Nice N Natural Chicken and Brown Rice Puppy
Dry Extruded complete High meat Clear label
Is Nice N Natural Chicken and Brown Rice Puppy a good dog food?
We score it 67/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
This recipe achieves an overall score of 67 out of 100. The overall quality of the ingredient list contributed +6.8 points and the meat content contributed +4.5 points. However, the processing format adjusted the score by -6.7 and ingredients without printed percentages contributed -3.7 points.
36% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe67
- Nutritionallow100
- Transparency60
- Safety100
- EvidenceNot recorded
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Why you might choose it
- Scores 67, in the top quarter of dry foods we track.
- Meat makes up an estimated 53% of the dry matter (61% as fed).
- Prints ingredient percentages on the label.
Why you might not
We found no significant drawbacks in the data we hold for this product.
Estimated composition
Typical analysis (as fed)
- Protein
- 27%
- Fat
- 17%
- Fibre
- 2.50%
- Ash
- 8%
- Moisture
- 10%
Additives & feeding info
Nutritional additives
Vitamin A (E672) 24,000 IU/kg; Vitamin D3 (E671) 2,000 IU/kg; Alpha Tocopherol Acetate (Vitamin E) 250 IU/kg; Copper (E4 Copper Sulphate Pentahydrate) 28 mg/kg; Selenium (E8 Sodium Selenite) 0.33 mg/kg; Iron (E1 Iron Sulphate Monohydrate) 250 mg/kg; Manganese (E5 Manganese Oxide) 65 mg/kg; Zinc (E6 Zinc Oxide) 97 mg/kg; Zinc (E6 Zinc chelate of amino acid hydrate) 200 mg/kg; Iodine (E2 Calcium iodate anhydrous) 2.50 mg/kg; Glucosamine 200 mg/kg; Chondroitin 75 mg/kg
Technological additives
Preserved with tocopherol rich extracts of natural origin
Feeding guide
Puppy bodyweight (kg) - Daily amount: 2kg: 117g (1-3 mo), 107g (4-8 mo), 75g (9-12 mo); 5kg: 214g / 189g / 163g; 10kg: 332g / 294g / 261g; 15kg: 438g / 382g / 327g; 20kg: 550g / 465g / 388g; 25kg: 646g / 564g / 462g.
Who is this food for?
Suits
- Labelled by the manufacturer for puppies
- Doesn't list beef, turkey, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids chicken: the label lists chicken
- Your dog avoids fish: the label lists salmon
- Your dog avoids grain: the label lists rice - brown / whole grain
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (21)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Freshly Prepared Chicken (28%) | Chicken | meat | medium | 28 | 28.0 |
| 2 | Dehydrated Chicken (27%) | Dried chicken protein | meat | good | 27 | 27.0 |
| 3 | Chicken Fat (8.5%) | Chicken Oil and Fat | oil | medium | 8.5 | 8.5 |
| 4 | Hydrolysed Chicken (1%) | Hydrolysed Chicken | meat | medium | 1 | 1.0 |
| 5 | Brown Rice | Rice - brown / whole grain | carb | medium | - | 2.7 |
| 6 | White Rice | Rice - white | carb | medium | - | 2.7 |
| 7 | Sweet Potato | Sweet Potatoes | carb | good | - | 2.6 |
| 8 | Dehydrated Salmon | Salmon | meat | good | - | 2.5 |
| 9 | Whole Linseed | Linseed | veg | good | - | 2.4 |
| 10 | Minerals | Vitamins and minerals | supplement | medium | - | 2.3 |
| 11 | Salmon Oil | Salmon Oil | oil | good | - | 2.2 |
| 12 | Dried Whole Egg | Dried Whole Egg | meat | good | - | 2.2 |
| 13 | Alfalfa | Alfalfa | veg | good | - | 2.1 |
| 14 | Dehydrated Tomato | Tomato | veg | good | - | 2.0 |
| 15 | Seaweed Meal | Seaweed Meal | supplement | medium | - | 1.9 |
| 16 | Dehydrated Carrot | Carrots | veg | good | - | 1.8 |
| 17 | Yeast Extract | Yeast | supplement | good | - | 1.8 |
| 18 | Chicory Inulin | Inulin | fibre | good | - | 1.7 |
| 19 | Glucosamine HCl | Glucosamine | supplement | good | - | 1.6 |
| 20 | Yucca Schidigera | Yucca Schidigera | supplement | good | - | 1.5 |
| 21 | Chondroitin Sulphate. | Chondroitin | supplement | good | - | 1.4 |
Brand
- Website
- https://www.nicennatural.ie/
- [email protected]
- Phone
- 090 6479776
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-17
- Scored with
- Model v3 (methodology)
- Product page
- www.nicennatural.ie
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.79 |
| Meat share of dry matter | 47.2% | 0.096 | +4.53 |
| Carb share of dry matter | 7.6% | -0.115 | -0.87 |
| Oil share of dry matter | 15.0% | -0.092 | -1.38 |
| Vegetable share of dry matter | 8.4% | -0.005 | -0.04 |
| Supplement share of dry matter | 13.7% | -0.012 | -0.17 |
| Undeclared quantities | 35.5% | -0.106 | -3.75 |
| Complete diet | yes | 2.294 | +2.29 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.79 |
| Meat share of dry matter | 47.2% | 0.096 | +4.53 |
| Carb share of dry matter | 7.6% | -0.115 | -0.87 |
| Oil share of dry matter | 15.0% | -0.092 | -1.38 |
| Vegetable share of dry matter | 8.4% | -0.005 | -0.04 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 13.7% | -0.012 | -0.17 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 35.5% | -0.106 | -3.75 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | yes | 0.707 | +0.71 |
| Low meat (under 10% of dry matter) | no | -3.158 | +0.00 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 0.98 | 33.786 | +33.11 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | yes | -6.713 | -6.71 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.02
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 67.4
- Final score
- 67/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for puppies and growth. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Scored against FEDIAF growth minima; puppy scoring is under review; Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 27 | 29.8 | 100 |
| Fat | 17 | 18.8 | 100 |
Scored over 2 declared nutrients (combined weight 40); undeclared nutrients do not affect the score. Moisture was not declared and was estimated at 9.5% from the food type.
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (64.5% of the recipe mass) (voluntary) | 12.9/20 |
| Analytical constituents declared (mandatory) | 15/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| Specially formulated ingredients to support your growing puppy. (on page) | Functional | not checkable | Manufacturer assertion |
| Healthy fats and oils for a shiny coat, supple skin and strong joints. (on page) | Functional | not checkable | Manufacturer assertion |
| Prebiotics for a healthy stomach and digestion. (on page) | Functional | not checkable | Manufacturer assertion |
| Glucosamine and chondroitin promotes healthy joints and supports prevention of arthritis. (on page) | Functional | not checkable | Manufacturer assertion |
| Added Seaweed to support a healthy gut. (on page) | Functional | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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