Viva Raw Turkey

Raw · completeHigh meatClear label

95out of 100

Good

our rating

Our verdict

Is Viva Raw Turkey a good dog food?

We score it 95/100 (Good). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.

How we score

Why you might choose it

Scores 95, in the top quarter of raw foods we track.
Meat makes up an estimated 96% of the dry matter (92% as fed).
Prints ingredient percentages on the label.

Why you might not

No analytical breakdown is published.
Needs freezer space and defrosting before serving.

Who is this food for?

Suits

Labelled by the manufacturer for adult dogs
Grain-free: no grain ingredients listed
Doesn't list chicken, beef, lamb, venison, pork, duck as ingredients

Consider something else if:

Your dog avoids turkey: the label lists turkey
Your dog avoids fish: the label lists mussels
You want a single-protein recipe: this one lists more than one animal protein

These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Find foods that fit your dog.

Ingredients (18)3 of 18 percentages printed

Estimated composition

meat 92.0%
veg 8.0%

#	As declared	Matched	Label reading	Declared %	Est. %
1	90% Humanely Raised Turkey with No hormones or growth-promoting antibiotics	Turkey	meat · medium	90	90.0
2	8% Organic Fruits & Veggies	Fruit	veg · medium	8	8.0
3	2% Natural Supplements Turkey with Ground Bone	Turkey	meat · medium	2	2.0
4	Turkey Gizzard	Turkey Gizzard	meat · good	-	0.0
5	Turkey Heart	Turkey Heart	meat · good	-	0.0
6	Turkey Liver	Turkey liver	meat · good	-	0.0
7	Organic Carrots	Carrots	veg · good	-	0.0
8	Organic Cranberries	Cranberries	veg · good	-	0.0
9	Organic Broccoli	Broccoli	veg · good	-	0.0
10	Organic Green Beans	Green Beans	veg · good	-	0.0
11	Organic Flaxseed Oil	Linseed oil	oil · good	-	0.0
12	Organic Ginger	Ginger	veg · good	-	0.0
13	Organic Icelandic Kelp	Kelp	veg · good	-	0.0
14	Cod Liver Oil	Cod Liver Oil	oil · good	-	0.0
15	Organic Wheatgrass	Wheatgrass	carb · good	-	0.0
16	Vitamin E (Tocopherols)	Vitamin E	supplement · good	-	0.0
17	Organic Shiitake Mushrooms	Shiitake mushroom	veg · good	-	0.0
18	New Zealand Green Mussels	Mussels	meat · good	-	0.0

1. 90% Humanely Raised Turkey with No hormones or growth-promoting antibiotics90% declared90.0% estimated
Turkey · meat · medium
2. 8% Organic Fruits & Veggies8% declared8.0% estimated
Fruit · veg · medium
3. 2% Natural Supplements Turkey with Ground Bone2% declared2.0% estimated
Turkey · meat · medium
4. Turkey Gizzard0.0% estimated
Turkey Gizzard · meat · good
5. Turkey Heart0.0% estimated
Turkey Heart · meat · good
6. Turkey Liver0.0% estimated
Turkey liver · meat · good
7. Organic Carrots0.0% estimated
Carrots · veg · good
8. Organic Cranberries0.0% estimated
Cranberries · veg · good
9. Organic Broccoli0.0% estimated
Broccoli · veg · good
10. Organic Green Beans0.0% estimated
Green Beans · veg · good
11. Organic Flaxseed Oil0.0% estimated
Linseed oil · oil · good
12. Organic Ginger0.0% estimated
Ginger · veg · good
13. Organic Icelandic Kelp0.0% estimated
Kelp · veg · good
14. Cod Liver Oil0.0% estimated
Cod Liver Oil · oil · good
15. Organic Wheatgrass0.0% estimated
Wheatgrass · carb · good
16. Vitamin E (Tocopherols)0.0% estimated
Vitamin E · supplement · good
17. Organic Shiitake Mushrooms0.0% estimated
Shiitake mushroom · veg · good
18. New Zealand Green Mussels0.0% estimated
Mussels · meat · good

Nutrition and feeding

Declared analysis (as fed)

No analysis recorded yet.

Additives & feeding info

Feeding and storage

Feeding guide

Feeding amounts are based on your dog's weight, age, and activity level. On average, food will cost $6-7 / day for a 30lb dog if feeding a variety of proteins. Just thaw and feed.

No additives recorded yet.

Trust and sourceNo recalls recorded in our database · checked 2026-09-12

Brand and contact: Viva Raw

Website: https://vivarawpets.com/

Trust and provenance

Recall history: No recalls recorded in our database
Label data last checked: 2026-09-12
Scored with: Model v3 (methodology)
Product page: vivarawpets.com

Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.

Brand and retailer reviews

External platform ratings are not scores for this individual recipe.

Trustpilot: 3.7/5 · 1 reviews

Spotted a mistake in this listing? Report it here and we'll take a look.

Score details and methodologyCalculations, history and evidence

Recipe: how the 1-100 score is calculated

Why this score?

The overall score is 95 out of 100. The meat content contributed +9.2 points, and the overall quality of the ingredient list added +4.6. Being labelled nutritionally complete contributed a further +2.3, while the processing format deducted -0.1.

