Is Viva Raw Beef & Turkey for Puppies a good dog food?
We score it 61/100 (Average). This reflects the ingredient quality, composition and label transparency of the recipe as declared on the label.
Why this score?
The overall score for this recipe is 61 out of 100. It gained +8.1 points for the overall quality of the ingredient list and +2.3 points for being labelled nutritionally complete. It lost -10.6 points for ingredients without printed percentages and -1.9 points for the oil and fat content.
100% of this recipe has no printed percentage. Estimated shares are model estimates, not label facts.
- Recipe61
- NutritionalNot recorded
- Transparency40
- Safety100
- EvidenceNot recorded
The Recipe score measures how attractive and transparent the declared ingredient list is. It is not, by itself, proof that the food is nutritionally appropriate for long-term feeding. The Nutritional and Evidence scores measure what we can verify towards that stronger claim.
Why you might choose it
- Meat makes up an estimated 33% of the dry matter (48% as fed).
- Doesn't list grain ingredients.
- Nutritionally complete: formulated to be fed as the whole diet.
Why you might not
- No analytical breakdown is published.
- 100% of the recipe mass has no printed percentage, so the exact split cannot be verified.
- Needs freezer space and defrosting before serving.
Estimated composition
Typical analysis (as fed)
No analysis recorded yet.
Additives & feeding info
No additives recorded yet.
Feeding guide
Feeding amounts are based on your dog's weight, age, and activity level; on average about $6-7/day for a 30lb dog.
Who is this food for?
Suits
- Labelled by the manufacturer for puppies
- Grain-free: no grain ingredients listed
- Doesn't list chicken, lamb, venison, pork, duck as ingredients
Consider something else if:
- Your dog avoids beef: the label lists beef heart
- Your dog avoids turkey: the label lists turkey
- Your dog avoids fish: the label lists mussels
- You want a single-protein recipe: this one lists more than one animal protein
These points are derived from declared ingredients and analysis, not a substitute for veterinary advice. If your dog has a diagnosed condition, food choice is a medical nutrition decision: speak to your vet. Use the homepage filter to find foods that fit your dog.
Ingredients (19)
| # | As declared | Matched | Category | Tier | Declared % | Est. % |
|---|---|---|---|---|---|---|
| 1 | Turkey with Ground Bone | Turkey | meat | medium | - | 6.9 |
| 2 | Beef Heart | Beef Heart | meat | good | - | 6.7 |
| 3 | Turkey Heart | Turkey Heart | meat | good | - | 6.5 |
| 4 | Beef Meat | Beef | meat | medium | - | 6.4 |
| 5 | Beef Liver | Beef Liver | meat | good | - | 6.2 |
| 6 | Beef Kidney | Kidney | meat | good | - | 6.0 |
| 7 | Organic Carrots | Carrots | veg | good | - | 5.8 |
| 8 | Organic Cranberries | Cranberries | veg | good | - | 5.6 |
| 9 | Organic Broccoli | Broccoli | veg | good | - | 5.4 |
| 10 | Organic Green Beans | Green Beans | veg | good | - | 5.3 |
| 11 | Organic Apple Pomace | Apple Fibre | fibre | medium | - | 5.1 |
| 12 | Chilean Mussels | Mussels | meat | good | - | 4.9 |
| 13 | Oyster Meat | Fresh Meat | meat | medium | - | 4.7 |
| 14 | Fish Oil | Fish Oil | oil | good | - | 4.5 |
| 15 | Organic Ground Ginger | Ginger | veg | good | - | 4.4 |
| 16 | Organic Icelandic Kelp | Kelp | veg | good | - | 4.2 |
| 17 | Cod Liver Oil | Cod Liver Oil | oil | good | - | 4.0 |
| 18 | Vitamin E (Tocopherols) | Vitamin E | supplement | good | - | 3.8 |
| 19 | Organic Shiitake Mushrooms | Shiitake mushroom | veg | good | - | 3.6 |
Brand
- Website
- https://vivarawpets.com/
Trust and provenance
- Recall history
- No recalls recorded in our database
- Label data last checked
- 2026-09-12
- Scored with
- Model v3 (methodology)
- Product page
- vivarawpets.com
Recall history is presentation-only and never affects the score. Dates are when we recorded the data, not when the manufacturer last changed the recipe.
Spotted a mistake in this listing? Report it here and we'll take a look.
Recipe: how the 1-100 score is calculated
Scored with model v3 on 2026-09-26. Each component is the feature value for this product multiplied by the model's published coefficient.
