Welcome to Balance It Canine Plus

Supplement complementary

Canine Plus
This is a supplement, not a complete diet. The 1–100 rating applies to complete foods, so it isn't scored. Ingredient breakdown below.

Is Welcome to Balance It Canine Plus a good dog food?

This is a supplement, not a complete diet, so it is not scored on our 1-100 scale. The ingredient breakdown below shows what is in it; a supplement should be fed alongside, not instead of, a complete diet.

How we score

Only part of the analytical constituents are declared, so the nutritional picture is incomplete.

100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.

Why you might choose it

  • Doesn't list grain ingredients.

Why you might not

  • A supplement, not a complete diet: feed as an extra, not the whole diet.
  • Meat makes up an estimated 0% of the dry matter; carbohydrates dominate.
  • Only moisture declared; protein, fat, fibre and ash missing from the analysis.

View the source page

Estimated composition

supplement81.3%
mineral9.3%
fibre4.9%
additive4.5%

Typical analysis (as fed)

No analysis recorded yet.

Additives & feeding info

Nutritional additives

Vitamin A 2040.7 IU per 20g pouch (min); Vitamin D2 195.4 IU per 20g pouch (min); Vitamin E 80.64 IU per 20g pouch (min); Thiamine 0.5775 mg per 20g pouch (min); Riboflavin 1.64 mg per 20g pouch (min); Pantothenic acid 3.122 mg per 20g pouch (min); Niacin 4.3246 mg per 20g pouch (min); Pyridoxine 0.523 mg per 20g pouch (min); Folic acid 0.108 mg per 20g pouch (min); Vitamin B12 0.01023 mg per 20g pouch (min); Choline 441.1 mg per 20g pouch (min); Phylloquinone 0.5004 mg per 20g pouch (min); Iron 29.20 mg per 20g pouch (min); Copper 2.6726 mg per 20g pouch (min); Manganese 2.035 mg per 20g pouch (min); Zinc 46.9 mg per 20g pouch (min); Iodine 0.6070 mg per 20g pouch (min); Selenium 0.0654 mg per 20g pouch (min); Tryptophan 0.0253 g per 20g pouch (min); Calcium 2.960 g per 20g pouch (min); Phosphorus 1.414 g per 20g pouch (min); Potassium 1.786 g per 20g pouch (min); Sodium 0.189 g per 20g pouch (min); Chloride 0.474 g per 20g pouch (min); Magnesium 0.142 g per 20g pouch (min)

Storage

Keep package closed and store in a cool, dry place. Maximum shelf-life 12 months (1 year).

Reviews

Trustpilot: 4.8/5 · 64 reviews

411 reviews on this product · 4.5/5

Who is this food for?

Suits

  • Labelled by the manufacturer for all lifestages
  • Grain-free: no grain ingredients listed
  • Doesn't list chicken, beef, turkey, lamb, fish, venison, pork, duck as ingredients

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.

Ingredients (25)

#As declaredMatchedCategoryTierDeclared %Est. %
1Tricalcium PhosphateTricalcium phosphatesupplementgood-5.3
2Potassium CitratePotassium Citratemineralgood-5.2
3Magnesium GluconateMagnesium Oxidesupplementgood-5.1
4Powdered CellulosePowdered Cellulosefibrepoor-4.9
5Choline ChlorideCholinesupplementgood-4.8
6Monopotassium PhosphatePhosphorussupplementgood-4.7
7Vitamin E SupplementVitamin Esupplementgood-4.6
8Sodium ChlorideSaltadditivemedium-4.5
9L-TryptophanL-Tryptophansupplementgood-4.4
10Zinc Amino Acid ChelateZinc Proteinatesupplementgood-4.3
11Phylloquinoneunmatched---4.2
12Iron Amino Acid ChelateIron Proteinatemineralgood-4.1
13Potassium IodidePotassium iodidesupplementgood-4.0
14Vitamin B12 SupplementVitamin B12supplementgood-3.9
15Vitamin A SupplementVitamin Asupplementgood-3.8
16Copper Amino Acid ChelateCopper proteinatesupplementgood-3.7
17Thiamine MononitrateThiamine mononitratesupplementgood-3.6
18Folic AcidFolic acidsupplementgood-3.5
19Niacin SupplementNiacinsupplementgood-3.4
20Manganese Amino Acid ChelateManganese proteinatesupplementgood-3.3
21Calcium PantothenateCalcium pantothenatesupplementgood-3.2
22Sodium SeleniteSodium selenitesupplementpoor-3.1
23Vitamin D2 SupplementVitamin Dsupplementgood-2.9
24Riboflavin SupplementRiboflavinsupplementgood-2.8
25and Pyridoxine HydrochloridePyridoxine hydrochloridesupplementgood-2.7

Brand

Welcome to Balance It

Address
350 Pioneer Avenue, Woodland, CA 95776
Contact page
balance.it

Trust and provenance

Recall history
No recalls recorded in our database
Label data last checked
2026-09-19
Product page
shop.balance.it

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Spotted a mistake in this listing? Report it here and we'll take a look.

