteinate3.3% estimated
- 18. Niacin Supplement3.2% estimated
- 19. Copper Proteinate3.1% estimated
- 20. Manganese Proteinate3.1% estimated
- 21. Thiamine Mononitrate3.0% estimated
- 22. Calcium Pantothenate2.9% estimated
- 23. Pyridoxine Hydrochloride2.8% estimated
- 24. Riboflavin Supplement2.7% estimated
- 25. Vitamin A Supplement2.7% estimated
- 26. Folic Acid2.6% estimated
- 27. Biotin2.5% estimated
- 28. Vitamin D3 Supplement2.4% estimated
- 29. Vitamin B12 Supplement.2.4% estimated
Trust and sourceNo recalls recorded in our database · checked 2026-09-13
Brand and contact: Jinx
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-13
- Scored with
- Model v3 (methodology)
- Product page
- www.thinkjinx.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 3.3/5 · 1 reviews
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
This recipe achieves an overall score of 52 out of 100 based on several key factors. The inclusion of ingredients without printed percentages contributed -10.6 points, while the overall quality of the ingredient list added +6.7 points. Additionally, the processing format adjusted the score by -6.7, and being labelled nutritionally complete contributed +2.3 points.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.74 |
| Oil share of dry matter | 5.3% | -0.092 | -0.48 |
| Vegetable share of dry matter | 16.0% | -0.005 | -0.08 |
| Additive share of dry matter | 4.6% | 0.163 | +0.75 |
| Supplement share of dry matter | 63.4% | -0.012 | -0.77 |
| Recipe graded poor | 4.1% | -0.065 | -0.26 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 4.1% | 0.060 | +0.24 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -4.89 | 0.222 | -1.09 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.74 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 5.3% | -0.092 | -0.48 |
| Vegetable share of dry matter | 16.0% | -0.005 | -0.08 |
| Additive share of dry matter | 4.6% | 0.163 | +0.75 |
| Supplement share of dry matter | 63.4% | -0.012 | -0.77 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 4.1% | -0.065 | -0.26 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 1 | -0.876 | -0.88 |
| Largest single poor ingredient | 4.1% | 0.060 | +0.24 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -4.89 | 0.222 | -1.09 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 52.1
- Final score
- 52/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for adult dogs. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 27 | 29.8 (band 18 to 40%) | 100 |
| Fat | 14 | 15.5 (band 5.5 to 20%) | 100 |
| Fibre | 5 | 5.5 (band 0.5 to 5%) | 100 |
| Calcium | 1.2 | 1.3 (band 0.5 to 2.5%) | 94.8 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 360 | 397.8 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-6 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 6 declared nutrients (combined weight 80); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Declared fortification: 16 nutritional additives on the label
- Zinc Proteinate
- Iron Proteinate
- Niacin Supplement
- Copper Proteinate
- Manganese Proteinate
- Thiamine Mononitrate
- Calcium Pantothenate
- Pyridoxine Hydrochloride
- Riboflavin Supplement
- Vitamin A Supplement
- Folic Acid
- Biotin
- Vitamin D3 Supplement
- Vitamin B12 Supplement
- Vitamin E Supplement
- Choline Chloride
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
See all current recalls we track.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.
Consistent with the label
- "No corn, wheat, soy, fillers, chicken by-products, or artificial preservatives" — supported by the declared chicken data.
10 further claims on file that we cannot check against the label.
Moderate: every checkable claim is consistent with the declared label.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| 20+ superfoods for all functional needs (on pack) | Content | not checkable | Manufacturer assertion |
| Sweet Potato for digestion & eye health (on pack) | Functional | not checkable | Manufacturer assertion |
| Brown Rice for sustained energy & fiber (on pack) | Functional | not checkable | Manufacturer assertion |
| Added taurine for heart health (on pack) | Functional | not checkable | Manufacturer assertion |
| Pre & Probiotics for Healthy Gut Microbiome (on page) | Functional | not checkable | Manufacturer assertion |
| Expertly-Formulated by Nutritionists, Veterinarian Approved (on page) | Functional | not checkable | Manufacturer assertion |
| Picky Eater Approved (on page) | Functional | not checkable | Manufacturer assertion |
| 20 million patented probiotics for gut health (on pack) | Content | not checkable | Manufacturer assertion |
| No corn, wheat, soy, fillers, chicken by-products, or artificial preservatives (on pack) | Free-from | consistent | Manufacturer assertion |
| Real Salmon as the #1 ingredient (on pack) | Content | not checkable | Manufacturer assertion |
| AAFCO Approved - formulated to meet the nutritional levels established by AAFCO Dog Food Nutrient Profiles for All Life Stages (on pack) | Nutrient | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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