Ruffingtons 12 Days of Christmas

Treat complementary Clear label

12 Days of Christmas
This is a treat, not a complete diet. The 1–100 rating applies to complete foods, so it isn't scored. Ingredient breakdown below.

Is Ruffingtons 12 Days of Christmas a good dog food?

This is a treat, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a treat should be fed alongside, not instead of, a complete diet.

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

99% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Complementary baked dry treats for dogs of all life stages, with cereals, sugars and oils and fats as the main ingredients.

Why you might choose it

  • Prints ingredient percentages on the label.
  • Declares energy content, which most labels omit.

Why you might not

  • A treat, not a complete diet: feed as an extra, not the whole diet.
  • 29 poor-graded ingredients make up about 80% of the recipe.
  • High in fat: 26% fat on a dry-matter basis.

View the source page

What the label tells us

Why is this treat not scored?

Our 1 to 100 rating applies to complete diets, so treats and complementary foods are presented as what the label tells us rather than a number that would invite comparison with complete meals.

What should I look for on a treat label?

A short ingredient list, named animal sources instead of generic terms, and no artificial colours or preservatives. Printed quantities are a good transparency signal, though few treat labels provide them.

These points are derived from the published ingredient list, not a rating.

Estimated composition

other38.2%
carb19.9%
oil19.3%
additive11.0%
veg6.7%
supplement4.8%

Typical analysis (as fed)

Protein
6%
Fat
26%
Fibre
1%
Ash
2%

Energy: 396 kcal/100g

Additives & feeding info

No additives recorded yet.

Storage

Store in cool, dry conditions. Once opened, store in an airtight container. Shelf life of at least 6 months from the date of manufacture.

Feeding guide

Feed as a treat or reward at any time. Suitable for all dogs over 12 weeks of age. Ensure dogs are supervised when feeding. These are guidelines only; adjust the feeding amount to suit the animal's activity and age to maintain a lean, healthy condition. Provide fresh drinking water at all times.

Reviews

Trustpilot: 3.5/5 · 7 reviews

Facebook: 5.0/5 · 6 reviews

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Doesn't list chicken, beef, turkey, lamb, fish, venison, pork, duck as ingredients

Consider something else if:

  • Your dog avoids grain: the label lists cereals
  • You are limiting fat: 26.0% on a dry-matter basis is in the high band
  • You need more protein than this: 6.0% on a dry-matter basis is in the low band

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (38)

#As declaredMatchedCategoryTierDeclared %Est. %
1Festive Doughnut Composition: CerealsCerealscarbpoor-3.6
2Various SugarsSugarsadditivepoor-3.6
3Oils and FatsOils and Fatsoilpoor-3.5
4Milk and Milk DerivativesMilk and Milk Derivativesotherpoor-3.5
5Derivatives of Vegetable OriginVegetable By-Productsotherpoor-3.4
6Yoghurt Cup Cranberry Sprinkles Composition: Various SugarsYoghurtothermedium-3.4
7CerealsCerealscarbpoor-3.3
8Oils and FatsOils and Fatsoilpoor-3.3
9Milk and Milk DerivativesMilk and Milk Derivativesotherpoor-3.2
10FruitFruitvegmedium-3.2
11cranberry 0.6%Cranberriesveggood0.60.6
12Yoghurt Cup Paw Topper Composition: Various SugarsYoghurtothermedium-3.1
13CerealsCerealscarbpoor-3.1
14Oils and FatsOils and Fatsoilpoor-3.0
15Milk and Milk DerivativesMilk and Milk Derivativesotherpoor-3.0
16Truffle Mini Bone Base Composition: CerealsCerealscarbpoor-2.9
17Various SugarsSugarsadditivepoor-2.9
18Oils and FatsOils and Fatsoilpoor-2.8
19Milk and Milk DerivativesMilk and Milk Derivativesotherpoor-2.8
20Derivatives of Vegetable OriginVegetable By-Productsotherpoor-2.7
21MineralsVitamins and mineralssupplementmedium-2.7
22Carob Cup Carrot Sprinkles Composition: CerealsCerealscarbpoor-2.6
23Various SugarsSugarsadditivepoor-2.6
24Oils and FatsOils and Fatsoilpoor-2.5
25Milk and Milk DerivativesMilk and Milk Derivativesotherpoor-2.5
26Derivatives of Vegetable OriginVegetable By-Productsotherpoor-2.4
27VegetablesVegetablesvegmedium-2.4
28Carrot 0.6%Carrotsveggood0.60.6
29Yoghurt Cup Petite Bone Topper Composition: Various SugarsYoghurtothermedium-2.3
30CerealsCerealscarbpoor-2.3
31Oils and FatsOils and Fatsoilpoor-2.2
32Milk and Milk DerivativesMilk and Milk Derivativesotherpoor-2.2
33MineralsVitamins and mineralssupplementmedium-2.1
34Half Yoghurt Truffle Paw Base Composition: CerealsCerealscarbpoor-2.1
35Various SugarsSugarsadditivepoor-2.0
36Oils and FatsOils and Fatsoilpoor-2.0
37Milk and Milk DerivativesMilk and Milk Derivativesotherpoor-1.9
38Derivatives of Vegetable Origin.Vegetable By-Productsotherpoor-1.9