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.05 |
| Oil share of dry matter | 20.3% | -0.092 | -1.87 |
| Vegetable share of dry matter | 27.8% | -0.005 | -0.14 |
| Supplement share of dry matter | 8.4% | -0.012 | -0.10 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Complete diet | yes | 2.294 | +2.29 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
Show all 40 components
| Component | Input | Coefficient | Contribution |
|---|---|---|---|
| Base score | - | 30.909 | +30.91 |
| Average ingredient quality | 0.9 | 9.191 | +8.05 |
| Meat share of dry matter | 0.0% | 0.096 | +0.00 |
| Carb share of dry matter | 0.0% | -0.115 | +0.00 |
| Oil share of dry matter | 20.3% | -0.092 | -1.87 |
| Vegetable share of dry matter | 27.8% | -0.005 | -0.14 |
| Additive share of dry matter | 0.0% | 0.163 | +0.00 |
| Supplement share of dry matter | 8.4% | -0.012 | -0.10 |
| Other share of dry matter | 0.0% | -0.375 | +0.00 |
| Unrecognised share of dry matter | 0.0% | -0.027 | +0.00 |
| Recipe graded poor | 0.0% | -0.065 | +0.00 |
| Poor-quality meat in recipe | 0.0% | -0.179 | +0.00 |
| Number of poor ingredients | 0 | -0.876 | +0.00 |
| Largest single poor ingredient | 0.0% | 0.060 | +0.00 |
| Undeclared quantities | 100.0% | -0.106 | -10.56 |
| Prints ingredient percentages | no | 0.000 | +0.00 |
| Complete diet | yes | 2.294 | +2.29 |
| Frozen or chilled fresh | no | 0.000 | +0.00 |
| High meat (30%+ of dry matter) | no | 0.707 | +0.00 |
| Low meat (under 10% of dry matter) | yes | -3.158 | -3.16 |
| High carb and low meat | no | -1.180 | +0.00 |
| Meat share × printed percentages | 0.0 | 0.000 | +0.00 |
| Meat share × fresh | 0.0 | 0.000 | +0.00 |
| Fresh × high meat | 0.0 | 11.084 | +0.00 |
| Additive penalty | 0.00 | 0.222 | +0.00 |
| Processing multiplier | 1.12 | 33.786 | +37.84 |
| Processing: Raw | yes | -0.054 | -0.05 |
| Processing: Fresh Chilled | no | -2.354 | +0.00 |
| Processing: Fresh Frozen | no | -2.354 | +0.00 |
| Processing: Fresh Refrigerated | no | 0.000 | +0.00 |
| Processing: Fresh Shelf | no | -0.672 | +0.00 |
| Processing: Dry Freeze Dried | no | 6.629 | +0.00 |
| Processing: Dry Air Dried | no | 6.331 | +0.00 |
| Processing: Dry Cold Pressed | no | -6.713 | +0.00 |
| Processing: Dry Baked | no | -6.713 | +0.00 |
| Processing: Dry Extruded | no | -6.713 | +0.00 |
| Processing: Dry Semi Moist | no | -6.174 | +0.00 |
| Processing: Dry Muesli | no | -10.146 | +0.00 |
| Processing: Wet Pate | no | -0.672 | +0.00 |
| Processing: Wet Chunks | no | -0.672 | +0.00 |
- Processing-type offset
- -1.74
- Subtotal
- 61.5
- Final score
- 61/100
Contributions are rounded to two decimals, so they may not sum exactly to the subtotal. The full coefficient table is published on the methodology page.
Nutritional: declared analysis vs reference ranges
Analytical constituents not declared
Transparency: what the label discloses
How much the manufacturer discloses, measured against the FEDIAF Code of Good Labelling Practice and Regulation 767/2009. Mandatory items dominate the weighting.
| Item | Points |
|---|---|
| Ingredient list on the label (mandatory) | 10/10 |
| Printed percentages on the label (voluntary) - not on file | 0/20 |
| Analytical constituents declared (mandatory) - not on file | 0/15 |
| Additives declared (mandatory) - not on file | 0/10 |
| Energy value declared (voluntary) - not on file | 0/5 |
| Complete/complementary designation (mandatory) | 5/5 |
| Feeding guidance given (mandatory) | 10/10 |
| Manufacturer identity and address (mandatory) | 5/10 |
| Country of manufacture stated (voluntary) | 10/10 |
| Batch and date labelling (mandatory) - not on file | 0/5 |
Capped at 60: mandatory items missing (Analytical constituents declared, Additives declared, Batch and date labelling).
Safety: recall history
Recall and safety-notice history, time-decayed. This dimension is shown alongside the score and never feeds the headline number.
No recalls recorded in our database.
Evidence: what the brand claims, and what supports it
The claims made on the pack and product page, checked against the declared label. We record claims as stated; "consistent" means our stored label data supports the claim, "contradicted" means it conflicts with it. Functional claims are recorded but never scored.
Claims on file; none we can check against the label
| Claim | Type | Check | Substantiation |
|---|---|---|---|
| 90% Humanely Raised Turkey & Beef (on page) | provenance | not checkable | Manufacturer assertion |
| brain development: enhanced EPA & DHA support cognitive health (on page) | Functional | not checkable | Manufacturer assertion |
| free of synthetic pesticides & fertilizers (on page) | Free-from | not checkable | Manufacturer assertion |
| no peas, potatoes, or starchy fillers (on page) | Free-from | not checkable | Manufacturer assertion |
| 5% Natural Supplements (on page) | Content | not checkable | Manufacturer assertion |
| 5% Organic Fruits & Veggies (on page) | Content | not checkable | Manufacturer assertion |
| 100% non-GMO (on page) | Content | not checkable | Manufacturer assertion |
| gut health: prebiotic fibers set the foundation for a healthy microbiome (on page) | Functional | not checkable | Manufacturer assertion |
| immune health: beta glucans boost and activate the immune system (on page) | Functional | not checkable | Manufacturer assertion |
| large-breed friendly: optimal calcium phosphorus ratios for strong bones (on page) | Functional | not checkable | Manufacturer assertion |
| 100% natural whole food supplements (on page) | Content | not checkable | Manufacturer assertion |
| No hormones or growth-promoting antibiotics (on page) | Free-from | not checkable | Manufacturer assertion |
| made with 💜 in USDA kitchens (on page) | Content | not checkable | Manufacturer assertion |
| Formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for Growth & Reproduction, including growth of large breed dogs (70 lbs or more as an adult) (on page) | Content | not checkable | Manufacturer assertion |
The full scoring method is published. See the methodology for exactly how the headline score and each dimension are calculated.
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