Scored with model v3 on 2026-10-25. Each component is the feature value for this product multiplied by the model's published coefficient.

Component	Input	Coefficient	Contribution
Base score	-	30.909	+30.91
Average ingredient quality	0.5	9.191	+4.60
Meat share of dry matter	95.5%	0.096	+9.17
Vegetable share of dry matter	4.5%	-0.005	-0.02
Complete diet	yes	2.294	+2.29
High meat (30%+ of dry matter)	yes	0.707	+0.71
Fresh × high meat	1.0	11.084	+11.08
Processing multiplier	1.12	33.786	+37.84
Processing: Raw	yes	-0.054	-0.05

Show all 40 components

Component	Input	Coefficient	Contribution
Base score	-	30.909	+30.91
Average ingredient quality	0.5	9.191	+4.60
Meat share of dry matter	95.5%	0.096	+9.17
Carb share of dry matter	0.0%	-0.115	+0.00
Oil share of dry matter	0.0%	-0.092	+0.00
Vegetable share of dry matter	4.5%	-0.005	-0.02
Additive share of dry matter	0.0%	0.163	+0.00
Supplement share of dry matter	0.0%	-0.012	+0.00
Other share of dry matter	0.0%	-0.375	+0.00
Unrecognised share of dry matter	0.0%	-0.027	+0.00
Recipe graded poor	0.0%	-0.065	+0.00
Poor-quality meat in recipe	0.0%	-0.179	+0.00
Number of poor ingredients	0	-0.876	+0.00
Largest single poor ingredient	0.0%	0.060	+0.00
Undeclared quantities	0.0%	-0.106	+0.00
Prints ingredient percentages	no	0.000	+0.00
Complete diet	yes	2.294	+2.29
Frozen or chilled fresh	no	0.000	+0.00
High meat (30%+ of dry matter)	yes	0.707	+0.71
Low meat (under 10% of dry matter)	no	-3.158	+0.00
High carb and low meat	no	-1.180	+0.00
Meat share × printed percentages	0.0	0.000	+0.00
Meat share × fresh	0.0	0.000	+0.00
Fresh × high meat	1.0	11.084	+11.08
Additive penalty	0.00	0.222	+0.00
Processing multiplier	1.12	33.786	+37.84
Processing: Raw	yes	-0.054	-0.05
Processing: Fresh Chilled	no	-2.354	+0.00
Processing: Fresh Frozen	no	-2.354	+0.00
Processing: Fresh Refrigerated	no	0.000	+0.00
Processing: Fresh Shelf	no	-0.672	+0.00
Processing: Dry Freeze Dried	no	6.629	+0.00
Processing: Dry Air Dried	no	6.331	+0.00
Processing: Dry Cold Pressed	no	-6.713	+0.00
Processing: Dry Baked	no	-6.713	+0.00
Processing: Dry Extruded	no	-6.713	+0.00
Processing: Dry Semi Moist	no	-6.174	+0.00
Processing: Dry Muesli	no	-10.146	+0.00
Processing: Wet Pate	no	-0.672	+0.00
Processing: Wet Chunks	no	-0.672	+0.00

Processing-type offset: -1.74
Subtotal: 94.8
Final score: 95/100

Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.

Nutritional: declared analysis vs reference ranges

Analytical constituents not declared

No nutritional additives section declared on the label.

Transparency: what the label discloses

How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.

Item	Points
✓ Ingredient list on the label (mandatory)	10/10
✓ Printed percentages on the label (100% of the recipe mass) (voluntary)	20/20
✗ Analytical constituents declared (mandatory) - not on file	0/15
✗ Additives declared (mandatory) - not on file	0/10
✗ Energy value declared (voluntary) - not on file	0/5
✓ Complete/complementary designation (mandatory)	5/5
✓ Feeding guidance given (mandatory)	10/10
✓ Manufacturer identity and address (mandatory)	5/10
✓ Country of manufacture stated (voluntary)	10/10
✗ Batch and date labelling (mandatory) - not on file	0/5

Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).

Safety: recall history

Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.

No recalls recorded in our database.

Evidence: what the brand claims, and what supports it

The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.

100/100 · moderate — 1 checkable claim: 1 consistent, 0 contradicted.

Consistent with the label

"Complete & Balanced for adult dogs" — supported by the declared complete and balanced data.

8 further claims on file that we cannot check against the label.

Moderate: every checkable claim is consistent with the declared label.

Claim	Type	Check	Substantiation
8% Organic Fruits & Veggies (on pack)	Content	not checkable	Manufacturer assertion
2% Natural Supplements (on pack)	Content	not checkable	Manufacturer assertion
free of synthetic pesticides & fertilizers (on page)	Free-from	not checkable	Manufacturer assertion
Complete & Balanced for adult dogs (on page)	Content	consistent	Manufacturer assertion
100% whole foods for maximum bioavailability (on page)	Content	not checkable	Manufacturer assertion
100% non-GMO (on page)	Free-from	not checkable	Manufacturer assertion
90% Humanely Raised Turkey with No hormones or growth-promoting antibiotics (on pack)	Content	not checkable	Manufacturer assertion
no peas, potatoes, or starchy fillers (on page)	Free-from	not checkable	Manufacturer assertion
Formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for Adult Maintenance (on pack)	Nutrient	not checkable	Manufacturer assertion