Brand

Ruffingtons logo
Phone
+44 (0)800 098 8057
Address
Ruffingtons, c/o Fold Hill Foods, Customer Services Dept, Old Leake, Boston, Lincs, PE22 9RJ
Contact page
ruffingtons.co.uk

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-10-21
Product page
ruffingtons.co.uk

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-10-21. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality-0.89.191-7.65
Carb share of dry matter26.9%-0.115-3.10
Oil share of dry matter32.3%-0.092-2.97
Vegetable share of dry matter1.7%-0.005-0.01
Additive share of dry matter16.7%0.163+2.73
Supplement share of dry matter7.4%-0.012-0.09
Other share of dry matter14.9%-0.375-5.58
Recipe graded poor79.7%-0.065-5.18
Number of poor ingredients29-0.876-25.41
Largest single poor ingredient3.6%0.060+0.22
Undeclared quantities98.8%-0.106-10.43
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-13.670.222-3.04
Processing multiplier0.9833.786+33.11
Processing: Dry Bakedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality-0.89.191-7.65
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter26.9%-0.115-3.10
Oil share of dry matter32.3%-0.092-2.97
Vegetable share of dry matter1.7%-0.005-0.01
Additive share of dry matter16.7%0.163+2.73
Supplement share of dry matter7.4%-0.012-0.09
Other share of dry matter14.9%-0.375-5.58
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor79.7%-0.065-5.18
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients29-0.876-25.41
Largest single poor ingredient3.6%0.060+0.22
Undeclared quantities98.8%-0.106-10.43
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-13.670.222-3.04
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedyes-6.713-6.71
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Subtotal
-6.3
Final score (pulled back into 1–100)
1/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.

Nutritional: declared analysis vs reference ranges

Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✓ Printed percentages on the label (1.2% of the recipe mass) (voluntary)0.2/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✗ Additives declared (mandatory) - not on file0/10
✓ Energy value declared (voluntary)5/5
✓ Complete/complementary designation (mandatory)5/5
✓ Feeding guidance given (mandatory)10/10
✓ Manufacturer identity and address (mandatory)10/10
✓ Country of manufacture stated (voluntary)10/10
✗ Batch and date labelling (mandatory) - not on file0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

See all current recalls we track.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

ClaimTypeCheckSubstantiation
Suitable for all dogs over 12 weeks of age. (on page)Contentnot checkableManufacturer assertion
These treats have a shelf life of at least 6-months so will last way beyond the big day! (on page)Functionalnot checkableManufacturer assertion
All these ingredients are safe for consumption for dogs. (on page)Functionalnot checkableManufacturer assertion
Carob is used to get the desired colour effect so there is no chocolate present in any of these products. (on page)Free-fromnot checkableManufacturer assertion
Our biscuit paws are wheat free, however the rest of the Ruffingtons range is not wheat or grain free. (on page)Free-fromnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

Other products from Ruffingtons

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