Prime100 Puppy Air Dried Lamb, Apple & Blueberry
Dry Air Dried · complete
Our verdict
Is Prime100 Puppy Air Dried Lamb, Apple & Blueberry a good dog food?
We score it 67/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Only part of the analytical constituents are declared, so the nutritional picture is incomplete.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
Who is this food for?
Suits
- Labelled by the manufacturer for puppies
- Grain-free: no grain ingredients listed
- Single named protein: lamb
- Doesn't list chicken, beef, turkey, fish, venison, pork, duck as ingredients
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.
Ingredients (20)100% of the recipe is estimated
Estimated composition
- veg 37.4%
- supplement 21.5%
- additive 13.6%
- oil 11.3%
- fibre 9.7%
- meat 6.6%
| # | As declared | Matched | Label reading | Declared % | Est. % |
|---|---|---|---|---|---|
| 1 | Australian Lamb (whole meat & selected organs) | Lamb | meat · medium | - | 6.6 |
| 2 | pumpkin | Pumpkin | veg · good | - | 6.4 |
| 3 | carrot | Carrots | veg · good | - | 6.2 |
| 4 | vitamins & minerals | Vitamin | supplement · good | - | 6.1 |
| 5 | sunflower | Sunflower oil | oil · good | - | 5.9 |
| 6 | algae | Seaweed | veg · good | - | 5.7 |
| 7 | flaxseed | Linseed | veg · good | - | 5.6 |
| 8 | evening primrose | Evening Primrose Oil | oil · good | - | 5.4 |
| 9 | apple fibre | Apple Fibre | fibre · medium | - | 5.2 |
| 10 | blueberries | Blueberries | veg · good | - | 5.1 |
| 11 | salt | Salt | additive · poor | - | 4.9 |
| 12 | buffered vinegar | Vinegar | additive · poor | - | 4.8 |
| 13 | postbiotics | Postbiotics | supplement · good | - | 4.6 |
| 14 | chicory root extract | Chicory Root Extract | fibre · good | - | 4.4 |
| 15 | Algimun® | Seaweed | veg · good | - | 4.3 |
| 16 | parsley | Parsley | veg · good | - | 4.1 |
| 17 | natural antioxidants | Antioxidants | additive · medium | - | 3.9 |
| 18 | taurine | Taurine | supplement · good | - | 3.8 |
| 19 | chondroitin | Chondroitin | supplement · good | - | 3.6 |
| 20 | glucosamine. | Glucosamine | supplement · good | - | 3.4 |
- 1. Australian Lamb (whole meat & selected organs)6.6% estimated
- 2. pumpkin6.4% estimated
- 3. carrot6.2% estimated
- 4. vitamins & minerals6.1% estimated
- 5. sunflower5.9% estimated
- 6. algae5.7% estimated
- 7. flaxseed5.6% estimated
- 8. evening primrose5.4% estimated
- 9. apple fibre5.2% estimated
- 10. blueberries5.1% estimated
- 11. salt4.9% estimated
- 12. buffered vinegar4.8% estimated
- 13. postbiotics4.6% estimated
- 14. chicory root extract4.4% estimated
- 15. Algimun®4.3% estimated
- 16. parsley4.1% estimated
- 17. natural antioxidants3.9% estimated
- 18. taurine3.8% estimated
- 19. chondroitin3.6% estimated
- 20. glucosamine.3.4% estimated
Nutrition and feedingProtein 38% · Fat 28%
Guaranteed analysis (as fed)
| Nutrient | As fed |
|---|---|
| Protein | 38% |
| Fat | 28% |
| Fibre | 4% |
| Moisture | 7% |
| Omega-3 fatty acids | 0.32% |
| Calcium | 14% |
| Phosphorus | 10% |
Energy: 450 kcal/100g
Additives & feeding info
Feeding and storage
Feeding guide
Refer to Prime100 Dog Food Calculator / feeding guide on the page.
Additives declared on the label
Nutritional additives
Vitamins & minerals; Taurine; Chondroitin; Glucosamine; DHA from algae meal
Technological additives
Natural antioxidants; Buffered vinegar
Trust and sourceNo recalls recorded in our database · checked 2026-09-17
Brand and contact: Prime100
- Website
- https://prime100.com.au/
- Phone
- 03 9394 1428
- Address
- Prime100 Pty Ltd, 40 Buys Court, Derrimut, VIC 3026
- Contact page
- prime100.com.au
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-17
- Scored with
- Model v3 (methodology)
- Product page
- prime100.com.au
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Brand and retailer reviews
External platform ratings are not scores for this individual recipe.
Trustpilot: 4.5/5 · 97 reviews
Spotted a mistake in this listing? Report it here and we'll take a look.
Score details and methodologyCalculations, history and evidence
Recipe: how the 1-100 score is calculated
Why this score?
We looked at four factors when working out the score. Ingredients without printed percentages contributed -10.6 points, pulling the score down because the recipe does not disclose every share. The overall quality of the ingredient list added +6.8 points, and the processing format added +6.3, both of which lifted the result. The additive load took off -3.6 points, which kept the final figure at 67 out of 100.
Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.76 |
| Oil share of dry matter | 15.8% | -0.092 | -1.45 |
| Vegetable share of dry matter | 24.3% | -0.005 | -0.13 |
| Additive share of dry matter | 17.2% | 0.163 | +2.81 |
| Supplement share of dry matter | 27.8% | -0.012 | -0.34 |
| Recipe graded poor | 9.7% | -0.065 | -0.63 |
| Number of poor ingredients | 2 | -0.876 | -1.75 |
| Largest single poor ingredient | 4.9% | 0.060 | +0.30 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Additive penalty | -16.43 | 0.222 | -3.65 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.7 | 9.191 | +6.76 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 15.8% | -0.092 | -1.45 |
| Vegetable share of dry matter | 24.3% | -0.005 | -0.13 |
| Additive share of dry matter | 17.2% | 0.163 | +2.81 |
| Supplement share of dry matter | 27.8% | -0.012 | -0.34 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 9.7% | -0.065 | -0.63 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 2 | -0.876 | -1.75 |
| Largest single poor ingredient | 4.9% | 0.060 | +0.30 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | -16.43 | 0.222 | -3.65 |
| Processing multiplier | 1.08 | 33.786 | +36.49 |
| Processing: Raw | no | -0.054 | +0.00 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | yes | 6.331 | +6.33 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- +0.28
- Additives declared on label
- +2 transparency bonus
- Subtotal
- 66.5
- Final score
- 67/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
How the declared analysis compares with FEDIAF reference ranges for puppies and growth. The label prints as-fed values; we convert to a dry-matter basis before scoring, and the bands are dry-matter ranges. Scores rise to 100 at the band midpoint: the reference is adequacy, not maximisation. Nutrients with a published upper limit taper again above it; fat is policed through calorie density rather than a direct penalty.
Scored against FEDIAF growth minima; puppy scoring is under review; Guaranteed-analysis FEDIAF score: crude minimums and maximums are bounds, not typical values; moisture (a maximum) uses the processing median where available; experimental US score.
| Nutrient | As fed (label) | Dry matter (scored) | Score |
|---|---|---|---|
| Protein | 38 | 40.9 | 100 |
| Fat | 28 | 30.1 | 100 |
| Calcium | 14 | 15.1 | 0 |
| Phosphorus | 10 | 10.8 | 100 |
| Calcium:phosphorus ratio | 1.4 | 1.4 | 100 |
| Omega fatty acids (omega-6 and omega-3) | - | - | 100 |
| Energy (kcal/100g) | 450 | 483.9 | 100 |
Omega fatty acids (omega-6 and omega-3): scored as the mean of its declared components (omega-3 100). The FEDIAF minimum for omega-6 is linoleic acid specifically.
Scored over 7 declared nutrients (combined weight 90); undeclared nutrients do not affect the score.
Declared fortification: 5 nutritional additives on the label
- Vitamins & minerals
- Taurine
- Chondroitin
- Glucosamine
- DHA from algae meal
Low confidence: partial analysis or moisture estimated from the food type.
This measures agreement with published reference ranges, not suitability for an individual dog. For medical conditions, follow veterinary guidance.
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) | 10/10 |
| Energy value declared (voluntary) | 5/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 10/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
100/100 · strong — 5 checkable claims: 5 consistent, 0 contradicted.
Consistent with the label
- "A scientifically formulated, complete and balanced, single protein diet for puppies." — supported by the declared single protein data.
- "No Grain" — supported by the declared grain-free data.
- "Complete & Balanced" — supported by the declared complete and balanced data.
- "Single Protein Diet" — supported by the declared single protein data.
- "No Gluten" — supported by the declared grain-free data.
8 further claims on file that we cannot check against the label.
Strong: at least three checkable claims, all consistent with the declared label, and no compliance cap.
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| 100% Australian made (on page) | provenance | not checkable | Manufacturer assertion |
| Functional Ingredients with Purpose (on pack) | Functional | not checkable | Manufacturer assertion |
| Provides functional gastro-intestinal support and promotes healthy microbiome in the gut (on page) | Functional | not checkable | Manufacturer assertion |
| May assist with Food Responsive Enteropathy, Small Bowel Disease, Large Bowel Disease, Dermatitis, IBD, Food Aversion, Cachexia (on page) | Functional | not checkable | Manufacturer assertion |
| Supports Immunity Gap, Learning & Development, Skin & Coat, Joint Support, GI Health, Cardiovascular (on page) | Functional | not checkable | Manufacturer assertion |
| No Soy (on pack) | Free-from | not checkable | Manufacturer assertion |
| A scientifically formulated, complete and balanced, single protein diet for puppies. (on page) | Content | consistent | Manufacturer assertion |
| No Grain (on pack) | Free-from | consistent | Manufacturer assertion |
| Source of Glucosamine & Chondroitin (on pack) | Nutrient | not checkable | Manufacturer assertion |
| Complete & Balanced (on pack) | Content | consistent | Manufacturer assertion |
| Single Protein Diet (on pack) | Content | consistent | Manufacturer assertion |
| No Gluten (on pack) | Free-from | consistent | Manufacturer assertion |
| No Artificial Colours or Ingredients (on pack) | Free-from | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
Alternatives to Puppy Air Dried Lamb, Apple & Blueberry
Similar on ingredients, protein, format or nutrition, using the same stored data.
Community0 comments
Comments (0)
No comments yet. Be the first to share how this went down with your dog.