Recipe: how the 1-100 score is calculated

Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.

ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.79.191+6.16
Additive share of dry matter4.4%0.163+0.72
Supplement share of dry matter81.2%-0.012-0.99
Recipe graded poor8.0%-0.065-0.52
Number of poor ingredients2-0.876-1.75
Largest single poor ingredient4.9%0.060+0.30
Undeclared quantities100.0%-0.106-10.56
Low meat (under 10% of dry matter)yes-3.158-3.16
Additive penalty-5.520.222-1.23
Processing multiplier0.9833.786+33.11
Processing: Dry Bakedyes-6.713-6.71
Show all 40 components
ComponentInputCoefficientContribution
Base score-30.909+30.91
Average ingredient quality0.79.191+6.16
Meat share of dry matter0.0%0.096+0.00
Carb share of dry matter0.0%-0.115+0.00
Oil share of dry matter0.0%-0.092+0.00
Vegetable share of dry matter0.0%-0.005+0.00
Additive share of dry matter4.4%0.163+0.72
Supplement share of dry matter81.2%-0.012-0.99
Other share of dry matter0.0%-0.375+0.00
Unrecognised share of dry matter0.0%-0.027+0.00
Recipe graded poor8.0%-0.065-0.52
Poor-quality meat in recipe0.0%-0.179+0.00
Number of poor ingredients2-0.876-1.75
Largest single poor ingredient4.9%0.060+0.30
Undeclared quantities100.0%-0.106-10.56
Prints ingredient percentagesno0.000+0.00
Complete dietno2.294+0.00
Frozen or chilled freshno0.000+0.00
High meat (30%+ of dry matter)no0.707+0.00
Low meat (under 10% of dry matter)yes-3.158-3.16
High carb and low meatno-1.180+0.00
Meat share × printed percentages0.00.000+0.00
Meat share × fresh0.00.000+0.00
Fresh × high meat0.011.084+0.00
Additive penalty-5.520.222-1.23
Processing multiplier0.9833.786+33.11
Processing: Rawno-0.054+0.00
Processing: Fresh Chilledno-2.354+0.00
Processing: Fresh Frozenno-2.354+0.00
Processing: Fresh Refrigeratedno0.000+0.00
Processing: Fresh Shelfno-0.672+0.00
Processing: Dry Freeze Driedno6.629+0.00
Processing: Dry Air Driedno6.331+0.00
Processing: Dry Cold Pressedno-6.713+0.00
Processing: Dry Bakedyes-6.713-6.71
Processing: Dry Extrudedno-6.713+0.00
Processing: Dry Semi Moistno-6.174+0.00
Processing: Dry Mueslino-10.146+0.00
Processing: Wet Pateno-0.672+0.00
Processing: Wet Chunksno-0.672+0.00
Processing-type offset
+0.02
Additives declared on label
+1 transparency bonus
Subtotal
47.3
Final score
47/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

This is not a complete diet, so the 1-100 rating does not apply to it. Read the recipe breakdown above as ingredient-quality context only.

Nutritional: declared analysis vs reference ranges

Not applicable to complementary food. FEDIAF reference ranges apply to complete diets.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

ItemPoints
✓ Ingredient list on the label (mandatory)10/10
✗ Printed percentages on the label (voluntary) - not on file0/20
✗ Analytical constituents declared (mandatory) - not on file0/15
✓ Additives declared (mandatory)5/10
✗ Energy value declared (voluntary) - not on file0/5
✓ Complete/complementary designation (mandatory)5/5
✗ Feeding guidance given (mandatory) - not on file0/10
✓ Manufacturer identity and address (mandatory)10/10
✓ Country of manufacture stated (voluntary)10/10
✓ Batch and date labelling (mandatory)5/5

Capped at 60: mandatory items missing (Analytical constituents declared, Feeding guidance given).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

Claims on file; none we can check against the label

ClaimTypeCheckSubstantiation
Food (aka Human) grade + FDA & AAFCO Compliant (on page)Contentnot checkableManufacturer assertion
No animal origin ingredients or added allergens (on page)Free-fromnot checkableManufacturer assertion
Third-party audited to federal/FDA Human Dietary Supplement standards (on page)Contentnot checkableManufacturer assertion
Free FDA/AAFCO compliant recipes via the Recipe Builder (on page)Functionalnot checkableManufacturer assertion
Heatable pure vitamin, mineral including trace chelated minerals, and amino acid powder to create homemade dog food (on page)Contentnot checkableManufacturer assertion
Safe for your dog/cat and the planet, no animal origin ingredients + powered by 100% renewable energy + minimal packaging (on page)Contentnot checkableManufacturer assertion

The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.

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